1.

 Identify the key requirements that are addressed by Oracle's Product Hub
(Product Information Management) in order to generate and enforce appropriate
standards across multiple systems.
Automate data repurposing process
Develop a centralized single version of the truth
Optimize product order processing
Categorize product attributes by customer profile
Automate the data quality process
 Incorrect
(0/1) Points
2. Oracle Customer Hub helps produce a 360-degree view of the customer.
1

0
(1/1) Points
3. Oracle defines Master Data Management as the centralized management of data
to the benefit of multiple applications.
1

0
(1/1) Points
4. Oracle Enterprise Data Quality improves product data through pattern based
matching and pre-built data cleansing processes.
1
0
 Incorrect
(0/1) Points
5. Oracle Customer Hub is focused on the mastering of organizations, persons, and
financial accounts.
1
0
 Incorrect
(0/1) Points
Page 1 of 6 Next 
6. Identify the Oracle application that helps business users easily develop and
deploy executable and maintainable business rules without developing custom
code.
Oracle Watchlist Screening
Oracle Data Quality Standardization Server
Oracle Policy Automation
Oracle OBIEE
Oracle's Hyperion Data Relationship Management
 Incorrect
(0/1) Points
7. Oracle suggests it is best to position and sell all of the MDM hub products
together to help the customer address
1
0
 Incorrect
(0/1) Points
8. One approach in which Oracle views the MDM market is by understanding that
MDM applications provide customers with a method to deliver better data
underneath their performance management and process automation efforts.
1

0
(1/1) Points
9. Which is NOT a compelling business driver of Oracle's Product Information
Management application?
Prioritize and process customer orders by product attribute.
Improve product analytics and product quality governance
accelerate new product availability
Reduce supply chain costs and improve spend management
improve website search & comparison
 Incorrect
(0/1) Points
10. Oracle's Master Data Management products are dedicated hubs by master
domain.
1

0
(1/1) Points
Previous Page 2 of 6 Next 

11. Oracle is in the Gartner Magic Leaders Quadrant for both Customer Hub and
Product Information Hub.
1

0
(1/1) Points
12. Select the benefits and capabilities that Oracle's Enterprise Data Quality
Applications brings to the customer.
Data Enrichment (Address Validation & Product Category Standardization)
Data Allocation and Centralization Data Warehousing)
Data Parsing and Standardization, Cleansing
Data Matching and Merging
Data Profiling and Auditing (Data Quality Health checks)
 Incorrect
(0/1) Points
13. Oracle's approach for addressing the needs of the MDM marketplace is to
provide multi-domain MDM solutions.
1
0
 Incorrect
(0/1) Points
14. Gartner predicts that the MDM business (both tools and packaged applications)
will grow at an 18% year over year basis. In 2011, Oracle grew the MDM business in
North America by what percentage?
0,52
0,05
0,19
0,71
0,38
 Incorrect
(0/1) Points
15. Identify the prioritized sales-plays (or use-cases) Oracle uses to market and sell
it's MDM solutions.
Supply Chain Exception Elimination
Partner Order and Billing Optimization
Procurement Leverage
Service Transformation
ERP Consolidation / Upgrade
 Incorrect
(0/1) Points
Previous Page 3 of 6 Next

6. Identify valid Oracle MDM product.

Clean Energy Allocation Hub
Social Services Administration Hub
Manufacturing Operations Hub
Capital Markets Transaction Hub
Higher Education Constituent Hub
 Incorrect
(0/1) Points
17. What area is typically responsible for creating the most data quality problems in
an organization
Front Office Systems
Human Resource Systems
Financial Systems
Back Office Systems
Supply Chain Management Systems
 Incorrect
(0/1) Points
18. According to market analysts, what percentage of CIOs, in companies over $1B,
have MDM in their top 5 initiatives?
0,45
0,6
0,9
1
0,75
 Incorrect
(0/1) Points
19. When evaluating the Oracle MDM customer base of those companies that
purchased an initial Hub-based MDM product from Oracle for $1M or more, what
percentage of those customers later returned to purchase a second Hub-based
MDM product from Oracle?
0,6
0,5
0,55
0,75
0,85
 Incorrect
(0/1) Points
20. Oracle defines data quality as technologies and techniques used to cleanse data
on many different applications at the same time.
1
0
 Incorrect
(0/1) Points
Previous

21. IT departments are typically the first groups in a company to identify data
quality issues within the organization.
1

0
(1/1) Points
22. What are the benefits of Oracle Customer Hub?
IT agility
Compliance
Efficiency
Growth
Reduced hardware costs
 Incorrect
(0/1) Points
23. Identify the MDM sales plays Oracle established for Mid-Market Space
DQ in CRM
DRM in BI
MDM for Oracle EBS and SaaS Customers
DQ in SCM / PLM
Site Hub for SCM
 Incorrect
(0/1) Points
24. The Oracle Watchlist Screening Product is designed to minimize a company's
risk in violating international and regional laws by doing business with specific
individuals and organizations that might have regulations restricting individuals and
organizations from doing business with them.
1

0
(1/1) Points
25. Identify key value propositions of Oracle MDM Hubs.
World class data governance
Deep mastering of domain attributes with industry specific schema
High performance heavy duty data import capabilities
Robust, application-specific database optimization tools
Pre-built library of extensible and composite web services
 Incorrect
(0/1) Points
Previous Page 5 of 6 Next 
26. Oracle Site Hub masters what type of entity?
Distribution Channels
E-Commerce sites
Customers
Suppliers
Locations
 Incorrect
(0/1) Points
27. On average, master data changes at a rate of 2% per month.
1
0
 Incorrect
(0/1) Points
28. Select the appropriate Oracle MDM product / sales-play that should be
introduced to a customer if they are planning to start an ERP consolidation or
upgrade.
Product Hub / Procurement Leverage
Oracle Enterprise Data Quality / Data Quality for Business Intelligence
Hyperion DRM / Chart of Accounts Redesign
Supplier Hub / Supply Chain Exception Elimination
Oracle Customer Hub / CRM Consolidation & Sales Order Optimization
 Incorrect
(0/1) Points
29. Identify the key benefits of an MDM hub, marketed by Oracle.
Cleanse master data for multiple systems
Archives data for multiple systems
Shares data among multiple systems
Consolidates master data for multiple systems
Governs the data management process between various systems
 Incorrect
(0/1) Points
30. Oracle's Master Data Management and Data Quality was the second-fastest
growing application category for Oracle in the 2011 fiscal year.
1
0
 Incorrect
(0/1) Points
Previous Page 6 of 6 

1. Oracle is in the Gartner Magic Leaders Quadrant for both Customer Hub and
Product Information Hub.
1

0
(1/1) Points
2. Oracle Enterprise Data Quality improves product data through pattern based
matching and pre-built data cleansing processes.
1

0
(1/1) Points
3. Oracle's approach for addressing the needs of the MDM marketplace is to
provide multi-domain MDM solutions.
1

0
(1/1) Points
4. Select the benefits and capabilities that Oracle's Enterprise Data Quality
Applications brings to the customer.
Data Allocation and Centralization Data Warehousing)
Data Profiling and Auditing (Data Quality Health checks)
Data Matching and Merging
Data Parsing and Standardization, Cleansing
Data Enrichment (Address Validation & Product Category Standardization)
 Incorrect
(0/1) Points
5. Which is NOT a compelling business driver of Oracle's Product Information
Management application?
improve website search & comparison
accelerate new product availability
Prioritize and process customer orders by product attribute.
Reduce supply chain costs and improve spend management

Improve product analytics and product quality governance

(1/1) Points
6. According to market analysts, what percentage of CIOs, in companies over $1B,
have MDM in their top 5 initiatives?
0,45
0,75
0,9
1
0,6
 Incorrect
(0/1) Points
7. Oracle Customer Hub helps produce a 360-degree view of the customer.
1

0
(1/1) Points
8. According to Garner, what percentage of companies over $1B will have two MDM
hubs operational by the end of the 2012 calendar year?
0,65
1
0,15
0,35
0,9
 Incorrect
(0/1) Points
9. Identify key value propositions of Oracle MDM Hubs.
Robust, application-specific database optimization tools
Deep mastering of domain attributes with industry specific schema
World class data governance
Pre-built library of extensible and composite web services
High performance heavy duty data import capabilities
 Incorrect
(0/1) Points
10. Select the appropriate Oracle MDM product / sales-play that should be
introduced to a customer if they are planning to start an ERP consolidation or
upgrade.
Hyperion DRM / Chart of Accounts Redesign
Oracle Enterprise Data Quality / Data Quality for Business Intelligence
Supplier Hub / Supply Chain Exception Elimination
Product Hub / Procurement Leverage
Oracle Customer Hub / CRM Consolidation & Sales Order Optimization
 Incorrect

11. Select the Sales Plays Oracle has established for the Oracle Hyperion Data
Relationship Management product
Financial Restructuring
Service Transformation
Compliance & Audit
Customer Order Watchlist Screening
Chart of Accounts Redesign
 Incorrect
(0/1) Points
12. Identify the proven benefits that customers typically realize when utilizing the
Oracle MDM applications.
Revenue Generation & Customer Retention
IT Agility
Risk Management & Compliance
Better Operations
Service Transformation
 Incorrect
(0/1) Points
13. What area is typically responsible for creating the most data quality problems in
an organization
Human Resource Systems
Financial Systems
Supply Chain Management Systems
Back Office Systems
Front Office Systems
 Incorrect
(0/1) Points
14. Oracle's Master Data Management and Data Quality was the second-fastest
growing application category for Oracle in the 2011 fiscal year.
1

0
(1/1) Points
15. Which Oracle MDM product would be used to master hierarchies?
Oracle Product Information Hub
Oracle's Hyperion Data Relationship Management
Oracle Site Hub
Oracle Data Quality
Oracle Customer Hub
 Incorrect
(0/1) Points
Previous

16. What are the benefits of Oracle Customer Hub?

IT agility
Growth
Reduced hardware costs
Compliance
Efficiency
 Incorrect
(0/1) Points
17. Select the key differentiators of Oracle MDM vs. Oracle's competitors
Time to Deployment / Time to Benefit
Multi-Domain Expertise
Utilize a single standardized Industry-Agnostic Data Models
Purpose-built applications
Extensive Customer Success and Referenceability
 Incorrect
(0/1) Points
18. On average, master data changes at a rate of 2% per month.
0

1
(1/1) Points
19. Identify the key benefits of an MDM hub, marketed by Oracle.
Archives data for multiple systems
Consolidates master data for multiple systems
Shares data among multiple systems
Governs the data management process between various systems
Cleanse master data for multiple systems
20. Gartner predicts that the MDM business (both tools and packaged applications) will grow at
an 18% year over year basis. In 2011, Oracle grew the MDM business in North America by what
percentage?
0,19
0,52
0,05
0,71
0,38

21. Oracle Site Hub masters what type of entity?

Distribution Channels
Locations
E-Commerce sites
Suppliers
Customers
 Incorrect
(0/1) Points
22. When evaluating the Oracle MDM customer base of those companies that
purchased an initial Hub-based MDM product from Oracle for $1M or more, what
percentage of those customers later returned to purchase a second Hub-based
MDM product from Oracle?
0,5
0,75
0,6
0,85
0,55
 Incorrect
(0/1) Points
23. Identify valid Oracle MDM product.
Manufacturing Operations Hub
Higher Education Constituent Hub
Capital Markets Transaction Hub
Social Services Administration Hub
Clean Energy Allocation Hub
 Incorrect
(0/1) Points
24. If a customer with two or more separate CRM systems is planning to implement
a new Oracle Customer Hub and Data Quality solution it is recommended that the
customer approach the implementation by first consolidating all CRM data and
then integrating all A/R data before utilizing the functionality in the Data Quality
solution.
1
0
 Incorrect
(0/1) Points
25. Identify the Oracle application that helps business users easily develop and
deploy executable and maintainable business rules without developing custom
code.
Oracle's Hyperion Data Relationship Management
Oracle Watchlist Screening
Oracle OBIEE
Oracle Data Quality Standardization Server
Oracle Policy Automation
 Incorrect

21. Oracle Site Hub masters what type of entity?

Distribution Channels
Locations
E-Commerce sites
Suppliers
Customers
 Incorrect
(0/1) Points
22. When evaluating the Oracle MDM customer base of those companies that
purchased an initial Hub-based MDM product from Oracle for $1M or more, what
percentage of those customers later returned to purchase a second Hub-based
MDM product from Oracle?
0,5
0,75
0,6
0,85
0,55
 Incorrect
(0/1) Points
23. Identify valid Oracle MDM product.
Manufacturing Operations Hub
Higher Education Constituent Hub
Capital Markets Transaction Hub
Social Services Administration Hub
Clean Energy Allocation Hub
 Incorrect
(0/1) Points
24. If a customer with two or more separate CRM systems is planning to implement
a new Oracle Customer Hub and Data Quality solution it is recommended that the
customer approach the implementation by first consolidating all CRM data and
then integrating all A/R data before utilizing the functionality in the Data Quality
solution.
1
0
 Incorrect
(0/1) Points
25. Identify the Oracle application that helps business users easily develop and
deploy executable and maintainable business rules without developing custom
code.
Oracle's Hyperion Data Relationship Management
Oracle Watchlist Screening
Oracle OBIEE
Oracle Data Quality Standardization Server
Oracle Policy Automation
 Incorrect
26. Identify the prioritized sales-plays (or use-cases) Oracle uses to market and sell
it's MDM solutions.
Bill-of-Material Optimization
Manufacturing Operations Efficiency
Financial Consolidation
CRM Consolidation / Quality

MDM for Business Intelligence

(1/1) Points
27. IT departments are typically the first groups in a company to identify data
quality issues within the organization.
1

0
(1/1) Points
28. Identify the prioritized sales-plays (or use-cases) Oracle uses to market and sell
it's MDM solutions.
Supply Chain Exception Elimination
Procurement Leverage
ERP Consolidation / Upgrade
Partner Order and Billing Optimization

Service Transformation
(1/1) Points
29. Based on Oracle's MDM solution footprint, select the suggested approach for
potential Customer Hub sales opportunities.
Always lead with Data Quality implementations first
Avoid Customers with SaaS-based CRM systems.
Only target customer that have existing BI frameworks in place.
Lead with either Data Quality Solutions or Hub Implementations first.
Always lead with Hub Implementation first
 Incorrect
(0/1) Points
30. Oracle's Master Data Management products are dedicated hubs by master
domain.
1

0
(1/1) Points
Previous

1. Identify the proven benefits that customers typically realize when utilizing the
Oracle MDM applications.
Better Operations
IT Agility
Risk Management & Compliance
Revenue Generation & Customer Retention
Service Transformation
 Incorrect
(0/1) Points
2. Oracle suggests it is best to position and sell all of the MDM hub products
together to help the customer address
1

0
(1/1) Points
3. Oracle Customer Hub is focused on the mastering of organizations, persons, and
financial accounts.
1

0
(1/1) Points
4. What are the benefits of Oracle Customer Hub?
Efficiency
Growth
IT agility
Compliance
Reduced hardware costs
 Incorrect
(0/1) Points
5. Identify key value propositions of Oracle MDM Hubs.
Robust, application-specific database optimization tools
Pre-built library of extensible and composite web services
Deep mastering of domain attributes with industry specific schema
High performance heavy duty data import capabilities
World class data governance
 Incorrect
(0/1) Points
6. Oracle Enterprise Data Quality improves product data through pattern based
matching and pre-built data cleansing processes.
1

0
(1/1) Points
7. Oracle's Master Data Management products are dedicated hubs by master
domain.
1

0
(1/1) Points
8. One approach in which Oracle views the MDM market is by understanding that
MDM applications provide customers with a method to deliver better data
underneath their performance management and process automation efforts.
1

0
(1/1) Points
9. Oracle defines data quality as technologies and techniques used to cleanse data
on many different applications at the same time.
1

0
(1/1) Points
10. Select the customer pain-points and operational challenges that can be
improved by the Oracle Supplier Hub application.
supplier governance and compliance
supplier operations visibility
demand chain visibility
supplier management cost
fragmented supply chain data
 Incorrect
(0/1) Points
Previous Page 2 of 6 Next 

11. Oracle's approach for addressing the needs of the MDM marketplace is to

provide multi-domain MDM solutions.
1

0
(1/1) Points
12. The Oracle Watchlist Screening Product is designed to minimize a company's
risk in violating international and regional laws by doing business with specific
individuals and organizations that might have regulations restricting individuals and
organizations from doing business with them.
1

0
(1/1) Points
13. Identify the key benefits of an MDM hub, marketed by Oracle.
Governs the data management process between various systems
Consolidates master data for multiple systems
Archives data for multiple systems
Shares data among multiple systems
Cleanse master data for multiple systems
 Incorrect
(0/1) Points
14. Identify the key requirements that are addressed by Oracle's Product Hub
(Product Information Management) in order to generate and enforce appropriate
standards across multiple systems.
Automate the data quality process
Optimize product order processing
Categorize product attributes by customer profile
Develop a centralized single version of the truth
Automate data repurposing process
 Incorrect
(0/1) Points
15. On average, master data changes at a rate of 2% per month.
1

0
(1/1) Points
Previous

16. Identify the prioritized sales-plays (or use-cases) Oracle uses to market and sell
it's MDM solutions.
CRM Consolidation / Quality
Manufacturing Operations Efficiency
MDM for Business Intelligence
Financial Consolidation

Bill-of-Material Optimization
(1/1) Points
17. Oracle Site Hub masters what type of entity?
E-Commerce sites
Locations
Distribution Channels
Customers
Suppliers
 Incorrect
(0/1) Points
18. When evaluating the Oracle MDM customer base of those companies that
purchased an initial Hub-based MDM product from Oracle for $1M or more, what
percentage of those customers later returned to purchase a second Hub-based
MDM product from Oracle?
0,75
0,85
0,6
0,55
0,5
 Incorrect
(0/1) Points
19. Oracle Customer Hub helps produce a 360-degree view of the customer.
1

0
(1/1) Points
20. Oracle is in the Gartner Magic Leaders Quadrant for both Customer Hub and
Product Information Hub.
1
0
(1/1) Points
Previous Page 4 of 6 Next 

21. According to Garner, what percentage of companies over $1B will have two
MDM hubs operational by the end of the 2012 calendar year?
0,15
0,65
0,35
0,9
1
 Incorrect
(0/1) Points
22. Oracle's Master Data Management and Data Quality was the second-fastest
growing application category for Oracle in the 2011 fiscal year.
1
0
 Incorrect
(0/1) Points
23. Identify valid Oracle MDM product.
Social Services Administration Hub
Capital Markets Transaction Hub
Higher Education Constituent Hub
Manufacturing Operations Hub
Clean Energy Allocation Hub
 Incorrect
(0/1) Points
24. Gartner predicts that the MDM business (both tools and packaged applications)
will grow at an 18% year over year basis. In 2011, Oracle grew the MDM business in
North America by what percentage?
0,71
0,52
0,38
0,05
0,19
 Incorrect
(0/1) Points
25. If a customer with two or more separate CRM systems is planning to implement
a new Oracle Customer Hub and Data Quality solution it is recommended that the
customer approach the implementation by first consolidating all CRM data and
then integrating all A/R data before utilizing the functionality in the Data Quality
solution.
1

0
(1/1) Points
Previous Page 5 of 6 Next 

26. Identify the prioritized sales-plays (or use-cases) Oracle uses to market and sell
it's MDM solutions.
Supply Chain Exception Elimination
Partner Order and Billing Optimization
ERP Consolidation / Upgrade
Service Transformation
Procurement Leverage
 Incorrect
(0/1) Points
27. According to market analysts, what percentage of CIOs, in companies over $1B,
have MDM in their top 5 initiatives?
0,45
0,75
1
0,6
0,9
 Incorrect
(0/1) Points
28. Which Oracle MDM product would be used to master hierarchies?
Oracle Customer Hub
Oracle's Hyperion Data Relationship Management
Oracle Site Hub
Oracle Product Information Hub
Oracle Data Quality
 Incorrect
(0/1) Points
29. Based on Oracle's MDM solution footprint, select the suggested approach for
potential Customer Hub sales opportunities.
Always lead with Hub Implementation first
Avoid Customers with SaaS-based CRM systems.
Only target customer that have existing BI frameworks in place.
Lead with either Data Quality Solutions or Hub Implementations first.
Always lead with Data Quality implementations first
 Incorrect
(0/1) Points
30. Select the Sales Plays Oracle has established for the Oracle Hyperion Data
Relationship Management product
Compliance & Audit
Chart of Accounts Redesign
Service Transformation
Financial Restructuring
Customer Order Watchlist Screening
 Incorrect
1. Select the benefits and capabilities that Oracle's Enterprise Data Quality
Applications brings to the customer.
Data Allocation and Centralization Data Warehousing)
Data Enrichment (Address Validation & Product Category Standardization)
Data Parsing and Standardization, Cleansing
Data Matching and Merging
Data Profiling and Auditing (Data Quality Health checks)
 Incorrect
(0/1) Points
2. Identify the prioritized sales-plays (or use-cases) Oracle uses to market and sell
it's MDM solutions.
Supply Chain Exception Elimination
Service Transformation
Partner Order and Billing Optimization
Procurement Leverage

ERP Consolidation / Upgrade

(1/1) Points
3. Oracle's approach for addressing the needs of the MDM marketplace is to
provide multi-domain MDM solutions.
1

0
(1/1) Points
4. Select the Oracle MDM products.
Oracle Product Information Hub
Oracle Customer Hub
Oracle's Hyperion Data Relationship Management
Oracle Employee Hub
Oracle Site Hub
 Incorrect
(0/1) Points
5. Identify the key benefits of an MDM hub, marketed by Oracle.
Archives data for multiple systems
Governs the data management process between various systems
Shares data among multiple systems
Cleanse master data for multiple systems
Consolidates master data for multiple systems
 Incorrect
6. According to Garner, what percentage of companies over $1B will have two MDM
hubs operational by the end of the 2012 calendar year?
0,35
0,9
1
0,65
0,15
(1/1) Points
7. Oracle Customer Hub helps produce a 360-degree view of the customer.
1

0
(1/1) Points
8. Oracle Site Hub masters what type of entity?
E-Commerce sites
Suppliers
Distribution Channels
Locations

Customers
(1/1) Points
9. One approach in which Oracle views the MDM market is by understanding that
MDM applications provide customers with a method to deliver better data
underneath their performance management and process automation efforts.
1

0
(1/1) Points
10. Identify the MDM sales plays Oracle established for Mid-Market Space
DQ in CRM
DRM in BI
Site Hub for SCM
MDM for Oracle EBS and SaaS Customers
DQ in SCM / PLM
 Incorrect
(0/1) Points
Previous 

11. Oracle's Master Data Management and Data Quality was the second-fastest
growing application category for Oracle in the 2011 fiscal year.
1

0
(1/1) Points
12. On average, master data changes at a rate of 2% per month.
0

1
(1/1) Points
13. Gartner predicts that the MDM business (both tools and packaged applications)
will grow at an 18% year over year basis. In 2011, Oracle grew the MDM business in
North America by what percentage?
0,19
0,71
0,52
0,38
0,05
 Incorrect
(0/1) Points
14. Oracle Enterprise Data Quality improves product data through pattern based
matching and pre-built data cleansing processes.
1

0
(1/1) Points
15. Oracle suggests it is best to position and sell all of the MDM hub products
together to help the customer address
1

0
(1/1) Points
Previous Page 3 of 6

16. IT departments are typically the first groups in a company to identify data
quality issues within the organization.
1

0
(1/1) Points
17. Oracle's Master Data Management products are dedicated hubs by master
domain.
1

0
(1/1) Points
18. The Oracle Watchlist Screening Product is designed to minimize a company's
risk in violating international and regional laws by doing business with specific
individuals and organizations that might have regulations restricting individuals and
organizations from doing business with them.
1

0
(1/1) Points
19. Identify valid Oracle MDM product.
Clean Energy Allocation Hub
Manufacturing Operations Hub
Higher Education Constituent Hub
Social Services Administration Hub
Capital Markets Transaction Hub
 Incorrect
(0/1) Points
20. According to market analysts, what percentage of CIOs, in companies over $1B,
have MDM in their top 5 initiatives?
0,9
0,45
0,6
0,75
1
 Incorrect
21. Oracle defines data quality as technologies and techniques used to cleanse data
on many different applications at the same time.
1

0
(1/1) Points
22. When evaluating the Oracle MDM customer base of those companies that
purchased an initial Hub-based MDM product from Oracle for $1M or more, what
percentage of those customers later returned to purchase a second Hub-based
MDM product from Oracle?
0,5
0,75
0,85
0,6

0,55
(1/1) Points
23. Identify the Oracle application that helps business users easily develop and
deploy executable and maintainable business rules without developing custom
code.
Oracle OBIEE
Oracle Watchlist Screening
Oracle Policy Automation
Oracle's Hyperion Data Relationship Management
Oracle Data Quality Standardization Server
 Incorrect
(0/1) Points
24. Based on Oracle's MDM solution footprint, select the suggested approach for
potential Customer Hub sales opportunities.
Avoid Customers with SaaS-based CRM systems.
Lead with either Data Quality Solutions or Hub Implementations first.
Always lead with Data Quality implementations first
Always lead with Hub Implementation first
Only target customer that have existing BI frameworks in place.
 Incorrect
(0/1) Points
25. What are the benefits of Oracle Customer Hub?
Compliance
Efficiency
Growth
Reduced hardware costs
IT agility
 Incorrect
(0/1) Points
Previous Page 5 of 6 Next
26. Which Oracle MDM product would be used to master hierarchies?
Oracle Customer Hub
Oracle Product Information Hub
Oracle Site Hub
Oracle's Hyperion Data Relationship Management

Oracle Data Quality

(1/1) Points
27. Which is NOT a compelling business driver of Oracle's Product Information Management
application?
accelerate new product availability
Reduce supply chain costs and improve spend management
Prioritize and process customer orders by product attribute.
Improve product analytics and product quality governance

improve website search & comparison

(1/1) Points
28. Oracle Customer Hub is focused on the mastering of organizations, persons, and financial
accounts.
1

0
(1/1) Points
29. Identify the key requirements that are addressed by Oracle's Product Hub (Product
Information Management) in order to generate and enforce appropriate standards across multiple
systems.
Optimize product order processing
Develop a centralized single version of the truth
Categorize product attributes by customer profile
Automate data repurposing process
Automate the data quality process
 Incorrect
(0/1) Points
30. Oracle is in the Gartner Magic Leaders Quadrant for both Customer Hub and Product
Information Hub.
1

Section 1

1. Oracle Customer Hub helps produce a 360-degree view of the customer.

1

0
(1/1) Points
2. One approach in which Oracle views the MDM market is by understanding that MDM
applications provide customers with a method to deliver better data underneath their performance
management and process automation efforts.
1

0
(1/1) Points
3. If a customer with two or more separate CRM systems is planning to implement a new Oracle
Customer Hub and Data Quality solution it is recommended that the customer approach the
implementation by first consolidating all CRM data and then integrating all A/R data before
utilizing the functionality in the Data Quality solution.
1

0
(1/1) Points
4. According to market analysts, what percentage of CIOs, in companies over $1B, have MDM
in their top 5 initiatives?
1
0,9
0,6
0,75

0,45
(1/1) Points
5. Select the Oracle MDM products.
Oracle Site Hub
Oracle Customer Hub
Oracle's Hyperion Data Relationship Management
Oracle Product Information Hub

Oracle Employee Hub

6. Identify the key requirements that are addressed by Oracle's Product Hub
(Product Information Management) in order to generate and enforce appropriate
standards across multiple systems.

Automate data repurposing process

Optimize product order processing
Develop a centralized single version of the truth
Categorize product attributes by customer profile
Automate the data quality process
 Incorrect
(0/1) Points
7. Oracle's Master Data Management products are dedicated hubs by master
domain.
1

0
(1/1) Points
8. Select the benefits and capabilities that Oracle's Enterprise Data Quality
Applications brings to the customer.
Data Matching and Merging
Data Profiling and Auditing (Data Quality Health checks)
Data Enrichment (Address Validation & Product Category Standardization)
Data Allocation and Centralization Data Warehousing)
Data Parsing and Standardization, Cleansing
 Incorrect
(0/1) Points
9. Which is NOT a compelling business driver of Oracle's Product Information
Management application?
Prioritize and process customer orders by product attribute.
accelerate new product availability
improve website search & comparison
Reduce supply chain costs and improve spend management

Improve product analytics and product quality governance

(1/1) Points
10. Which Oracle MDM product would be used to master hierarchies?
Oracle Product Information Hub
Oracle Customer Hub
Oracle Site Hub
Oracle Data Quality

Oracle's Hyperion Data Relationship Management

(1/1) Points
Previous Page 2 of 6 Next

Section 1

11. Identify valid Oracle MDM product.

Capital Markets Transaction Hub
Clean Energy Allocation Hub
Manufacturing Operations Hub
Higher Education Constituent Hub

Social Services Administration Hub

(1/1) Points
12. Oracle defines Master Data Management as the centralized management of
data to the benefit of multiple applications.
1

0
(1/1) Points
13. Identify key value propositions of Oracle MDM Hubs.
Pre-built library of extensible and composite web services
World class data governance
Robust, application-specific database optimization tools
Deep mastering of domain attributes with industry specific schema

High performance heavy duty data import capabilities

(1/1) Points
14. Gartner predicts that the MDM business (both tools and packaged applications)
will grow at an 18% year over year basis. In 2011, Oracle grew the MDM business in
North America by what percentage?
0,52
0,19
0,05
0,38

0,71
(1/1) Points
15. Based on Oracle's MDM solution footprint, select the suggested approach for
potential Customer Hub sales opportunities.
Only target customer that have existing BI frameworks in place.
Lead with either Data Quality Solutions or Hub Implementations first.
Avoid Customers with SaaS-based CRM systems.
Always lead with Data Quality implementations first

Always lead with Hub Implementation first

(1/1) Points
Previous Page 3 of 6 Next 
6. Select the key differentiators of Oracle MDM vs. Oracle's competitors
Extensive Customer Success and Referenceability
Time to Deployment / Time to Benefit
Multi-Domain Expertise
Purpose-built applications
Utilize a single standardized Industry-Agnostic Data Models
 Incorrect
(0/1) Points
17. Oracle defines data quality as technologies and techniques used to cleanse data
on many different applications at the same time.
1

0
(1/1) Points
18. What area is typically responsible for creating the most data quality problems in
an organization
Back Office Systems
Supply Chain Management Systems
Financial Systems
Human Resource Systems

Front Office Systems

(1/1) Points
19. Select the appropriate Oracle MDM product / sales-play that should be
introduced to a customer if they are planning to start an ERP consolidation or
upgrade.
Product Hub / Procurement Leverage
Oracle Customer Hub / CRM Consolidation & Sales Order Optimization
Supplier Hub / Supply Chain Exception Elimination
Hyperion DRM / Chart of Accounts Redesign
Oracle Enterprise Data Quality / Data Quality for Business Intelligence
 Incorrect
(0/1) Points
20. What are the benefits of Oracle Customer Hub?
Reduced hardware costs
Growth
Compliance
IT agility

Efficiency
(1/1) Points
Previous

21. Oracle Enterprise Data Quality improves product data through pattern based
matching and pre-built data cleansing processes.
1

0
(1/1) Points
22. Identify the Oracle application that helps business users easily develop and
deploy executable and maintainable business rules without developing custom
code.
Oracle OBIEE
Oracle Watchlist Screening
Oracle Policy Automation
Oracle's Hyperion Data Relationship Management

Oracle Data Quality Standardization Server

(1/1) Points
23. Select the Sales Plays Oracle has established for the Oracle Hyperion Data
Relationship Management product
Service Transformation
Compliance & Audit
Financial Restructuring
Customer Order Watchlist Screening
Chart of Accounts Redesign
 Incorrect
(0/1) Points
24. When evaluating the Oracle MDM customer base of those companies that
purchased an initial Hub-based MDM product from Oracle for $1M or more, what
percentage of those customers later returned to purchase a second Hub-based
MDM product from Oracle?
0,6
0,5
0,75
0,85

0,55
(1/1) Points
25. IT departments are typically the first groups in a company to identify data
quality issues within the organization.
1

0
(1/1) Points
Previous Page 5 of 

26. On average, master data changes at a rate of 2% per month.

0

1
(1/1) Points
27. Identify the MDM sales plays Oracle established for Mid-Market Space
DQ in CRM
Site Hub for SCM
DRM in BI
DQ in SCM / PLM

MDM for Oracle EBS and SaaS Customers

(1/1) Points
28. Identify the proven benefits that customers typically realize when utilizing the
Oracle MDM applications.
Service Transformation
Better Operations
IT Agility
Revenue Generation & Customer Retention

Risk Management & Compliance

(1/1) Points
29. Identify the prioritized sales-plays (or use-cases) Oracle uses to market and sell
it's MDM solutions.
Procurement Leverage
ERP Consolidation / Upgrade
Service Transformation
Supply Chain Exception Elimination

Partner Order and Billing Optimization

(1/1) Points
30. According to Garner, what percentage of companies over $1B will have two
MDM hubs operational by the end of the 2012 calendar year?
0,15
0,65
0,35
0,9

1
(1/1) Points
Previous Page 6 of 6