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Event proposal

As per Taal Avenue local marketing plan in sharm El sheikh we are planning and suggest to
make monthly mega event in Taal Avenue, the main target of such events is not to make a
profit and revenue, but to do marketing on a larger scale in all sharm hotels and residents.

Location: Taal Avenue main stage


Date: August 24, 2023
The number of expected guests: 500 persons
Marketing method:
 Make a marketing plan to place the largest number of ads in the airport road and all
Sunrise hotels and all sharm hotels
 Conducting a marketing campaign through social networks inside and outside Egypt
Especially the Gulf market
Kind of services: Tables and chairs with five-star service each table included (Hot snacks dish
+ cold snacks dish + fruit dish)
Direct expenses cost:
 30,000 $ artist
 Commercial ads
 Classifications, taxes and permits
 Theater sound and lighting equipment rental
Expected revenue: extra sales drinks & hookah
Way for cost reduction:
 Selling the event inside the accommodation package in Sunrise Hotels, coordination
with the sales department
 Sponsored
 Selling the event in all Sharm hotels through animation teams.

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