Welcome to Nativex - TopWorks, Get to Know Us and What We Can Bring You

https://www.nativex.com/en/topworks/
TOPWORKS

Part-1 About TopWorks

About Us.
TopWorks brings positive and effective data growth to advertisements,
Part-2 Major Business Mode

thus truly achieve the integration of products and ef ciency.

Part-3 Global Creative Effects SOP

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About TopWorks.
About TopWorks
Creativity/ Perspicacity / Intellectualization

Nativex, the world's leading advertising technology

platform, officially launched
TopWorks—a creative studio covering global creative
resources. TopWorks provides global creative insights,
combining creativity with localized insights, and
reaching out to customers more intelligently and
efficiently through big data.

• Focus on integrating global creative resources and output high-quality localized creative content that meets the
characteristics of the targeting market.

• Various forms of video advertising, including live-action short videos, AI creative ADS, Global talent, UE4 animation,
interactive, brand Television Commercials, etc., help to optimize the advertising experience.

• Empowered by platform data and AI technology, we gain insights into our customers’ needs and behaviors, thus improve
the advertising effectiveness.
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Creativity
Localization 14
• Established local creative offices in countries and regions around the world.

• Reach the creative needs of more than 40 countries and regions around the world.
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Global Coverage
Asia Europe America Africa Oceania

China（TWN, HK, MC） United Kingdom United States South Africa Australia
Japan Russia Canada Kenya
Korea France Mexico
Thailand Germany Brazil
Singapore Italy
Indonesia Spain
Philippines Portuguesa
Vietnam Poland
Cambodia Norway
India
In 2020, of cially became the TikTok Marketing Partner
Collaborated on TTCX & TCP Programs

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Major Business Models
Global creative solutions leads to positive growth

• Live Action Short Video｜Product-effect Syncretic Television Commercials

• AI Creative ADS
• Playable Interactive ｜Videos 3D Animations（UE4、CG）
• KOL/Influencers Marketing｜Celebrities Short Endorsement
• Account Agent Operation (Domestic/Oversea)
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Live Action Videos

SEA
Material Level：Primary Social
https://drive.google.com/ le/d/1Cf4tpzaEs3yW7u5_10TYAOqlQaA7UTur/view?usp=sharing
Minimum Quantity：8 videos
Financial
https://drive.google.com/ le/d/1q6VWMaztCAvEQEDi1NYC1hyfHwA1CNIo/view?usp=sharing
Primary: E-Commerce
-Produce UGC quality material video, https://drive.google.com/ le/d/1E2njsX0P4e4ajeFALJqWX7U4iQu6dtZ6/view?usp=sharing
hand-held shooting of amateur
actors, directly introduce products.
-For mobile platforms (TikTok) UA
Tool
-Include: text scripts/talents
selection/post-production https://drive.google.com/ le/d/1LgJoV0CdkYceyLkTLbw3qQbED7UMm06n/view?usp=sharing
Food
https://drive.google.com/ le/d/1H3cDQrlNGLbOzCt2TE-LEF eVY_ppUn/view?usp=sharing

Cast: amateurs model (One) Game

https://drive.google.com/ le/d/1N4QGSnNQ68ot83Zqwlr0YpVw03JAoIhR/view?usp=sharing
Props: basic level costumes/make-
up/props/scenes/post-production E-Commerce
https://drive.google.com/ le/d/1WIZn-TDS1FNIem6rvbTz93PfCTssQnuv/view?usp=sharing

Equipments: entry-level equipments

Script: basic introduction with no JP/KR

Game
complicated plots & storyline
https://drive.google.com/ le/d/1CX2FvfY0uD3JTXM5CqP-78jcIdroyVz4/view?usp=sharing
https://drive.google.com/ le/d/1tFCAkGeqAkm4pwT11qNZIYYQRcBvDFmE/view?usp=sharing
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TOPWORKS

Live Action Videos

Material Level：Plus SEA

Minimum Quantity：5 videos
Plus:
-Produce high-quality videos,
professional actors/models with
medium-level shooting equipments,
localize the scripts to introduce the
product’s selling points.
-Include: localized scripts/actors
selection/localized costume props/
scenes/post-production
Game
https://drive.google.com/ le/d/1zs7PluZcWCGC5FpF2d2kG-YFAh2MeTv6/view?usp=sharing
https://drive.google.com/ le/d/1oXNKweiiAI0NpyenQosZJhq8oZWZSA5S/view?usp=sharing
https://drive.google.com/ le/d/1qA8NaqR0vwhYsLiXsq2FrwpfnApRyFF1/view?usp=sharing
UA
Game
https://drive.google.com/ le/d/12V5cv8G6bphcdyZO0a5BIKm5Hn8fdPHe/view?usp=sharing
https://drive.google.com/ le/d/1YC99Sm9fjddkQ8p3YPSBj5J2annSKxwl/view?usp=sharing

Cast: professional models /actors

JP/KR
Game

Props: advance level costumes https://drive.google.com/ le/d/1V_N8KLGreIDYqj7St6aHqJjrQY9JMbCc/view?usp=sharing

/make-up/props/scenes/post-production https://drive.google.com/ le/d/1mtmsbow-UKTTG_pBVqOdyvcCKssVjGmq/view?usp=sharing

Equipments: mid-level professional

equipments
Middle East
Script: script writing and customized Game
storyline
https://drive.google.com/ le/d/13ukx5drPZVSWOKRQeh9kchDPdXvnryKu/view?usp=sharing

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TOPWORKS

Live Action Videos

Material Level：Premier
Minimum Quantity：4 videos
UA
Game
https://drive.google.com/ le/d/1d-xXgRIrxTOQKwyDvojb1Obz3t02Bp-M/view?usp=sharing
Premier:
-Produce product-effect videos, shoot with https://drive.google.com/ le/d/1HXaHInXzhaFcXg1g5pVAkSegytrtd829/view?usp=sharing
special customized talents with movie https://drive.google.com/ le/d/1cLDrA1YyHKBVkNbdKHksEBSYYy-fxV3-/view?usp=sharing
equipments. Introduce selling points and
product information based on competitive Tool
products analysis with localized scripts. https://drive.google.com/ le/d/1gnUkG0Xk1aDqR2Czhx6NijBMgOs5UlsW/view?usp=sharing
-including: localized scripts/shooting list/
actors selection/senior props/scenes/post-
production with special effects
Middle East
Cast: carefully casted professional talents Game
https://drive.google.com/ le/d/1HOg1MjSuoyAA4TZyp0hRIM_o6bJXfcO0/view?usp=sharing
Props: customized costumes/make-up/scenes/ https://drive.google.com/ le/d/1eYq4XEIZxhZA1PRRlNY9KhorWY6RHL7F/view?usp=sharing
post-production/based on the script

Equipments: commercial film level equipments

Script: research-based story tailored to the target

market’s culture and users preferences
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UGC Videos
Live Action Broadcast Videos
KOC Videos (quantity based)
KOL Videos (quantity based)

Southeast Asia/Japan/China/Russia
/America/ Europe

Youtube/TikTok/Instagram

Little Red Book/Weibo/ TikTok CN/ Bilibili

Gaming/BeautyAPP/Fashion/Maternal & Child

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Live Action Videos

Premier video with plots,

quantity-based

Brand TVC

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AI Creative ADS

Obtain Digital Human Models Generate Video with One Click

Abundant Model Selection Massive emotion and language choices Abundant UA background + light editing
(Voice driven)

10+ languages to choose at

50+Regions/Races/Figures your will (Chinese, English, Editing fits the video and
German, Russian, French, platform style
Covering different vertical products Japanese, Korean, Spanish,
Application scenarios for you to select Indonesian, Italian, Arabic, etc)

125+ emotions to choose at

your will (calm, passionate,
agitating, fearful, whispering,
healing, etc)

AI Creative ADS

AI-Generated Image
AI Digital Human Videos

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Playable Ads

2D-Playable
Based on a confirmed script, integrate game
UI elements into video materials, set up
simple interactions and implement event
based tracking.
2D-Playable
https://hjxiang.gitee.io/topworks/MagicTiles3/index1.html?v=5
https://hjxiang.gitee.io/topworks/cardGame/index.html

3D-Playable(Cel shading, 3D to 2D)

3D-Playable (Cel shading, 3D to 2D)
Based on a confirmed script, convert 3D
model file into sequence frames, design https://hjxiang.gitee.io/topworks/WanGuoJueXing/2/index.html
interactions and implement event based
tracking.

3D-Playable 3D-Playable
Recreate the product content to the
maximum level, and combine it with https://hjxiang.gitee.io/topworks/SilentLibraryChallenge/index.html
playable experience. https://cdn.kapu33.com/car12
Playable
Rotating Pictures
Mandatory Guidance
2D Playable
3D Playable（3D to 2D）
3D Playable

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UE4+2D（ For mobile platforms, like TikTok）
-Produce 1 sets of animation sequences (7-8s
per sequence), combine with in-app recorded UE4+2D
footages, and edit them into videos to highlight https://drive.google.com/ le/d/1tv8cBjFJkPVRb3UeGB_40a3jywk4_f6x/view?usp=sharing
product's features.
https://drive.google.com/ le/d/1RM_Y_S2ixpCvvrWIy5PrDKXtXHaLcHrT/view?usp=sharing
-UE Animation part: No storyline, single
character motion display.

Primary (quantity based)

-Simple script with lesser characters and
Primary (quantity based)
https://drive.google.com/ le/d/1lw5BvsYVPun3ELrBGq7kXAga_oMOwjFc/view?usp=sharing
shots, animation is simple
https://drive.google.com/ le/d/1_fvc32tZ0uFFNMKUhChKP7TPULM0_VQg/view?usp=sharing

Plus (quantity based)

-More sophisticated script with more shots
and characters. Include some crowd
animations (display more & complicated
elements at the same time)
-Video quality is higher than the primary.
Plus (quantity based)
https://drive.google.com/ le/d/1eYsKBBMEliUVqXl4lwFf-96r9e38jNlx/view?usp=sharing
https://drive.google.com/ le/d/1SOhQ65B-RnMxig7 Vz2jCWqX4a4ll-o/view?usp=sharing

Premier (UE-TVC Animation)

-The client decides the timespan of the script. Premier (UE-TVC Animation)
-Shots, lighting and texture will be more like https://drive.google.com/ le/d/17MWo4XWNzdAbLdND89b130md27X5O_XF/view?usp=sharing
traditional CG animation.

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3D Animation
UE4 videos (quantity based)
CG Videos

Game Category：
MMO RPG
SLG
etc.

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TOPWORKS

Account Agent Operation

Planning Comprehensiveness Account Report Strategy adjust simultaneously

Platform Traffic
Material Localized / Customized Switch between Promote & Spark ads
Delivery

Operation Effectiveness Platform Mechanism Clarity

Global Creative Effect
TopWorks - Global Creative Evaluation System
 6- SOP
Years of digital media marketing
experience.
Industry big data analysis.
Develop strategic goals
Use 3D、VR innovative technology to
achieve the highest-quality creative effects.
Mark deep impressions for target users
Average click-through rate and
ROI increased by 1-2 times.
User experience and sense of
engagement doubled.

Promotion Strategy Localized Production Outstanding Results

Demand Analysis Creative Planning A/B Testing

Industry research, product Hot topics tracking Improve project effectiveness by
analysis, users’ profile Global vision accumulation of global material
Localized insight data and comprehensive multi-
version A/B testing.
Looking Forward to
Our Future Cooperation.
CONTACT US
TopWorks

Email :topworks@global.nativex.com

Adress:31st Floor, Jinhui Building, Qiyang Road, Chaoyang District, Beijing