UNIVERSITY TEKNOLOGI MARA

SHAH ALAM CAMPUS

COLLEGE OF BUILT ENVIRONMENT

BACHELOR OF SCIENCE (HONS.) CONSTRUCTION MANAGEMENT

CMA 442

INDIVIDUAL ASSIGNMENT – LEADER ELON REEVE MUSK

PREPARED BY:

MUHAMMAD ZULFADZLI BIN SHAMSULANIZAM

( 2022457786 )

PREPARED FOR:

HAJI KHALID BIN YUSOF

SUBMISSION DATE:

9th JUNE 2023

TABLE OF CONTENT

INTRODUCTION……………………………………………………………………………..1

BACKGROUND OF THE LEADER.………………………………………………………1-2

LEADERSHIP STYLE IN MANAGING THE COMPANY…………………………….…3-4

WAYS DEVELOP THE COMPANY TO SUCCESS & BUSINESS FOCUS……………..4-5

FUTURE DIRECTION, OPPORTUNITY & ENDEAVOUR OF THE COMPANY……...6-7

CONCLUSION………………………………………………………………………………..8

REFERENCES…………………………………………………………………………….9-10
1.0 INTRODUCTION

Abundance young individuals today have a strong desire to become a Billionaires.

Unfortunately, they consistently dismiss it as nothing more than a pipe fantasy. The new
generation today consistently adopts the negative belief that they will never become a
Billionaires. The Young Generation nowadays overlooks the importance of making someone
as our idol in order to grow and develop into successful individuals. For instance, we can look
up to or use current billionaires like Elon Musk, Bill Gates, Jack Ma, and others as our role
models to succeed. In this sense, they have already taken the first step towards becoming a
Billionaires. The goal of this report is to examine how a Billionaire gets to own what they now
possess. Elon Musk, who owns a number of businesses including Space X, Tesla, and others,
is the billionaire I chose for this study.

2.0 BACKGROUND OF THE LEADER

Figure 1: Elon Reeve Musk

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 One of today's Billionaires is Elon Reeve Musk. In Pretoria, South Africa, on June 28,
1971, he was born. He left Stanford University in 1995 to work with his brother Kimbal James
Musk at the business online city guide software start-up Zip2. He holds Bachelor's Degrees in
Economics and Physics from the University of Pennsylvania. From then, he built a lucrative
career by Co-Founding Neuralink, OpenAI, Zip2 and X.com, be a Founder of the Boring
Company, X Corp. and X.AI, be a President of the Musk Foundation, be an owner and CEO
of Twitter, be a CEO and Product Architect of Tesla.Inc, and be a Founder, CEO and Chief
Engineer of Space X.

Elon Musk with $175.8 million, began building Space X, a provider of spaceflight services,
in 2002. Space X has grown into a significant and well-known firm to this day. Elon Musk
made an early investment in Tesla Motors, Inc. in 2004, becoming one of the company's first
investors. He was appointed chairman and product architect of Tesla, Inc. in 2008. Elon Musk
is a billionaire thanks to those two huge businesses. Elon Musk didn't stop there but he kept
expanding. He participated in the creation of SolarCity in 2006, after that Tesla later bought
SolarCity, which became Tesla Energy. He helped found the non-profit Artificial Intelligence
research organisation OpenAI in 2015. The start-up Neuralink, which develops Brain-
Computer interfaces, was co-founded by him the following year. The Boring Company, a
business that builds Tunnels, was the next organisation Elon Musk co-founded. A hyperloop
high-speed transportation system has also been proposed by Elon Musk. He finalised the $44
billion purchase of Twitter in 2022. According to current information, Elon Musk's net worth
is $175 billion. In 2021, he was valued at 350 Billion dollars. Because of his accomplishment,
he now has a net worth of billions of dollars.

Figure 2: Elon Reeve Musk Net Worth

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3.0 LEADERSHIP STYLE IN MANAGING THE COMPANY

Elon Musk is renowned for the innovative ways he runs numerous of his businesses. No
matter who works for or for Elon Musk, many people have the same opinions. They can observe
some of his distinctive business management techniques. Elon Musk is an illustration of a
visionary. Elon Musk is known for his love of chestnuts, but this is the chestnut of the future.
Elon Musk worked hard to make his vision, which had only been in his thoughts, a reality. His
wish inspired planning and served as motivation for Musk and his crew to put forth extra effort
to turn it into a reality.

Furthermore, Elon Musk is a workaholic who finds it challenging to take a break. Elon
Musk is heavily active in running his businesses on a daily basis. He's known to put in long
hours and focus on the small things. Musk isn't afraid to get his hands dirty and take a hands-
on approach to handling complex issues or making important choices. He is able to have a
thorough awareness of the difficulties and opportunities that his companies confront because
to his practical approach.

Moreover, Elon Musk also likes to have high expectations for both himself and his staff.
He does this in an effort to convince himself and his team that they are capable of overcoming
challenges that others have labelled as insurmountable. A team and a leader will constantly be
under pressure as a result of this, but Elon Musk and his team are able to overcome it and
achieve in a variety of endeavours that are considered unachievable by many in the modern
world.

Besides that, Elon Musk also likes to take big risks. In running his company, SpaceX, he
consistently demonstrates this leadership quality. Elon Reeve Musk is aware that taking
chances is essential to success. In order to accomplish SpaceX's goals, he has suffered
enormous losses. There have been far too many rocket failures and subpar performance of their
models. Elon Musk was unfazed by this, though, and he remained focused and determined to
complete his purpose. As a result, SpaceX's goals and objectives have now been accomplished
by Elon Musk.

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 Last but not least, Elon Musk set a goal for himself and his business to always be flexible
and nimble. Elon Musk is aware that things will change constantly. As a result, he is always
prepared to make changes if necessary and will make an effort to do so. His businesses are
renowned for making swift pivots when necessary, whether it's altering production methods or
re-evaluating business models. Elon Musk's businesses are able to keep ahead of the
competition and be at the cutting edge of innovation because to this adaptable strategy.

Elon Musk has a wide range of additional leadership skills that he uses to run his business.
The obvious has already been said, and not everyone can emulate Elon Reeve Musk's
leadership style in managing his multiple businesses. Elon Musk's presence in this era allows
for the realisation of many ambitions and gives everyone the power to alter their own destiny.

4.0 WAYS DEVELOP THE COMPANY TO SUCCESS & BUSINESS FOCUS

A small business can develop and grow into a huge one using a variety of methods and
tactics. Elon Reeve Musk is very outstanding and employs a variety of strategies to expand his
business to grow quickly and successfully all the way through. Long-Term Vision is one of the
keys that help Elon Musk develop his business. Elon Musk's major strategy for growing his
business is this. We are all aware of Elon Musk's lofty ideals. Elon Musk can then create goals
and consider long-term goals rather than only those that can be accomplished in the immediate
future. This characteristic is crucial for a business' success since, if it reaches an achievable
goal, the company's direction and path will end there, making it challenging for it to continue
on its road because there is no aim for the long-term vision that has been established.

Management of risk follows. Managing Elon Musk's then-current financial status

required careful attention to this element as well. Elon Musk recognised the danger involved
in taking a risky action, but he found a way to balance that risk with the possibility of suffering
losses and recover from failure. The SpaceX Rocket Project, a multi-million dollar undertaking
for Elon Musk, is his most notable failure. Elon Musk, though, can keep an eye on the danger
of losses and stave them off. For both stability and financial backing, Elon Musk also actively
seeks out government contracts and collaborations. Understanding the potential dangers of our
actions can help us become great leaders and turn a small business into a large one. This
characteristic must be employed in oneself because it is quite common and must be used
anyplace to prevent suffering severe losses.

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 Last but not least, Elon Musk adopts continual invention as a strategy for developing his
company. Elon Musk is renowned for his capacity to create things that, in his vision, will
benefit everyone and the entire globe. Consider the development of the Tesla automobile. The
most effective and durable electric vehicles for transportation between locations are Tesla cars,
which run exclusively on electricity. With the development of the Tesla automobile, the need
of fossil fuels like oil, which is currently used in all automobiles, can be decreased. Elon Musk
is capable of creating a variety of products that are useful to users and consumers thanks to his
smarts. Although this tendency towards constant invention is not something that everyone may
inherit, we can train our brains to produce a variety of innovative ideas. Although Elon Musk
applies a number of other tactics and methods as well, these are the three that are most readily
apparent.

Moving on to Elon Reeve Musk's business focus, which is comprised of just three core
areas such as Sustainable Energy, Space Exploration and Colonization, and Neural Technology
and Artificial Intelligence. Elon Musk has set an ambitious target for his sustainable energy
programme. Elon Musk wants to improve the Earth's environment and condition, which have
been threatened for a while and are getting worse as a result of using fossil fuels and other
things that can have a significant negative influence on the planet. As a result, Elon Musk
founded the company Tesla, whose goal is to hasten the transition to environmentally friendly
modes of transportation and energy production. To lessen reliance on fossil fuels and fight
climate change, the company makes electric vehicles, solar energy equipment, and energy
storage systems.

Additionally, Elon Musk's primary commercial focus is on Researching and Exploring

Space. In order to reduce the expense of space travel and support life on Mars, he built a rocket
that cost billions of dollars. High aspirations are possible with enough attention and work. Last
but not least, Elon Musk wants to develop Artificial Intelligence (A.I) for a broad range of
applications, such as the Neuralink company he co-founded, which aims to create implantable
Brain-Machine Interfaces (BMIs) to improve human cognitive abilities and perhaps treat
neurological disorders. Musk has expressed concern about the possible dangers of unchecked
AI development and thinks that in order to keep control and avoid becoming obsolete, humans
must meld with AI. Those are some of Elon Reeve Musk's primary business focuses.

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5.0 FUTURE DIRECTION, OPPORTUNITY & ENDEAVOUR OF THE COMPANY

Elon Musk has high goals and a long-term goal in mind. Now that Elon Musk is in charge,
every company he runs has a large goal that will benefit everyone in terms of the improvement
environment quality, space exploration, and the capacity to assist everyone in finding solutions
to problems by utilising sophisticated minds like Artificial Intelligence.

Each of Elon Musk's businesses has a distinct future orientation that will provide
opportunities for both users and people. Regarding the business, Tesla is an EV manufacturer
with the mission of hastening the global shift to sustainable transportation. The company has
concentrated on making reasonably priced electric vehicles, enhancing its infrastructure for
charging, and creating cutting-edge autonomous driving technologies. Tesla has also dabbled
in household and commercial energy storage products, such as the Powerwall and Powerpack
batteries, which have the potential to transform the energy sector. Tesla is currently moving in
the direction of manufacturing sustainable electric vehicles in order to better the environment.

Figure 3: Elon Musk with Tesla Car Model

The next company is SpaceX, whose goal is to lower the cost of space travel and launch an
expedition to the planet Mars because it is almost identical to Earth in terms of its physical
features. For instance, SpaceX has created reusable rockets like the Falcon 9 and Falcon Heavy
in an effort to increase the affordability and sustainability of space travel. The business has also
been developing the Starship, a fully reusable spacecraft intended for trips to the Moon, Mars,
and beyond. With the establishment of SpaceX, a business led by Elon Musk, NASA has a
number of chances in terms of expenditures that do not need to be expended as much, as well
as the possibility of streamlining their space research operations.

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 Figure 4: Rocket Launcher designated by SpaceX

Apart from that, Elon Musk's Neuralink start-up will focus on facilitating effective
medical communication for important issues including Neurological Illnesses. A
neurotechnology start-up called Neuralink is working to create Implantable Brain-Machine
Interfaces (BMIs). These interfaces would make it possible for the human brain and computers
to communicate directly, which could increase the treatment of neurological illnesses and
possibly improve cognitive abilities in people. The business wants to build enduring, high-
bandwidth connections between the brain and other entities. Numerous individuals with
neurological diseases can benefit from Neuralink.

Figure 5: Elon Musk’s Idea about Neuralink

These three businesses are just a small sample of Elon Musk's many ventures, many of
which have lofty goals and plans for the future that can benefit the general population.

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6.0 CONCLUSION

Being a billionaire is difficult, to sum up. To manage and solve, one needs intense
concentration, unwavering resolve, and sophisticated talents. Elon Reeve Musk is examined in
this research for his wisdom in growing and advancing numerous businesses.

Elon Musk only began by creating one company with his brother and then expanded by
creating other businesses. His tenacity encourages people to believe that everyone can succeed.
Although Elon Musk's leadership style is difficult to emulate, Leadership Skills may be
developed and learned by looking up to someone who is excellent in comparison to us so that
we might follow in his footsteps and become billionaires like Elon Reeve Musk.

Last but not least, I also hope that no one will ever feel as though they are unqualified
to help anyone. You will undoubtedly be motivated and believe that "if Elon Musk can do this,
surely I can do something this big" if you actually take the time to examine Elon Musk's life
narrative and his suffering in the face of numerous failures. Due to the fact that we need
Leadership Skills to manage and solve problems in many aspects of our lives, it is crucial to
have them. No matter what your ambition may be, it is possible to achieve with courage and
by taking the first step.

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Elon Musk | Tesla. (n.d.). Tesla. https://www.tesla.com/elon-

musk#:~:text=As%20the%20co%2Dfounder%20and,world's%20transition%20to%20

sustainable%20energy.

Leigh, D. (2023). How Did Elon Musk Become So Successful? TechRound.

https://techround.co.uk/news/how-did-elon-musk-become-so-

successful/#:~:text=In%20conclusion%2C%20Elon%20Musk's%20success,risks%2C

%20and%20his%20strategic%20thinking.

Wu, A. (2022, July 22). Does Elon Musk Have a Strategy? Harvard Business Review.

https://hbr.org/2022/07/does-elon-musk-have-a-strategyaaAA

Blystone, D. (2022). Who Is Elon Musk? Investopedia.

https://www.investopedia.com/articles/personal-finance/061015/how-elon-musk-

became-elon-

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%20Corp)%20private.

Casale, R. (n.d.). The Life of Elon Musk | Science Me. Science Me.

https://www.scienceme.com/the-life-of-elon-

musk#:~:text=For%20Elon%20Musk%2C%20changing%20the,will%20outlive%20e

xtinction%20level%20events.

Dsa, A. (2022, January 6). Elon Musk’s Dreams For the Future Are Not Ours - Austin DSA -

Medium. Medium. https://medium.com/@AustinDSA/elon-musks-dreams-for-the-

future-are-not-ours-c5b0ff11245

Waters, R. (2016, June 29). Elon Musk’s dream of a post-carbon solar-powered future.

Financial Times. https://www.ft.com/content/cd55278c-3de0-11e6-9f2c-

36b487ebd80a

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Staff. (2023, March 3). Elon Musk’s Third Master Plan Reveals New Dreams, Predictions

And Promises - Reform Austin. Reform Austin.

https://www.reformaustin.org/energy/elon-musks-third-master-plan-reveals-new-

dreams-predictions-and-promises/

Fenoglio, J. (2022, July 21). Elon Musk, SpaceX CEO and builder of dreams. Le Monde.fr.

https://www.lemonde.fr/en/economy/article/2022/04/30/elon-musk-spacex-ceo-and-

builder-of-dreams_5982050_19.html

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