House of Graphics: Graphic design services

Ayne Bello, Kyla Eliptico, Hearty Jabonera, Regginel Lucas, Carl Justine Paniza,

and Nephi Aaron Romano

Don Jose M. Ynares Sr. Memorial National High School

Accountancy and Business Management (ABM)

Inquiries, Investigation , and Immersion (3Is)

Ma’am Elvira G. De Asis

June 20,2023

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Table of Contents

COVER PAGE

TITTLE PAGE..................................................................................................................1

Executive Summary...........................................................................................................3

Market Research and Strategies......................................................................................4

Supply and Demand..............................................................................................4

SWOT Analysis .....................................................................................................5

Pricing....................................................................................................................7

Services..................................................................................................................7

Market Analysis....................................................................................................9

Market Trends..........................................................................................9

Market Segmentation ..............................................................................10

Target Market ...........................................................................................11

Marketing Strategies................................................................................12

Milestones...................................................................................................14

Public Relations ....................................................................................................15

Competitive Analysis ............................................................................................16

Management Plan..............................................................................................................17

Organizational Structure......................................................................................17

Personnel................................................................................................................18

Salaries....................................................................................................................20

Mandatory Government Contribution................................................................21

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Operational Plan................................................................................................................24

Business Permits and Licenses.............................................................................24

Operational Flowchart..........................................................................................25

Sales Flowchart......................................................................................................26

Operational Expense.............................................................................................26

Capital Investment................................................................................................28

Financial Plan....................................................................................................................28

Sales.........................................................................................................................28

Balance Sheet ........................................................................................................31

Income Statement..................................................................................................33

Cash Flow Statement.............................................................................................34

Investment Opportunities.................................................................................................35

Conclusion ........................................................................................................................36

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