Online Shopping

What will you do if you suddenly realize there is no milk or bread in the fridge? Or,
what if you just feel like having a burger but are too lazy to go out? The best option
available to you is ordering the items ‘online’. For this, all you need is to pick up
your smartphone, log in to the respective grocery or food online delivery app to
order, and then receive your order in just the next couple of minutes. Isn’t this
process so simple and relaxing!! And, not just food or grocery, one can make quick
online purchases for apparel, gadgets, electronics, furniture, books, footwear,
accessories, jewelry, etc.

The exponential rise of digital literacy and awareness has made online shopping
such an integral and inevitable part of our lifestyle. The biggest perk of this kind of
shopping is that it can be done within minutes, at the ease and comfort of your
house or wherever you are, by just clicking a tab.

Online shopping was already on a boom, but post-pandemic, it has undoubtedly

taken the front seat and became one of the most favored and chosen modes for
purchasing things for the majority of people. According to India Brand Equity
Foundation, the Indian e-commerce market is expected to reach USD 16-20 billion
by 2025 and USD 350 billion by 2030.

The market of Indian e-commerce is rapidly increasing due to factors such as:
Constantly increasing investment in the e-commerce space.
Government initiative and policy support.
High-demand and attractive opportunities due to COVID-19.