SOCIAL REVIEW

JULY vs AUGUST

Facebook Audience Instagram Audience Influencer Performance Ad Performance Ad Performance

Reach
Age Reach Gender
Grand Summer Wellness Box
Overview
July August
Overview
June August
Overview
July August
Overview
June August
Grand Summer Box Influencers
Face Wash
: 18 - 45 y
M&F : Interested in skincare, natural products, cosmetics, hair 
products, beauty, personal care, organic products $165 Interested in beautiful skin, cleanser, face wash, facial, 
Ad  : :
Ad 
1 1
18 - 45 y
M&F
face wash, natural skincare, cetaphil, body shop, ponds 
& other competitor brands
$200
In comparison to June, in Aug our Reach had increased by 72% In comparison to July, our organic reach has reduced by 19% Performance Summary
Impressions In comparison to June, in Aug our Audiences have increased in each segment. 
Impressions Our Female audience has increased by 4,562

Awareness - English
Our Key Audience on FB remains 25-34ys  Our Male Audience has increased by 836 

Traffic - English
Our Secondary audience has become 18-24 ys

Overview
July August
Thirdly 35-44 ys
Overview
July August
2.9K 6.00 26.2% 627,582 1,193,371 2,141 50,200
Age Views avg. view time avg. % viewed Reach Impressions Link Clicks Est. Ad Recall 291,899 7,806 2,062 $0.19
Women
Reach Link Clicks Landing Pg Views Cost Per Result
Top Cities June August

People  Link in BIo

In comparison to June, in Aug our Impressions had increased by 82% In comparison to July, our organic impressions has reduced by 5%

Interested in beautiful skin, cleanser, face wash, facial, 

18 - 45 y
Engaged clicks Performance Summary
Ad 
18 - 45 y
M&F
Interested in skincare, natural products, cosmetics, hair 
products, beauty, personal care, organic products $106 Ad  M&F
face wash, natural skincare, cetaphil, body shop, ponds 
& other competitor brands
$200
Overview
July August
Overview
July August 36,033 561 64,718 2 2
Our key Female Audience on IG remains 25-34 ys 

IG TV Views Website Clicks Content Reach

Secondary Audience also remains at 18-24ys  

Awareness - Sinhala
Awareness - Tamil
Men

298,054 483,087 1,399 23,700 173,310 3,360 898 $0.22

Reach Impressions Link Clicks Est. Ad Recall Reach Link Clicks Landing Pg Views Cost Per Result
Clicks
In comparison to June, in Aug our Engagement had increased by 82% In comparison to July, our website has increased by 47%

Email & Phone Clicks

Overview Overview
July August July August

Performance Summary Interested in beautiful skin, cleanser, face wash, facial, 

18 - 45 y Interested in skincare, natural products, cosmetics, hair  18 - 45 y
$200
Our key Male Audience on IG remains 25-34 ys 

$164 Ad  face wash, natural skincare, cetaphil, body shop, ponds 
Secondary Audience also remains at 18-24ys  

Ad  M&F products, beauty, personal care, organic products M&F

& other competitor brands
13,666 54 34,285 3 3
TOP Cities
Women
IG TV Views Website Clicks Content Reach

Awareness - Sinhala
In comparison to June, in Aug our Clicks had increased by 85%

Awareness - Tamil
In comparison to July, phone calls & email clicks has reduced.

Pagelike Profile views

Growth
June August
Growth
July August
535,812 1,054,720 2,389 43,500 174,850 3,956 1,124 $0.18
+3,614
Reach Impressions Link Clicks Est. Ad Recall Reach Link Clicks Landing Pg Views Cost Per Result
156,686 160,300
Pagelikes Pagelikes

In August we acquired 3,614 Pagelikes. Currently we are at 162,548 

Performance Summary
Interested in skincare, natural products, 
18 - 30y Geo: Western, Central, Eastern, 
$166

Summary
TOP POSTS ON FACEBOOK TOP POSTS ON Instagram 11,202 n/a 25,980 Ad  F
frequent international travelers, 
frequent travelers, luxury goods
Rathnapura, Southern Province,

IG TV Views Website Clicks Content Reach 3 640,059 15,122 4,084 $600

Reach Link Clicks Landing Pg Views Amount Spent

Traffic 174,722 6,155 2,137 $0.08

Reach Link Clicks Landing Pg Views Cost Per Result

Performance Summary
Interested in skincare, natural products,  Location: Sri Lanka
31 - 55y
18,093 N/A 23,187 Ad  F
frequent international travelers, 
frequent travelers, luxury goods $164 Revenue Summary
IG TV Views Website Clicks Content Reach 4
SUMMARY SUMMARY
COMMUNITIES GOALS 
FOR THE NEXT MONTH  161,506 6,750 1,928 $0.09
Traffic

Reach Link Clicks Landing Pg Views Cost Per Result

COOL STUFF
Performance Summary
Engaged shoppers, interested in online  Location: Sri Lanka
18 - 45y
941 28 4,925 Ad  M&F
shopping, black friday deals, daraz 
shopping, deal of the day, discounts $5
IG TV Views Website Clicks Content Reach 5
Conversions

3,984 165 119 $0.04

Reach Link Clicks Landing Pg Views Cost Per Result

Performance Summary
Summary

29,185 54 57,568
IG TV Views Website Clicks Content Reach 1,801,660 18,999 4,184 $770
Reach Link Clicks Landing Pg Views Amount Spent

Face wash campaign

Performance Summary

9,568 159 26,945

IG TV Views Website Clicks Content Reach

Performance Summary

8,206 159 18,118

IG TV Views Website Clicks Content Reach