AUGUST MARKETING PLAN 2023

MARKETING CAMPAIGN ACTIVITIES

August 2023
WEEK CAMPAIGNS DATES CONTENTS
Week 1 August 1-31, 2023
Download the Application Campaign One Stop Store for Delicious
(Paid Campaign) Baking Goods
 Grid Post
 Animation Order Now and get Free Delivery.
 New content

Week 2 PISTACHIO CAKES Making Every Celebration Sweeter.

(Organic Post) August 9, 2023
o Montebello Cake
o Strawberry Pistachio Tart Cake
o Pure Pistachio Cake

Back to School Offer! 6 Grid Back to school theme

o Customized Cupcakes (9 Grid Post)
o Cookies August 16, 2023
Week 3&4 o Donuts "Welcome back,
o Special Back to School Cake it's time to put the 'cool' back in
'school.'"
 WEEK 1
(August 1-31, 2023)

CAMPAIGN CONTENT/REQUIREMENT FEATURE PRODUCTS PREVIOUS LAYOUT

Grid Post
Animation (Reel & YT Size) 1. New Black Forest Cake
FB & Twitter 2. Passion Fruit Cheesecake
DOWNLOAD THE B&C 3. Mini Assorted Tarts
APPLICATION Paid Campaign

One Stop Store for Delicious

Baking Goods

Order Now and get Free

Delivery.
 WEEK 2
(August 15 or 16, 2023)
CAMPAIGN CONTENT/REQUIREMENT FEATURE PRODUCTS PREVIOUS LAYOUT
3 Grid Post
FB & Twitter 1. Montebello Cake
2. Strawberry Pistachio Tart
PISTACHIO CAKES Cake
3. Pure Pistachio Cake

Making Every Celebration

Sweeter.
 WEEK 3 & 4
(August 15 or 16, 2023)
CAMPAIGN CONTENT/REQUIREMENT FEATURE PRODUCTS SUGGESTED ITEMS

Back to school theme 1. Customized Cupcakes

Back to School Offer! (9 Grid Post) 2. Cookies
3. Donuts
"Welcome back, 4. Special Back to School Cake
it's time to put the 'cool' back in
'school.'"