Scribd Logo
Upload

Welcome to Scribd!

  • LAM Organics

    Uploaded by

    Nafees Naeem
    12 views20 pages
    This document summarizes a product idea for a beauty company called LAM Organics. The company's vision is to add glow to beauty through 100% organic products, and its mission is to give women confidence in their beauty. The team consists of 3 BBA students. The target market share is 45% and the average spend per customer is 10-20K. The company needs a 7K investment for advertising and production and expects returns of 15K. Breakeven is expected by 2025 starting in 2021 with 85% growth. Marketing will use advertising, PR and direct marketing on Instagram, WhatsApp and Facebook.

    Original Description:

    Pitch deck

    Original Title

    LAM organics

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document summarizes a product idea for a beauty company called LAM Organics. The company's vision is to add glow to beauty through 100% organic products, and its mission is to give women confidence in their beauty. The team consists of 3 BBA students. The target market share is 45% and the average spend per customer is 10-20K. The company needs a 7K investment for advertising and production and expects returns of 15K. Breakeven is expected by 2025 starting in 2021 with 85% growth. Marketing will use advertising, PR and direct marketing on Instagram, WhatsApp and Facebook.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    12 views20 pages

    LAM Organics

    Uploaded by

    Nafees Naeem
    This document summarizes a product idea for a beauty company called LAM Organics. The company's vision is to add glow to beauty through 100% organic products, and its mission is to give women confidence in their beauty. The team consists of 3 BBA students. The target market share is 45% and the average spend per customer is 10-20K. The company needs a 7K investment for advertising and production and expects returns of 15K. Breakeven is expected by 2025 starting in 2021 with 85% growth. Marketing will use advertising, PR and direct marketing on Instagram, WhatsApp and Facebook.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 20

    PRODUCT IDEA

    Product Idea

    1.3M
    1.3M

    190,149,369 views
    190,149,369 views
    OUR
    PHILOSOPHY

    VISION MISSION
    To add glow in your beauty by To give a confidence to
    100% pure organic products. women about their
    beauty.
    OUR TEAM

    Mariam Zahid Laraib Fatima


    Abeera Naveed
    BBA18-013 BBA18-042
    BBA18-036
    4 P`s &
    Competitive
    Analysis
    Mercury is the
    smallest planet
    MARKET SHARE
    Mercury is the
    smallest planet

    Competitor`s market
    55% Our target market share
    share
    45%
    CUSTOMER
    ANALYSIS
    Women 10K - 20K
    70% Average spend per customer

    25+ Y/O

    25 - Y/O

    .
    INVESTMENT NEEDS
    Starting Balance
    10K

    Investment
    7K

    Expecting amount
    15K

    Where to invest?
    Advertisement , Production.
    Financial Analysis
    BALANCE SHEET

    LIABILITIES ASSETS EQUITY

    3K 10K 7K
    Breakeven Analysis

    LOSS PROFIT
    EXPECTED GROWTH

    85%

    30%

    2025

    2021
    MARKETING &
    COMMUNICATION
    Direct marketing

    PR

    ADVERTISING
    Social Networks , Emails, Social Media
    Platforms :

    INSTAGRAM 90%

    WHATSAPP 70% FACEBOOK 80%


    Thank You from

    LAM
    ORGANICS

    You might also like