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    Marketing Campaign System

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    Zulfa Ahmad
    This document proposes a marketing campaign for a dealership called Showroom Nabila Motor in Banjarmasin. The proposal covers financing for all types of used vehicles from June 9, 2023 to an unspecified end date. Key details include interest rates from 13.46-15% over terms of 1-60 months, a 15% minimum down payment, and refunds to the bank if customers refinance with a competitor within a year. The proposal was fully approved by several managers.

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    Marketing Campaign System

    Uploaded by

    Zulfa Ahmad
    5 views2 pages
    This document proposes a marketing campaign for a dealership called Showroom Nabila Motor in Banjarmasin. The proposal covers financing for all types of used vehicles from June 9, 2023 to an unspecified end date. Key details include interest rates from 13.46-15% over terms of 1-60 months, a 15% minimum down payment, and refunds to the bank if customers refinance with a competitor within a year. The proposal was fully approved by several managers.

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    This document proposes a marketing campaign for a dealership called Showroom Nabila Motor in Banjarmasin. The proposal covers financing for all types of used vehicles from June 9, 2023 to an unspecified end date. Key details include interest rates from 13.46-15% over terms of 1-60 months, a 15% minimum down payment, and refunds to the bank if customers refinance with a competitor within a year. The proposal was fully approved by several managers.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    5 views2 pages

    Marketing Campaign System

    Uploaded by

    Zulfa Ahmad
    This document proposes a marketing campaign for a dealership called Showroom Nabila Motor in Banjarmasin. The proposal covers financing for all types of used vehicles from June 9, 2023 to an unspecified end date. Key details include interest rates from 13.46-15% over terms of 1-60 months, a 15% minimum down payment, and refunds to the bank if customers refinance with a competitor within a year. The proposal was fully approved by several managers.

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    © All Rights Reserved
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    Marketing Campaign System

    Proposal Info
    ***

    Cabang : BANJARMASIN Produk Marketing : ALL TYPE


    No. Program : PB-BR/CAC/0802/6/2023/230059 Sumber Order : BMRI
    Tanggal Proposal : 09-JUN-23 Objek : Mobil Bekas
    Periode Proposal : 09-JUN-23 s/d
    Jenis Proposal : BASIC
    Status Proposal : FULL APPROVE
    Portofolio : CAPTIVE CAR

    ***
    Notes : PENGAJUAN WORKFLOW MARKETING CAMPAIGN DEALER

    -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------
    Perhatian : “Ketentuan DP Net, PH Max, Sistem Rekomendasi, dll yang terkait dengan Resiko Kredit tetap mengacu pada Memo / Memo
    Internal Divisi Credit”
    -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------

    Dealer
    Dealer Cabang No Proposal Target Target Amount
    SHOWROOM NABILA MOTOR BANJARMASIN 605346 5 1.000.000.000,00

    Program
    Kode Program Nama Program
    ALL ALL TYPE

    Sumber Nasabah
    Kode Sumber Nasabah Nama Sumber Nasabah
    ALL ALL TYPE

    Tipe Objek
    Kode Tipe Objek Nama Tipe Objek
    ALL ALL TYPE

    Merk Objek
    Kode Merk Objek Nama Merk Objek
    ALL ALL TYPE

    Model Objek Group


    Kode Model Objek Group Nama Model Objek Group
    ALL ALL TYPE

    Model Objek
    Kode Model Objek Nama Model Objek
    ALL ALL TYPE

    Pricing
    Tenor Lending Rate Provisi Admin DP Nett
    1 S/D 12 13.46 % 0% 3.000.000,00 15 %
    13 S/D 24 13.11 % 0% 3.000.000,00 15 %
    25 S/D 36 13.15 % 0% 3.000.000,00 15 %
    37 S/D 48 13.27 % 0% 3.000.000,00 15 %
    49 S/D 60 15 % 0% 3.000.000,00 15 %

    Refund
    Recipient Refund
    KRY 10

    Pesaing
    Nama Kompetitor Refund
    ADIRA 15

    History Approval
    Tanggal Tanggal
    Approve Status Note
    Masuk klaim
    MUHAMMAD GUNADI PENGAJUAN WORKFLOW MOHON APPROVE NYA UNTUK
    2023-06-09 2023-06-09
    LESMANA MARKETING CAMPAIGN DEALER PENGAJUAN WF MOBIL BEKAS
    RM DUADA AIRLANGGA PERSETUJUAN BRANCH MANAGER OK DISETUJUI 2023-06-09 2023-06-09
    PERSETUJUAN AREA MARKETING
    BAGUS WIBISONO OK 2023-06-09 2023-06-09
    MANAGER
    PERSETUJUAN AREA KADIV
    ANRI AFRIANINA OK 2023-06-09 2023-06-09
    MARKETING

    Summary
    TAC
    Dealer Tenor Insentif Komisi TAC NLR Admin Pbt Pat
    Persen
    SHOWROOM NABILA
    1 S/D 12 10 0 1.500.000 3.46 3.000.000 10 % 16.45% 14.8%
    MOTOR
    SHOWROOM NABILA
    13 S/D 24 10 0 1.500.000 3.11 3.000.000 10 % 16.1% 14.49%
    MOTOR
    SHOWROOM NABILA
    25 S/D 36 10 0 1.500.000 3.15 3.000.000 10 % 16.14% 14.53%
    MOTOR
    SHOWROOM NABILA
    37 S/D 48 10 0 1.500.000 3.27 3.000.000 10 % 16.26% 14.63%
    MOTOR
    SHOWROOM NABILA
    49 S/D 60 10 0 1.500.000 5 3.000.000 10 % 17.99% 16.19%
    MOTOR

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