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BSBMGT617 Develop and implement a business plan.

Assessment 1 – Project

Part A – Plan and develop the business plan.

Your Task:

You are required to review the existing business plan where available and plan and develop a new business plan for the
organisation, addressing all criteria outlined below:

Where the organisation has an existing business plan, review and evaluate the following documentation if there is no
existing business plan these need to be developed using for example the provided resources listed above. Create a
draft and consult with your selected stakeholders to clarify or verify each aspect.

Attach a briefing document which outlines with whom you have consulted and details of what was discussed.

You need to reference each source you access to research information like statistics, products, legislation etc. and
attach this as a bibliography to completed work.

As a guideline the following key points need to be addressed (based on the Business template xx) – your format may
however vary:

1. Summary

Business Owner
Have a Bright Day Café
16 Holland Street, Toowong QLD, 4066
ABN: 45185178612
ACN: 451001389

1. Summary

The Business
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Business name: Have a Bright day in the state of Queensland.
ABN: 45185178612
ACN: 451001389
Business location: 16 Holland Street, Toowong QLD 4066
Date established: 06/08/23.

Business owner: Nitika Pumma, Isha sharma

Products/services:
Have a Bright day offers a bord range of coffee and bakery products, all from high quality Columbian grown
imported coffee beans. Have a Bright Day provides to all its customer by providing each customer coffee and
bakery products made to suit the customer, down to the smallest detail.

The Bakery always caters freshly prepared bakery and pastry products during business operations. Four to five
batches of bakery and pastry products are prepared during the day to assure fresh baked goods are always
available.

The Market
Target market:

Have a Bright day café wants to establish a large regular customer base and will therefore concentrate its
business and marketing on local resident, which will be domain target market. This will establish a healthy,
consistent revenue base to make sure stability of business. In addition, worker and tourist are expected comprise
approximately 40 % of the revenue. High visibility and competitive products and service are critical to capture
this segment of the market.

Marketing strategy:
Have a Bright day café will provide to people who want to get their daily cup of great-tasting coffee in a relaxing
atmosphere. Such customers vary in age, although our location close to the University Campus means that most of
our customers will be college and students and faculty. Our market research shows that these are discerning
customer that gravitate towards better tasting coffee. IN addition, a lot of college students consider coffee bars to be
convenient studying or meeting location, where they can read or meet with peers without the necessity to pay cover
charges.

The Future
Vision statement:

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In our devoted pursuit of excellent, we are committed to the outstanding quality of our coffee, bakery, and
service, people and out –of-home dining and entertainment concepts that enrich the life and experience of our
customers and staff life.

Goals/Objectives:
The goals of the business are to provide a substantial income and to create a business and working environment
where both the customer and employee are treated with honour and respect.
Goals:
Generate monthly sales revenues of $65,000 per month of 3% of the target market within 18 months of opening.
Objectives:
• Maintain high standard of coffee quality, bakery and service.
• Ensure a friendly comfortable atmosphere.
• Offer a special discount coupon e.g., Birthday, Anniversary etc.  Maintain and use a customer mailing
list.

2. The Business

1. Business details
Products/services:
Have a Bright day café offers a bord range of coffee and bakery products, all from high quality Columbian grown
imported coffee beans. Have a Bright Day provides to all its customer by providing each customer coffee and
bakery products made to suit the customer, down to the smallest detail.

The Bakery always caters freshly prepared bakery and pastry products during business operations. Five to seven
moderate batches of bakery and pastry products are prepared during the day to assure fresh baked goods are
always available.

2. Registration details
Business name: Have a Bright day café in the state of Queensland.
Treading name: Have a Bright day Cafe.
Date registered: [06/08/23]
Location (s) registered: 16 Holland Street, Toowong QLD 4066
Business structure:
ABN: 45185178612
ACN: 451001389
GST: GST for non –residents.
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• For example: 'current GST turnover' (turnover for the current month and the previous 11 months) totals
$75,000 or more ($150,000 or more for non-profit organisations), or
• 'Projected GST turnover' (total turnover for the current month and the next 11 months) is likely to be $75,000
or more ($150,000 or more for non-profit organisations).

Licences & permits:

Types of business that may be licensed under subsidiary on premises licence include restaurants, café,
nightclubs, vessels indoor sporting centre, theatres, amusement parks, resorts, motels, and function centres.
3. Business premises
Business location: At the present facilities we will be using is the café. it is ideally located within the University
campus and shopping centre to attract passing customers and is also relatively close to our main supplier i.e.,
grocery and bakery. The café is fully fitted out and is fit for purpose.

Buy/lease: The CT Act requires the landlord to provide you with at least 6 -12 months’ notice before you must
action your right to renew.

4. Organisation chart

Owner/ Managers

Team Leader 1 1
Team Leader 2

Team 1 Team 2
Staff at Have a Bright Day Café will be organised in two teams. Team 1 will be headed by Isha sharma and will be
responsible for customer service and administration. Nitika Pumma will be head Team 2 will be responsible for
the bar preparation and Pastry.

Isha sharma will have primary responsibility for staff, accounting, sales, marketing, and a managing to operation
of the café. Nitika Pumma will be responsible for HR, stock control, the bar and pastry preparation.

5. Management & ownership

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Nitika and Isha sharma owner of Have a Bright Day Café are both new experience in Café owner/Manager, but
Nitika has previous experience Work for Hilton and Sofitel groups before owning us own café. Isha sharma has a
degree in Business Management (Hospitality) and she has previously worked in Sofitel groups.

Nitika and Isha sharma will work full- time in business, retain two key staff from the previous owner to maintain
the continuity of relationships with customer during the transition, and will employ an additional four staff. Two
of those staff will work on a parttime basis.

Names of owners: Nitika and Isha sharma

6. Key personnel
Current staff

Name Job title Knowledge, skill qualification and

Experience
Nitika Pumma Owner, Pastry chef Pastry Chef, international and local
experience. Previous worked in
Sofitel group in Pastry kitchen.
Isha Sharma Owner, manager Degree in Business Management
(Hospitality). Worked in Hilton
group.
Staff member 1 Barista Worked experience for 5 years
worked experience in café.
Staff member 2 Customer Service Worked experience for 2 years.
Staff member 3 Customer Service Worked experience for 4 years.
Staff member 4 Pastry Maker Certificate III in patisseries and
worked experience in café.

7. Products/services
Product/Service Description
Hot Drinks Latte Small = $4
Large = $5
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Hot choc (Over Ice) = $5
Long black
Matcha latte (Over Ice-cream) = $7.2
Piccolo
$3.5
Cappuccino
Flat white $4.5
Mocha Extra shot =$0.5 Almond milk = $1.0
Short Macchiato Soy milk = $0.5 Syrups (hazelnut,
Tea: caramel, vanilla) = $0.5
Green Condensed milk= $1.5
Earl grey
Chamomile
Mix berry mint.
Lemon grass &lemon
English breakfast
Milkshakes Chocolate Small =$4.5
Strawberry
Caramel Large= $6.5
Vanilla

Smoothies’ bowls Acai Bowl $14

Topped with house-made granola,
berries, coconut shavings, mixed
seeds, passionfruit pulp and drizzled
with honey.
Coco Bowl $14
Vegan & Acai , oatmeal, chia seed,
house mage granola, mixed berries
drizzled with honey
Bakery Carrot Cake Loaf $7 per piece
Eggs, cinnamon powder, butter,
cream cheese, vanilla extract, sugar
Lemon ricotta cake $6 per piece
Lemon curd, lemon juice, butter,
ricotta sugar, 1 scoop vanilla ice
cream
Raw vegan blueberry cheesecakes $7 per piece
(VG)
Raspberry, medjool dates, almond
milk, coconut milk, Vanilla extract,
coconut oil, almond, raw cashews
Raspberry shortbread tarts $7 per piece
Lemon, fresh Raspberries, lemon
juice, eggs York, Vanilla extract,
butter

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All day breakfast Bacon & Eggs (GF) $12
2 eggs your way, rindless bacon &
sourdough toast
Eggs Benedict $20
Poached eggs and rocked toasted
English muffin w/ house- made
hollandaise and your choice of bacon
or smoked salmon
Breakfast Croissant $15
Choice of bacon or haloumi on a
toasted croissant w/a fried egg,
cheese, fresh spinach, chunky
avocado
Ham & Cheese Toast Croissant $6
w/ butter and jam $7
Chicken Waffles $19
House –made tender chicken bites on
spring onion waffles w/a fried egg,
green shallots and with mayo

Ham & Cheese Croissant

$10
Chapange ham and slides chesses on
an oven baked croissant

Lunch (11:00 AM) Crispy Chicken Wraps $13

(Roasted chicken, cilantro, 2 cheddar

cheese, sour cream, hot sauce,
mayonnaise)

Quinoa & feta salad with roasted

vegetables $13

(Quinoa, red onion, Garlic cloves,

lemon, Feta cheese, peppers)

Peperoni Spinach Quiche

$9
(Peperoni, Fresh basil, Garlic clove,
Parsley, Spinach, olive oil, Crescent
rolls, mozzarella cheese, half-cream,
Parmesan cheese grated )

Market position:

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Unique selling position:
Bench upends the traditional user experience by eliminating the standard layout whereby a counter separates
customer from employee. Inspired by a household kitchen, where adult, worker, meeting group and family.
Beach customers stand on the same side as the barista, a shift in design that contributes toa friendly, home like
environment where customers and employees are part of this amie community.

Anticipated demand:
Pricing strategy:
We propose to offer high quality food and service at a price comparative to our major competitors – We will
meet the market on price to retain market share if we need to. Our client have a medium to high disposable
income and seek high quality products and good service, pricing will reflect the value of our products and
services.

8. Innovation

Intellectual property strategy

A good intellectual property rights strategy ห should include both an analysis of competitors and analysis of risks
and take into account the company’s long-term commercial objectives. An intellectual property rights strategy
can also include a plan which sets out the extent topic and the way in which the company is prepared to defend
its intellectual property rights in the event of infringement, e.g. Private copying of one of the company’s products
or the unlawful use of copyright-protected material.

9. Insurance

Types of insurance Insurance and policy Annual premium Commencement date

Business Package QBE $1,500 Insurances will be

arranged upon execution
of the contract

Indemnity Insurance QBE $500 Insurances will be

arranged upon
execution of the
contract

Public Liability Insurance AMP $500 insurances will be

arranged upon
execution of the
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contract

Worker Compensation Work Cover $200 Insurances will be

arranged upon
execution of the
contract

10.
The business package will include public liability, fire, theft, burglary and business interruption insurance. The
above is based on quote obtained from our Insurance Broker. Insurances will be finalised once the contract has
been signed.
Nitika and Isha have life insurance and income protection policies already in place.

11. Risk management

(L= low, VL= Very low, M= Medium, H= High, VH= Very high)

Risk likelihood Impact Strategy

Supplier unable to supply M H Arrange alternative suppliers, evaluate substitute products.

Food poisoning
Fire - loss of property/life
VL VH Use quality products, correct storage of food stuff, train staff in
hygiene principle as part of a Quality Control Process
M H installation of smoke alarms and sprinkler system, fire
extinguishers installed and regular checked, regular staff
training in emergency fire procedures including evacuation
plans (Shop & centre), Ensure insurances including fire, public
liability and business interruption are adequate and in place.

Change in supplier terms. M M Maintain good relationships with suppliers and maintain
access to personal cash reserves.

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Major dispute with centre L M Ensure formal lease agreement is in order. Develop and
owner maintain a sound working relationship with Centre Manager.
Loss of key person VL M Take out key person insurance, effect knowledge and skill
transfer to other staff

12. Legal considerations

Trademarking and copyright prevent rival companies form using your logos and business name in order to exploit
your public profile. The Australian Competition and Consumer Commission (ACCC) and Department of Fair
Trading were set up to ensure that businesses trade in a fair and legal manner.

13. Operation

Name Product/ service Volume purchase Trading term Alternate suppliers

Café Suppliers Pty Ltd Plant and equipment As required 30 days No local alternative
supplier

Interstate options

Simon George& son Fresh fruit and $ 1500 per week 30 days Alternative local
Fruit & Vegetable vegetable supplier
suppliers

Tasty Meal& Fresh meat, $600 per week 30 days Alternative local
delicatessen Supplies manufactured supplier
delicatessen items

Wholesale coffee Coffee beans $ 250 per week 30 days No local alternative
supplier supplier

Interstate options

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BWS (drink supplier) Soft drinks $ 350 per week 30 days A number of
alternative suppliers
exist various

Uniforms Staff uniforms & 5 each 30 days Alternative local

badge supplier ‘workwear’

Café suppliers Serviettes, As required 30 days No local alternative

tablecloths, supplier
promotional material

Interstate options

Plan and equipment

Equipment Number of required Purchase price Ongoing cost and

maintenance

Quality coffee maker 1 Included in the purchase Under warranty

price

Small commercial kitchen 2 Included in the purchase Annual maintenance check

price

Benches & cupboards, Included in the purchase Replace as necessary

sink/ drain price

Furniture – chairs & tables 40 chairs Included in the purchase Replace as necessary
price

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10 tables

Signs 2 Included in the purchase Replace within 6 months as

price part of promotional
strategy

Crockery, cutlery and line 70 setting of crockery and Included in the purchase Replace as necessary
cutlery price

POS equipment (including 1 of each Included in the purchase Under warranty

software) computer price

Inventory

All stock at this stage will be stored on site at the café. Fresh produce such as fruits and vegetable are vacuum
seals bags and meat in vacuum sealed packs. These will be stored in a small commercial refrigerator. Other items
such as coffee beans, canned and packaged products will be kept in the storage cupboards.

Other perishables including cakes and cheese cakes will be kept in refrigerated display cabinets and will be stored
for a maximum of three days. On average, we expect to turn over once per week.
Stock will be controlled using our stock control system, which is a module of the accounting software package

Trading hours:

Monday 7:30 am – 5:30 pm

Tuesday 7:30 am – 5:30 pm
Wednesday 7:30 am – 5:30 pm
Thursday 7:30 am – 5:30 pm
Friday 7:30 am – 5:30 pm
Saturday 8:30 am – 5:30 pm
Sunday 8:30 am – 3:00 pm

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Communication channels:
Facebook: Have a Bright Day Café
Instragram:@haveabrightday_cafe
Website: Have a Bright Day café

Payment types accepted:

Cash and Credit card (Excepted American express)

Credit policy:
Make sure the credit application is complete.
Request a credit report from a reputable credit reporting agency.
Analyse the application and the credit report and decide how much if any credit can be extended to the
customer. If the customer is not credit worthy at all they need to be notified immediately that the only way for
them to receive the goods or services is to pay in advance.

Warranties & refunds:

At Have a Bright Day Café we take great pride in roasting and producing exceptional certified products to
acknowledge and celebrate the care and hard work our coffee framers have put into growing this produce at
Origin.

Refunds (If applicable)

If you are approved, then your refund will be processed, and a credit will automatically be applied to your credit
card or original method of payment, within 7 working days.

Quality control:

Beverage Quality: creating beverage quality starts with understanding and delivering the expectation of quality
for your customers. Determining a beverage’s quality profile and its consumer acceptability should not be an
activity related to a few experts sitting around cupping tables in the back room.
Sourcing Quality: Quality control is the science aspect of specialty coffee; product development remains in the
realm of craft and artistry.

14. Sustainability plan

Community impact & engagement:
Community impact is the difference you want to make and being able to evidence it has become increasingly
important in recent years.

Community engagement bring local people together to shape their own futures. Communication engagement is
all about involving communities in your workplace and give local community’s needs and harnessing the talents
and ambition’s of local people.
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3. The Market

1. Market research
• Detailed research and segmentation for the main products and markets
• An assessment of the competitive landscapes and market shares for major companies
• Historical data and analysis for the key drivers of this industry

2. Market targets

Have a Bright Day Café customers are the passing shopper and student at university and worker all of ages who
enjoy a fine coffee (dine-in or take away) and good quality, value for money. The café will make it particularly
easy for student and worker to enjoy of coffee and bakery. Our takeaway beverage and bakery will also appeal to
this group and the segments made up largely between the ages of 18-60 who study or work within the University
precinct. They tend to have moderate incomes with high discretionary spending.

3. Environmental/industry analysis
The café market is a completive market with franchised operator starting to merge in the coffee shop segment,
which will over time increase concentration in this segment. While the level of competition is increasing, the
shopping centre and the university campus in which Have a Bright Day café will be closed has capped the
number of café and coffee shop with the complex. To this extent, there will be limited competition and it is anticipated
that all café and coffee shop with the complex will be quite profitable.

There are three key success factors in the café industry that are essential for the business to do well to be
competitive. These factors are based on the positioning of the business as well as it’s place and physical
appearance.
• Location of café in terms of:
Convenience and accessibility
Short distance to customers
Proximity to surrounding attractions.
• Physical appearance in terms of
Quality of Coffee beans and pastry
Quality service o Cleanliness of premises
4. Your customers

5. S.W.O.T. analysis

Strength Weakness

 Be detailed about this because you are pulling  Decided to sell a rare type of coffee or bakery,
together a list of unique selling points. it may be difficult to acquire. Perhaps, you do
 Discuss the quality of the coffee and bakery, the not have much experience in this area or
atmosphere are décor of your planned café. getting financial is a concern.

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 It’s location and other positive aspects that
attract a customer base.  It could be that you have to invest in staff and
maintain the business premises vent before
you have made any money.

Opportunities Threats

 Evaluate market opportunities you have come
across. If you have notice that all the coffee cafe
in your chosen area is geared toward a
particular demographic.
 Identifying untapped target audiences is key to
your success in
 Changing prices of coffee and fluctuation in the
economy
 Getting your SWOT analysing right early on
gives you the room to position your coffee café
to success in a tough market.

Competitors details

Competitors Size Market share (%) Value to Strength Weakness

customers

Corner Store Local suburban _ High quality Quality of Improve hygiene

Cafe café coffee and food product, fit out test
of the premises

Stella Rossa National 20% market Quality of food Exceptional The price and the
Toowong franchise share and coffee service nature of normal
restaurant
service size

Bean on Dean Local suburban _ Good quality Nice location in New staff
café coffee bean beautiful training
quickly and Toowong
friendly service

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Advertising & sales

Planned promotion/ Expected business Cost ($) Target date

advertising type
Weekly newspaper
advertising in drop mailbox
Discounted bakery and
coffee on special day e.g.,
birthday etc.
Instagram Ads
Facebook location ads
improvement
Increases in sales $150 For three months
To promoting the new _ Every month
ownership of the café
Their ads platform is a _ _
great way to significantly
increase your followers
count and reach potential
new customers in the
future
Facebook’s location $50 For a couple weeks
advertising feature will help
you find local customers

4. The Future
1. Vision statement
In our devoted pursuit of excellent, we are committed to the outstanding quality of our coffee, bakery, and
service, people and out –of-home dining and entertainment concepts that enrich the life and experience of our
customers and staff life.

2. Goals/objectives
The goals of the business are to provide a substantial income and to create a business and working environment
where both the customer and employee are treated with honour and respect.

Goals:
Generate monthly sales revenues of $65,000 per month of 3% of the target market within 18 months of opening.

Objectives:
• Maintain high standard of coffee quality, bakery and service.
• Ensure a friendly comfortable atmosphere.
• Offer a special discount coupon e.g., Birthday, Anniversary etc.  Maintain and use a customer mailing
list.

3. Action plan

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In conjunction with university campus and shopping Centre we will be undertaking a rage of promotions when
we take over the café promoting the new ownership of the café. These promotions will include offers of
discounted bakery and coffee, but they will only run for one week. We estimate that this will be sufficient time to
allow a smooth transition to ourselves as new owners.

Our regular advertising will consist of shopfront A frame advertising boards, weekly internet and a drop in local
mailboxes. As most of our business will be passing trade, shop front signage will be bright and appealing. We will
develop and offer a loyalty card scheme to increase repeat business.

When the proposed commercial development goes ahead, the businesses located there are potential customers
for catering business. The marketing plan will be revisited at this time.

5. The Finances

1. Key objectives & financial review

2. Assumptions
Average sale price $7.20 per transaction
Average cost $2.20 pr transection
Sales transactions range from 5900 per month to 7500 in peak period
Historical gross profit margin of 70% will hold.
Seasonal fluctuations – Christmas and New Year are peak periods of sales activity The
business operates on a cash basis for reporting and paying tax.
PAYG (withholding) is remitted monthly on the Instalment Activity Sheet (IAS), with GST remitted quarterly in
arrears on the Business Activity Statement (BAS).

3. Start-up costs for [YEAR]

Have a Bright Day café is a start- up company. Financing will come from the partner’s capital and a six-year loan.
The following table illustrate the company’s projected initial start-up costs.

Start- Up Requirements
Start- up expenses

Legal $3000

Premise renovation $25,000

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Expensed equipment $40,000

Other $2000

Total start- up expenses $70,000

Start-up assets

Cash required $75,000

Other current assets $12,000

Long-term assets $65,000

Total assets $152,000

4. Balance sheet forecast

The opening Balance Sheet shows an equity position of $ 101,00 growing to $ 152,000 at the end of Year 1. The
business will be clear of any debt and be ‘cashed up’ to take advantage of further opportunities in the
marketplace.

Total start-up expenses $70,000

Start-up assets

Cash required $75,000

Other current assets $12,000

Long-term assets $65,000

Total assets $152,000

Start-up funding

Start-up expenses to fund $70,000

Start- up assets to fund $152,000

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Total funding required $222,000

Assets

Non-cash assets from start-up $77,000

Cash requirements from start-up $75,000

Additional cash raised $0

Cash balance on starting date $75,000

Total assets $152,000

Liabilities and Capital

Current borrowing $0

Long- term Liabilities $100,000

Accounts Payable (Outstanding bills) $1,000

Other Current Liabilities (interest- free) $0

Total Liabilities $101,000

Capital $46,000

Total Capital and Liabilities $147,000

5. Profit and loss forecast.

Profit & loss statement Year 1

Sales $536,600

Less Direct Costs

Opening Stock $3500

Plus Purchases $155,000

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Less Closing Stock $1,000

Total Material Used $157,900

Direct Labour

Sub- contractors

Total Labour $157,900

Cost of sales $378,600

Gross Profit

Gross Profit % 71%

Net income $378,600

Less Overheads $3,000

Advertising $4,520

Accountant’s fees $2,400

Bank charges $1,200

Credit Card fees $9,600

Depreciation $3,000

Discounts Allowed $3000

Electricity & Gas $1,990

Fees $ licences $2,400

Insurance $10,000

Interest $4,800

Postage/Telephone/Fax $1,200

Printing & Stationery $26,000

Rent & Outgoing $2,400

Repairs & Maintenance $2,400

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Staff Amenities $1,200

Subscription $2,400

Training Costs $182,020

Salaries & Wages (Gross)

Other $268,821

Total Overheads $109,869

Net Profit before tax

Expected cash flow.

The cash flow Forecast projects a very health cash surplus on trading for each month with the end of year ‘cash
from operations’ calculated at $104,800 and ending cash balance of $ 145,000.
Nitika has negotiated very favourable credit term of 30 days from all suppliers for the first 12 months, although
in most cases these arrangements are not in writing. If all suppliers reduced their terms to 7 days cash flow for
two trading months, the peak cash flow shortfall would be approximately $ 1,200 for about 2 months.

Nitika and Isha sharma have significant liquid assets to call upon should this eventuate.

6. Break-even analysis
The Break-even analysis point has been calculated at 4200 transections at any an average selling price of $7.20.
this equates to a contribution margin of $ 6.30 per transaction and a Break-even sale point of $ 30,240 per
month. The projected level of sales for each month is well above the Break-even level (approximately 30 %
above).

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Figure. Break- even analysis

6. Supporting documentation

1. SWOT Analysis for a coffee café. Retrieved from: https://smallbusiness.chron.com/swot-analysis-coffee-

cafe15644.html#:~:text=A%20coffee%20cafe%20has%20the,that%20hasn't%20been%20targeted.

2. Café Paradiso Retrieved from: https://www.academia.edu/9338187/Caf

%C3%A9_Paradiso_Sample_Business_Plan

Part B – Monitoring the performance and responding to performance data post implementation
Your Task:

This section of the project requires you to answer a series of questions and scenarios relating to monitoring
performance and responding to performance data. Each question must be answered.

1. Using your completed business plan, who are the relevant parties to whom you need to communicate the
business plan? Which details does this need to include for each party in terms of performance requirements and
timeframes?

Nitika Pumma
DC5158
 lOMoARcPSD|14861114

BSBMGT617 TASK 2

 Performance
Introduce market analysis:
Explain SMART ts
requirement
objectives - Target market
 Our products
- Market trends

- Overview of marketing strategy,

includes timelines

- Customer profile
Introduction (self, and - Key promotions
team involved in
developing the business - Summary of sales forecast
plan) highlighting targets

Our Business Plan

 Articulate the
vision

 Reinforce the
mission

 Management team and key

responsibilities

 Timeframes

 Questions and answer

Financial plan introduction:

- Define and summarise projected profit and loss

- Define and summarise projected cash flow

- Define and summarise projected balance sheet

- Explain department financial reporting

requirements: what departments need to report
and by when

2. What are the skilled labour requirements in the organisation to implement the business plan? Provide an
overview of skilled labour in each department.
Nitika Pumma
DC5158
 lOMoARcPSD|14861114

BSBMGT617 TASK 2
All recruitment or contracting should managed in line with organisation’s policies and procedures. The decision
to recruit or contract depend on the level of knowledge and skills required for the activity or task is expected to
take.

Example: A skill labour analysis in a business plan

Full- time ongoing Part-time Temps from agency

Team leader 1

Marketing and sales 2 1

Online learning 2 1

Customer service 2 1

Administrative support 1 1(for 6 week to establish

processes)

total 8 3

3. Provide 2 examples how you could test the performance measurements you have set for your business plan.

Productivity to measure the overall output of goods or services, which is divided by the total cost of all the
inputs.
1. Output is measured by the sales revenue.
2. Input is measured by calculating the total costs of acquiring and using resources to product outputs.

4. List 5 examples for reports and when these would have to be provided to the various departments in your
organisation in terms of timelines and importance.

1. The operational plan is the overlying plan for how the business will carry out its operations.

Nitika Pumma
DC5158
 lOMoARcPSD|14861114

BSBMGT617 TASK 2
It must consider all the goals of the business. The operational plan will allow the different objectives to
be tied in together, so that you will be able to adequately resource and meet the objectives.

2. The marketing plan should summarise the key goals and strategies for marketing your product and service
offering. Essentially, the marketing plan should describe how you are going to gain customers and keep them
satisfied.

3. Financial plan includes the master budget and financial ratios analysis. The financial section of the business
plan should include items such as: the master budget, cash flow planning, the existing ratio of debt to equity
and the terms of debt, control systems for stock, debtor and creditor levels, financial objectives of the business
and the financial record-keeping mechanisms.

4. To achieve long-term success, a business must invest time, effort, and money in its staff. When devising an HR
plan, it is important to consider the methods of staff development and the amount of money that is to be
spent.

HR plan must describe the anticipated HR needs and issues that come with the predictions for the future of the
business.

5. Management plan defines the ownership and the management structure of your business, to ensure its smooth
running.

It also defines the parameters of Quality Management, which is essential for a business to ensure that the
services given to customers are of sufficient quality and are in line with the objectives of the establishment.

5. You have noticed that an important product line offered by your organisation becomes inconsistent due to supply
issues. Which actions do you need to take?
I must contact the suppliers and make sure that all the issues have been resolved and for the time being the
purchases must make from elsewhere. It is of primal importance that a proper relationship is being maintained
with the suppliers.

6. On occasion it may be necessary to refine performance indicators as the set target is exceeded or can no longer
be achieved. List 2 examples where a performance indicator needs to be refined.

The two examples are as follows:

1.When the recruited individuals are not being able to work profoundly
2.When there is a conflict in the kitchen and the quality of the food is degrading

7. Your Food and Beverage department showed an underperformance of targeted sales by 5 % last month and
again by 7 % this month. The occupancy rate at the hotel for the same period showed an increase of average 4%
Nitika Pumma
DC5158
 lOMoARcPSD|14861114

BSBMGT617 TASK 2
with high profile customers and the number of covers in the restaurant increased on average by 7 %. There have
been also a few indications from customers that service attendance is average. Which potential factors for
training could this indicate?
The potential factors that must have contributed towards the performance refinement of the restaurant are
• The etiquettes of the staff
 the hospitality and the behavioural range of the individuals
 The quality of the food and services
 The ability to manage customer relationship in the most authenticated way
possible

8. What is the purpose of continuous improvement? How would this be reflected in a business plan? Provide 2
examples.
The use of continuous improvement would make sure that an organisation is able to utilise the resources
available properly and ensure the detailed understanding of their own purpose. It motivates the organisation to
work in a much-proliferated manner. The application of various continuous improvement models would make
sure that the organisation is able to achieve great remarks and the business plan is working in the best way
possible.

Reference:
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Nitika Pumma
DC5158