Greetings!!

As per our discussion, please find enclosed the job description for the Marketing Director
position based in Mumbai.

This opening is with our client Freudenberg Gala Household Product Pvt Limited
You can explore more about the company through- https://www.freudenberg.com/

About Client – Manufacturer and Distributor of Home and Cleaning Solutions

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Position : Marketing Director - India

Location: Mumbai(Mulund)
Reporting To: COO India
Criteria : MBA with 9+ Years of Experience into Brand Marketing, Digital Marketing, Media
management.

Skills and Knowledge:

● Strong fit with Company Guiding Principles (Value for customers, Innovation,
Leadership, People, Responsibility, Long term orientation)
● Mentality to drive and execute
● Interest and ability to work in a changing environment and passion to proactively
drive change
● Sales experiences and general management experience is a plus
● Makes the most of relationships with people and groups (interpersonal relationship
skills) – Solid cross-functional/ cross-cultural player with the ability to interface with all
levels, functions and cultures within the organization.
● Written and oral presentation skills (i.e. speaking, persuasive communication, and
presenting to groups)

Job Purpose:
● To generate profitable growth and market share through the management of the
company’s product portfolio, including the development of new products.
● Responsible for the planning, development and execution of local Marketing
initiatives according to the global and regional business and marketing strategy.
● Member of the local Consumer Leadership Team and gives significant input to the
development of the local business strategy.
● To understand end consumer needs and translate into products and services. Key
targets are net sales, profit, market share and brand equity.

Key Responsibilities:
● Monitor own brand and product performance, competitive performance and market/
consumer dynamics and translate those into business opportunities.
● Define and manage the product portfolio for India. Consolidate consumer insights,
best practices and trends, category and competitive activities
● Drive a winning innovation roadmap and pipeline versus competition, in close
collaboration with APAC region and global teams. Lead stage gates with the team
● Develop, execute and monitor the Marketing Strategy, Marketing Plan and Marketing
Budget
● Develop launch support material including advertising, master trade argumentations,
and POSM material, online communication material
Additional Responsibilities:
● Lead local Marketing agencies (Media, Online, PR, Research); Adapt / co-develop
ATL and BTL communication under the lead of the global team
● Develop close work relationships with other departments including the International
Marketing community
● Bring brand and consumer mind set into the organization.
● Lead and develop the local Marketing and product development team
● Improve portfolio management (including NPD) and efficiency programs (cost saving,
product harmonization,etc.)

Interactions:
● Sales (Local)
● Product Supply Team (Local)
● Local & APAC management Teams
Procurement (Regional APAC)
● Product Development (Regional APAC)
● E-Commerce (Local & International)
● Agencies (Creative, Research, etc)
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We invite interested candidates to kindly provide us with their credentials. Please

ensure that your submission includes a detailed profile, years of experience, notable
achievements and contributions, reports and reporting structure, reasons for seeking a
career move, notice period, current salary, and salary expectations.

Please note that our client has a strict policy regarding reference checks. Please do not
provide any misleading information or withhold any relevant details during the application
process.

________________________________________________________________________

Leena- Strategic Recruitment Partner

Pioneer Management Consultant Pvt Ltd
Mobile 9167234986/9619833346
Mail : leena@pmcpl-india.com

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