Introduction To Business Analytics

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Introduction to Business Analytics

Unlocking the Power of Data in Business Decision-Making


Milin Rakesh Prasad

Agenda
1. Introduction
2. What is Business Analytics?
3. Types of Business Analytics
4. Importance of Business Analytics
5. Tools & Techniques
6. Case Studies
7. Future Trends
8. Q&A

Introduction
- Brief on the data-driven world
- The role of analytics in modern business
- Objective of the presentation

What is Business Analytics?


- Definition
- Key objectives:
- Improved Decision-Making
- Operational Efficiency
- Increased Revenue

Types of Business Analytics


1. Descriptive Analytics
2. Diagnostic Analytics
3. Predictive Analytics
4. Prescriptive Analytics

Descriptive Analytics
- What it is
- Examples
- Tools commonly used

Diagnostic Analytics
- What it is
- Examples
- Tools commonly used

Predictive Analytics
- What it is
- Examples
- Tools commonly used

Prescriptive Analytics
- What it is
- Examples
- Tools commonly used

Importance of Business Analytics


- Competitive Advantage
- Customer Satisfaction
- Risk Management

Tools & Techniques


- Software (e.g., Excel, Tableau, R, Python)
- Statistical methods
- Machine Learning

Case Studies
- Example 1: Retail
- Example 2: Healthcare
- Example 3: Finance

Future Trends
- Automation in analytics
- AI and Machine Learning
- Real-time analytics

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