TABLE OF CONTENTS

Objective.....

Kotak Mahindra Bank Overview.... History.... Kotak Group Of Companies.. Group Structure.... SWOT analysis. Kotak Banking CASA...

Investment Services Investment.. Investment Needs of Investors Power of Compounding Kotak Accolades

Mutual Funds An Insight to Mutual Funds..................................................................................................... Types of Mutual Funds. Investment Objective Charges

Insurance An Insight to Insurance... Benefits of policies.. Expenses and charges .... Kotak Smart Advantage Plan..

Online Trading An Insight to Online Trading.. Kotak Offers....

Research Methodology................................................................................................ Analysis of the Study... Conclusion & Recommendations... Questionnaire..... Bibliography/References..

OBJECTIVE

The main objective of having practical training in Kotak Mahindra Bank, Branch Office, Moradabad is: -

To know about Banking Services preferably Savings Account and Current Account of Kotak Mahindra to its customers.

To have an idea about full range of financial products and banking services of Kotak which gives the customer a one-stop window for all his/her banking requirements.

To compare the services provided by Kotak to its customers with other banks and analyses how Kotak Mahindra is different from others.

The detail study of CASA and Trading in Kotak Mahindra.

OVERVIEW

Kotak Mahindra is one of India's leading financial institutions, offering complete financial solutions that encompass every sphere of life. From commercial banking, to stock broking, to mutual funds, to life insurance, to investment banking, the group caters to the financial needs of individuals and corporates. The group has a net worth of over Rs. 2,900 crore, employs around 8,800 people in its various businesses and has a distribution network of branches, franchisees, representative offices and satellite offices across 282 cities and towns in India and offices in New York, London, Dubai and Mauritius. The Group services around 2 million customer accounts.

THE JOURNEY SO FAR ...

 In October 2005, Kotak Group acquired the 40% stake in Kotak Prime held by Ford Credit International (FCI) and FCI acquired the stake in Ford Credit Kotak Mahindra (FCKM) held by Kotak Group.

In May 2006, Kotak Group bought 25% stake held by Goldman Sachs in Kotak Capital and Kotak Securities.

HISTORY The Kotak Mahindra Group was born in 1985 as Kotak Capital Management Finance Limited. This company was promoted by Uday Kotak, Sidney A. A. Pinto and Kotak & Company. Industrialists Harish Mahindra and Anand Mahindra took a stake in 1986, and that's when the company changed its name to Kotak Mahindra Finance Limited. Since then it's been a steady and confident journey to growth and success.

1986 Kotak Mahindra Finance Limited starts the activity of Bill Discounting 1987 Kotak Mahindra Finance Limited enters the Lease and Hire Purchase market 1990 The Auto Finance division is started 1991 The Investment Banking Division is started. Takes over FICOM, one of Indias largest financial retail marketing networks 1992 Enters the Funds Syndication sector 1995 Brokerage and Distribution businesses incorporated into a separate company - Kotak Securities. Investment Banking division incorporated into a separate company - Kotak Mahindra Capital Company 1996 The Auto Finance Business is hived off into a separate company - Kotak Mahindra Prime Limited (formerly known as Kotak Mahindra Primus Limited). Kotak Mahindra takes a significant stake in Ford Credit Kotak Mahindra Limited, for financing Ford vehicles. The launch of Matrix Information Services Limited marks the Groups entry into information distribution. 1998 Enters the mutual fund market with the launch of Kotak Mahindra Asset Management Company.

2000 Kotak Mahindra ties up with Old Mutual plc. for the Life Insurance business. Kotak Securities launches its on-line broking site (now www.kotaksecurities.com). Commencement of private equity activity through setting up of Kotak Mahindra Venture Capital Fund. 2001 Matrix sold to Friday Corporation Launches Insurance Services 2003 Kotak Mahindra Finance Ltd. converts to a commercial bank the first Indian company to do so. 2004 Launches India Growth Fund, a private equity fund. 2005 Kotak Group realigns joint venture in Ford Credit; Buys Kotak Mahindra Prime (formerly known as Kotak Mahindra Primus Limited) and sells Ford credit Kotak Mahindra. Launches a real estate fund

KOTAK GROUP OF COMPANIES

Kotak Mahindra Bank The Kotak Mahindra Groups flagship company, Kotak Mahindra Finance Ltd which was established in 1985, was converted into a bank Kotak Mahindra Bank Ltd in March 2003 becoming the first Indian company to convert into a Bank. The bank has a presence in the Commercial Vehicles, Retail Finance, Corporate Banking, Treasury and Housing Finance.

Kotak Mahindra Capital Company

Kotak Mahindra Capital Company Limited (KMCC) is India's premier Investment Bank and a Primary Dealer (PD) approved by the RBI. KMCC's core business areas include Equity Issuances, Mergers & Acquisitions, Structured Finance and Advisory Services, Fixed Income Securities and Principal Business.

Kotak Securities

Kotak Securities Ltd., is one of India's largest brokerage and securities distribution house in India. Over the years Kotak Securities has been one of the leading investment broking houses catering to the needs of both institutional and non-institutional investor categories through franchisees and co-ordinators. Kotak Securities Ltd. offers online (through www.kotaksecurities.com) and offline services based on well-researched expertise and financial products to the noninstitutional investors.

Kotak Mahindra Prime

Kotak Mahindra Prime Limited (KMP) (formerly known as Kotak Mahindra Primus Limited) has been formed with the objective of financing the retail and wholesale trade of passenger and multi utility vehicles in India. KMP offers customers retail finance for both new as well as used cars and wholesale finance to dealers in the automobile trade.

Kotak Mahindra Asset Management Company

KMAMC, a subsidiary of Kotak Mahindra Bank, is the asset manager for Kotak Mahindra Mutual Fund (KMMF). KMMF manages funds in excess of Rs 11,000 cr and offers schemes catering to investors with varying risk- return profiles. It was the first fund house in the country to launch a gilt scheme investing only in government securities.

Kotak Mahindra Old Mutual Life Insurance Limited

Kotak Mahindra Old Mutual Life Insurance Limited, is a joint venture between Kotak Mahindra Bank Ltd. and Old Mutual plc. Kotak Life Insurance helps customers to take important financial decisions at every stage in life by offering them a wide range of innovative life insurance products, to make them financially independent.

GROUP STRUCTURE

SWOT ANALYSIS:

Strengths:

*Talented Workforce
*Personal relationship with the customers

Weakness: Complacency among workers

SWOT
Opportunity: *Untapped Potential In Moradabad *Increase revenue by serving the larger mass

Analysis
Threats: *Upcoming banks *Government Regulations

KOTAK BANKING - CASA

Savings Account Features ActivMoney: Multiply the returns from the idle balance in your Savings Account

ActivMoney ensures that you can make the best use of the idle funds in your Savings Account. Balance above a pre-defined threshold is transferred into a fixed deposit, thus earning attractive return of a term deposit. What's more, this amount is always available to you anytime without any penalty on pre-mature encashment.

Investment Account: Enjoy flexibility of investing any time, and from any place

Your internet banking login also gives you access to your investment account. You can purchase, redeem and place standing instruction to purchase MF units from over 20 Indian Mutual Fund houses either online through Kotak Net Banking, or calling our 24 Hours Customer Contact Centre or simply by filling a convenient transaction form. You can also keep a track of the latest NAV's of the schemes in which you have invested..

Bill Payment: Pay your Bills from your Bank Account

Avail the Bill Payment facility and pay bills from over 115 billers through Net Banking, Phone Banking and also from the bank branch. With the AutoPay facility, customer can register for automatic payments of his bills through his bank account. Customer can either select to pay the entire bill amount or set a limit towards his AutoPay amount thus giving him access to a completely hassle free bill payment process!

Family Savings Account: Share your banking experience with your Family The Kotak Ace Savings package allows customer to extend the Kotak banking experience to three of his family members and Kotak Pro Savings Package allows him to extend the Kotak banking experience to one family member.

Net Card: Safest option to purchase online Kotak Netc@rd is a single use, limited validity online card created by customer, from his bank account. It cannot be used after his first payment and vanishes if not used for 48 hours. Netc@rd has universal acceptance of a VISA card and operates in a highly secure environment.

Wealth Statement: Snapshot of your bank balance & Investments With this account, customer get details of his Savings Account, Current Account, Fixed Deposits, Demat a/c and Mutual Funds all in a single account statement. It also gives a graphical representation of persons asset allocation.

Mobile Banking: Your mobile phone is now your bank

Customers can now access their bank accounts and investment account anywhere, anytime on their mobile phone. Customer can check his account balance, transfer funds to any Kotak Mahindra Bank account, purchase or redeem mutual funds using Mobile Banking. Home Banking: Why come to the Bank, when the Bank comes to you!

Home Banking offers its customers the convenience of pick-up and delivery of cash and instruments from their home. All one need to do is to call the Kotak Customer Contact Centre and place a request. Free Anywhere Banking: Bank at any Kotak Mahindra Bank for Free!

Anywhere Banking allows customers to transact at any Kotak Mahindra Bank branch, FREE OF COST! Our growing branch network ensures that Anywhere Banking offers customers the convenience in your banking operations. Other Value Added Services:

All Visa Access (Domestic & International) At Par Cheque Book Free SMS Alerts Free Phone Banking & Net Banking

Product Notes Kotak Ace Saving Account Kotak Pro Saving Account Kotak Edge Saving Account

KNOW YOUR CUSTOMER (Documentation) Identity Proof PAN Card Passport Driving Licence Voter I.D. Card

Address Proof Ration Card Electricity Bill Telephone Bill Passport Driving Licence Bank Passbook

Singnature Proof Cheque

1 Passport size Photograph

COMPARISON WITH COMPETITOR

Product Notes Regular Savings Account (AQB required-Rs10,000) Max Savings Account (AQB required-Rs25,000)

Comparing HDFC Max Savings Account with KOTAK Pro Savings Account SCHEDULE OF CHARGES FOR SAVINGS ACCOUNTS

MAX

PRO

Average Quaterly Balance(AQB) Domestic Remittances Demand Drafts/Bankers Cheque at branch Location Demand Drafts/Bankers Cheque other than branch Location NEFT(National Electronic Fund Transfer)

25000

20000

Free upto 50,000

Free upto 1,00,000

Free upto 50,000 Free Rs.0.25/- per Rs.1,000/- per transaction. Free

RTGS(Real Time Fund Transfer)

1,00,000 to 5,00,000:25;>5,00,000:50

<25000:Rs.1,000/;<10,000:Rs.1500/Non Maintenance Charges Collections Outstation Cheque Collection (branch location) Outstation Cheque collection (non-branch locations) Above 500/-:1 per 1000(min 50)

More tha50% but less required AQB:750/;<50%:1000

Free <10000:35;10000 to 100000:100;>100000:150

0.40%(min Rs50/-)

Sweep In Facility

Above 50000

Above 40000

Debit Card Classic Debit Card Free Free for first year after that Rs.250/50,000 Free Free for first year after that Rs.250/1,75,000

Gold Debit Card Withrawal Limit of gold Debit Card Home Banking Cashiers Cheque/Demand Draft delivery Courier pick-up and delivery

x x

Free Free

Current Account Features

Kotak Mahindra Bank offers you unparalleled advantages with its three Current Account offerings. Whether the person have a small/ mid size business or have an enterprise spread across multiple locations in the country, person would find a Current Account that's just designed for him. According to his requirements,he can choose from Kotak Neo Current Account (AQB Rs. 10,000), Kotak Edge Current Account (AQB Rs. 25,000), Kotak Pro Current Account (AQB Rs. 50,000), Kotak Elite Current Account (AQB Rs. 100,000) and Kotak Ace Current Account (AQB Rs. 250,000) and leave the rest to Bank.

Product Notes Kotak Ace Current Account Kotak Elite Current Account Kotak Pro Current Account Kotak Edge Current Account Kotak Neo Current Account

KNOW YOUR CUSTOMER

(Documentation)

1. Identity Proof 2. Address Proof 3. Signature Proof 4. 1 Passport size Photograph

SOLE PROPRIETOR FIRM

5. Sole Proprietor declaration 6. Firm Registration Proof Alternative can be previous Banks 3months statement with bank seal and bankers signature.

PARTNERSHIP FIRM 5. Partnership Deed