MUHAMMAD MANZOOR ALAM

Address : R-1099, Sector 15-B, Buffer Zone, Karachi

Mobile/Whatsapp: 0332-3744945
Email: manzoor-alam@live.com, manzoor.alam@outlook.com
Age: 41 Years
Marital Status: Married
OBJECTIVE
To obtain a position in a Reputed and Dynamic Organization which will enhance my initiative, motivation, analytical &
managerial skills and to make full use of my education.

EDUCATION
MUHAMMAD ALI JINNAH UNIVERSITY
M.B.A in Management Information System

Major Subjects:
Enterprise Resource Planning (ERP),
Customer Relationship Management (CRM),
Business Intelligence (BI)
Software Engineering

UNIVERSITY OF KARACHI
Graduation in Commerce.
PROFESSIONAL EXPERIENCE
APTECH COMPUTER EDUCATION (Period: Nov 2014 to Till Day)
 CENTER MANAGER
Responsible is to achieve targeted revenue, profitability, learner and employee satisfaction level and building
"Best in Area" image for the Center.

• Day to day management of the Center Operations.

• Source quality human resource for the Center operations.
• Guide and develop HR to provide quality services.
• Control center employee attrition rate.
• Provide and manage infrastructure for effective running of the center.
• Implement and monitor the documented quality system at the center.
• Ensure compliance to delivery process.
• Ensure compliance to batch schedule & prevent batch overflows
• Ensuring compliance to exam schedule.
• Monitor & control employee & student absenteeism
• Achieving student satisfaction level by providing good value for money
• Conduct open house in a month & take corrective measures on the issues raised by the students.
• Organize parents meet in 3 months for career courses & brief them on the progress made in the course
• Identify non-technical training needs of the center employees & organize training program to meet the
training needs.
• Manage Center Events, Marketing & Branding activities.
• Conduct a regular study on trends & processes in new product launch.
• Build relationship with local media, industry, education institutions etc. for projecting and building center.
• Take corrective & preventive measures for all non-conformance reported/observed.
SOFTECH MICROSYSTEMS (Period: Oct 2010 to Oct’14)
 AS A CRM ADMINISTRATOR
 Providing a central point of contact for all changes requests and systems alternations.
 Creating or updating training manuals, policies and procedures.
  Providing help desk support for all system users.
 Maintaining control of access rights, security settings, and user privileges.
 Provisioning all new users, providing CRM training.
 Generating details process maps for sales, marketing, and business workflows.
 Ensuring data is correct across Accounts, Contacts, Opportunities etc.
 Importing and exporting of data as required.
 Building custom reports and dashboards specific to job functions.

 AS A MARKETING MANAGER
 Translate company strategic goals into tactical plans and derive short-term objective
 Responsible to manage E-marketing actions (branding, web design, banner making, promotional campaigns, mini-sites,
viral marketing, search engine marketing.
 Create marketing campaigns and provide write-ups and catchy slogans, punch lines , Pricing strategy etc.
 Determine and manage the marketing budget, deliver marketing activity within agreed budget.
 Manage the efficiency of the marketing plans and projects in the company.
 SEO technical analysis and evaluation, On-page keyword optimization
 Manage on-page marketing activities like promos, special pages, banners, brand of the month sections etc.
 Manage off-page activities like updating blog, participate in forums and other social media networking and marketing
channels including Facebook and Twitter to promote our websites.
 Documentation for Pre-qualification , vendor registration and tenders.
 Preparing reports and analysis of the effectiveness of all marketing efforts.

 AS A TEAM LEADER
 Motivating and inspiring the team to surpass their potential.
 Improving the team and facilitating the communication among the members of the team.
 Exceeding and meeting departmental objectives, including conversion targets, and lead generation.
 Creating sense of ownership within the employees and resolving employee issues, if any.
 Looking constantly for development as well as continuous improvement for the entire team.
 Communicating the company’s purpose, core values, vision to the front employees.
 Ensuring that the employees follow their schedules properly as designed.
 Striving for new ways continually, to increase the opportunities of sales.
 Handling escalated calls, complaints, questions, and queries as necessary.
 Facilitating cross functional communication within employees for improved working condition.
 Creating a conducive work environment for all the call center’s employees.
 Carrying out team meetings and actively participating in the monthly and weekly meetings.
 Documenting general reports on each team member’s performance and targets as well as ensuring that they exceed the
targets.

SWIFT LOGISTICS (PVT) LTD. (Period: Nov 2009 to Oct 2010)

Designation : Business Development Executive.
THE PROTECTORS. (Period: Sep 2008 to Oct 2009)
Designation : Sales & Marketing Executive.
BARRETT HODGSON PAKISTAN (PVT) LTD. (Period: 2006 to Aug 2008)
Designation : Secretary To Group Managing Director
MUHAMMAD SHAFI TANNERIES (PVT) LTD. (Period: 2000 to 2006)
Designation : Sales Coordinator

SKILL & EXPERTISE

COMPUTER SKILLS
Windows, Microsoft Office, Microsoft Dynamic CRM, Dreamweaver, Photoshop, Google Analytical/Webmaster Tool etc.
OTHER SKILLS
Business Planning, Marketing Management, Social Media Marketing, Sales Management, Customer Relations, Team Building, Team Management,
Problem Solving, Coordination & Documentation, Time Management etc.