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The Lights District Parking Study Report
The Lights District Parking Study Report
The Lights District Parking Study Report
The City of West Fargo, North Dakota hired Walker Consultants to prepare the following report which summarizes
the process, findings, and recommendations associated with a parking study conducted for the District that
encompasses The Lights, The Northern Lights, and the West Fargo Sports Arena in West Fargo.
We appreciate the opportunity to be of service to you on this project. If you have any questions or comments,
please do not hesitate to call.
Sincerely,
WALKER CONSULTANTS
Prepared for:
Table of Contents
Executive Summary 1
3: The Lights and Northern Lights Parking Needs Analysis and Results 16
Executive Summary
Walker Consultants (Walker) was commissioned by the City of West Fargo, North Dakota to perform a
comprehensive parking needs study for the District comprised of The Lights and The Northern Lights
Development, Essentia Health Plaza, and the West Fargo Sports Arena.
Scenario 1 Event Parking Needs Summary (Includes All District Parking Supply)
Estimated 1,000
Spaces Needed
Person Concert Overall Estimated 2,500 Overall
to Serve The Total Spaces in
Condition and Hockey Surplus/ Person Concert Surplus/
Lights/Northern Development*
Event Parking Deficit and Hockey Event Deficit
Lights
Need
June-October weekday
874 (105) (593)
evening
1,329 560 1,048
June-October weekend
935 (166) (654)
evening
*This does not include the 52 spaces planned for Phase 2 Northern Lights.
Scenario 2 Event Parking Needs Summary (Includes All District Parking Supply)
Estimated 1,000
Spaces Needed
Person Concert Overall Estimated 2,500 Overall
to Serve The Total Spaces in
Condition and Hockey Surplus/ Person Concert Surplus/
Lights/Northern Development
Event Parking Deficit and Hockey Event Deficit
Lights
Need
June-October weekday
1,099 (278) (766)
evening
1,381 560 1,048
June-October weekend
1,173 (352) (840)
evening
Specific non-event and event operations and management strategies should be implemented, detailed herein.
WALKER CONSULTANTS | 3
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1 Introduction and
Background 4
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Background
The Lights is a mixed-use live-work-play development located
at the corner of 170th Avenue Southeast and 32nd Avenue East
in West Fargo. The development is being developed by EPIC
Companies out of West Fargo. The area is zoned
Entertainment Mixed Use (“EMU”), a zoning designation
meant to promote “walkability, connectivity, mixed-use, scale,
intensity, and hidden parking,” according to Chapter 4-435 of
the City of West Fargo code. The EMU District was adopted by
the West Fargo City Commission in December 2019.
North of the parking garage and Lights Way West sits The
Northern Lights, a mixed-use residential and commercial
development from EagleRidge Development. A Phase 2 of
Northern Lights is planned to the north.
West of the Plaza sits the West Fargo Sports Arena (Arena). This indoor ice rink facility has two sheets of ice and is
owned by West Fargo Public Schools. To the west of The Lights is a residential area and to the south sits strip mall
style retail.
Previous parking studies and analyses have been completed for specific developments in the area. However,
based on the proximity and interplay between land uses and parking generators, the Client desires to evaluate the
projected parking needs and supply of this area (District or District Study Area) as one single District, with parking
needs from the development, West Fargo Sports Arena, and Essentia Health Plaza all included – which is why this
comprehensive study was commissioned.
The study area of the District is outlined in Figure 1 below. The results of this study will inform ongoing site
planning, phasing, financing, and operations.
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Development Program
This section summarizes the proposed development program within the study area. The current and proposed
development, along with the Essentia Health Plaza and the West Fargo Sports Arena, represent the District’s
parking demand generators. These generators were modeled to assess parking needs, discussed later in this
memorandum.
The current development program (as of October 8, 2021) is summarized in Figure 2, below, and broken-down
between the EPIC and EagleRidge projects.
Building 3 of the EPIC development (ENVY) is currently under construction, while Building 4 (EDGE) is planned for
the east end of the garage but is not yet under construction. Phase 2 of Northern Lights is planned, but
development is pending.
All other buildings are constructed. The values below are based on information from site developers. The
commercial square footages listed for EPIC and ECHO (currently built and operational) are based on actual leased
square footages and remaining building space. Note that land use totals below reflect full build-out and full
occupancy and are best guesses on land use and tenant mix based on current and forecasted market conditions.
All square footages below (other than office) are assumed to be represent leasable area. Office square footages
are listed as gross floor area.
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Use Northern Lights Ph. 1 Northern Lights Ph. 2 Northern Lights Total
Restaurant: Fine/Casual 9,008 SF 7,680 SF 16,688 SF
Restaurant: Customer
2,252 SF - 2,252 SF
Service/Fast Casual
Office 2,500 SF 2,400 SF 4,900 SF
Retail - 1,920 SF 1,920 SF
Total 13,760 SF 12,000 SF 25,760 SF
196 units (26 studio, 99 1- 56 units (23 studio, 17 2-BR, 16 3- 252 Units (49 studio, 99 1-
Resident Apartment/Condo
BR, 55 2-BR, 16 3-BR) BR) BR, 72 2-BR, 32 3-BR)
EagleRidge Development reports that about 40 residential units are occupied out of the 196 units currently
constructed, with partial occupancy of the commercial space on-site. EagleRidge Development anticipates full
residential unit occupancy in the current Phase 1 Northern Lights building by April 2022 and full commercial
occupancy of this building by early 2023. Phase 2 is currently on hold pending further planning and investigation
of site options and constraints.
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The Arena has contemplated adding a third sheet of ice west of its existing footprint, but nothing is planned at
this time. Due to current uncertainty, this scenario was not incorporated into the analysis herein. Note that
adding additional hockey space that brings additional players and visitors to the arena could add to overall
parking needs.
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Introduction
This section summarizes District parking inventory and demand, including data that was collected during field
counts conducted by Walker on September 9 and 10, 2021.
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10 REG
180 REG UNDER
31 REG
13 REG
10 REG
117 REG
86 REG;
35 REG + 2 ADA
Notes:
REG = Regular parking spaces
ADA = ADA parking spaces
EV = Electric vehicle charging station spaces
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Important notes related to the planned District parking supply include the following:
1. Based on plans, EPIC will provide 0.69 reserved parking spaces per residential unit (117 underground
reserved spaces for 170 residential units), entirely under the EPIC portion of the site. EPIC charges $100
per month for underground reserved residential parking, a cost that is unbundled from housing costs.
Beyond the underground reserved residential parking, all other parking needs are planned to be satisfied
with surface parking adjacent to the south and east of The Lights buildings, public street parking in The
Lights, and via the above-ground parking garage. This includes office and retail employees, who must park
in public/unshared parking spaces. Additionally, residents that do not purchase the $100 per month
underground parking must rely on the public/unshared surface and garage spaces to meet their parking
needs. EPIC has indicated that they may sell underground spaces that go unused by residents to office
tenants, as possible and appropriate.
2. EagleRidge Development is planning 1.13 reserved parking spaces per residential unit (128 under Phase 1,
52 under Phase 2, and 104 in the garage for 252 residential units), meaning some units will receive more
than one reserved space. All other parking needs beyond the reserved residential needs are planned to
be satisfied via the above-ground parking garage and area street parking.
3. Approximately 30 spaces to the south and east of The Lights and adjacent to the existing bank, coffee
shop, and retail are marked with signs that read “Welcome to EPIC 32. 30 Minute Parking Only, 24
Hours/day, 7 days/week. Violators will be towed. Please use free public parking in the parking ramp.”
Additional signage indicates overnight parking is not permitted. These spaces were noted as empty during
peak parking occupancy conditions during the events on September 10, 2021, indicating the spaces are
not being utilized efficiently. As discussed later in this report, steps should be taken by the City to
incorporate these spaces into a managed shared parking ecosystem that encourages turnover and
balances the demands of District users.
4. The analysis included herein assumes available, non-reserved parking will be shared between the City of
West Fargo, the West Fargo School District, EPIC Companies, and EagleRidge Development. Simply put,
reserved residential parking is assumed to be reserved 24/7 and unavailable for any shared use, while all
other non-reserved parking supply (all supply except for reserved residential spaces) within the study
area will be public and shared for both event and non-event conditions. Non-reserved parking should
operate as one single pool of shared parking and users are welcome to park anywhere and visit any of the
District land uses, all while leaving their vehicle parked (i.e., not re-parking). Other than the signed and
access-controlled reserved spaces, all other parking spaces should be public, unrestricted, unsigned, and
not for one specific user group.
5. Note that Walker counted seven (7) spaces along the east-west road between the parking garage and The
Northern Lights that were signed as reserved for Northern Lights resident parking only. These spaces are
included in Figure 3 and the analysis as shared parking spaces as they should function as open and shared
public spaces due to their location. Additionally, EagleRidge originally reported that the only reserved
resident spaces for Northern Lights residents were the spaces below Northern Lights and the 104 spaces
in the above-ground garage. Additionally, it is Walker’s understanding that The Northern Lights lease
agreement does not designate these spaces are reserved for residents. Although technically owned by
EagleRidge/Northern lights, and as discussed later in this report, steps should be taken by the City to
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incorporate these spaces into a managed shared parking ecosystem that encourages turnover and
balances the demands of District users.
6. A separate medical office development is proposed on the southwestern corner of Sheyenne Street and
32nd Avenue West. This is located across the street from the southeast corner of the District and is
accessible on foot via an underground shared use path under Sheyenne Street. A total of 395 parking
spaces are planned at this development, with construction is slated to begin in 2022. Parking needs on
this site are anticipated to be highest in the off-peak hours (during weekday business hours) of the
District study area. It is Walker’s understanding that these parking spaces may be available to
accommodate spillover parking demand from the District study area.
It is important to note that some parking areas were closed and/or not yet constructed during data collection.
This included street parking along 5th Street West between the Arena and the EPIC buildings, as well as the
surface parking lot north of The Northern Lights building. These areas were being used as construction staging
areas. A total of 932 parking spaces were counted: 651 occupied spaces, and 281 empty spaces, for an overall
occupancy percentage of 70%.
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CLOSED
11 EMPTY
2 EMPTY
9 EMPTY
5 EMPTY
CLOSED
42 EMPTY
39 EMPTY
8 EMPTY
Notes:
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Introduction
Projected parking needs for The Lights and Northern Lights development are provided below, with the analysis
conducted using a shared parking approach.
Shared parking is a cost-effective approach to addressing parking shortfalls, while increasing the capacity of each
parking space in the system. This opens more land for uses other than parking and reduces overall development
costs, which can have the parallel effect of lowering rents.
Walker’s Shared Parking Model is based on the Urban Land Institute (ULI) and International Council of Shopping
Center’s (ICSC) Shared Parking publication. Walker led a team of consultants in writing the updated Shared
Parking Third Edition and it features the most up-to-date parking demand model. Shared Parking is an industry-
accepted method of generating a parking capacity recommendation for real estate development projects. The
model projects the parking needs of a various types of development from 6:00 a.m. to 12:00 midnight on a typical
weekday and a weekend for every month of the year.
A shared parking analysis, in accordance with the 3rd Edition of the Shared Parking publication, is the generally
accepted methodology for determining the appropriate parking supply for a mixed-use development. The ability
to share parking spaces is the result of two conditions:
1. Variations in the accumulation of vehicles by hour, by day, or by season at the individual land uses. For
example, office buildings have peak parking needs during the day on weekdays, restaurants have peak
parking needs during the evening and weekends, and hotels and residential land uses have peak parking
needs overnight.
2. Relationships exist among the land uses that result in visiting multiple land uses on the same auto trip.
For example, a substantial percentage of patrons at one business (restaurant) may be visitors at the retail.
This is referred to as the “effects of the captive market.” These patrons are already parking and
contribute only once to the number of peak hour parkers. In other words, the parking demand ratio for
individual land uses should be factored downward in proportion to the captive market received from
neighboring land uses.
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To determine a recommended parking supply for the proposed site, Walker used shared parking methodologies.
The resulting recommended supply for the proposed project is based on the projected peak hour of design day
parking demand.
Note that this does not represent the maximum parking demand ever generated by the development. In Walker’s
experience, designing a parking system for the absolute peak busiest day of the year leads to overbuilding of
parking spaces. Similarly, one does not build for an average day and have insufficient supply for the peak (if not
multiple) hours on 50 percent of the days in a year. The peak in this analysis refers to the “design day” or “design
hour,” one that recurs frequently enough to justify providing spaces for that level of parking activity. The 85th
percentile of peak-hour observations for each land use is generally recommended by Shared Parking, except for
retail shopping, for which the 20th highest hour of the year is employed.
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Figure 7: Base (Unshared and Unadjusted) Parking Ratios, Weekday and Weekend
Weekday Weekend
Land Use Employee/ Employee/ Unit
Visitor Visitor
Resident Resident
Restaurant: Fine/casual 13.25 2.25 15.25 2.50 /ksf GLA
Restaurant: Customer service/
12.40 2.00 12.70 2.00 /ksf GLA
Fast casual
Coffee Shop 12.75 2.25 12.00 2.00 /sf GLA
Bank 3.50 2.50 3.00 1.75 /ksf GLA
Office (25 to 100 ksf) 0.30 3.48 0.03 0.35 /ksf GFA
Retail (<400 ksf) 2.90 0.70 3.20 0.80 /ksf GLA
1-Bedroom 0.10 0.90 0.15 0.90 /units
2-Bedroom 0.10 1.65 0.15 1.65 /units
3-Bedroom 0.10 2.50 0.15 2.50 /units
These unadjusted base ratios are applied to the development program data to establish unadjusted peak parking
needs levels. These levels are the start of the shared parking analysis and are adjusted using the shared parking
model process based on conditions of the market and the site. These ratios were reviewed and confirmed with
the City of West Fargo and are consistent with typical market parking needs.
Presence Factors
After the project’s land uses have been quantified and base parking ratios have been applied to these land use
quantities, adjustments are made to account for parking demand variability by hour of day and month of year.
These time-based adjustments are referred to as a “presence” adjustment.
Presence is expressed as a percentage of the peak hour demand on a design day for both time of day and month
of the year. The fact that parking demand for each component may peak at different times generally means that
fewer parking spaces are needed for the project than would be required if each component were a freestanding
development.
Based on Walker’s understanding of the land use program and experience with similar projects, Walker deems
the adjustments recommended in Shared Parking for time of day and time of year are generally appropriate for
the proposed project.
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Consistent with market conditions, a 15% drive alone reduction was applied to fine/casual restaurant customers
to account for use of Uber and Lyft on weekday and weekend evenings, and a 2% drive alone reduction was
applied for retail and restaurant employees. It is assumed that 100% of office employees, 100% residents, and all
others will own a vehicle and park it on-site.
Generally, non-captive parking considerations for any mixed-use development considers that some visitors to a
specific land use may already be parked or have arrived at the site to visit multiple land uses, such as when a retail
customer visits a restaurant within the same development. This is referred to as the “effects of a captive market,”
as some of the restaurant’s patrons and event attendees are already parking at the site. Therefore, they
contribute only once to the number of peak hour spaces utilizing the development’s parking supply. In other
words, with shared parking, the parking demand ratio for individual land uses can be adjusted downward in
proportion to the captive market support of the neighboring land uses.
Walker, in designing a shared use analysis in accordance with industry best practices, uses the inverse or non-
captive ratio, which is the percentage of parkers who are not already counted as being parked. The planned
development includes a mix of retail, office, restaurant, coffee shop, and residential uses. Therefore, it is likely
that a portion of those visiting the commercial land uses will be from the offices or residents visiting the
retail/dining establishments.
Non-captive ratios can vary from one property to the next and from one function to the next within the same
property. Typically, a reduction ranging from 5 to 90 percent has been used by parking and transportation
professionals to fine-tune the parking requirements for mixed-use projects with primary attractors and secondary
attractors. Walker Consultants assumed slight adjustments to ratios to reflect a moderate amount of captive
demand at the site. Examples include office employees visiting the retail and restaurant uses on site.
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1. Full build-out and full occupancy of the building currently under construction (this excludes Northern
Lights Phase 2 and the EPIC EDGE building #4); and
2. Full build-out and full occupancy of all planned buildings, including Northern Lights Phase 2 and EPIC Edge
building #4.
The results of the shared parking model analysis are included in Figure 9 below. A total of 351 reserved residential
spaces (1 per unit) are assumed. Note that the model is predicting visitor and non-reserved resident parking
needs as well.
The peak hour of parking need occurs at 1 p.m. on a weekday in December, driven in large part due to office
parking needs. Weekend peak hour needs are 8:00 p.m. in December.
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Peak weekday demands range from 923 spaces in late December to 970 in December. During the spring and
summer months, peak needs range between 930 and 962. Peak weekend demands are lowest in February but
increase in the spring and summer and peak again in December at 964.
Figure 10 below shows the accumulation and fluctuation of parking needs throughout a weekday in December,
broken out by the different land uses. Residential parking needs include the reserved spaces. Note the peaking
around the lunch hour. The red dashed line represents the total assumed parking supply under this scenario
(936).
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Figure 10: Scenario 1 Peak Month (December) Daily Parking Needs by Hour (Weekday)
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Figure 11 – Non-Event Parking Needs Summary (Does Not Include West Fargo Sports Arena Parking Supply)
Weekday
Spaces Needed to Serve Total Spaces in Surplus/
Condition
The Lights/Northern Lights Development* Deficit
Average peak parking condition 943 936 (7)
Overall peak parking condition 971 936 (35)
Weekend
Spaces Needed to Serve Total Spaces in Surplus/
Use
The Lights/Northern Lights Development* Deficit
Average peak parking condition 937 936 (1)
Overall peak parking condition 966 936 (30)
*This does not include the 393 spaces at the West Fargo Sports Arena and does not include the 52 spaces planned for Phase
2 Northern Lights.
Analysis indicates that the current parking supply of 936 spaces will accommodate peak weekday and weekend
parking needs in January, February, September, and November, peak weekend needs in October, and peak
weekday needs in late December. It is assumed that parking deficits can be accommodated by West Fargo Sports
Arena parking. A surplus of 358 spaces is anticipated under this scenario when the West Fargo Sports Arena
parking spaces are included (1,329 total spaces [which excludes the 52 spaces planned at Northern Lights Phase
2] – 971 peak parking need).
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The results of the shared parking model analysis are included in Figure 13 below. A total of 401 reserved
residential spaces are assumed. This is based on parking supply information provided by EPIC and EagleRidge
Development (see Figure 3) and is fewer than 1 space per residential unit. Note that the model is predicting
visitor and non-reserved resident parking needs as well.
The peak hour of parking need occurs at 1 p.m. on a weekday in December, driven in large part due to office
parking needs. Weekend peak hour needs are 8:00 p.m. in December.
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Peak weekday demands range from 1,124 spaces in February to 1,175 in May and 1,184 in December. Peak
weekend demands are lowest in February at 1,142 parking spaces but increase in the spring and summer and
peak again in December at 1,210.
Figure 14 below shows the accumulation and fluctuation of parking need throughout a weekend in December,
broken out by the different land uses. Residential parking needs include the reserved spaces. Note the peaking in
the evening hours.
Figure 14: Scenario 2 Peak Month (December) Daily Parking Needs by Hour (Weekend)
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Figure 15 – Non-Event Parking Needs Summary (Does Not Include West Fargo Sports Arena Parking Supply)
Weekday
Spaces Needed to Serve Total Spaces in Surplus/
Condition
The Lights/Northern Lights Development* Deficit
Average peak parking condition 1,150 988 (162)
Overall peak parking condition 1,184 988 (196)
Weekend
Spaces Needed to Serve Total Spaces in Surplus/
Use
The Lights/Northern Lights Development* Deficit
Average peak parking condition 1,176 988 (188)
Overall peak parking condition 1,210 988 (222)
*This does not include the 393 spaces at the West Fargo Sports Arena but does include the 52 spaces planned for Phase 2
Northern Lights.
It is assumed that these projected parking deficits can be accommodated by West Fargo Sports Arena parking. A
surplus of 171 spaces is anticipated under this scenario when the 393 West Fargo Sports Arena parking spaces are
included (1,381 total spaces at full build-out – 1,210 peak parking need).
Conclusion
Results indicate that in either development scenario, in non-event conditions, The Northern Lights and The Lights
projected parking needs can be handled with the use of parking supply at the Arena.
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Introduction
This section summarizes parking needs for the entire district and its three parking generators: The Lights/
Northern Lights Development, the Plaza, and the Arena. Results are provided under various District operational
conditions and the two distinct development scenarios (what is currently built/being built for The Northern Lights
and The Lights, and the full proposed development program). Event parking needs are added to the
development-specific parking need from The Lights and Northern Lights to determine overall peak District parking
needs. Concerts are assumed to be the most common event type at the Plaza with significant parking needs, and
concerts occur most typically in the evenings when the development itself is expected to see peak parking needs.
It is for these reasons that concerts are used as a means of understanding Plaza parking needs in the context of
the entire District.
Walker combined parked vehicle counts and site observations with information from project stakeholders and
industry standards to identify the parking needs profile of the three primary entities on site (The Northern Lights/
The Lights development, the Arena, and the Plaza).
Understanding the parking needs profiles for each of these helps to assess overall District parking conditions
under different potential operational conditions, and what must be done to effectively operate and manage
parking. The Lights and Northern Lights development is expected to be consistent, with demand peaking on the
nights and weekends. Walker understands that in addition to typical development parking needs from The Lights
and Northern Lights, there may be events taking place at the Plaza, and/or the Plaza and the Arena
simultaneously.
Events at both the Arena and the Plaza that also correspond to busy evenings and weekends at the development
will compound parking pressures, demanding different approaches to parking operations and management to
provide a high-level of service. This is especially true given that overall parking supply at full build-out within the
District is essentially capped with not much room for additional supply.
Various factors will impact parking needs including time of day, day of week, month of year, the type of event,
and how built out and occupied The Lights and Northern Lights development are at the time. Note that the event
and garage operator, West Fargo Events, notes that it is and will continue to be rare to have a significant event
(e.g., a tournament) at the Arena at the same time there is a significant event at the Plaza (e.g., a concert). The
operator has stated it is their intention to work hard to avoid this scenario. Nevertheless, this scenario represents
the extreme condition of District parking needs.
Walker assumes that 235 vehicles were parked solely for the Arena during data collection. This is derived based
on 285 parked vehicles counted in the Arena lots and an observation that approximately 50 of these vehicles
were parked for the concert event at the Plaza. Walker assumes this number (235) can be used as an estimate for
typical parking demand during a special event at the Arena.
In addition to parking within the District boundary, observations and anecdotal evidence indicate that
concertgoers also park off-site on neighboring properties and south across 32nd Avenue. Walker estimates that
approximately 100 vehicles were parked outside of the District for the concert during data collection. Subtracting
out development parking needs and Arena parking needs, a total of 347 vehicles are estimated to have been
parked within the District for the concert itself. This is equal to 651 total parked vehicles counted – 169 parked for
The Lights and Northern Lights – 235 parked for the Arena + 100 vehicles parked off-site for the concert.
This equates to a ratio of 0.325 parking spaces per concertgoer (1,067 concert attendees / 347 vehicles parked
solely for the concert). This is consistent with industry standard event parking demand ratios.
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Figure 16 – Event Parking Needs Summary (Includes All District Parking Supply)
Estimated 1,000
Spaces Needed
Person Concert Overall Estimated 2,500 Overall
to Serve The Total Spaces in
Condition and Hockey Surplus/ Person Concert Surplus/
Lights/Northern Development*
Event Parking Deficit and Hockey Event Deficit
Lights
Need
June-October weekday
874 (105) (593)
evening
1,329 560 1,048
June-October weekend
935 (166) (654)
evening
*This does not include the 52 spaces planned for Phase 2 Northern Lights.
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Figure 17 – Event Parking Needs Summary (Includes All District Parking Supply)
Estimated 1,000
Spaces Needed
Person Concert Overall Estimated 2,500 Overall
to Serve The Total Spaces in
Condition and Hockey Surplus/ Person Concert Surplus/
Lights/Northern Development
Event Parking Deficit and Hockey Event Deficit
Lights
Need
June-October weekday
1,099 (278) (766)
evening
1,381 560 1,048
June-October weekend
1,173 (352) (840)
evening
Conclusion
Analysis indicates that evening events occurring at the Arena and the Plaza simultaneously will result in a parking
deficit in the District that must be addressed with operations and management strategies.
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Operations and
5 Management
Recommendations
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Operations and
Management
Recommendations
This section provides recommendations for operating and
managing parking within the District Study Area under event
and non-event conditions, given the parking needs projections
provided herein.
All site parking (other than underground
Foundational Principles of reserved residential and reserved
residential in the above-ground garage)
Operations and Management should operate as open and shared
parking amongst all District users.
The following are foundational principles of parking operations
and management that should be implemented within the study area.
The alternative to a shared and uniform parking ecosystem would be a system that relies on barriers, signage,
and/or different management and enforcement strategies and processes for each of the different parking areas
to ensure that the users are parking where they are intended to park. This could lead to confusion and frustration
among patrons and visitors, as well as added costs and duties for the parking operator and property owners and
managers.
1. Establish a framework for operating and maintaining all on- and off-street parking within the District, with
buy-in and support from all District stakeholders. The approach should include shared costs, liability,
signage, communications/wayfinding, maintenance, enforcement, and other elements. On-street and
surface parking operations and enforcement need to complement the operations of the parking garage.
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2. Steps should be taken to ensure that parking enforcement is taken seriously, citations may be issued for
violations, and citations can be enforced and collected. The City should consider models of operation
where they have control of parking enforcement, if possible. Alternatively, if a third-party executes the
enforcement, steps should be taken to ensure citations have substantial grounds and are enforceable.
3. The open and shared parking approach can work well during typical non-event conditions where parking
can be effectively shared. However, events that lead to specific peak parking loads can strain the system
and frustrate users who cannot “protect” their parking. There should be a deliberate plan for event
parking so as not to frustrate users. See below for more information on event parking.
1. Sign all parking within the District as 3-hour parking (except during events) and enforce these spaces as
such, except for the parking around the Arena. To avoid frustration for Arena visitors during non-event
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conditions, sign all Arena parking spaces with a 6-hour time limit and enforce as such. No overnight
parking should be permitted anywhere, except for residents parking in the above-ground garage.
2. Provide select 20-minute spaces near select land uses for loading/unloading/pick-up/drop-off and other
high turnover activities.
3. Communicate these parking options to users in all promotions and communications materials.
4. Relax all parking enforcement during peak Arena and/or Plaza event conditions.
garage difficult in both non-event and event conditions as users have to “jump” over these reserved spaces to fill
in the parking supply on the top level.
To improve garage use efficiency and ease of management, the City should consider working with stakeholders to
amend the current agreement to grant Northern Lights the use of 104 spaces in the garage but not designate
these spaces in any specific location. Under this approach, the 104 Northern Lights residents can park anywhere
within the garage, making it possible for all the spaces within the garage to be shared. Garage operators would
leverage technology to monitor garage demand and supply to ensure spaces are always available for Northern
Lights residents with reserved garage parking.
General Recommendations
1. District parking enforcement (excluding the above-ground
garage and access-controlled underground spaces) should be
performed at regular intervals using a license plate recognition
(LPR) camera mounted to a security vehicle. The LPR camera
will be able to register plates to monitor length of stay and
confirm compliance.
2. There are approximately 395 parking spaces being planned as
part of a FIBT West Fargo development across Sheyenne Street
east of the District. The City should work with EPIC to secure
the use of these spaces as needed under high-intensity peak
parking conditions. The Lights residents who do not have
reserved parking are especially good candidates to use these
off-site parking spaces during times where the District will
experience peak event parking loads.
3. Relative to event conditions: It is evident that concertgoers
going to the Plaza use the West Fargo Sports Arena parking lot;
Dozens of individuals were
this was observed during data collection, when a significant
observed parking in the West
event was also taking place at the Arena. Those parking for
Fargo Sports Arena lot and
hockey events at the Arena should be regarded as a higher
walking to the Plaza for the
priority to use these parking spaces (because they have
concert during data collection.
equipment and small children) than concertgoers and
Approximately 125 empty spaces
attendees at Plaza events. Steps should be taken to ensure
were observed in the garage.
that, to the extent possible, Arena parking spaces are preserved
Steps should be taken to ensure
for Arena visitors first during peak event periods. These include
concert goers fill up the garage
the following:
first before spilling over into
adjacent facilities.
a. Work to eliminate the issue altogether by avoiding
scheduling significant Arena events at the same time as Plaza events, especially during peak
development parking needs at midday lunch hours or weekend evening hours;
b. Communicate parking options to Arena visitors and encouraging these visitors to arrive and be
parked before peak Plaza event parking demand times;
c. Bring Plaza event vehicles off 32nd Ave to 5th Street West and then into the garage, rather than
through the Arena parking lot first;
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d. Ensure that Plaza event attendees fill the above-ground parking garage first before spilling over
into other District parking spaces. Approximately 125 empty spaces were observed in the garage
during the concert on September 10, 2021. Walker also received reports of eventgoers parking in
the residential complex to the west during a concert on September 11, 2021.
2. Encourage the use of Uber/Lyft to arrive to the District for concerts by providing marked pick-up/drop-off
spaces and promotional codes for users.
3. Communicate parking options to eventgoers and encourage the use of appropriate off-site parking to the
extent possible (including at restaurants and land-uses south of 32nd Avenue).
4. Employ the use of shuttling from nearby off-site parking locations, such as churches or schools, during
large events.
Garage Recommendations
1. No overnight parking should be allowed in the garage except by residents of The Lights or The Northern
Lights who park in the garage.
2. Standard parking time-limit for transient parkers in the garage should be signed as 3 hours.
3. Install physical gate arms (parking access revenue control system (PARCS)) at all parking garage entrance
and exit lanes. The primary objective of installing physical access control equipment is to monitor and
track garage occupancy, and better manage the garage, particularly during events. The parking operator
should assign staff to monitor PARCS equipment, function, and data throughout all garage operations.
4. All residents of The Northern Lights with reserved garage spaces, residents of The Lights without
underground reserved parking, and retail, office, and restaurant employees should be given an access
credential (prox card, RFID, or similar) to facilitate garage entry.
5. Gates should be left down in all event and non-event conditions.
6. During typical non-event conditions, those with access credential may enter and exit the garage and may
park beyond the three-hour time limit. All other garage users must pull a ticket stamped with their time
of entry. The ticket will be inserted upon exiting the garage, and the user will be asked to pay a parking
fee (amount to be determined) if the user parked beyond the 3-hour time limit grace period. In non-event
conditions, the gate arms serve as the garage enforcement mechanism to encourage parking space
turnover.
7. If the 104 reserved spaces for Northern Lights residents must remain on the third floor, garage operators
will need to enforce these spaces to ensure non-residents do not park in them, and residents are not
parked in open shared spaces, especially during events.
8. Consider providing residents of The Northern Lights who have reserved spaces in the garage (and those
from The Lights who can park in the garage and do not have reserved parking elsewhere) with color-
coded hang tags and/or window stickers. This will enable garage operators to travel through the garage
and quickly determined who is parked in the garage, whether users are parked in the appropriate spaces,
and to ensure only residents remain parked in the garage overnight.
9. Close gates prior to events. Prior to event arrival time, observe the count of occupied and empty spaces
in the garage, as well as the number of Northern Lights residents with reserved spaces who are parked.
The garage has 353 standard spaces, 104 of those that are reserved for Northern Lights residents. As the
garage is filled before the event, monitor the number of spaces that are occupied/available and the
number of Northern Lights residents who are entering. The garage should be marked with a FULL sign
once 249 standard event parkers (without residential reserved parking) are allowed in. Event staff should
be present at entrance lanes. Northern Lights residents with reserved spaces should still be allowed in
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after the FULL sign goes up with proof of their credential. Gate arms should be left up prior to the end of
the event to allow for ease of exit, and operators should waive the 3-hour time limit restriction during
events.
10. During site observation, the upper floor of the garage was empty. Make use of personnel to direct parkers
to the top of the garage first, filling the garage from the top down. Filling the garage in this way will help
ensure efficient utilization of all District spaces during large events and reduce unwanted spillover parking
impacts.
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