The product families

Types of stores

Merchandi Product Comparais

Price range Examples
se cycle on

Introduction Carrefour
High Standard Auchan
Full category Growth
Medium product
Maturity Leclerc

Introduction H&M
High Trendy Decathlon
Specialized Growth
Medium product
Maturity FNAC

Cdiscount
Full category All Low Price TATI
Babou

NOZ
Full category Decline Clearance Price Stokomani
Action
French standards/norms
To check product standard for France market, you can check on GS or
Specialty store website.
Search specific product and check Description part to have "France
standard“. Voltage
For the French norms, you must check if the product has the mention (NF)
230 V, 50 Hz
or (CE). Mattress
 French sizes Shoes
Garments Women Men Kids
Bra FR UK US FR UK US FR UK US
Women Men Kids Bond Cup 35 2,5 4 39 5 6 17 1,5 2
FR UK EU US FR UK EU US Year Height EU US 35,5 3 4,5 39,5 5,5 6,5 18 2 2,5
US FR US FR
36 22 32 36 24 40 3 108 30 XXS
XS S 30 80 A A 36 3,5 5 40 6 7 19 3 3,5
38 24 34 38 26 42 5 116 32 XS
32 85 B B 36,5 4 5,5 40,5 6,5 7,5 20 4 4,5
40 26 36 40 28 44 7 128 34 S
S M 37 4 5,5 41 7 8 21 4,5 5
42 28 38 42 30 46 9 140 36 M 34 90 Cup C
44 30 40 44 32 48 11 152 38 37,5 4,5 6 41,5 7,5 8 22 5,5 6
M L 36 95 D D
46 32 42 46 34 50 12 158 40 L 38 5 6,5 42 8 8,5 23 6 6,5
48 34 44 48 36 52 14 164 42 XL 38 100 DD E 38,5 5,5 7 42,5 8,5 9 24 7 7,8
L XL
50 36 46 50 38 54 16 176 XXL 40 105 DDD FR 39 5,5 7,5 43 9 9,5 25 7,5 8
52 38 48 XL 52 40 56 42 110 G G
XXL 39,5 6 7,5 43,5 9,5 9,5 26 8 9,5
54 42 58
44 115 H H 40 6,7 8 44 10 10 27 9 10,5
56 44 60 XXXL
46 120 40,5 7 8,5 44,5 10,5 11 28 10 11
41 7,5 9 45 11 11 29 11 12
41,5 7,5 9,5 45,5 11,5 12 30 11,5 13
42 8 9,5 46 12 12,5 31 12 13,5
32 13 1,5
33 1 2
34 2 3
35 2,5 3,5
36 3,5 4,5
37 4 5
Product Families
Products Families
Basic elements common to all families
PRODUCT :
Description in French (if possible).
Supplier reference or product designation, composition, quantity, etc.

Brands : Distribution license or direct authorization from the brand owner or

purchase invoices to the brand owner.
Samples or photos required.

Packaging
Description, ingredients in English or translation provided by the supplier.

Year of the Stock

PRICE
Price (wholesalers) or (distributor).

VOLUME / PACKAGING
Number of pallets.
Products Families
Basic elements common to all families
TYPE OF DESTOCKING
• Order cancellation (wholesale manufacturer).
• End of activity (any type of vendor).
• Overproduction (wholesalers or distributors).
• Back to stores (distributors).
• Change of range, season.
• Change of packaging (product or packaging destocking).
• 2nd choice (samples or photos required).
• Short date.

SUPPLIER'S PROBLEMS
• Problem of space.
• No longer sells its products.
• Inseparable batch (global offer).

SUPPLIER'S NEED
• Response time and why?
• Inseparable batch (global offer).
Food & Drink
- Composition.
- Branded products: distribution license, direct
authorization from the brand owner or
purchase invoices to the brand owner.
Item dimensions and sizes.

- The origin of the product.

- Product compliance.
- Correct labeling on imported products.
- The absence of e171 in the products offered.
- Dluo (minimum 1 month and a half)
weight/weight packing.

What we avoid :

- Fresh products.
- Unpacked products.
Food & Alcoholic beverages - References site

https://www.carrefour.fr/ www.Auchan.fr www.intermarche.comwww.e.lecler www.Lidl.fr

c

For the Wine Products :

▪ Degree of alcohol.
▪ Brand.
▪ Packaging: Bottle or aluminum box.
▪ Size: 6x33cl, 50cl, 10x25cl.
▪ DLUO (dd/mm/yyyy format).
▪ Color of beer (blonde, brown, white…).
▪ For spirits : Type of alcohol (vodka, vermouth, port, liqueur,
etc.).
Garments
- Composition label, size and color.
- Branded products: Direct authorization
from the brand owner or purchase invoices
to the brand owner.
- Item dimensions and sizes (ex: coats ,t-
shirts).

What we look for :

- Trendy product.

What we avoid:
- Second handed or damaged.
Garments - References

www.kiabi.com www.hm.com www.zara.com www.jennyfer.co

m

www.celio.com www.c-and-a.com

Additional information:
• Specify if end of series, 2nd choice, overstock, year.
• Seasonality: summer/winter.
• For the child: Size equivalence in age or cm.
• Bulk packaging or assorted packages color size.
Shoes
- Category, size (European), seasonality.
- Branded products: Distribution license, direct
authorization from the brand owner or purchase
invoices to the brand owner.
- Pictogram or composition label must be always
present on the shoes.

What we look for :

- Trendy products.

What we avoid:
- Specific footwear.
Shoes - References

www.eram.fr www.chaussea.co www.gem www.lahalle.c

m/fr o.fr om

Additional information:
• No specific request for the packaging. The most
important things that the packaging must be without
registered brand
Socks -Underwear

- Packaging
- Composition/Material - Size

What we look for:

- Trendy
– Color

What we avoid:
- Bulk Packaging
 Women Underwear - References

www.valege.com www.aubade.fr bestform-lingerie.fr Etam.com Dim.Fr

Socks and Men Underwear - References

www.kiabi.com www.hm.com www.carrefour.fr www.e.leclerc

Additional information:
• Socks are bought all year long
• assorted packages color size
• Socks packaging Set ( 3-5)
• We need to have size and cup on bras label.
Accessories
- Branded products: distribution license,
direct authorization from the brand owner
or purchase invoices to the brand owner.
- Composition, sizes, colors.

What we look for:

- Scarves women (big dimension), scarves
men and kids.
- Gloves, beanies and hats, ties, belts.
- Umbrellas, shopping bags.

What we avoid:
- Traditional products not suitable to the
French market.
Accessories - References

www.laredoute.com www.kiabi.com www.action.com/

www.gemo.f
r fr-fr

Additional information:
• To have a complete file, we need all the information
about the stock, and every product has specific
information like the gloves for example, we need
information about the composition, the size, the lining,
the quantity per color, etc.).
Leather
- Branded products: Distribution license, direct
authorization from the brand owner or purchase
invoices to the brand owner
- Composition, sizes, colors.

What we look for :

- Leather gloves, leather belts, leather bracelet,
leather wallets, leather bags, leather travel
bags.
- Luggages (PC, ABS, POLYSTER.).
- Backpacks ( PU, polyester, canevas).
- Wallets and bags (PU, polyester).

- Too bad finishes (seams, interior lining…).

- No additional strap shoulder.
- Quality of the material (Need to soft touch).
- No adjustable shoulder strap.
- Patchwotk pattern or multicolor pattern.
Leather - References

www.laredoute.com www.kiabi.com www.action.com/

www.gemo.f
r fr-fr

www.zalando.fr

Additional information:
• To have a complete file, we need all the information about
the stock, and every product has specific information like
the luggage for example, we need information about the
DPH
DPH:
Droguerie, parfumerie, hygiène
→ Drugstore, perfumery, hygiene

- Brand: Distribution License, Direct

Authorization from the Brand Owner or
Purchase Invoices to the Brand Owner.
- Shelf life, period after open
What we look for:
Perfumery and cosmetics, curly accessories,
drugstore, food & dietary supplements,
brushware, hygiene, paper, diapers,
handkerchiefs, paper towel, household
packaging.

What we avoid:
- Used products, expiry date (< 3 months),
chemical composition banned in Europe…
DPH/Household - References

www.carrefour.fr www.Auchan.fr www.intermarche.com

www.gifi.fr

www.lafoirfouille.fr
www.e.lecler
c
Additional information:
• Ask about all details and features of the product: material,
size.
PEM/GEM
PEM/GEM:
Petit & Grand électroménager.
→ Small & Domestic household appliances

- French electrical socket

- Product characteristics (catalog, product
data sheet
- Products conform to European standards:
CE, ROHS, food contact (certificates, test
reports…)
What we look for:
Vacuum cleaner, oven, kitchen robots , multi-
cooker, irons, induction cooker, microwave,
blenders.

What we avoid:
- Items with BS plug
- Items without certificates
- Items with voltage 127v
PEM/GEM - References

www.amazo
www.cdiscount www.boulanger.c www.e.lecl
n.fr www.darty.com
.com om/ erc

www.electrodep
ot.fr/
Additional information:
• Ask the supplier if he has customers in Europe and
specially in French market.
• Ask about all details and features of the product: material,
Kitchenware
- Material, capacity and size.
- Pïctures.
- Lfgb (food contact).

What we look for:

- Glass container, cutlery, ceramic mug,
plate bowls, knife set, disposable tableware.

What we avoid:
- Ceramic dinnerware set.
- Cookware set.
Kitchenware - References

www.centrakor.c www.lafoirfouille.
fr www.carrefo www.gifi.fr
om ur.fr

www.zodio.f
www.e.lecler
r
c

Additional information:
• Cooking fires (outside material, internal coating) & type of
fires (gas/electric, all fires except induction).
Furniture

- Composition, dimensions, colours,

packaging

What we look for :

- Bedding, seats, sofas, carpet, chairs &
stools, rattan, wooden chairs,

What we avoid :
- Untrendy products
Furniture - References

www.ikea.com www.conforama.fr www.monsieur-meuble.com

Additional information:
• Brand: Distribution License, Direct Authorization
from the Brand Owner or Purchase Invoices to the
Brand Owner.
• Dimensions French bed (most common) : 60*120
Decoration

- Dimension, composition, weight

- For the electric decoration, test reports.

What we look for :

- Home decoration such as lanterns, candle
holders, wall decoration, carpets, mirrors,
clocks, etc.
- Christmas decoration.

What we avoid :
- Products considered as toys.
Decoration - References

www.alinea.com www.lafoirfouille.fr
www.maisonsdumond
e.com

www.conforama.fr www.gifi.fr
www.ikea.com

Additional information:
• Ask the supplier if he has customers in Europe and
specially in French market
• Ask about all details and features of the product :
material, power, capacity, etc.
Home textiles

- For items with filling, there is flammability

test.

What we look for :

- Beddings items, curtains, tablecloths,
blanket, throws, quilts, comforters, towels.
- Cushion cover (french dimensions).

What we avoid :
- Items not trendy.
- Items with not standard size.
Home textiles - References

www.3suisses.fr www.conforama.fr www.lafoirfouille.fr

www.gifi.fr

www.laredoute
.com
www.e.lecler www.carrefo
c ur.fr

Additional information:
• For the sizes: www.lacompagniedublanc.com/content/9-
DIY
DIY :
→ Do It Yourself

- Energy class, dimensions, composition,

power.
- Tests reports for some products (electric).
- Products conform to European standards:
CE, ROHS, VDE plug, 220v-240v.

What we look for :

Hand tools, Sanitary accessories, Sockets,
Extension cables, bulbs, tiles, wallpaper.

What we avoid :
- Products that needs an expert to mount or to
set up.
DIY - References

www.castora www.mr-
ma.fr www.bricoram www.leroymerl www.cdiscount.c
bricolage.fr
a.fr in.fr om

www.amazon
.fr
Additional information:
• Ask the supplier if he has customers in Europe and specially
in French market
• Ask about all details and features of the product : material,
power, capacity, etc.
• Indicate whether 1st or 2nd choice, downgraded, commercial
Garden & Pet
Garden
- Products conform to European standards:
CE, ROHS, VDE plug, 220v-240v.
- Dimensions, composition, associated
Equipment.

What we look for :

- Seeds, grains and bulbs, garden furniture,
barbecues, Gardener's equipment, Garden
accessories, outdoor decoration & lights.
- Pet food, pet toys.

What we avoid :
- Prohibition of crop protection products.
Garden & Pet - References

www.jardiland.com
www.cotemaison.fr www.cdiscount.
www.gammvert.fr
com

www.amazon.
fr
Additional information:
• Obligatory plant passport according to the type of plant.
• For bulbs, net package.
• For containers, color distribution.
Sport

- Composition, size, dimensions, weight

- CE branding for some equipments

What we look for :

- Outdoor, camping, trekking, team game,
hunting, fishing, fitness, yoga, swimming,
bags.

What we avoid :
- Big products as professional Gym
equipment
Sport - References

www.decathlon.fr Inter Sport. Fr

www.go-sport.com

Additional information:
• Accessories must be packed, no bulk accepted as
dangerous.
• Indication if technical data.
Toys & Childcare
Toys : 2 family's products (toys & childcare
products)

- Mainly : EN71+7p
- For toys with electronic parts : EN62115

What we look for :

- Outdoor toys, indoor toys, wooden toys,
educational toys.
- Baby bottles, lollipop, thermometer.

What we avoid :
- Products without test reports.
- Japanese, Chinese toys.
- Without the CE marking.
Toys & Childcare - References

www.toysrus. www.king- www.lagranderecr www.shop- www.bebe9.co

fr jouet.com e.fr orchestra.com m

Additional information:
• Childcare article: Compulsory licensing + Test reports.
• Notices, instructions for use and warnings are
mandatory.
• Royalties paid by suppliers are none of our business.
Stationery
- Materials, size, brand.
- Pictures.

What we look for :

- Coloring product, writing materials, office
supplies.
- Paper (diaries, notebooks, notepads, papers).
- Pencil cases.
- Backpack.
- Folder holder, flap folder, sorter suitcase,
note pad holder.

What we avoid :
- 3 ring binders
-Counterfeiting
- Calenders & agenda with less than 6 months
left in the year.
Stationary - References

www.bureau-vallee.fr www.top-office.com www.officedepot.fr www.e-leclerc.com

Additional information:
• Permanent products but 3 strong sales periods :
• January → Small Inflow (High potential for Ranking products).
• July – August – September → Back to school (School Leather
Goods, potential tenfold on all stationery products).
• November – December → Christmas (Gift Wrapping -
Greeting Cards - Calendars – Diaries.