AUTOMOBIL INDUSTRY

Tata Motors Limited

Intro Of Tata Motors
Tata Motors Limited is the largest automobile company in India. It is
a leader in commercial vehicles in each segment, and among the top
three in passenger vehicles with winning products in the compact,
midsize car and utility vehicle segments.

The company is the world's fourth largest truck manufacturer, and

the world's second largest bus manufacturer.

India's leading automotive company Tata motors is surging ahead

with innovative solution.

Tata Motors has been at the forefront of the Indian automobile

industry's anti-pollution efforts by introducing cleaner engines.
Therefore Tata Motors Limited is always committed to understanding
customer needs.
 History
1. Tata group was founded by JAMSHEDJI
TATA in 1945.

2. Tata motors is a part of Tata group.

3. Tata Motors was founded by RATAN TATA.

4. In 1992, it entered Small vehicle segment.

5. The headquarter of Tata motors is in

Mumbai
Vision:- Most admired by
our customers, employees,
business partners and
shareholders for the experience
and value they enjoy from
being with us.

Mission:- To be passionate in
anticipating and providing the
best vehicles and experiences
that excite our customers
globally.
 Work Specialisation
Passenger &r Utility Vehicles:-

• Tata Sumo,Tata Safari, Tata Indica,Tata

Indigo, tata Marina,Tata Winger, Tata
Magic, Tata Nano

Commercial Vehicles:-

• Tata Ace, Tata 407 Ex and Ex2,Tata 709 Ex,

Tata 809 Ex and Ex2, Tata 909 Ex and Ex2,
Tata 1109,Tata Starbus.
Concept Vehicle:-

• Aria Roadster, Aria Coupe, Tata

Indiva,Tata Xover, Tata Prima.

Military Vehicles:-

• Tata LSV, Tata 2 Stretcher

Ambulance,Tata 407 Troop Carrier,
Tata SD 1015 TC. FATA
 Plants

• Jamshedpur:-
Truck Factory,
Engine Factory, Cab & Cowl
factories.

• Pune:-
Production Engineering
Division,press tools, jigs, fixtures,
gauges, metal pattern and special
tools.

• Lucknow:-
Manufacturing of
Commercial Vehicles,modern
Buses,CNG & RE Buses.
• Patnagar:-
Manufacturing of
mini-truck Ace and the
passenger carrier Magic.

• Sanand:-
Manufacturing of
Tata Nano.
 Social Responsibility

:- "A Company that cares about

the future"

Committed to corporate social

responsibility.

Signed the United Nations

Global Compact.

:- Environmentally-friendly
products and technology

Sewage treatment facilities

Encourages tree planting

:- Two main concerns:

Reduction of pollution •Restoration

of ecological balance

:- Cleaner Engines

Advanced emission-testing labs

Developing alternate fuel engines.

 Challenges

• Ashokw Leyland, Tata's biggest

competitor in the Indian heavy
commercial vehicle market.

• It has faced controversy over

developing the 'Nano'.

• Tata Motors now faces stiff

competition from fellow
compatriots like Mahindra,
Maruti as well as multinational
brands like Toyota and Chevrolet.

• Tata Motors relies heavily on its

sales in India.
Major Competitors
 Award Won

• Won the 'Golden Peacock Environment

Management Award' for Corporate
Social Responsibility for 2011

• Pantnagar plant won the prestigious

'Safety Innovation Award' 2011

• Lucknow plant won the 'Greentech

Environment Silver Award'2011

• Jaguar Land Rover was handed the

Queen's

• Award for Sustainable Development by

the UKGovernment in 2015

• The company was ranked Best

Employer in the UK by Bloomberg
 PROMOTORS

:- TATA SONS
Tata Sons is the promoter of the major
operating Tata companies and holds
significant shareholdings in these
companies.

:- TATA INDUSTRIES
Tata Industries was set up by Tata Sons in
1945 as a managing agency for the
businesses it promoted.
 Conclusion

The name of TATA itself says it all

1. Trust

2. Acceptability

3. Transparency

4. Accountability