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Competing For Advantage 3rd Edition Hoskisson Test Bank 1
Competing For Advantage 3rd Edition Hoskisson Test Bank 1
Competing For Advantage 3rd Edition Hoskisson Test Bank 1
TRUE/FALSE
1. Firms should seek to obtain a sustainable competitive advantage through implementation of strategies
based on their particular resources, capabilities, and core competencies.
2. Firms can earn above-average returns even if they do not develop or sustain a competitive advantage.
3. The sustainability of a competitive advantage depends upon the imitability of the core competence, the
availability of substitutes for the core competence, and the rate of core competence obsolescence.
4. Analyzing the internal environment enables a firm to determine what it might be able to do by
identifying what opportunities exist.
5. Value of a product is measured by the variable and fixed costs associated with its production.
6. Before the firm can make strategic decisions, managers must prioritize the decisions that generate
adequate quarterly earning numbers.
ANS: F PTS: 1 DIF: med REF: p. 127
OBJ: 1 NOT: comprehension
8. A firm’s ability to achieve a competitive advantage is reflected in its financial capital base.
9. A competitive advantage can be created when several resources are bundled together in a unique
fashion.
10. A resource has high strategic value even if it has no effect on the competitive advantage of the firm.
11. Capabilities of an organization emerge over time through complex interactions between and among
tangible and intangible resources.
12. Capabilities can be developed quickly in response to changes in the new competitive landscape.
14. Every core competence is a capability and every capability is a core competence.
15. Only capabilities that are valuable, rare, costly to imitate, and non-substitutable are sources of
sustainable competitive advantage.
16. Only capabilities that are valuable, common, costly to imitate, and substitutable can be strategic
capabilities.
ANS: F PTS: 1 DIF: hard REF: p. 118
OBJ: 5 NOT: knowledge
17. Capabilities may be costly to imitate if they are causally ambiguous or socially complex.
18. A company can earn above-average returns only when the value it creates is less than the costs
incurred to create that value.
19. For capabilities to be a source of competitive advantage, they must allow a firm to perform value-
creating activities that competitors are also able to complete.
20. There are correct models and rules that must be followed when conducting a value chain analysis or
the correct answer will not be determined.
21. Outsourcing is a way to add value to the business that converts an external value creating activity into
an internal supplier.
22. Outsourcing is a matter of convenience for most firms because they usually possess the resources and
capabilities required for competitive advantage superiority in all primary and secondary activities.
23. Once a core competence has been identified and perfected, it is a stable source of competitive
advantage.
24. The objectives of various stakeholder groups often differ from one another, sometimes placing
managers in situations in which they must make trade-offs.
25. Managers should establish measures that reflect how well the firm responds to needs and desires of
key stakeholders.
26. Sustainable development is strategically important business growth that depletes natural resources.
27. Power is the most critical criterion decision makers use to priortize stakeholder interests.
29. Both shareholders and lenders expect returns commensurate with the degree of risk associated with
their investments.
30. Firms can measure success in supplier relationships in terms of the way suppliers serve them and their
eagerness to engage in business.
31. Union interests and demands are typically consistent with employees’ needs.
32. Most organizations such as McDonald’s and Chipotle define their sustainability programs in terms of
what they are doing to advance technology while at the same time protecting the environment and
serving and protecting the communities and societies in which they operate.
MULTIPLE CHOICE
1. In the global economy, ____ has made it increasingly difficult for a firm to develop and sustain a
competitive advantage.
a. the Internet
b. the increasing homogenization of global culture
c. the increasing hostility to American culture
d. the development of second world economies into true global contenders
ANS: A PTS: 1 DIF: med REF: p. 133
OBJ: 1 NOT: knowledge
2. Which of the following is NOT a factor affecting sustainability of a competitive advantage?
a. The availability of substitutes for a firm’s core competence
b. The rate at which obsolescence of the core competence occurs
c. The imitability of a core competence
d. The availability of resources to the firm
ANS: D PTS: 1 DIF: med REF: p. 107
OBJ: 5 NOT: knowledge
4. The proper matching of what a firm can do with what it might do allows the:
a. development of a top management team.
b. development of a successful low-cost strategy.
c. development of strategic intent, strategic mission, and the formulation of strategies.
d. formation of a strategic group.
ANS: C PTS: 1 DIF: hard REF: p. 107
OBJ: 1 NOT: knowledge
6. The three conditions that characterize difficult managerial decisions concerning resources, capabilities,
and core competencies are:
a. complexity, rarity, and capacity.
b. uncertainty, complexity, and intraorganizational conflicts.
c. imitability, complexity, and interorganizational conflicts.
d. uncertainty, value, and availability of resources.
ANS: B PTS: 1 DIF: hard REF: p. 109
OBJ: 5 NOT: knowledge
14. Which of the following statements is in disagreement with the discussion in your textbook about
knowledge?
a. “Knowledge is power” and this is the rationale for individuals in organizations to hoard
information.
b. Sharing knowledge does not diminish its value for any one person.
c. Knowledge is an intangible asset that can be leveraged.
d. Knowledge is not diluted when it is shared.
ANS: A PTS: 1 DIF: med REF: p. 114
OBJ: 3 NOT: comprehension
15. When a firm such as Harley-Davidson has a strong brand name, it is challenged to:
a. develop another source of competitive advantage.
b. exploit the brand name as a competitive advantage.
c. develop new bundles of resources to be used to gain a competitive advantage.
d. identify new core competencies in the firm.
ANS: B PTS: 1 DIF: hard REF: p. 114|p. 115
OBJ: 3 NOT: application
18. The critical executive skill of the age is fast becoming ____.
a. the ability to manage information systems.
b. the ability to balance and combine tangible and intangible resources.
c. the capacity to manage human intellect.
d. expertise in handling global relationships.
ANS: C PTS: 1 DIF: med REF: p. 115
OBJ: 3 NOT: knowledge
21. Global business leaders increasingly believe ____ may be the root of all competitive advantages.
a. knowledge c. capital resources
b. workforce skills d. business relationships
ANS: A PTS: 1 DIF: hard REF: p. 116
OBJ: 4 NOT: knowledge
22. Because knowledge acquisition and development has become so important in large companies, many
firms have created a management position with the title of:
a. Vice President of Training and Development.
b. Senior Vice President of Training and Recruiting.
c. Chief Learning Officer.
d. Senior Information Executive.
ANS: C PTS: 1 DIF: med REF: p. 116
OBJ: 4 NOT: knowledge
25. Resources and capabilities are core competencies only when their use:
a. leads to a competitive advantage for the firm.
b. permits diffusion of threats in the external environment.
c. provides opportunities to defeat competitors.
d. encourages quick responses to changes in the global economy.
ANS: A PTS: 1 DIF: med REF: p. 116
OBJ: 5 NOT: comprehension
26. McKinsey and Company recommends that firms identify ____ competencies around which their
strategic actions can be framed.
a. 1 or 2 c. 6 or 7
b. 3 or 4 d. 10
ANS: B PTS: 1 DIF: med REF: p. 117
OBJ: 4 NOT: knowledge
27. ____ is an example of a capability that is based in the functional area of distribution.
a. Effective use of logistics management techniques
b. Effective control of inventories through point-of-purchase data collection
c. Effective organizational structure
d. Product and design quality
ANS: A PTS: 1 DIF: med REF: p. 117 (Table 4.3)
OBJ: 4 NOT: knowledge
28. To be a strategic capability, a capability must satisfy all of the following criteria EXCEPT:
a. be technologically innovative.
b. be hard for competing firms to duplicate.
c. be without good substitutes.
d. be valuable to customers.
ANS: A PTS: 1 DIF: med REF: p. 119
OBJ: 5 NOT: comprehension
29. From the customer’s point of view, a capability can be a core competence if it is:
a. easily accessible to workers.
b. supported by the top management team.
c. valuable and nonsubstitutable.
d. a stable feature of the firm’s environment.
ANS: C PTS: 1 DIF: hard REF: p. 118
OBJ: 5 NOT: knowledge
30. When a resource or capability is valuable, rare, costly to imitate, and nonsubstitutable, firms may
obtain:
a. a temporary competitive advantage.
b. a complex competitive advantage.
c. competitive parity.
d. a sustainable competitive advantage.
ANS: D PTS: 1 DIF: hard REF: p. 118 (Table 4.4)
OBJ: 5 NOT: comprehension
31. Capabilities that other firms cannot develop easily are classified as:
a. costly to imitate. c. valuable.
b. rare. d. nonsubstitutable.
ANS: A PTS: 1 DIF: med REF: p. 119
OBJ: 5 NOT: knowledge
34. LVMH’s ability to design a wide range of luxury products is an example of a(n) ____ capability.
a. valuable c. imitable
b. rare d. nonsubstitutable
ANS: A PTS: 1 DIF: med REF: p. 119
OBJ: 5 NOT: application
35. Which of the following is NOT a reason that costly-to-imitate capabilities can emerge?
a. Environmental opportunity c. Historical conditions
b. Social complexity d. Causal ambiguity
ANS: A PTS: 1 DIF: med REF: p. 120
OBJ: 5 NOT: knowledge
37. A firm’s inability to understand how a competitor uses its capabilities to gain competitive advantage is
an example of:
a. social complexity.
b. causal ambiguity.
c. the rarity of a capability.
d. the nonsubstitutability of a capability.
ANS: B PTS: 1 DIF: hard REF: p. 120
OBJ: 5 NOT: knowledge
39. According to the textbook, UPS has built its success on the competitive fundamental strength of a
unique:
a. value proposition c. organizational culture.
b. organizational strategy d. strategic intent
ANS: C PTS: 1 DIF: med REF: p. 120
OBJ: 5 NOT: application
40. Southwest Airlines uses causal ambiguity to make its value-creating strategy difficult to imitate, and
this is possible because of the firm’s focus on:
a. globalization.
b. culture, technology, and human capital.
c. its unique branding of products.
d. cutting-edge advertising campaigns.
ANS: B PTS: 1 DIF: med REF: p. 120
OBJ: 5 NOT: application
42. Which of the following is NOT true about value chain analysis?
a. The value chain is a template the firm can use to understand its cost position.
b. This analysis helps to identify the single most important means that will facilitate strategy
implementation.
c. Both value chain activities and support functions should be analyzed.
d. It can be used to guide the implementation of business-level strategies.
ANS: B PTS: 1 DIF: hard REF: p. 121|p. 122
OBJ: 6 NOT: comprehension
44. In a globally competitive economy, the most valuable links on the value chain relate(s) to:
a. knowledge about customers. c. the firm’s value chain activities.
b. corporate analysts. d. the firm’s support functions.
ANS: A PTS: 1 DIF: med REF: p. 122
OBJ: 6 NOT: comprehension
45. FedEx based its success on the reconfiguration of a value chain activity and a support function. Which
activities and tasks did they reconfigure?
a. operations and technological development
b. marketing / sales and procurement
c. service and firm infrastructure
d. outbound logistics and human resources
ANS: D PTS: 1 DIF: hard REF: p. 123
OBJ: 6 NOT: application
46. In what way did Federal Express reconfigure the value chain that has resulted in changing the nature of
the delivery business?
a. Decreased its technological development activity
b. Changed from an informal to a formal firm infrastructure
c. Reconfigured its outbound logistics and human resource management
d. Changed its procurement policies and procedures
ANS: C PTS: 1 DIF: med REF: p. 123
OBJ: 6 NOT: application
47. Value chain activities which create value for the customer include:
a. training human resources in ways that produce core competencies.
b. identifying and utilizing sophisticated technologies.
c. selecting appropriate distribution channels.
d. acquiring and managing financial resources.
ANS: C PTS: 1 DIF: hard REF: p. 122 (Figure 4.5)|p. 124
OBJ: 6 NOT: comprehension
53. Four skills are essential for managers involved in outsourcing programs. Which of the following is
NOT one of these skills?
a. strategic thinking c. partnership governance
b. deal making d. marketing expertise
ANS: D PTS: 1 DIF: med REF: p. 125
OBJ: 7 NOT: knowledge
54. When selecting activities to outsource, firms should select activities that:
a. capture and create value. c. are critical to their success.
b. neutralize external threats. d. are nonstrategic capabilities.
ANS: D PTS: 1 DIF: hard REF: p. 125
OBJ: 7 NOT: comprehension
57. Events occurring in the external environment create conditions through which core competencies do
all of the following EXCEPT:
a. become core rigidities.
b. produce inertia.
c. stifle innovation.
d. sustain the firm’s competitive advantage.
ANS: D PTS: 1 DIF: med REF: p. 126
OBJ: 8 NOT: application
58. Which of the following is NOT an external event that reveals the “dark side” of core capabilities?
a. A new competitor figures out a better way to serve the firm’s customers.
b. New technologies emerge and replace those used by the firm.
c. A firm changes its focus to a new core competence.
d. Political or social events shift the foundation of current core capabilities.
ANS: C PTS: 1 DIF: hard REF: p. 126
OBJ: 8 NOT: comprehension
59. The level of stakeholder influence can come from all of the following EXCEPT:
a. economic power. c. formal power.
b. political power. d. social power.
ANS: D PTS: 1 DIF: med REF: p. 127
OBJ: 9 NOT: knowledge
61. Which of the following statements is NOT true with regard to firm performance?
a. Stakeholders continue supporting a firm c. Various stakeholdes’ objectives differ
when its performance meets or exceeds from one another, sometimes requiring
expectations. managers to make trade-offs.
b. Various types of firm performance have d. Firms have legal obligations to
an equivalent influence on the three shareholders, and they are legally obliged
primary stakeholder groups. to satisfy government regulations.
ANS: B PTS: 1 DIF: med REF: p. 126|p. 128
OBJ: 9 NOT: knowledge
ESSAY
1. Describe the importance of internal analysis to the strategic success of the firm.
ANS:
In global competition today, what has been thought of as traditional sources of competitive advantage
(labor costs, capital costs, raw materials) are much less effective. Rather, a firm today should see itself
as a bundle of heterogeneous resources, capabilities, and core competencies that can be used to create
an exclusive market position. Therefore, a firm must understand not only its own capabilities and how
they lead to core competencies, but also those of its competitors. This understanding is generated
through an internal analysis.
ANS:
Resources are either tangible or intangible. Tangible resources are those assets that can be seen and
quantified. There are four types: financial resources (borrowing capacity, ability to generate internal
funds); physical resources (plant and equipment, access to raw materials); technological resources
(patents, trademarks, and copyrights), and organizational resources (formal reporting structure,
planning, controlling and coordinating systems). Intangible resources are those assets in the firm that
are less visible. There are three types of such resources: human resources (knowledge, trust,
management capabilities, organizational routines), resources for innovation (ideas, scientific
capability, capacity for innovation), and reputation (brand name, perceptions of product quality,
supplier and customer relations, and relationships).
3. Define capabilities and how they affect the firm’s strategic success.
ANS:
Capabilities represent a firm’s capacity to deploy integrated resources to achieve a desired end state.
Capabilities are based on developing, carrying, and exchanging information and knowledge through
the firm’s human resources. The value of human capital in developing and using capabilities and core
competencies cannot be overstated.
4. Describe the four specific criteria that managers can use to decide which of their firm’s capabilities have
the potential to create a sustainable competitive advantage.
ANS:
Capabilities that are valuable, rare, costly to imitate, and nonsubstitutable are strategic capabilities and
a source of sustainable competitive advantage. For a capability to be valuable means that it helps the
firm to exploit opportunities and/or to neutralize threats in the external environment. Rare means that
few if any competitors possess the particular capability. Costly to imitate means a capability cannot be
easily developed by other firms. Finally, nonsubstitutable capabilities do not have strategic
equivalents.
ANS:
The value chain analysis allows a firm to understand the activities that create value for the firm and
those that do not. There are two central types of activities in a value chain. The first type is called
value chain activities. These are activities and tasks that are involved in a product’s physical creation,
its sale and distribution to buyers, and its service after the sale. The support functions are those
activities and tasks necessary for the value chain activities to take place. To conduct a value chain
analysis, people should study and identify all activities of the firm and evaluate their impact on the
effort to create value for the customer. This analysis should be conducted with an attempt to assess the
competitor’s capabilities in these same areas.
ANS:
All core competencies have the potential to become core rigidities and to generate failure. Each
competence is a weakness because if it is emphasized when it is no longer competitively relevant it can
generate organizational inertia.