Business Intelligence 2.

0
Business Intelligence 2.0 (BI 2.0) is a development of the existing business intelligence model that began
in the mid-2000s, where data can be obtained from many sources. The process allows for the querying of
real-time corporate data by employees, but approaches the data with a web browser based solution. This is
in contrast to previous proprietary querying tools that characterizes previous BI software.

Overview
The growth in service-oriented architectures (SOA) is one of the main factors for the development of BI
2.0, which is intended to be more flexible and adaptive than normal business intelligence. Data exchange
processes also differ, with XBRL (Extensible Business Reporting Language), Web Services and various
Semantic Web ontologies enable using data external to an organization, such as benchmarking type
information.

Business Intelligence 2.0 is believed to have been named after Web 2.0, although it takes elements from
both Web 2.0 (a focus on user empowerment and community collaboration, technologies like RSS and the
concept of mashups), and the Semantic Web, sometimes called “Web 3.0” (semantic integration through
shared ontologies to enable easier exchange of data).[1]

According to analytics expert Neil Raden, BI 2.0 also implies a move away from the standard data
warehouse that business intelligence tools have used, which “will give way to context, contingency, and the
need to relate information quickly from many sources.”[2]

See also
Enterprise bookmarking
Linked data
Object-based
Ontology alignment
Relationship extraction
Semantic grid
Semantic Web Rule Language (SWRL)
Semantic wiki
Social BI
Spreadmart
Synonym ring

People
Don Tapscott
 David Weinberger

References
1. Raden, Neil (2005). "Start Making Sense: Get From Data To Semantic Integration" (http://ww
w.intelligententerprise.com/showArticle.jhtml?articleID=171000640).
intelligententerprise.com.
2. Raden, Neil (2007). "Business Intelligence 2.0: Simpler, More Accessible, Inevitable" (http://
www.intelligententerprise.com/showArticle.jhtml?articleID=197002610).
intelligententerprise.com.

Further reading
Berners-Lee, Tim (2006). "Linked Data" (http://www.w3.org/DesignIssues/LinkedData.html).
w3c.org.
Haynos, Matt (2006). "Perspectives on grid: Virtualization as a foundation for SOA
environments" (http://www.ibm.com/developerworks/grid/library/gr-soavirt/). IBM
developerWorks.
Kontzer, Tony (2008). "The Forecast for Cloud Computing" (http://www.cioinsight.com/c/a/Tre
nds/The-Forecast-for-Cloud-Computing/). cioinsight.com.
Ludwig, Lars (2005). "Business Intelligence und das Semantic Web (in German)" (http://ww
w.competence-site.de/wissensmanagement.nsf/21ef2ef086df4793c12569eb00586838/bdde
6372fb162452c125709a003d9841/). www.competence-site.de.
Mehta, Sanjay (2008). "BI 2.0 Technology - MAIA Intelligence Perspective" (https://web.archi
ve.org/web/20080519220323/http://www.maia-intelligence.com/Articles/BI-2-Technology.htm
l). www.maia-intelligence.com. Archived from the original (http://www.maia-intelligence.com/
Articles/BI-2-Technology.html) on 2008-05-19.
Nelson, Greg (2010). "Business Intelligence 2.0: Are we there yet?" (http://support.sas.com/r
esources/papers/proceedings10/040-2010.pdf) (PDF). SAS Global Forum 2010.
Robinson, Brian (2010). "Web mashups put transparency to the test" (http://fcw.com/articles/
2010/01/11/feat-mashups-test-transparency.aspx?sc_lang=en). Federal Computer Week.
Seely Brown, John (2006). "The Agile Dance of Architectures – Reframing IT Enabled
Business Opportunity" (http://www.johnhagel.com/paper_agiledance.pdf) (PDF).
johnseelybrown.com.
Seely Brown, John (2006). "Break On Through to the Other Side: A Missing Link in
Redefining the Enterprise" (http://www.johnseelybrown.com/paper_breakonthrough.pdf)
(PDF). johnseelybrown.com.
Seely Brown, John (2006). "Service Grids: The Missing Link in Web Services" (http://www.jo
hnseelybrown.com/paper_servicegrid.pdf) (PDF). johnseelybrown.com.
Velez, Golda (2008). "Semantics Help Wall Street Cope With Data Overload" (https://web.ar
chive.org/web/20090220165119/http://www.wallstreetandtech.com/data-management/show
Article.jhtml?articleID=208700210&pgno=2). wallstreetandtech.com. Archived from the
original (http://www.wallstreetandtech.com/data-management/showArticle.jhtml?articleID=20
8700210&pgno=2) on 2009-02-20. Retrieved 2008-07-12.
 Ziesche, Soenke (2006). "Semantic Wikis and Disaster Relief Operations" (http://www.xml.c
om/pub/a/2006/12/13/semantic-wikis-and-disaster-relief-operations.html?page=1). xml.com.

Interviews
Reinhard, Ulrike (2008). "Intrinsic Motivation Will Play a Major Role (Ulrike Reinhard spoke
with John Seely Brown (JSP)" (https://archive.today/20080217040813/http://blog.whoiswho.
de/stories/22598/). blog.whoiswho.de. Archived from the original (http://blog.whoiswho.de/st
ories/22598/) on 2008-02-17.

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