Futura

 A geometric sans serif, designed in 1927 by Paul Renner.

 Considered a progressive font that represented the European Avante-Garde.
 It was representative of the Bauhaus ideology, function over form. Contrary to popular
belief, the Futura font was not designed in conjunction with the famous school.
 Futura was used on the plaque left on the Moon by the Apollo 11 mission in 1969.
 The Futura font is still one of the most important typefaces being used to this day.
 The Futura font was marketed as “die Schrift unserer Zeit,” or in English, “the font of our
time” by the Bauer type foundry.
 Over the years, there have been many versions of Futura from type foundries. 

History
Futura was designed by renowned German type designer Paul Renner in 1927. It was
commissioned as a typeface by the Bauer Type Foundry for the New Frankfurt project, which
was an affordable modernist housing project. The typeface was based on the geometric Bauhaus
design style that had its boom between 1919 and 1933. The Bauhaus ideology was based on
simple, modern, and functional geometry. Function over form resulted in a typeface that didn’t
include unnecessary ornamental elements. 
Renner wasn’t involved with the Bauhaus but did share the same ideology of stripping forms
down to their essence. The Futura font resulted in clean, simple shapes that conveyed a modern
and forward-looking idea. It became instantly popular upon its release, and now it's pretty much
everywhere. 

Anatomy
The font uses basic geometric forms and even-width strokes that eliminate any type of contrast.
Lowercase letters like the ‘a’ are the exception when it comes to the even width. Ascenders and
descenders in the lowercase letters are tall and go over the height of uppercase characters. This
makes the font look elegant and sets it apart from other geometric fonts. That also implies that in
a paragraph of text, the font needs more line spacing.
The Futura display font can create particularly catchy headlines. Over the years, many versions
have emerged from different type foundries. Families like the Futura condensed font or the
Futura bold font can be used on display copy. The font has a low x-height, making it slightly
difficult to read in long-form paragraphs of text.