Chapter 13 The Job Search Résumés and Cover Messages

Chapter 13 The Job Search, Résumés, and Cover Messages
1. Which of the following statements about today's job market is correct?

a. Today's job market remains stable and remarkably similar to the job market ten years ago.
b. Personal networking and referrals continue to be the primary route to hiring.
c. Despite its popularity, the Internet has not affected the way in which individuals search for jobs.
d. Job candidates should avoid using job boards, search engines, and social networks to hunt for jobs.
ANSWER: b
RATIONALE: The job market has changed due to the economy, outsourcing, and globalization. In addition, the
Internet has changed the way individuals search for jobs. Job prospects now find job boards, search
engines, and social networks indispensable tools in hunting for a job. Despite these changes, personal
networking and referrals continue to be the primary route to hiring.
POINTS: 1
DIFFICULTY: Moderate
REFERENCES: p. 426
QUESTION TYPE: Multiple Choice
HAS VARIABLES: False
LEARNING OBJE ESBC.GULO.23.13.01 - 13.01
CTIVES:
NATIONAL STAND United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
ARDS:
TOPICS: Harnessing Technology in Today’s Challenging Job Market
KEYWORDS: Bloom's: Understand
DATE CREATED: 1/11/2022 2:16 PM
DATE MODIFIED: 3/10/2022 2:48 PM

2. Which of the following statements about today's job search is correct?

a. The emphasis of today's job search is on the needs of the employer.
b. Today's job searchers should create a universal résumé that can be used for every job for which they apply.
c. Career paths for employees are now linear; that is, employees can expect to remain in the same position
throughout their employment years.
d. Jobs are long lasting; therefore, today's employees will need little relearning and retraining.
ANSWER: a
RATIONALE: Today the emphasis is on what the employer wants. Employers are most interested in how a candidate
will add value to their organizations. That's why today's most successful candidates customize their
résumés to highlight their qualifications for each opening. In addition, career paths are no longer
linear; most new hires will not start in a job and steadily rise through the ranks. Today's employees
can also expect constant relearning and retraining.
POINTS: 1
REFERENCES: p. 426
CTIVES:
ARDS:
Copyright Cengage Learning. Powered by Cognero. Page 1

3. The primary route to hiring today continues to be ________.

a. a well-crafted résumé
b. detailed cover messages
c. personal networking
d. strong interview follow-up messages
ANSWER: c
RATIONALE: Even in this digital age, personal networking and referrals continue to be the primary route to
hiring.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 426
LEARNING OBJECTIVES ESBC.GULO.23.13.01 - 13.01
:
NATIONAL STANDARDS: United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04

KEYWORDS: Bloom's: Remember
4. The first step in the job-search process is to _______.

a. prepare a résumé
b. contact professional and personal references
c. analyze individual interests and goals and evaluate personal qualifications
d. purchase appropriate interview clothing
ANSWER: c
RATIONALE: The first step in a job search is analyzing your interests and goals and evaluating your qualifications.
This means looking inside yourself to explore what you like and dislike so that you can make good
employment choices.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 427
CTIVES:
ARDS:

5. Which of the following would help an individual assess his or her employment qualifications?
a. Do I speak, write, or understand another language?
b. How would you describe the perfect job, boss, and coworkers?
c. Would you like to work for someone else or be your own boss?
d. Do you enjoy working with people, data, or things?
ANSWER: a
RATIONALE: The one question that would help an individual assess his or her qualifications is "Do you speak,
write, or understand another language?" The other answer choices would help an individual determine
his or her interests and goals.
POINTS: 1
REFERENCES: p. 428
CTIVES:
ARDS:
KEYWORDS: Bloom's: Apply

6. On average in the United States, how many jobs will individuals between the ages of 28 and 52 have over the course of
their careers?
a. 3
b. 7
c. 12
d. 20
ANSWER: c
RATIONALE: On average, individuals between the ages of 28 and 52 will have on average 12.3 jobs over the
course of their careers.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 428
LEARNING OBJECTIV ESBC.GULO.23.13.01 - 13.01
ES:
NATIONAL STANDAR United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
DS:
7. Which statement about open and hidden job markets is correct?

a. More jobs are secured through the open job market than through the hidden job market.
b. The open job market consists of jobs that are advertised or listed.
c. Most job seekers start searching for jobs using the hidden job market.
d. The hidden job market refers to those jobs that are filled through illegal or unethical tactics.
ANSWER: b
RATIONALE: The open job market consists of jobs that are advertised or listed. The hidden job market consists of
jobs that are never advertised or listed. Although most openings are filled through the hidden job
market, most job seekers start searching for jobs using the open job market.
POINTS: 1
REFERENCES: p. 429
CTIVES:
ARDS:
TOPICS: Exploring the Open Job Market

8. Kendra is searching for a job and wants to use electronic sources. Which of the following will probably be her best
source of online job listings?
a. Big job boards such as Monster and CareerBuilder
b. Specific company websites
c. Her college website job board
d. Niche websites
ANSWER: b
RATIONALE: Probably the best way to find a job online is at a company's own website. Approximately one quarter
of applicants find jobs by applying directly on a company website.
POINTS: 1
REFERENCES: p. 431
CTIVES:
ARDS:

9. Which online source is used most for job searching and recruiting?
a. Twitter
b. Monster
c. CollegeGrad
d. LinkedIn
ANSWER: d
RATIONALE: LinkedIn dominates the world for job searching and recruiting.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 431
LEARNING OBJECTIVES: ESBC.GULO.23.13.02 - 13.02
DATE MODIFIED: 3/18/2022 8:28 AM
10. Which of the following tips will help you protect your privacy and safeguard your personal data when posting to
online job boards?
a. Respond only to "blind" job postings.
b. Post your résumé on any online site to increase your employment opportunities.
c. Post your résumé only on sites that charge a fee.
d. Consider omitting your home address and home phone number.
ANSWER: d
RATIONALE: To protect yourself when posting to online job boards, you should limit personal information such as
your home address and phone number. Other tips include posting only at free sites, using a separate e-
mail account for your job search, posting privately, and keeping careful records of your postings. You
should also avoid responding to "blind" job postings and revealing your references' information.
POINTS: 1
REFERENCES: p. 432
CTIVES:
ARDS: United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05


11. Which of the following is an example of a niche website?

a. Advance Healthcare Network
b. LinkedIn
c. Twitter
d. CareerBuilder
ANSWER: a
RATIONALE: Advance Healthcare Network is an example of a niche website, which is targeted to job seekers with
specific backgrounds or industry qualifications.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 431
CTIVES:
ARDS:
TOPICS: Unlocking the Hidden Job Market

12. To help you develop your personal network, you should develop a contact list of anyone who would be willing to talk
with you about finding a job, make contacts with people in person and online, and _______.
a. wait for your contacts to contact you about potential job openings
b. do not initiate additional communication with your contacts because it would be too pushy
c. follow up on referrals.
d. use only online resources to help you connect with others.
ANSWER: c
RATIONALE: Because most individuals find jobs today through networking, job candidates should build their
personal networks by developing a contact list of anyone who would be willing to talk to them about
finding a job, making contact with individuals in person and online, and following up on any referrals.
POINTS: 1
REFERENCES: pp. 432-433
CTIVES:
ARDS:

13. Many job candidates use LinkedIn to research companies, receive job alerts, and _______.
a. get free résumé coaching
b. make friends
c. expand their personal and professional networks
d. find out the number of people who have applied for a job
ANSWER: c
RATIONALE: LinkedIn enables job candidates to receive job alerts, expand their personal and professional
networks, research a company, get recommendations, and help companies find them. As a result,
LinkedIn is the No. 1 social media site to use in the job-search process.
POINTS: 1
DIFFICULTY: Easy
CTIVES:
ARDS:

14. A large part of your job-search strategy should be deciding what makes you special and desirable in the job market.
This introspective process is called _______.
a. networking
b. personal branding
c. desired workplace behavior
d. cognitive reflection
ANSWER: b
RATIONALE: Personal branding involves deciding what makes you special and desirable in the job market.
Developing a personal brand is important so that you know what you want to emphasize.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 435
CTIVES:
NATIONAL STANDUnited States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
ARDS:

15. All of the following are ways you can develop a personal brand: preparing a brief speech that describes who you are
and what problems your skills can solve, creating an individual tagline that separates you from other candidates, and
_______.
a. showing how you are similar to other job candidates
b. emailing all of your contacts a five-minute multimedia presentation that profiles your skills and experience
c. distributing business cards whenever you have an opportunity
d. creating an attractive résumé
ANSWER: c
RATIONALE: To create a personal brand, create your own tagline that distinguishes you from other job candidates,
distribute business cards at all opportunities, and prepare an elevator speech that describes who you
are and what problems your skills can solve. You should also build a positive online presence through
LinkedIn, Twitter, and Facebook.
POINTS: 1
REFERENCES: p. 435
CTIVES:
ARDS:

16. A 30-second pitch describing who you are and what you can offer to a company or industry is called a(n) _______.
a. branding monologue
b. elevator speech
c. interview introduction
d. job speech
ANSWER: b
RATIONALE: An elevator speech is a 30-second pitch describing who you are and what skills you can offer to a
company or industry.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 436
CTIVES:

17. The most popular résumé format is the _______.

a. chronological format
b. direct format
c. functional format
d. indirect format
ANSWER: a
RATIONALE: The chronological format is the most popular résumé format.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 437
TOPICS: Customizing Your Résumé
18. You are just graduating from college and have little employment experience. Which résumé style would help you
emphasize your skills?
a. Chronological résumé
b. Video résumé
c. Functional résumé
d. Infographic résumé
ANSWER: c
RATIONALE: Functional résumés highlight skills persuasively. Recent graduates with little experience, those
entering a different career field, and older job seekers who want to de-emphasize a long work history
benefit from functional résumés.
POINTS: 1
REFERENCES: p. 437
CTIVES:

United States - BUSPROG.ESBC.GULO.23.06.07 - DISC.ESBC.GULO.23.06.07

19. Most recruiters favor a _______.

a. video résumé
b. functional résumé
c. chronological résumé
d. plain-text résumé
ANSWER: c
RATIONALE: Recruiters favor chronological résumés because such résumés quickly reveal a candidate's
education and experience.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 437
LEARNING OBJECTIV ESBC.GULO.23.13.04 - 13.04
ES:
DS:
20. Which of the following is the best advice about résumé length?

a. Because recruiters are busy, keep it to one page.
b. Because recruiters and hiring managers want to know your skills, make it as long as needed to sell yourself.
c. Because recruiters interview applicants with two-page résumés, make it two pages.
d. Because experts are divided between one- or two-page résumé length, make your résumé a page and a half.
ANSWER: b
RATIONALE: Experts are divided about the ideal length for a résumé. Perhaps the best advice is to make your
résumé as long as needed to sell your skills to recruiters and hiring managers.
POINTS: 1
REFERENCES: p. 437
CTIVES:
ARDS:

21. Which approach to organizing parts of your résumé will help to strategically profile your skills and experiences?
a. Place your most important qualifications last so that they will be remembered.
b. Use as many headings as needed to present your experiences and skills.
c. Emphasize your skills and achievements aimed at a particular job or company.
d. Always place the education section before the work experience section.
ANSWER: c
RATIONALE: When organizing the information on your résumé, present the most important qualifications first, and
limit the number of headings to six or fewer. Most importantly, remember to customize your résumé
by emphasizing skills and achievements aimed at a particular job or company.
POINTS: 1
REFERENCES: p. 437
CTIVES:

22. The advantages of building a LinkedIn résumé to have in addition to your print résumé are that you can expand the
description of your skills and qualifications, add media such as images, hyperlinks, and more, and _______.
a. you don’t have to worry about proofreading your résumé because errors don’t matter in an online format
b. you can upload personal photos as you would with Facebook or Instagram
c. you can use I to tell your story more personally
d. you can save money by not printing your résumé on paper
ANSWER: c
RATIONALE: Compared with a print résumé, LinkedIn has many advantages. You have ample space to expand the
description of your skills and qualifications. Your LinkedIn page also allows you to be more
conversational and personal than you can be within the confines of a restricted résumé, and to add
media such as images, hyperlinks, and more. You can even use the pronoun I to tell your story more
naturally and passionately.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 442
CTIVES:

23. Opinions on the use of a career objective are mixed. Which of the following is the best reason for candidates to add a
career objective to their résumés?
a. An objective shows flexibility and indicates that a candidate is adaptable and willing to change to suit the
employer's needs.
b. The primary goal of an objective is to make the recruiter's life easier by quickly classifying the résumé, which
means the applicant is more likely to be hired.
c. An objective can rapidly disqualify a candidate if the stated objective does not match a company's job
description.
d. An objective can tell the prospective employer that this candidate is sure about what he or she wants to do.
ANSWER: d
RATIONALE: A concise, focused objective shows that the applicant is committed to the career and is sure about
what he or she wants to do. That commitment may persuade the hiring manager to select the candidate
for an interview.
POINTS: 1
REFERENCES: p. 438
CTIVES:
ARDS:

24. Which of the following is an example of a well-written career objective for a résumé?

a. An entry-level position in the marketing area with a possibility of promotion
b. A challenging job at an organization that raises the bar in data security
c. Serving as a team player in a company where independent thinking is a top priority
d. An accounting position in which ten years' experience and a license as a CPA will allow me to assist your
company with payroll, employee benefits, and governmental tax and records reporting
ANSWER: d
RATIONALE: A career objective should be specific, should focus on the employer's needs, and should not downplay
your talents. The best example of this is An accounting position in which ten years' experience and a
license as a CPA will allow me to assist your company with payroll, employee benefits, and
governmental tax and records reporting.
POINTS: 1
REFERENCES: p. 438
CTIVES:

25. Which statement accurately describes the summary of qualifications portion of a résumé?

a. Recruiters and hiring managers dislike the summary of qualifications section because it adds reading time.
b. The summary of qualifications usually appears at the end of a résumé to provide a strong closing.
c. Smart job seekers add a summary of their most impressive qualifications to their résumés to save the time of
recruiters and hiring managers.
d. The summary of qualifications section is typically one or two concise paragraphs.
ANSWER: c
RATIONALE: A summary at the top of your résumé saves the time of recruiters and hiring managers, makes it easier
to read, and ensures that your most impressive qualifications are not overlooked by a recruiter who
skims résumés quickly.
POINTS: 1
CTIVES:

26. In the education section of your résumé, you should _______.

a. list all college courses that you have taken to give the employer a complete picture
b. include relevant seminars attended and workshops completed
c. list only colleges where you have completed a degree or certificate program
d. specify your high school and college GPAs
ANSWER: b
RATIONALE: In the education section, you should include relevant courses only, certificates earned, seminars
attended, workshops completed, and honors earned. Focus on your college experiences, but don't
include high school information.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 439
CTIVES:
ARDS:

27. Which of these résumé tips is correct?

a. Don't list awards and honors on a résumé; if you list them, you will appear to be bragging.
b. Omit school and community activities from your résumé because they are unrelated to your work experience.
c. Include your personal information (height, weight, and marital status) to give a potential employer a complete
picture.
d. Improve the visual impact of your résumé by placing your employment achievements and relevant job duties
in an easy-to-read bulleted list.
ANSWER: d
RATIONALE: The only correct statement is Improve the visual impact of your résumé by placing your employment
achievements and relevant job duties in an easy-to-read bulleted list.
POINTS: 1
REFERENCES: p. 439
CTIVES:

28. Which of the following statements is an example of quantifying an achievement on a résumé?

a. Directed workflow and scheduling for emergency room personnel
b. Performed preventative maintenance on production equipment
c. Achieved 125 percent of production goal for three consecutive quarters
d. Knowledgeable in a variety of production processes and Just-in-Time theories
ANSWER: c
RATIONALE: The most effective statements describing employment achievements quantify accomplishments
concisely. The statement that best does this is Achieved 125 percent of production goal for three
consecutive quarters.
POINTS: 1
REFERENCES: p. 440
CTIVES:

29. Which of the following statements uses an action verb to highlight an aptitude?

a. Competent in creation of multimedia presentations
b. Mastered QuickBooks Pro accounting software in 20 hours with minimal instruction
c. Ability to develop innovative and interactive Web pages
d. Adaptable to changing work environments
ANSWER: b
RATIONALE: The one item that uses an action verb to highlight an aptitude is "Mastered QuickBooks Pro
accounting software in 20 hours with minimal instruction."
POINTS: 1
REFERENCES: p. 440
CTIVES:


30. Which of the following statements about personal data on a résumé should you follow?
a. Résumés should include an individual's birth date, marital status, height, weight, national origin, health,
disabilities, and religious affiliation.
b. Smart job seekers do not include hobbies or interests on their résumés because they know that recruiters
cannot legally inquire about such information.
c. Résumés in the United States should omit personal data.
d. Résumés in the United States should include a personal photo to show what you look like.
ANSWER: c
RATIONALE: Résumés in the United States omit personal data, such as birth date, marital status, height, weight,
national origin, health, disabilities, and religious affiliation. However, some job seekers do include
hobbies and interests that might grab the recruiter's attention or serve as conversation starters.
POINTS: 1
REFERENCES: p. 441
CTIVES:
ARDS:

31. Which of the following statements regarding the use of references on your résumé should you follow?
a. Include a list of references directly on the résumé.
b. Do not include personal or character references.
c. Remember that companies generally check references before a job interview to learn about a candidate in
advance.
d. Be sure to add the statement References furnished upon request at the bottom of your résumé.
ANSWER: b
RATIONALE: Do not include personal or character references, such as friends, family, or neighbors because
recruiters rarely consult them. Instead, your references should include instructors, your current
employer or previous employers, colleagues or subordinates, and other professional contacts.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 442
CTIVES:
ARDS:


32. Research shows that readers of online résumés approach them using which letter as a pattern?
a. I
b. F
c. H
d. U
ANSWER: b
RATIONALE: Online résumés are often read in an F pattern, horizontally from the top of the page and then
focusing down the left side.
POINTS: 1
REFERENCES: p. 442
LEARNING OBJECTI ESBC.GULO.23.13.04 - 13.04
VES:
DS:
33. In considering ethical issues regarding résumés, which of the following practices is acceptable?
a. Misrepresenting a job title to make it sound more important
b. Extending employment dates to avoid showing periods of unemployment
c. Making your job duties sound more impressive and responsible than they really were
d. Putting the GPA for your major courses only (for example 3.6/4.0 in major) when your actual GPA is not
stellar
ANSWER: d
RATIONALE: All of these except option d are considered unethical and should be avoided when preparing your
résumé. It is also unethical to inflate your education, grades, or honors. However, if you have a good
GPA in your major, putting the GPA for your major coursework is perfectly acceptable.
POINTS: 1
CTIVES:
ARDS:

34. Because your résumé is probably the most important document you will ever write, you should _______.
a. enhance your job titles to make your résumé more impressive
b. include ample use of the personal pronoun I to make it more personal
c. consider having a knowledgeable friend or relative proofread it
d. use a professional résumé service to prepare your résumé
ANSWER: c
RATIONALE: Because your résumé is one document that must be perfect, have a knowledgeable friend or relative
proofread it. In today's tight job market, one typo, misspelled word, or grammatical error could
eliminate you from consideration.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 448
CTIVES:
ARDS:

35. Some of today's employers often use applicant tracking software to sort and evaluate résumés. Which of these steps
will maximize the "hits" your résumé receives from this kind of software?
a. Describe your experience, education, and qualifications in general terms.
b. Avoid abbreviations and acronyms, especially those related to the job title.
c. Include a keyword summary that highlights your qualifications and experiences.
d. Focus on nouns that describe your skills and qualifications.
ANSWER: d
RATIONALE: To produce the most "hits" from an applicant tracking software system, use specific keywords or
keyword phrases that describe your skills, qualifications, experiences, and job titles. In addition, use
nouns when describing your skills and qualifications, and incorporate variations of the job title
through the use of acronyms and abbreviations. However, do not include a keyword summary.
POINTS: 1
DIFFICULTY: Easy
CTIVES:
TOPICS: Using Digital Tools to Fine-Tune Your Job Search

36. An e-portfolio is _______.

a. an electronic copy of a résumé recorded on a CD or flash drive
b. the addition of work samples and personal information as an attachment to an embedded résumé
c. a collection of digital files that can be accessed with the use of menus and hyperlinks
d. the name given to résumés posted on job-search websites such as Monster.com
ANSWER: c
RATIONALE: An e-portfolio is a collection of digital files that can be navigated with the help of menus and
hyperlinks much like a personal website. It provides viewers with a snapshot of a candidate's
performance, talents, and accomplishments.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 449
CTIVES:

37. Which of the following statements about video résumés is correct?

a. They allow candidates to demonstrate their public speaking, interpersonal, and technical skills more
impressively than in print résumés.
b. They are appropriate for all professional fields.
c. They should be at least 15 minutes in length to showcase a candidate's background and skills.
d. They require expensive high-quality equipment to make.
ANSWER: a
RATIONALE: Video résumés, which are usually three minutes or less, present a job candidate's experiences,
qualifications, and interests in video form. Although video résumés can demonstrate a candidate's
public speaking, interpersonal, and technical skills more impressively than traditional résumés, they
may not be appropriate for all fields.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 450
CTIVES:
ARDS:

38. Why do some employers prefer to receive résumé information submitted in a plain-text format?
a. The plain text format helps to avoid possible e-mail viruses.
b. They want to save money on printing, and plain text résumés use less ink.
c. Some employers find the extra formatting on résumés distracting.
d. They want all of the résumés to be in the same format so that they are all treated the same.
ANSWER: a
RATIONALE: Plain-text résumé documents are sometimes preferred because they avoid possible e-mail viruses and
word processing incompatibilities.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 450
LEARNING OBJEC ESBC.GULO.23.13.05 - 13.05
TIVES:
ARDS:
39. Which of the following statements about plain-text résumés is correct?

a. Plain-text résumés are in high demand for electronic applications because recruiters and employers no longer
ask candidates to send application materials by postal mail.
b. A plain-text format is widely used for posting to online job boards and for applying by e-mail.
c. Plain-text résumés will look exactly like the original and cannot be altered without Adobe Acrobat and other
conversion software.
d. A plain-text résumé enables a job candidate to present their experiences, qualifications, and interests in video
form.
ANSWER: b
RATIONALE: Plain-text résumés are widely used for posting to online job boards and for applying by e-
mail.
POINTS: 1
REFERENCES: p. 452
40. When creating a plain-text résumé, you should _______.

a. use white space or a line of hyphens or equal signs to separate sections
b. add tabs and tables to emphasize important information
c. use bullets to enhance the readability of your résumé
d. add lots of images, designs, and colors for visual impact
ANSWER: a
RATIONALE: Plain-text résumés should use white space or a line of hyphens or equal signs to separate sections,
capital letters instead of bolding, and asterisks or plus signs instead of bullets. However, plain-text
résumés should not contain images, designs, colors, special keyboard characters, tabs, or tables.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 452
CTIVES:

41. An applicant tracking systems (ATS) is more likely to select your résumé if it focuses on _______.
a. verbs
b. nouns
c. adjectives
d. dates
ANSWER: b
RATIONALE: Although action verbs will make your résumé appeal to a recruiter, an applicant tracking system
will often be looking for nouns.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 448
LEARNING OBJECT ESBC.GULO.23.13.05 - 13.05

IVES:
NATIONAL STANDA United States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
RDS:
42. The purpose of a cover message is to _______.

a. showcase an applicant's command of the English language
b. secure a job interview
c. introduce the résumé
d. repeat the information presented on the résumé
ANSWER: c
RATIONALE: The purpose of a cover message, also known as a "cover letter" or "letter of application," is to
gracefully introduce the résumé.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 454
VES:
NATIONAL STANDA United States - BUSPROG.ESBC.GULO.23.01.02 - DISC.ESBC.GULO.23.01.02
RDS:
TOPICS: Cover Messages––Do They Still Matter?
43. The biggest error job seekers make when writing a cover message is _______.
a. misspelling the receiver's name or the company's name
b. forgetting to enclose their résumé
c. making the letter too generic
d. not asking for the interview
ANSWER: c
RATIONALE: The biggest error most applicants make when crafting a cover message is being too generic. Just as
the résumé must be customized for each job, the cover message must also be customized. A generic
message will not showcase your skills for the job and will not help you land the desired interview.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 455
CTIVES:

ARDS:

44. If you cannot find the name of a person to address your cover message to, which of the following is a recommended
alternative?
a. The phrase To Whom It May Concern
b. A descriptive subject line such as Marketing Specialist Position
c. The phrase Hiring Manager
d. The name of the CEO
ANSWER: b
RATIONALE: If you cannot find the name of any person to address a cover message to, you might replace the
salutation with a descriptive subject line identifying the position.
POINTS: 1
REFERENCES: p. 455
CTIVES:

45. In the opening of an unsolicited cover message, you should aim to be more persuasive by demonstrating knowledge of
the reader's business and _______.
a. telling them the salary you would like to earn
b. showing how your specific skills will benefit the company
c. specifying the type of position you're seeking
d. explaining why you need a job
ANSWER: b
RATIONALE: In the opening of an unsolicited cover message, demonstrate knowledge of the reader's company or
organization, and show how your specific talents will benefit the company.
POINTS: 1
DIFFICULTY: Easy
CTIVES:

46. In the body of a cover message, you should _______.

a. repeat the information presented on your résumé
b. explain why you need a job
c. emphasize writer benefits because hiring officers want to know what appeals to you about this particular
company
d. demonstrate your qualifications and show how they fit the targeted job
ANSWER: d
RATIONALE: Your message should detail your qualifications for the job. Additionally, you should stress reader
benefits and demonstrate how your strongest qualifications fit the targeted job.
POINTS: 1
DIFFICULTY: Easy
CTIVES:

47. Which of the following statements presents a job candidate's information in the body of a cover message as a match
for what the hiring manager’s job posting is looking for?
a. I am a qualified and fully licensed pediatric nurse.
b. Your posting description closely matches my experiences assisting dysfunctional families in crisis, and
recently I've taken seminars in family dynamics to develop the additional skills that your ad indicates are
essential.
c. You need a licensed, registered nurse, and I meet those qualifications.
d. Having graduated summa cum laude from Southwest College, I am well-prepared and eager to apply my
knowledge in nursing.
ANSWER: b
RATIONALE: The best statement is Your posting description closely matches my experiences assisting dysfunctional
families in crisis, and recently I've taken seminars in family dynamics to develop the additional skills
that your ad indicates are essential. This statement shows how a strong qualification fits the targeted
job.
POINTS: 1
CTIVES:

48. Which of the following sentences matches the recommended approach for closing a cover message?
a. You should schedule my interview on Tuesday, September 7, at 10 a.m.
b. Please feel free to call me at your earliest convenience.
c. I hope you contact me soon to set up an interview for the systems analyst position.
d. To add to your team an experienced systems analyst with proven analytical and troubleshooting skills, call
me at (555) 555-4321 to arrange an interview.
ANSWER: d
RATIONALE: The closing of a cover message should confidently request an interview, highlight your strongest
points, and make it easy to respond. The statement that does this best is To add to your team an
experienced systems analyst with proven analytical and troubleshooting skills, call me at (555) 555-
4321 to arrange an interview.
POINTS: 1
CTIVES:

49. Which of the following pieces of advice regarding whether or not and how to send a cover message accompanying a
résumé sent by e-mail or fax is recommended?
a. Take the time to prepare a customized cover message to accompany your résumé sent electronically.
b. Send your cover message separately from an e-mailed résumé.
c. Shorten your e-mail or cover message to a brief statement such as Please consider the attached résumé for
your opening.
d. Skip the cover message entirely because the fax or e-mail includes your name.
ANSWER: a
RATIONALE: Serious job candidates send a customized cover message with a résumé sent via e-mail. Note that
when sending the cover message via email, it should be shorter that the same cover message you
would send by surface mail.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

50. Which of the following suggestions will contribute to creating a successful cover message?
a. Use different paper colors and paper types for your résumé and cover message to create a strong visual
impact.
b. Make activities and outcomes, not yourself, the subject of sentences to reduce overuse of "I."
c. Use a creative letter style to surprise the reader and make a big impact.
d. Keep the focus on your skills and traits through frequent use of "I" statements.
ANSWER: b
RATIONALE: The best tip is to make activities and outcomes the subject of sentences to reduce the overuse of "I."
The message should also use a traditional style and the same high-quality paper as the résumé.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

51. A successful job search today should _______.

a. use only traditional job search techniques
b. use only modern, digital job search techniques, taking advantage of social media and online job boards
c. focus only on networking so as to tap into the hidden job market
d. use a blend of traditional and modern approaches to job hunting
ANSWER: d
RATIONALE: A successful job search today requires a blend of old and new job-hunting skills. Traditional
techniques are still effective, but savvy job candidates must also be ready to act on emerging trends.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

52. In today's competitive job market, the emphasis of the job search is on what the applicant wants and needs.
a. True
b. False
ANSWER: False
RATIONALE: Today, the emphasis of the job search is on what the employer, not the applicant, wants. Employers
are most interested in how a candidate will add value to their organizations. That's why today's most
successful candidates customize their résumés to highlight their qualifications for each opening.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 426
QUESTION TYPE: True / False
CTIVES:

53. The job-search process begins long before you are ready to prepare your résumé because you must invest time and
effort in self-evaluation.
a. True
b. False
ANSWER: True
RATIONALE: Before writing your résumé, you must take the time to identify your interests and goals, assess your
qualifications, and explore career opportunities. This reflection will help you make wise employment
decisions.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 427
CTIVES:
ARDS:

54. The first step in a job search is selecting an appropriate résumé format.

a. True
b. False
ANSWER: False
RATIONALE: The first step in a job search is analyzing your interests and goals and evaluating your
qualifications.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 427
LEARNING OBJECTIVES ESBC.GULO.23.13.01 - 13.01
:

55. You can decide what qualifications you possess and how you can prove them by asking yourself What evidence can I
offer that I am a self-starter or a leader?
a. True
b. False
ANSWER: True
RATIONALE: Your responses to questions targeting your thinking about specific skills will prepare a foundation for
your résumé. Employers seek more than empty assurances; they will want proof of your
qualifications. Questions like this will help you identify specific examples and evidence.
POINTS: 1
REFERENCES: p. 428
CTIVES:
ARDS:

56. Students who are serious about the job search should include an internship in their education.
a. True
b. False
ANSWER: True
RATIONALE: An internship is one of the best ways to learn about a career. Additionally, it often results in an offer
of a full-time position because research indicates that 60 percent of employers do offer a full-time job
to their interns.
POINTS: 1
DIFFICULTY: Easy
CTIVES:
ARDS:

57. Today, most jobs are filled through the open job market.
a. True
b. False
ANSWER: False
RATIONALE: The open job market consists of jobs that are advertised or listed. The hidden job market consists of
jobs that are never advertised or listed. Some research has revealed that between 50 and 80 percent of
all jobs are filled before they even make it to online job boards or advertisements.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 429
CTIVES:
ARDS:

58. CareerBuilder is an example of a niche job searching site.

a. True
b. False
ANSWER: False
RATIONALE: CareerBuilder is considered a big job board targeted to a wide variety of job seekers. Niche sites
target job seekers with particular sets of experience, skills, or needs, such as Advance Healthcare
Network or Workforce50 for older workers.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 431
CTIVES:
ARDS:

59. In today’s digital world, how do most candidates find jobs?

a. Mobile technologies
b. Social media
c. Job boards
d. Networking and referrals
ANSWER: d
RATIONALE: Job boards, social media, and mobile technologies have all become indispensable tools in hunting for
a job. However, even in the digital age, networking and referrals are the way most candidates find a
job.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

60. Many job seekers today use social networking sites like Facebook and LinkedIn to network and to find positions.
a. True
b. False
ANSWER: True
RATIONALE: The big job boards such as Monster.com are facing recent competition from social networking sites
such as LinkedIn and Facebook. In fact, LinkedIn continues to dominate the world for job searching
and recruiting.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 431
CTIVES:
ARDS:

61. To conduct a safe job search online, you should post your information privately and limit your personal information.
a. True
b. False
ANSWER: True
RATIONALE: You can ensure a safe online search by choosing reputable sites, protecting your personal information
and that of your references, keeping careful records, and renewing your posts regularly.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 432
CTIVES:
ARDS:

62. More jobs are found through referrals and person-to-person contacts than through any other method.
a. True
b. False
ANSWER: True
RATIONALE: The most successful job candidates seek to transform themselves from unknown into known
quantities through networking because more jobs today are found through referrals and person-to-
person contacts than through any other method.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 432
CTIVES:
ARDS:

63. LinkedIn is the No. 1 social media site to use when looking for a job.
a. True
b. False
ANSWER: True
RATIONALE: If you are looking for a job, LinkedIn is the No. 1 social media site for you to use. Although some
young people have the impression that LinkedIn is for older individuals, that perception is changing
as more and more college students and graduates sign up.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 433
CTIVES:
ARDS:

64. An important step in the job-search process is building a brand for yourself.
a. True
b. False
ANSWER: True
RATIONALE: A large part of your job-search strategy should be building a brand for yourself. Personal branding
involves deciding what makes you special and desirable in the job market.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 435
CTIVES:
ARDS:

65. Munerah is a recent college graduate and does not have a lot of work experience. Which résumé format should she
use?
a. Chronological format
b. Functional Format
c. Video résumé
d. plain text résumé
ANSWER: b
RATIONALE: Munerah should use a functional format because it focuses on the candidate’s skills rather than on
past employment.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:

66. Under what circumstances should a résumé be only one page in length?

a. If the candidate has less than ten years of experience and only one or two employers
b. If the candidate is a senior-level manager with many major accomplishments
c. If the candidate has more than ten years of experience
d. If the candidate has extensive and detailed information to show how they fit the position
ANSWER: a
RATIONALE: Experts disagree on how long a résumé should be. The best advice is to make your résumé as long as
needed to sell your skills. However, a candidate who has less than ten years of experience or has had
only one or two employers is likely to have a one-page résumé.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

67. The first line of your résumé should always be the position you are seeking.
a. True
b. False
ANSWER: False
RATIONALE: The first line of your résumé should always be your name.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 437
68. If you include a career objective on your résumé, it should focus on what you are hoping to gain.
a. True
b. False
ANSWER: False
RATIONALE: If you include a career objective, it should be customized for the position and focus on what you can
do for the organization (rather than what you are hoping to gain).
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 438
CTIVES:
ARDS:

69. Where should the summary section be placed on a résumé?

a. At the top of the résumé
b. At the bottom of the résumé
c. In the professional section of the résumé
d. In the margin next to the professional section
ANSWER: a
RATIONALE: The purpose of the summary of qualifications is to ensure that your most impressive qualifications are
not overlooked by a recruiter; therefore, it should appear at the top of your résumé.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

70. On your résumé, providing the GPA for only the courses in your declared major is considered unethical.
a. True
b. False
ANSWER: False
RATIONALE: It is ethical to calculate and provide your GPA within your major courses as long as you indicate
clearly that it is your major (rather than your cumulative) GPA.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 439
CTIVES:
ARDS:

71. In the work experience section of your résumé, you should include only those jobs that you think will help you win the
targeted position.
a. True
b. False
ANSWER: True
RATIONALE: You should list your most recent employment first and work backward, including only those jobs that
you think will help you win the targeted position.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 439
CTIVES:
ARDS:

72. A résumé should include personal data (birth date, health, height, weight, and sometimes a photograph) to help the
recruiter finalize his or her decision.
a. True
b. False
ANSWER: False
RATIONALE: Today's résumés omit personal data, such as birth date, marital status, height, weight, national origin,
health, disabilities, and religious affiliation, because this information can lead to charges of
discrimination.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 441
CTIVES:
ARDS:

73. References should be listed on a résumé.

a. True
b. False
ANSWER: False
RATIONALE: Listing references directly on a résumé takes up valuable space. In addition, references are not
normally important in securing an interview. Instead, recruiters prefer that you prepare a separate list
of individuals willing to discuss your qualifications.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 442
CTIVES:
ARDS:

74. Because they expect you to showcase your strengths and hide your weaknesses, employers say it is acceptable to self-
promote and distort facts on your résumé.
a. True
b. False
ANSWER: False
RATIONALE: You may only self-promote honestly. Distorting facts on a résumé is unethical; lying is illegal. Most
importantly, either practice can destroy a career.
POINTS: 1
DIFFICULTY: Easy
CTIVES:
ARDS:

75. Proofreading a résumé is important because a résumé must be perfect.

a. True
b. False
ANSWER: True
RATIONALE: You must proofread your résumé thoroughly for spelling, grammar, mechanics, content, and format
because a résumé is one document that must be perfect. Because the job market is so competitive, one
typo, misspelled word, or grammatical error could eliminate you from consideration.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 448
CTIVES:
ARDS:

76. Once your résumé is submitted to a company, the first reader of it may be a computer.
a. True
b. False
ANSWER: True
RATIONALE: Because many companies today use an applicant tracking system (ATS), the first reader of your
résumé may be a computer.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 448
VES:
NATIONAL STANDARUnited States - BUSPROG.ESBC.GULO.23.09.02 - DISC.ESBC.GULO.23.04.05
DS:
77. You can maximize recognition of your résumé by a tracking system if you focus on incorporating targeted noun
phrases.
a. True
b. False
ANSWER: True
RATIONALE: One tip for maximizing "hits" by a tracking system is to focus on noun phrases in three categories:
position or role, technical skill or specialization, and certification or specific experience.
POINTS: 1
DIFFICULTY: Easy
CTIVES:

78. The advantages of career e-portfolios are that they can be posted online, viewed at the employer’s convenience, are
easy to share, and _______ .
a. can show off your talents and qualifications more thoroughly than a print résumé
b. will save paper
c. hide gaps in your employment history
d. are helpful if you are switching industries
ANSWER: a
RATIONALE: Career e-portfolios have many advantages, but the real reason for preparing one is that it shows off
your talents and qualifications more thoroughly than a print résumé.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

79. A video résumé allows candidates to demonstrate their public speaking, interpersonal, and technical skills more
impressively than they can in a traditional print résumé.
a. True
b. False
ANSWER: True
RATIONALE: Although a video résumé allows candidates to demonstrate their public speaking, interpersonal, and
technical skills more impressively than they can in a traditional print résumé, such résumés may not
be appropriate for all career fields. Therefore, before you commit time and energy to a video résumé,
consider your audience.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 450
CTIVES:
ARDS:

80. Another name for a video résumé is an infographic résumé.

a. True
b. False
ANSWER: False
RATIONALE: A video résumé presents a job candidate's experience, qualifications, and interests in video form. An
infographic résumé uses charts, graphics, and time lines to demonstrate a candidate's background and
experience.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 450
CTIVES:
ARDS:


81. One advantage of creating a résumé on LinkedIn is that you can expand the description of your skills and
qualifications.
a. True
b. False
ANSWER: True
RATIONALE: The LinkedIn feature for creating résumés to post on the site has the advantages of giving you more
space to expand on your skills and experiences and allowing you to be more conversational.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 452
CTIVES:
ARDS:

82. Résumés should always be submitted as Word documents to ensure that your intended formatting is retained.
a. True
b. False
ANSWER: False
RATIONALE: The format for submitting a résumé depends on what is required by the employer. Those sent as
Word documents electronically can sometimes lose their intended formatting or be prone to viruses.
PDF files, on the other hand, cannot be altered.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 452
CTIVES:
ARDS:

83. The purpose of a cover message is to secure a job interview.
a. True
b. False
ANSWER: False
RATIONALE: The purpose of a cover message is to introduce your résumé.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 454
TOPICS: Cover Messages - Do They Still Matter?
84. A cover message should always be limited to one page.

a. True
b. False
ANSWER: False
RATIONALE: Recruiting professionals disagree about how long to make a cover message. Many prefer short
messages with no more than two paragraphs. Others desire longer messages that supply more
information, thus giving them a better opportunity to evaluate a candidate's qualifications.
POINTS: 1
DIFFICULTY: Easy
CTIVES:
ARDS:

85. The biggest mistake job seekers make when writing cover messages is making them sound too generic.
a. True
b. False
ANSWER: True
RATIONALE: When putting your cover message together, remember that the biggest mistake job seekers make when
writing cover messages is making them sound too generic. You should, therefore, write a
personalized, targeted cover message for every position for which you apply.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 455
CTIVES:
ARDS:

86. You can make your cover message more appealing by addressing it specifically to the Human Resources Department
or Hiring Manager.
a. True
b. False
ANSWER: False
RATIONALE: The first step in gaining the interest of your reader is addressing your cover message to an individual
by name. The use of the reader's name makes the message more appealing and more likely to be read.
POINTS: 1
REFERENCES: p. 455
CTIVES:

87. If an employment position has been announced and applicants are being solicited, you can write your cover message
using a direct approach.
a. True
b. False
ANSWER: True
RATIONALE: If an employment position has been announced and applicants are being solicited, you can use the
direct approach when writing a cover message.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 455
TIVES:
ARDS:

88. I hope to hear from you soon is an effective closing for a cover message.
a. True
b. False
ANSWER: False
RATIONALE: The closing of a cover message should avoid expressions such as "I hope" because they weaken the
closing. Instead, an effective closing asks confidently for an interview, suggests reader benefits or
reviews an applicant's strongest points, and makes it easy for the reader to contact an applicant.
POINTS: 1
REFERENCES: p. 459
CTIVES:

89. A résumé sent by e-mail should not be accompanied by a cover message.

a. True
b. False
ANSWER: False
RATIONALE: Regardless of the submission format, a résumé should be accompanied by a cover message.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
90. You should work to minimize the use of I in a cover message.

a. True
b. False
ANSWER: True
RATIONALE: Although it is impossible to avoid I altogether in a cover message, you should work to
reduce I domination.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
LEARNING OBJECTIVE ESBC.GULO.23.13.06 - 13.06
S:
NATIONAL STANDARD United States - BUSPROG.ESBC.GULO.23.01.06 - DISC.ESBC.GULO.23.01.06
S:
91. The job market in which jobs are advertised or listed is known as the _______.
a. open job market
b. hidden job market
c. digital job market
d. niche job market
ANSWER: a
RATIONALE: The open job market consists of jobs that are advertised or listed.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
92. The job market in which jobs are advertised or listed is known as the _______.
a. open job market
b. hidden job market
c. digital job market
d. niche job market
ANSWER: b
RATIONALE: The hidden job market consists of unadvertised or unannounced jobs, and more jobs are available in
this area than in the open job market. Therefore, today's job candidates should plan to spend a
considerable portion of their job-search time developing a personal network.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

93. What is personal branding?

a. Identifying what your favorite consumer brands are
b. Making a personal logo to put on all of your job search documents
c. Identifying what makes you special and desirable in the job market
d. Identifying what makes you similar to your peers
ANSWER: c
RATIONALE: Personal branding involves deciding what makes you special and desirable in the job market so that
you know what you want to emphasize.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
TIVES:
ARDS:
94. Which style of résumé lists work history job by job, starting with the most recent position?
a. Video résumé
b. Career e-portfolio
c. Functional
d. Chronological
ANSWER: d
RATIONALE: A résumé that lists work history starting with the most recent position is using the chronological
style, which is preferred by recruiters.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
LEARNING OBJECTESBC.GULO.23.13.04 - 13.04
IVES:
NATIONAL STANDAUnited States - BUSPROG.ESBC.GULO.23.01.01 - DISC.ESBC.GULO.23.01.01
RDS:
95. What style of résumé focuses on a candidate's skills rather than on past employment?
a. Video résumé
b. Career e-portfolio
c. Functional
d. Chronological
ANSWER: c
RATIONALE: Résumés that focus on skills are prepared in the functional style, which may be advisable for recent
graduates with little work experience.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
TIVES:
ARDS:
96. Which part of the résumé identifies your most impressive accomplishments relevant to the position and may appear
near the top of your résumé?
a. Professional experience
b. Summary
c. Educational experience

d. Resume header
ANSWER: b
RATIONALE: A summary of qualifications, located near the top of your résumé, will include three to eight bulleted
statements that prove you are the ideal candidate for the position.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

97. What are the advantages of creating a video résumé?

a. The format does not require proofing or spell checking.
b. The format allows candidates to demonstrate their public speaking, interpersonal, and technical skills.
c. Creating a video résumé requires less time than writing a traditional résumé.
d. The video résumé can be as long as you like.
ANSWER: b
RATIONALE: A hot trend among creative types is the infographic résumé, which uses colorful charts, graphics, and
timelines to illustrate a candidate's work history and experience. This format allows candidates to
demonstrate their public speaking, interpersonal, and technical skills. Although infographic résumés
certainly help candidates set themselves apart, they may not be appropriate for every kind of job,
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:
ARDS:

98. To optimize "hits" and increase the likelihood of an automated applicant tracking system selecting your résumé, you
should focus on _______.
a. nouns only
b. verbs only
c. adjectives
d. nouns and verbs
ANSWER: a
RATIONALE: Although action verbs make your résumé appeal to a recruiter, an applicant tracking system will be
looking for nouns.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:

99. In the closing of a cover message, you should work to motivate _______.
a. action
b. respect
c. admiration
d. interest
ANSWER: a
RATIONALE: In closing a cover message, work to motivate the reader's action of contacting you to schedule
an interview.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
LEARNING OBJECTIVE ESBC.GULO.23.13.06 - 13.06
S:
NATIONAL STANDARD United States - BUSPROG.ESBC.GULO.23.06.04 - DISC.ESBC.GULO.23.06.04
S:
100. In the body of the cover message, you should _______.

a. emphasize reader benefits
b. motivate action

c. get the reader’s attention
d. identify your purpose
ANSWER: a
RATIONALE: Describing your strong points in relation to the employers' needs allows you to stress reader benefits.
POINTS: 1
DIFFICULTY: Easy
REFERENCES: p. 460
CTIVES:


Chapter 13 The Job Search Résumés and Cover Messages

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Chapter 13 The Job Search Résumés and Cover Messages

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Chapter 13 The Job Search, Résumés, and Cover Messages

1. Which of the following statements about today's job market is correct?

2. Which of the following statements about today's job search is correct?

3. The primary route to hiring today continues to be ________.

4. The first step in the job-search process is to _______.

7. Which statement about open and hidden job markets is correct?

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11. Which of the following is an example of a niche website?

17. The most popular résumé format is the _______.

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19. Most recruiters favor a _______.

20. Which of the following is the best advice about résumé length?

24. Which of the following is an example of a well-written career objective for a résumé?

25. Which statement accurately describes the summary of qualifications portion of a résumé?

26. In the education section of your résumé, you should _______.

27. Which of these résumé tips is correct?

28. Which of the following statements is an example of quantifying an achievement on a résumé?

29. Which of the following statements uses an action verb to highlight an aptitude?

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36. An e-portfolio is _______.

37. Which of the following statements about video résumés is correct?

39. Which of the following statements about plain-text résumés is correct?

40. When creating a plain-text résumé, you should _______.

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42. The purpose of a cover message is to _______.

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46. In the body of a cover message, you should _______.

51. A successful job search today should _______.

54. The first step in a job search is selecting an appropriate résumé format.

58. CareerBuilder is an example of a niche job searching site.

59. In today’s digital world, how do most candidates find jobs?

66. Under what circumstances should a résumé be only one page in length?

69. Where should the summary section be placed on a résumé?

73. References should be listed on a résumé.

75. Proofreading a résumé is important because a résumé must be perfect.

80. Another name for a video résumé is an infographic résumé.

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84. A cover message should always be limited to one page.

89. A résumé sent by e-mail should not be accompanied by a cover message.

90. You should work to minimize the use of I in a cover message.

93. What is personal branding?

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97. What are the advantages of creating a video résumé?

100. In the body of the cover message, you should _______.

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