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B1.3 Assignment
B1.3 Assignment
1. Bussiness goals
3. Strategy
- Supply chain
+ we should hold the responsibility of cleaning, and laundry of many hotels, motels
across the country
+ Offer service for the residents live inside apartments in local location
- Customer: labor mainly workers, office staff, targets that don’t have time for house work
and can afford the service continuously
- Letting the customer know the benefits of industrial washing and the advantages of it
4. Market research( sales plan)
- Market analysis: Industrial washing hold a promising future, while washing machines
brand making efforts to innovate the washing machine. We offer the chance to change
your ways of “bathing” your clothes. As for our competitors, choosing our service
meaning you are putting both your health and your clothes in good hands.
+ Non toxic chemicals been used, environment- friendly
+ Your clothes will always in the best condition despite the weather. Rainy season,
winter, etc….
+ Long-term warranty in favors of users
+ A team off highly qualified technical and customer care staff
+ Highly-advance industrial machines
+ Free shipping for clothes batch that are 10kg or above( vip customer have free shipping
at all weight)
5. Financial plan
- Income expectations: + Daily:~ 5.000.000₫
+ Monthly: ~200.000.000₫
+ First year: ~2,5 billion₫
- Profits : for a months we make roughly around 200 million₫ . In account, 30% will go to
service maintaining( this include employee salary, electric bills, water bills, chemicals
cost,tax,…)
+ Debts: 45% of the total income
+ From 200 million₫, our profit estimated are 50.000.000₫ per
month.
The number above are the profit of 1 facility, we have plan expanding our market so there
will be new debt added to the loan. A year, our total profits are estimated to be
600.000.000₫, 3 facilities mean around 1.6 billion₫( the number many change depend on
many factors)
6. Contingency plan
- At the first of business, expenses are considered to be over estimated so there will be
some contingency plans
+ We demonstrate the loyal points system: for every 5 days of using our business,
customers would get a free day of using it.
+ Customer can buy their special privileges by becoming our loyal member, loyal
member get all the advantage that are different from other competitors for free. It also
give them the feeling of being superior in term of our service.
+ As industrial washing services are slowly gaining the attention of the majority. We
should focus on getting loyal customers, also promoting our service. Our service depend
entirely on personal interest.