Dental Analysis

Philippines Dental Services Market
Outlook to 2026F
Driven By Rising Oral Health Awareness, Growing Economy and Dental
Tourism in Philippines
November, 2022
Table of Contents
93 slides
1. Executive Summary 7
Executive Summary: Philippines Dental Services Market, 2018-2026F 8
2. Country Overview of Philippines 9
Country Demographics and Socioeconomic Indicators, 2021 10
Philippines Population Analysis by Age, Gender, Region, Rural and Urban Population 2021 11
3. Philippines Healthcare Overview 12
Philippines Healthcare Overview (Healthcare System, Structure of Healthcare Sectors and MoH, No of Hospitals, Patient Flow under Healthcare System
13-14
and Key Facts)
Oral Health Program in Philippines 15
Health Insurance in Philippines 16
National Health Insurance Program in Philippines, 2021 17
Philippines Dentistry Profile, 2021 (No. of Dentists, Dentists by Specializations and Key Facts) 18
Dental Tourism in Philippines, 2021 ( Major Tourist Destination, No. of Tourist, Reasons for Preference, Treatment Preferred, Cost of various dental
19-20
procedures; Philippines v/s other countries, Major Clinics Affiliated to PDT )
4. Philippines Dental Services Market Overview 21
Philippines Dental Services Market Ecosystem 22

Business Cycle and Genesis of Philippines Dental Services Market 23
Timeline of Major Players in Philippines Dental Services Market 24-25
Market Sizing Analysis of Philippines Dental Services Market: Revenue, 2018-2021 26
Private and Confidential 2

Table of Contents
93 slides
5. Philippines Dental Services Market Segmentation, 2021 27

By Type of Services: General Dentistry, Orthodontics, Oral Surgery, Periodontics, Endodontics, Cosmetic Dentistry, Prosthodontics and more ,2021 28
By End Users: Hospitals and Dental Clinics, 2021 29
By Dental Clinics: Organized and Unorganized, 2021 30
By Revenue Division: Domestic and International , 2021 31
By Cities: Manila, Davao, Cebu and others, 2021 32
6. End User Analysis of Philippines Dental Services Market 33
Consumer Analysis of Philippines Dental Care Market 34
Patient Journey in Philippines Dental Services Market 35
Consumer Pain Points in Philippines Dental Services Market 36
Decision Making Process To Shortlist Dental Clinic 37
7. Industry Analysis of Philippines Dental Services Market 38
SWOT Analysis of Philippines Dental Services Market 39
Key Growth Drivers in Dental Service Market in Philippines 40
Trends Driving Adoption Of Digital Innovation 41-42

Major Challenges Faced By the Philippines Dental Care Market 43

Table of Contents
93 slides
Regulatory Bodies in Philippines Dental Services Market 44

Government Policies for Dental Services Market in the Philippines 45
8. Competition Framework for Philippines Dental Services Market 46
Market Share of Major Players in Philippines Dental Services Market 47
Major Dental Equipment Brands used in Philippines 48
Cross Comparison of Major Players in Philippines Dental Services Market ( Year of Establishment, No. of Dentist, No. of Dental Chairs, Average Ticket
Size, Estimated Revenue, No. of Employees, No. of Walk-ins per day per clinic, Peak Hours, Mode of Bookings, Major Treatments Offers, Insurance 49-52
Partners)
9. Cost Sheet of Major treatments and Price List of major Players 53
Philippines Dental Services Market Cost Sheet 54-56
Price List For Affinity Dental Clinic in Philippines Dental Services Market 57-59
Price List For Dental World Manila in Philippines Dental Services Market 60-62
10. Covid-19 Impact on Philippines Dental Services Market 63
Impact of Covid-19 on Philippines Dental Care Market 64
Role of the Government of Philippines during Covid-19 65
Dental Chains Response to Covid-19 Pandemic 66
11. Future Outlook and Projections of the Industry, 2021-2026F 67
Market Sizing Analysis of Philippines Dental Services Market, 2021-2026F 68

Table of Contents
93 slides
By Type of Services: General Dentistry, Orthodontics, Oral Surgery, Periodontics, Endodontics, Cosmetic Dentistry, Prosthodontics and more.,2026F 69
By End Users: Hospitals and Dental Clinics, 2026F 70
By Dental Clinics: Organized and Unorganized, 2026F 70
By Revenue Division: Domestic and International , 2026F 71
By Cities: Manila, Davao, Cebu and others., 2026F 71
12. Market Opportunities and Analyst Recommendations 72
Factors to consider while Setting-up Dental Clinic in Philippines 73
Best Practices for Building a Successful Chain of Dental Practices 74
Growth Strategies of Philippines Dental Care Market 75
Reformed Dental Education and Training Model 76
Operational Strategies for Philippines Dental Services Market 77
Industry Speaks 78-82
13. Research Methodology 83
Market Definitions and Assumptions 84-85
Abbreviations 86
Market Sizing Approach 87

Table of Contents
93 slides
Consolidated Research Approach 88

Sample Size Inclusion 89
Limitation and Future Conclusion 90
Disclaimer 91
Contact Us 93

1. Executive Summary
2. Country Overview of Philippines
3. Philippines Healthcare Overview
4. Philippines Dental Services Market Overview
5. Philippines Dental Services Market Segmentation, 2021
6. End User Analysis of Philippines Dental Services Market
7. Industry Analysis of Philippines Dental Services Market
8. Competition Framework for Philippines Dental Services Market
9. Cost Sheet of Major Treatments and Price List of Major Players
10. Covid-19 Impact on Philippines Dental Services Market
11. Future Outlook and Projections of the Industry, 2021-2026F
12. Market Opportunities and Analyst Recommendations
13. Research Methodology

Executive Country Philippines Market Overview Market Size & End User Industry Competition Cost Sheet & Covid-19 Future Analyst Research
Summary Overview Healthcare Overview and Genesis Segmentation Analysis Analysis Framework Price List Impact Outlook Recommendation Methodology
The Philippines Dental Services Market is expected to grow @ CAGR of ~% during 2021-2026F, owing to
rising awareness among consumers and increasing dental tourism
Executive Summary: Philippines Dental Services Market, 2018-2026F
$~ Mn
$~ Mn Nature of Competition in the Philippines Dental Services Market
Philippines $~ Mn
Dental Services ✓ ~
Market Revenue
(2018-2026F) ✓ ~
2018 2021 2026F
Segmentation By Types of Services on the basis of Revenue ($ Mn), 2021-2026F
Type of Service 2021 2026F
General Dentistry ~ ~
Orthodontics ~ ~
Consolidated Fragmented
Oral Surgery ~ ~
Periodontics ~ ~
Future Strategy/Way Forward
Endodontics ~ ~
✓ ~
Cosmetic Dentistry ~ ~
Prosthodontics ~ ~ ✓ ~
Dental Implants ~ ~
Pediatric Dentistry and other ~ `
Source: Industry Articles, Industry Report & Ken Research Analysis


Philippines, with a population of ~Mn, is one of the most Lucrative and Fastest Growing Economy in ASEAN
with GDP of $~ Bn in 2021
Philippines Country Demographics, 2021
Population Analysis of Philippines, 2021 Philippines currently has ~ Metro Cities in 20211 Major Trade Partners6
~.
Major Imports & Exports, 20213
Major Exports ($~ Bn)

Philippines GDP and Inflation Rate, 2017-20212
400 7%
~
350
5%
300
250
3%
200
150
1%
GDP Contribution, 20211 Major Imports ($~ Bn)

100
-1%
▪ Service Sector1: ~
50
Industry 1: ~
0 -3%
▪
▪ Agriculture, Hunting, Forestry and Fishing1: ~

The majority of the population in Philippines falls under the age group of ~ years; around ~ Mn population
contributing ~% share to the overall population, 2021
Philippines Population Analysis, 2021
Key Facts, 2021 Total Population by Gender, 20211 Population by Age Group, 20212
Life expectancy at Life expectancy at

birth, Male4 birth, Female4
No. of Households5 Median Age1
Top 5 cities by Population (in Mn), 20213 Urban and Rural Population, 20211
0-14 Years 15-64 Years 65+ Years

~
Urban Rural
~ Mn
Major Age Group Population

in Philippines
Source: Industry Articles, Interview with Industry Experts, Ken Research Analysis


The Health Care System in Philippines is Divided into two - Public and Private Healthcare Facilities; Public
Healthcare Facilities are Managed by Government owned Corporation, PhilHealth
Philippines Healthcare Overview (1/2)
Philippines Health System The Health Care System in Philippines is divided into two systems: Public and Private health care1
~
Department of Health
• ~
• ~
Private Healthcare
Public Healthcare Facilities
Facilities
Stakeholders in Healthcare in Philippines
• ~
• ~
• ~
• ~
• ~
• ~
• ~
• ~

Total Number of Hospitals in the Philippines is ~ for the year 2021, out of which ~ are Private Hospitals and ~
are Public Hospitals
Philippines Healthcare Overview (2/2)
Patient Flow under Universal Healthcare Total Number of Hospitals, 20212
Private:~ Public:~
L3 Hospital
Total: ~
L1, L2
Hospitals Key Facts, 2021
~Th1 ~Thousand1
healthcare Physicians
workers
Most
Concerns
~Thousand1 ~
Primary Care Facility Nurses Total number
of Dentists
Health Station Services contracted
Patients

Department of Health (DOH), Philippines developed the Oral Health Program to Ensure Quality and
Affordable Oral Healthcare for the Filipinos
Oral Health Program in Philippines
Oral Heath program by the Department of Health Philippines; to ensure quality of oral health in Philippines
Objectives of Oral Health Program in Philippines

Vision of Oral Health Program in Philippines
➢ ~
▪ ~ ➢ ~
✓ ~
Action Points of Oral Health Program in Philippines
Mission of Oral Health Program in Philippines ✓ ~
❖ ~
▪ ~
❖ ~
▪ ~
❖ ~
❖ ~

In Philippines, there are 3 types of Health Insurances provided to the Public; PhilHealth, Health Maintenance
Organization and Private Health Insurance, out of which ….. is run by the Government
Health Insurance in Philippines
Health Insurance in the Philippines Difference between PhilHealth, HMO and Private Health Insurance
Private Health
Criteria HMO Companies PhilHealth
Insurance
• ~
Governing Agency ~ ~ ~
Coverage Area ~ ~ ~
• ~.
Policy Term ~ ~ ~
Premium ~ ~ ~
• ~.
Benefits ~ ~ ~

The National Health Insurance Program in Philippines aims on providing Health Insurance Coverage and
Ensures access to Cost effective and Quality Healthcare services to the Filipinos
National Health Insurance Program in Philippines, 2021
Healthcare Profile under Philippines National Health Insurance Program, 20211

Key Takeaways
➢ ~
Total Registered
Total Beneficiaries
Members ➢ ~
➢ ~
Total Claims Paid
Healthcare Providers- Healthcare Providers-

Institutes* Professionals

In 2021, around ~% of the Dentists in the Philippines were specialized in General Dentistry and around ~% in
Orthodontics and only ~% were specialized in Pediatric Dentistry
Philippines Dentistry Profile, 2021
Total Number of Dentists in Philippines, 2021-2026F In 2021, around ~% of dentists were specialized in General Dentistry
CAGR: ~%
34,000 3%
General Dentistry Orthodontics Endodontics
33,000
3%
32,000
2%
31,000
Prosthodontics Cosmetic
Periodontics
Dentistry
2%
30,000
1%
29,000
1%
28,000
Pediatric
27,000 0%
Dental Implants Dentistry Oral Surgery
Key Facts, 2021 Steps to become a dentist in Philippines

✓ ~ 1. ~
2. ~
✓ ~ 3. ~
4. ~
✓ ~ 5. ~
6. ~

Major Dental Tourists in Philippines come from the U.S.A., Australia and the European countries where the
dental services are more expensive than in Philippines
Dental Tourism in Philippines, 2021 (1/2)
Leading Dental Tourism Regions in 20211 Major Foreign Tourists, 20211 Reasons to come to Philippines for Dental Treatments
Cost
Proximity
Total International Tourists in 2021 ~
~
~
~
Expertise
~
~.
Major Procedure Opted by Tourists

Lodgings
~ ~
~ ~ ~

In Philippines, procedures such as Tooth Extraction cost around $ ~ whereas it costs around $ ~ in
countries like USA Or Canada for the same
Dental Tourism in Philippines, 2021 (2/2)
Dental Work in Philippines Cost Comparison (US $) with Other Countries, 20211 Top Dental Clinics Affiliated to Philippines Dental Tourism
Procedures
USA/Canada Philippines Australia

Single Dental
Implant
All-on- 4 Implants
All-on-6 Implants
Root Canal
Treatment
Zirconia crown
PFM Crown
Laser Teeth
Whitening
Porcelain Venner
Acrylic Denture
Tooth Extraction


Executive Philippines Market Overview Market Size & End User Industry Competition Cost Sheet & Covid-19 Future Analyst Research
Country
Summary Healthcare Overview and Genesis Segmentation Analysis Analysis Framework Price List Impact Outlook Recommendation Methodology
Overview
Unorganized Dental Chain rules the Philippines Dental Services Market owing to the popularity among
lower-income Filipinos who can’t afford qualified practitioners
Philippines Dental Services Market Ecosystem
Organized Dental Clinics (200-250) Hospitals (200-400)
Dental Colleges and Institutes (10-20)
Unorganized Dental Chains (9000-9300)
Regulatory Bodies (4-7)

Country
Overview
Philippines Dental Services Market is currently in a ...... stage owing to rise in urban population, government
initiatives, general awareness and upgradation in technology.
Business Cycle and Genesis of Philippines Dental Services Market
I: Emerging Phase II: Growing Phase III: Maturity Phase Market Insights
< 1990 2000 - 2035 < 2035
Market Stage :
PHASE 1 PHASE 2 PHASE 3
▪ ~
▪ ~
Competition
▪ ~ ▪ ~
▪ ~ ▪ ~
Concentrate Fragmente
d d

Country
Overview
Established in 2010, ……… is the Market Leader in the Philippines Organized Dental Service Market with ~
branches in the Region
Timeline of Major Players in Philippines Dental Services Market (1/2)
1996 2008 2010 2011

Country
Overview
Many Market Players such as Urban Smiles, …………and ……… are amongst the recently established
players in the Philippines Dental Service Market
Timeline of Major Players in Philippines Dental Services Market (2/2)
2012 2013 2014 2017

Country
Overview
The Philippines Dental Services Market generated Revenue of US $ ~ Mn in 2021 owing to rising dental
problems and dental tourism in the country
Market Sizing Analysis of Philippines Dental Services Market, 2018-2021
Philippines Dental Services Market Size Revenue (in $ Mn), 2018-2021

Key Takeaways
CAGR:~%
1,300 10%
~
1,280
8%
➢ ~
1,260
6%
➢ ~
1,240
➢ ~
4%
1,220
2%
1,200 ➢ ~
0%
1,180
-2%
1,160
-4%
1,140
1,120 -6%


………… Dentistry generated majority revenue of worth $ ~ Mn, contributing a significant market share of ~%
in Philippines Dental Services Market, 2021
By Type of Services, 2021
Segmentation By Types of Services on the basis of Revenue, 2021 (in $ Mn)
Key Takeaway

Dental Clinics End Users accounted for ~% of majority share generating US $ ~ Mn revenue in the
Philippines Dental Services Market , 2021
By End-Users, 2021
Segmentation By End Users on the basis of Revenue, 2021 Cross Comparison between Hospital and Dental Clinics
Dental Clinics (Organized Hospitals (Public +

Parameters
+ Unorganized) Private)
Hospitals
(Public +
Private)
Target End Users ▪ ~ ~
Dental Clinics
(Organized +
Unorganized)
Outpatients Per Day ▪ ~ ▪ ~
Average Annual Spend

▪ ~ ▪ ~
in PHP
Key Takeaways
✓~ No. of Clinics ▪ ~ ▪ ~
✓~
Major Services
~ ~
Required

Unorganized Dental Clinics contributed ~% to the share and Organized Clinics contributed ~% to the overall
revenues generated by Dental Clinics in Philippines Dental Services Market, 2021
By Dental Clinics, 2021
Segmentation By Dental Clinics on the basis of Revenue, 2021 Cross Comparison between Unorganized and Organized Dental Clinics
Parameters Organized Dental Chains Unorganized Dental Chains

Total Revenue
Target End
▪ ~ ▪ ~
Users
Services
Required ▪ ~ ▪ ~
Unorganized Clinics Organized Clinics

Regional
▪ ~ ▪ ~
Presence
Key Takeaway
Company

The majority of revenue was generated from ………… population which accounted for ~% of share,
generating a revenue of $ ~ Mn, in Philippines, 2021
By Revenue Division, 2021
Segmentation on the basis of Revenue Division, 2021

Key Takeaways
✓ ~
✓ ~
✓ ~
✓ ~
Domestic Revenue ~
✓ ~
~% ~%
International Revenue ~

……. generates Majority of Revenue in the Philippines Dental Services Market; contributing around $ ~ Mn to
the market with a market share of ~% in 2021
By Cities, 2021
Segmentation By Cities on the basis of Revenue, 2021 Cross Comparison of Major Revenue Generating cities
Parameters,
Manila Davao Cebu Iloila Others*
2021
Market
▪ ~ ▪ ~ ▪ ~ ▪ ~ ▪ ~
Share
Population1 ▪ ~ ▪ ~ ▪ ~ ▪ ~ ▪ ~
Major
▪ ~ ▪ ~ ▪ ~ ▪ ~ ▪ ~
Players
Key Takeaway
✓ ~.


People falling under ~ years of age are major consumers of Dental Services in the Philippines as they are
more consciousness towards their oral health
Consumer Analysis of Philippines Dental Services Market
Philippines Dental Services Market Consumer Profile By Population Gender and Age (in %), 2021
Dental Services by Gender of Customers, 2021 Dental Services by Age of Customers, 2021
Below 15
Age
Key Takeaway
15-30 Age
Group ✓ ~
✓ ~
✓ ~
30-55 Age
✓ ~
Group
Female Male
Above 55
Age

A good in-clinic patient experience, starts with strong processes and best practices that include auto
appointment, reminders, mode of booking for patient to be treated
Patient Journey as a Dental Patient in Dental Clinics
3 2 1
5 6 7
4

Lack of awareness, …………… and ……………are the major pain points for consumers in Philippines Dental
Services Market
Consumer Pain Points in Philippines Dental Services Market
Pain Points in Philippines Dental Services Market Solutions offered for the Pain Points in Philippines Dental Services Market

Cost and Types of services provided by a dental clinic, and whether the practice is organized or unorganized
affects the decision of the patients
Decision Making Process to Shortlist Dental Clinics
Factors Description Importance
Location
Cost of services
Organized and
Unorganized Dental Chains
Type of Services
Source: Industry Articles, Industry Report & Ken Research Analysis| Note:
Low High Private and Confidential 37


Growing economy, ………….and ……………. among the locals is expected to fuel the growth in Philippines
Dental Services Market
SWOT Analysis of Philippines Dental Services Market
S W O T

Rise in Dental Tourism, ………… and ……………….., Philippines are some of the growth drivers in the
Growth Drivers in Philippines Dental Service Market

……………..., ……………….and …………….are major trends shaping the Philippines Dental Services Market
Trends Driving Adoption of Digital Innovation (1/2)
Trends Description Impact
❑ ~
❑ ~
Low High
❑ ~
❑ ~
❑ ~
Low High
❑~
❑~
Low High

………..with ………… can improve the diligence and delivery of dental care services
Trends Driving Adoption of Digital Innovation (2/2)
Trends Description Impact
❑ ~
❑ ~ Low High
❑ ~
❑ ~ Low High
❑ ~
❑ ~ Low High
❑ ~
❑ ~ Low High

………….., ……………. and …………..are some of the Challenges in the Philippines Dental Services Market
Challenges in Philippine Dental Services Market

Department of Health, Philippine Dental Association and Professional Regulation Commission are major
regulatory bodies associated with Dental and other Healthcare programs across the country
Regulatory Bodies in Philippines Dental Services Market
Major Regulatory Bodies in Philippines Dental Services Market
✓~
✓~
✓~
✓ ~
✓ ~
✓ ~
✓~
✓~

The Philippine Dental Act of 2007 or Republic Act No. 768 regulates the practice of dentistry, dental hygiene
and dental technology in the Philippines
Government Policies for the Dental Services Market in the Philippines
The Philippine Dental Act of 2007 Guidelines by Philippine Pediatric Dental Society, Inc
➢ ~ ➢ ~
➢ ~ ➢ ~
➢ ~ ➢ ~
➢ ~ ➢ ~
➢ ~ ➢ ~


………….. is the Market Leader of the Philippines Dental Services Market with ~ Clinics across the Country in
2021, contributing ~% to the Overall Market Share by Number of Clinics
Market Share of Major Players in Philippines Dental Services Market
Market Share of Leading Organized Dental Clinics in Philippines
Competition Scenario Competition Parameters Market Leader

Key Takeaways
.
Consolidated Fragmented

MetroDental registered an estimated revenue of $~ Mn with the most number of Dental Clinics (~) and No. of
Dentists per Clinic (~ per branch), dominating the Philippines Dental Services Market, 2021
Cross Comparison of Major Players in Philippines Dental Services Market (1/4)
Estimated Revenue
Year of No. of Dental Chairs, Avg. Ticket Size in
Company No. of Clinics, 2021 No. of Dentists, 2021 in
Establishment 2021 PHP, 2021
$ Mn, 2021
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~

Most of the Dental Clinics in Philippines have an………….. ticket size of PHP ~with a minimum of ~ Dental
chairs in their Clinics, 2021
Estimated Revenue
Year of No. of Dental Chairs, Avg. Ticket Size in
Company No. of Clinics, 2021 No. of Dentists, 2021 in
Establishment 2021 PHP, 2021
$ Mn, 2021
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~

The average walk-ins per day lies in the range of ~, operational throughout the week; Dental Chains provide
Booking for Dentists through both online and offline mode
No. of Employees, No. of Walk-Ins per Booking Mode Major Treatments

Company Peak Hours Insurance Partner
2021 day per clinic, 2021 (Online/Offline) Offered
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
Source: Industry Articles, Industry Report & Ken Research Analysis|

Dental chains provide broad range of dental services while Tooth Cleaning and Scaling are majorly offered
treatments in Philippines Dental Services, 2021
Company No. of Employees, No. of Walk-Ins per Booking Mode Major Treatments
Peak Hours Insurance Partner
2021 day per clinic, 2021 (Online/Offline) Offered
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~
~ ~ ~ ~ ~ ~ ~

NSK, …….., ………, ………, ………, ……. and ……… are some of the major brands preferred by the Dental
Clinics in the Philippines
Major Dental Equipment Brands in Philippines
Major Medical Equipment Brands Used by Dental Clinics in Philippines
Surgical and Diagnostics Apparatus Dental Furniture and Equipment Impression and Other Material


The Average Cost for Endodontics Dental Services is ranges from PHP ~ to ~ PHP depending on the type of
Root Canal Treatment, 2021
Philippines Dental Services Market Cost Sheet (1/3)
By Endodontics Dental Services By Orthodontics Dental Services
Root Canal Treatment Treatment Cost in PHP

Types of Dental Crowns Treatment Cost in PHP
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
Types of Denture Devices Treatment Cost in PHP

By Orthodontics Dental Services
~ ~
By Prosthodontics
Types of Braces Dental Services
Treatment Cost in PHP ~ ~
~ ~
~ ~
~ ~ Types of Bridges Treatment Cost in PHP
~ ~ ~ ~
~ ~ ~ ~

The treatment cost for basic dental implants ranges from PHP ~ to PHP ~ with ~ visits over ` days and stay
life long, 2021
By Cosmetic Dental Services By Tooth Cleaning
Cosmetic Filling and Restoration Treatment Cost in PHP Types of Tooth Treatment Cost in
Treatment Time
Cleaning PHP
~ ~
~ ~ ~
~ ~
~ ~
~ ~ ~
~ ~
~ ~ ~
~ ~
~ ~
~ ~ By Dental Implantology Dental Service
~ ~
By Teeth Whitening Treatment Types of Implant Treatment Cost in PHP
Types of Teeth Whitening Treatment cost in PHP ~ ~
~ ~
~ ~
~ ~ ~ ~

The Wisdom Tooth Extraction procedure for Non-Impacted tooth costs around PHP ~ to PHP ~; simple
extractions cost around PHP ~ to PHP ~
By Dental Surgeries
Dental Surgeries Treatment Cost in PHP
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~

Affinity Dental Clinic offers variety of services, ranging from Regular Teeth Cleaning Procedures to various
Crowing Procedures, 2021
Price list for Affinity Dental Clinic in Philippines Dental Services Market(1/3)
Affinity Dental Clinic
Aesthetic Dentistry I Aesthetic Dentistry II
Procedure Price Procedure Price
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~ ~ ~
~ ~ ~ ~
~ ~ ~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~ ~ ~

In Affinity Dental Clinic, the cost of getting Braces starts from $ ~ and could go up to $~ depending on the
type of braces, 2021
Price list for Affinity Dental Clinic in Philippines Dental Services Market (2/3)
Braces Denture
Type of Braces Price

Type of Dentures Price
~ ~
~ ~
~ ~
~ ~
~ ~
Diagnostics
~ ~
Type of Diagnostics Price

~ ~
~ ~
~ ~ ~ ~
~ ~
~ ~ ~ `

Affinity Dental Clinic offers various type of Dental Implants and Root Canal Treatments; other procedures
include Local Anesthetics and Night guards, 2021
Price list for Affinity Dental Clinic in Philippines Dental Services Market (3/3)
Implant Dentistry Root Canal Treatments
Type of Implants Price Type of Treatment Price
~ ~ ~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
Other procedures
Type of Procedure Price

~ ~
~ ~
~ ~

Dental World Manila, Philippines offers a wide range of treatments that includes cosmetic dentistry, dental
implants, periodontics and many more, 2021
Price list for Dental World Manila in Philippines Dental Services Market (1/3)
Dental World Manila
Cosmetic Dentistry Dental Implants
Particulars Price Particulars Price

~ ~ ~ ~
~ ~ ~ ~
~ ~
~ ~
~ ~
~ ~
Periodontics
~ ~
~ ~ Particulars Price
~ ~ ~ ~
~ ~ ~ ~
~ ~ ~ ~
~ ~ ~ ~
~ ~ ~ ~

Dental World Manila offers a variety of Oral Surgeries to the patients, ranging from Simple Extraction to
Apicoectomy, 2021
Dental World Manila
Oral Surgery Endodontics (Root Canal Therapy)

~ ~ ~ ~
~ ~ ~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
CBCT Scan
~ ~
Particulars Price
~ ~
~ ~ ~ ~
~ ~
~ ~
~ ~
~ ~ ~ ~

Dental World Manila offers a wide range of Restoration Procedures that includes Fluoride Application, Space
Closure and Desensitizing, 2021
Dental World Manila
Orthodontics (Braces) Restoration (Fillings)

~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~ ~ ~
~ ~
~ ~
~ ~
~ ~ ~ ~
~ ~
~ ~
~ ~
~ ~
~ ~
~ ~


……….., ………….and ……….were some of the challenges faced by the Dental Services Market during Covid-
19
Impact of Covid-19 on Philippines Dental Services Market

The Philippines Dental Association issued various safety guidelines during Covid based on the
recommendations from DOH, WHO and Center for Disease Control and Prevention
Role of the Government of Philippines during Covid-19
Steps taken by the government of Philippines during Covid with respect to Dental Services
First case of Covid was detected in ….. of 2020 in Philippines Guidelines issued by Philippine Dental Association for Dental Service Providers1
✓ ~
✓ ~
✓ ~
✓ ~
✓ ~

……….., ……….. and ……………. helped to curb the damages due to pandemic crisis to some extent
Dental Chains Response to Covid-19 Pandemic
Dental Chains Response to Covid-19 Pandemic


The Philippines Dental Services Market is expected to generate Revenue worth $ ~ Mn in 2026F owing to
rising dental problems and Increasing Urban Population
Future Market Sizing Analysis of Philippines Dental Services Market, 2021-2026F
Philippines Dental Services Market Size Revenue (in $ Mn), 2021-2026F Future Growth Drivers in the Philippines Dental Services Market
CAGR: ~%
1,800 9%
1,600 8%
1,400 7%
1,200 6%
1,000 5%
800 4%
600 3%
400 2%
200 1%
0 0%

General Dentistry is anticipated to generate ……. revenue of worth $ ~ Mn, contributing a significant market
share of ~% in Philippines Dental Services Market, 2026F
By Type of Services, 2026F
Segmentation By Types of Services on the basis of Revenue, 2026F
Total Revenue By Type

of Services, 2026F
$~ Mn
Pediatric
General Dentistry Orthodontics Oral Surgery Periodontics Endodontics Cosmetic Dentistry Prosthodontics Dental Implants Dentistry and
Other
Key Takeaways
➢~
➢~

………… are expected to remain dominant with a majority of ~% share generating $~ Mn revenue in the
By End Users and By Dental Clinics, 2026F
Segmentation By End Users on the basis of Revenue, 2026F Segmentation By Dental Clinics on the basis of Revenue, 2026F
Hospitals Total Revenue

(Public + $~ Mn
Private)
$~
Mn
$~
$~
Mn
Mn
Dental Clinics
(Organized +
Unorganized)
$~ Unorganized Clinics Organized Clinics
Mn
Key Takeaways
➢~
➢~

………… is Anticipated to have Major Concentration of Dental Clinics generating ~% of Revenue Share in
Philippines, 2026F
By Cities and By Revenue Division, 2026F
Segmentation on the basis of Revenue Division, 2026F Segmentation By Cities on the basis of Revenue, 2026F
Total Revenue
Generated
$~ Mn
Domestic Revenue: $ ~ Mn
~% ~%
International Revenue: $ ~ Mn
Key Takeaways
➢ ~
➢ ~


………, ……………, ……………, ………… and …………. are prime factors to consider while opening a new
Dental Clinic in Philippines
Factors to consider while Setting-up Dental Clinic in Philippines

Increased efficiency of dental chains will benefit the wider healthcare ecosystem, by introducing ……….,
…………….and …………..
Best Practices for Building a Successful Chain of Dental Practices
Best
Practices

Developing and …………….., ………………and ………………are Some of the Major Growth Strategies
Growth Strategies of Philippines Dental Care Market

……………….and ……………will Actively Support the Integration of Oral Health into Care Pathways, Calling
for the Adoption of a More Holistic Approach to ‘Good Oral Health’
Reformed Dental Education and Training Model

Skills And Competencies Of The Workforce Can Be Targeted To Widening The Access To Dental Careers And
Understanding The Oral Health Needs Of Patients
Operational Strategies for Philippines Dental Services Market
Operational Strategies for Dental Services Market in Philippines
✓~ ✓~ ✓~
✓~ ✓~ ✓~
✓~ ✓~ ✓~

Industry Speaks (1/5)
Interview with Marvin Ancheta Oki, Business Development & Operation Head at ASO International Manila Inc., ASO Dental Design, Inc
Q. What is the current scenario of Dental Services Industry in the Philippines?
Q. How would you describe different dental services (General Dentistry, Orthodontics, Endodontics,
Prosthodontics, Periodontics, Oral Surgery, Cosmetic dentistry, Paediatric Dentistry etc.) in terms of being the
most opted for by patients and revenue contribution towards the Dental Services market in the Philippines?
Mr. Marvin Ancheta Oki

Business Development & Operation Head
at ASO International Manila Inc., ASO
Dental Design, Inc Q. What about services like Cosmetic Dentistry and Paediatric Dentistry?
In conversation with Mr. Marvin Ancheta Oki, ~
Business Development & Operation at ASO
Dental Design International Manila,
Philippines, we tried to understand the
overview of Dental Services Industry in
Philippines. According to him, Q. What is the current trend with the braces in the Philippines?
~
“The Philippines Dental Services industry is
still developing and has a long way to go. It is
predicted to grow at a comparatively slow
pace than other developed countries.”
Source: Ken Research Analysis Private and Confidential 78

Q. What is the scenario of dental treatments opted by domestic and

Q. What do you think is the future outlook of the Saudi Dental
international patients?
Industry?
~.
~
Q. Which are the major revenue contributing cities for Dental Services
Industry in the Philippines?
Q. Do patients in Philippines prefer going to a Dental Clinics or a
Hospital? ~
~
Q. Could you give us an idea of the patient profile on the basis of

Q.What does the distribution between organized and unorganized gender?
clinics look like?
~
~

Q. Could you give us an idea of the age group of patients visiting the dental
clinics?
~
Q. Could you provide some insights on the general trends and developments
in the Philippines Dental service industry?

Interview with Dr. Dorhel Quilaman, General Dentist; Pediatric and Special Care Dentistry, Oral Surgery and Orthodontics D Quilaman Dental Clinic, Baguio
Q. How would you like to describe the Dental Industry in the Philippines?
Q. What is the scenario of different dental services (General Dentistry, Orthodontics, Endodontics,
Prosthodontics, Periodontics, Oral Surgery, Cosmetic dentistry, Paediatric Dentistry etc.) in terms of being the
most opted for by patients and revenue contribution towards the Dental Services Industry?
Dr. Dorhel Quilaman ~

General Dentist; Pediatric and Special Care
Dentistry, Oral Surgery and Orthodontics
D Quilaman Dental Clinic, Baguio
In conversation with Dr.Dorhel Quilaman,
Dentist at D Quilaman Dental Clinic, Baguio,
Philippines, we tried to understand the Dental
Services Industry in Philippines. We also
discussed the trends along with the future
going forward. According to her, Q. How is the Paediatric Dentistry positioned in the Dental Services Market in the Philippines?
““The Philippines Dental market is still ~

developing. The cost of treatment is
comparatively low in Philippines and the
quality is quite fine but Filipinos are not too
particular about dental hygiene.”

Interview with Dr. Dorhel Quilaman practicing Pediatric and Special Care Dentistry, Oral Surgery and Orthodontics D Quilaman Dental Clinic, Baguio
Q. What does the revenue division from domestic people and international Q. Which are the major revenue contributing cities in the
tourists look like? Philippines for the Dental Services Market?
~
~
Q. What do the population of Philippines prefer, Dental Clinic or Hospital?

~
Q. Can you tell me the major trends and developments in the industry?
~
Q. What does the distribution between organized and unorganized clinics

look like in Philippines?
Q. What do you think is the future outlook of the Philippines Dental

Services Industry?
Could you give us an idea of the number of walk-ins per day on an average
in organized and unorganized dental clinics as well as hospitals? ~
Source: Ken Research Analysis


Research Methodology (1/7)
Market Definitions and Assumptions (1/2)
Particulars Definitions
Philippines Dental Services ▪ The revenue of the dental care services industry is generated by different types of dental services offered by dentists in organized and
Market unorganized dental clinics as well as hospitals.
▪ Dentistry is the study related to oral and jaw diseases and with the use of radiographic equipment, anesthesia, artificial denture, implants
Dentistry
and braces devices
Organized Dental Chains ▪ Organized refers to dental chains having more than one dental clinic across the same or different regions in Philippines
Unorganized Dental Chains ▪ Unorganized refers to dental clinics having one single clinic in Philippines
Endodontics ▪ Endodontics is concerned with diagnosis, prevention and treatment of infective tooth root, dental pulp and surrounding tissues
▪ Cosmetics Dentistry refers to dental work that improves the appearance of a person's teeth, gums or bite. It includes Teeth Whitening,
Cosmetic Dentistry
Gum Bleaching, Smile Designing and tooth jewelry
Prosthodontics ▪ It is a dental specialty service which is related to restoration and replacement of teeth
Orthodontics ▪ Orthodontics is the specialty dental field which is deals with the study and treatment of malaligned teeth.
Periodontics ▪ Periodontic studies about the tissues that surround and support teeth and also deals with the diseases that affect human teeth.
Implantology ▪ The branch of dentistry dealing with the permanent implantation or attachment of artificial teeth in the jaw

Market Definitions and Assumptions (2/2)
Particulars Definitions
Dental Clinics ▪ The dental clinic is a place where a dentist performs dental procedures and treatments on patients.
Hospitals ▪ An institution providing medical and surgical treatment and nursing care for sick or injured people.
▪ Pediatric dentistry is an age-defined specialty that provides both primary and comprehensive preventive and therapeutic oral health care for
Pediatric Dentistry
infants and children through adolescence, including those with special health care needs
▪ Dental surgery is any of a number of medical procedures that involve artificially modifying dentition; in other words, surgery of the teeth,
Dental Surgery
gums and jaw bones
▪ A dental implant is a prosthesis that interfaces with the bone of the jaw or skull to support a dental prosthesis such as a crown, bridge,
Dental implant
denture, or facial prosthesis or to act as an orthodontic anchor.
▪ In dentistry, a veneer is a layer of material placed over a tooth. Veneers can improve the aesthetics of a smile and protect the tooth's
Veneer
surface from damage.
▪ Invisalign is a proprietary method of orthodontic treatment which uses a series of clear, removable teeth aligners used as an alternative to
Invisalign
traditional metal dental braces
▪ Restorative dentistry refers to any dental procedure that repairs or replaces a tooth. Restorative procedures include cavity fillings, root
Restorative Dentistry canals, and even dental implants. There can be two goals in restorative dentistry: to restore the function of the teeth and to restore the
appearance of the teeth.

Abbreviations
AI: Artificial Intelligence CAGR: Compound Annual Growth Rate

Bn: Billion CAD: Computer aided design and drafting
Mn: Million CAM: Computer aided manufacturing
Th: Thousand KPIs: Key Performance Indicators
GDP: Gross Domestic Product F: Forecasted
DOH: Department of Health 3D: Third Dimension
WHO: World Health Organization
N/A: Not Available
COVID: Corona Virus Infected Disease
PHP: Philippine Peso
HMO: Health Maintenance Organization
PDA: Philippine Dental Association
PPDSI: Philippine Pediatric Dental Society, Inc
PhilHealth: Philippine Health Insurance Corporation
NGOs: Non-Government Organization

Market Sizing Approach
▪ First framed a hypothesis about the market through analysis of

existing industry factors, obtained from company reports and from
magazines, journals, online articles, ministries, government Philippines Dental Services Market Ecosystem:
associations and data from Department of Health ministry and others.
Along with this an ecosystem of the players was created Organized Dental Chains:
▪ MetroDental
▪ GAOC
▪ Computer assisted telephonic interviews (CATIs) with the management ▪ Smile Makers Dental
to understand their operating and financial indicators including number ▪ Urban Smiles
of patients, number of dental clinics, number of employees) ▪ NovoDental
▪ Whitehouse Dental Clinic
specifications of their best services provided.
▪ Affinity Dental
▪ Dental World Manila
▪ Green Apple Dental
▪ “Top-Down” approach is used for the future projections in which we first ▪ DentaGem
study the effect of economic factors and then industry factors on the ▪ BrightSmile Avenue Dental
sector. This approach indicates the several independent industry ▪ Elevate Dental
variables and their degree of relationship with the sector. The cause
and effect relationship between the industry factors and their degree of
impact has been discussed and analyzed in the Philippines Dental
Care Services Market.

Consolidated Research Approach
Secondary Research Primary Research Sanity Checking

▪ Data & Insights gathered from following sources- ▪ Computer assisted telephonic interviews (CATIs) ▪ Bottom-To-Top Approach followed to capture overall
with leading Dental Clinics, Hospitals and Industry revenues of the Philippines Dental Care Services
▪ Company Profiles
Experts. Major Dental Clinics which were contacted Market, 10-15% of sample size has been considered
▪ Company Reports include : for each type of entity and sanity checked with
▪ MetroDental industry veterans to estimate the overall revenues.
▪ Company Annual Reports
▪ GAOC
▪ Data From Various Sources ▪ Smile Makers Dental ▪ Different services offered has been covered to
▪ Urban Smiles describe various attributes like average ticket pricing,
▪ Government Associations
▪ NovoDental pricing list, insurance partners, number of clinics and
▪ Industry Articles ▪ Whitehouse Dental Clinic dentists.
▪ Affinity Dental
▪ Journals
▪ Dental World Manila ▪ Future Projections for Segmentation of Philippines
▪ Magazines ▪ Green Apple Dental Dental Care Services Market has been done by
▪ DentaGem conducting interviews with the industry experts in
▪ Online Articles
▪ BrightSmile Avenue Dental Philippines and understanding the category which is
▪ Elevate Dental anticipated to grow with sufficient reasons.

Sample Size Inclusion
Table: Sample Size by Stakeholders

By Stakeholders Sample Size (Out of 150+ respondents)
30-40 Respondents;
Organized Dental Chains MetroDental, GAOC, Smile Makers Dental, Urban Smiles, NovoDental, Whitehouse Dental Clinic,Affinity
Dental, Dental World Manila, Green Apple Dental, DentaGem, BrightSmile Avenue Dental, Elevate Dental
Unorganized Dental Chains 50-80 Respondents

20-30 Key opinion leaders belonging from different Healthcare Facilities, Hospitals, Associations and
Industry Experts
Consultants.
Table: Sample Size by Respondent Category in Percentage (%)

Sample Size C Level Executives
By Respondent Category
(Out of 150+ Respondents)
24.0% Director, VP and Dentists
C Level Executives 24%
8.0%
Director, VP and Dentists 8%
Business Development Managers,
Business Development Managers, Clinic 100.0% Clinic Managers, Treatment
60% Coordinators
Managers, Treatment Coordinators 60.0% Others (Dental Admin Staff,
Managers and more)
Others (Dental Admin Staff, Managers and
8%
more) 8.0% Total
Total 100%

Limitations and Future Conclusion
Research Limitations
▪ There might be a case that the chief executives / representatives might be bullish with the numbers. We have cross checked and
revalidated the data, collected with our hypothesis and question them on the numbers. But in the end, justification provided by a primary
might/might not be satisfactory on the numbers as there is no right mechanism to revalidate their numbers. Henceforth in this scenario, the
team had to apply a discounting factor to the numbers decided through interviews conducted from other industry representatives since it
appeared bullish to our logical thought process.
▪ Average price per procedure/dental treatment shared in the report are on the basis of industry average, margin might vary basis product
type, application, customer and basis each player in the industry.
Future Analysis Conclusion
▪ There is also a mix of qualitative factors such as government regulations, consumer behavior and price competition of the dental care
services that has a bearing on the Philippines dental services market has been taken into consideration to arrive at the best possible
outcomes.
▪ The final conclusion regarding the expected value of dependent variable is determined by using weighted average of the output of
subjective judgment, primary research (industry experts’ opinions) and industry reports and articles (Analyzed key factors on which the
growth of dental services is heavily dependent for predicting future scenario). The weights are assigned on the basis of effectiveness and
accuracy of each output according to the degree of confidence interval assigned to them. The weighted average method enables us to filter
out the possible noise in each computation method and help us to derive the best possible future projections.

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Philippines Dental Services Market

Philippines Dental Services Market Ecosystem 22

Private and Confidential 2

5. Philippines Dental Services Market Segmentation, 2021 27

7. Industry Analysis of Philippines Dental Services Market 38

SWOT Analysis of Philippines Dental Services Market 39

Key Growth Drivers in Dental Service Market in Philippines 40

Trends Driving Adoption Of Digital Innovation 41-42

Private and Confidential 3

Regulatory Bodies in Philippines Dental Services Market 44

Private and Confidential 4

By End Users: Hospitals and Dental Clinics, 2026F 70

By Dental Clinics: Organized and Unorganized, 2026F 70

By Revenue Division: Domestic and International , 2026F 71

By Cities: Manila, Davao, Cebu and others., 2026F 71

12. Market Opportunities and Analyst Recommendations 72

Factors to consider while Setting-up Dental Clinic in Philippines 73

Best Practices for Building a Successful Chain of Dental Practices 74

Growth Strategies of Philippines Dental Care Market 75

Reformed Dental Education and Training Model 76

Operational Strategies for Philippines Dental Services Market 77

Industry Speaks 78-82

13. Research Methodology 83

Market Definitions and Assumptions 84-85

Market Sizing Approach 87

Private and Confidential 5

Consolidated Research Approach 88

Private and Confidential 6

2. Country Overview of Philippines

3. Philippines Healthcare Overview

4. Philippines Dental Services Market Overview

5. Philippines Dental Services Market Segmentation, 2021

6. End User Analysis of Philippines Dental Services Market

7. Industry Analysis of Philippines Dental Services Market

8. Competition Framework for Philippines Dental Services Market

9. Cost Sheet of Major Treatments and Price List of Major Players

10. Covid-19 Impact on Philippines Dental Services Market

11. Future Outlook and Projections of the Industry, 2021-2026F

12. Market Opportunities and Analyst Recommendations

13. Research Methodology

Private and Confidential 7

Segmentation By Types of Services on the basis of Revenue ($ Mn), 2021-2026F

Type of Service 2021 2026F

Private and Confidential 8

2. Country Overview of Philippines

3. Philippines Healthcare Overview

4. Philippines Dental Services Market Overview

5. Philippines Dental Services Market Segmentation, 2021

6. End User Analysis of Philippines Dental Services Market

7. Industry Analysis of Philippines Dental Services Market

8. Competition Framework for Philippines Dental Services Market

9. Cost Sheet of Major Treatments and Price List of Major Players

10. Covid-19 Impact on Philippines Dental Services Market

11. Future Outlook and Projections of the Industry, 2021-2026F

12. Market Opportunities and Analyst Recommendations

13. Research Methodology

Private and Confidential 9