BUS1202 Project Report Rubric

Content
Item Identification Discussion Explanation Recommendation
/Conclusion
Industry and Identified factors Discussed Explained factors Concluded about
Competitive affecting market factors affecting affecting market factors affecting
Analysis segments market segments and market segments
(1-3 marks) segments changes therein and each factors
(6-8 marks) impact on the
(4-6 marks)
future.
(8-10 marks)
Company Strategy Identified Discussed Explained Explained the
company company strategy company impact strategy
strategy choice strategy choice choice had on
(1-6 marks) (5-12 marks) (10-16 marks) decisions
(15-20 marks)
Relation to course Identified course Discussed course Explained how Related course
topicsi topics addressed topics addressed course topics topics to project
(leadership, in project in project were addressed outcomes
operations, (1-25 marks) (20-30 marks) in project (45-60 marks)
marketing, (30-50 marks)
accounting,
finance)
Maximum marks 30 50 70 90

Format
Poor Satisfactory Excellent
Organization (Executive No headings, Heading used are Transitions well from one
Summary, Body, confusing appropriate section to the next
Conclusion) (0-2 marks) (2-4 marks) (4-5 marks)
Language (spelling and Many spelling and Few spelling and No spelling or grammar
grammar) grammar errors grammar errors errors
(0-2 marks) (2-4 marks) (4-5 marks)
Format (page length, Too long, font too Appropriate length, font,
font size) small, margins too margins (no mark
wide (minus 5 deduction)
marks)
Maximum marks 3 7 10
i