EXECUTIVE SUMMARY

Digital Transformation of
Health Campaigns

Jojo Mehra
Chief Product Officer
eGov Foundation

All content in this presentation is licensed under CC BY 4.0 unless otherwise noted 1
 Share Demonstrate
Our approach to DIGIT Health Campaign
Digital transformation Management (HCM)

WHY WE
ARE HERE
Learn Engage
From your experience on With Govts, Non-profits, Tech
what is relevant to you partners on leveraging DIGIT
 We build Digital Public Infra and work with Governments &
eGov Markets to transform governance and public service delivery

Public
1.1 B Services
Delivered

Urban Sanitation Catalyse the $1.9 B Revenue

Mobilised

achievement of
SDGs
2.3 B Vax
Certificates
Public Finance
Management Health

260m Citizens

200+ partners
Network 6 countries

Supported By Effects 8 sectors

50+ solutions

3

Digital Public Goods &
Platforms
To provide re-usable &
interoperable building blocks
Digital Building Blocks | End
User Solutions | Open APIs &
Protocols
Three Pillars of our Work
Enhance State Capacity for National
Scale Digital Programs
Delivering accessible and transparent
services and better governance
Program Governance | Playbooks & Best
Practices | Advisory- Program & Tech
Catalyze Ecosystems to Build
Market Participation
To design and implement
“digitally enabled” governance
programs
DIGIT Academy | Toolkits and
Documentation | Market Making
4
 The Problems We Are Solving in Health Campaigns

National Agencies Health Supervisors Frontline Workers

No visibility of progress and Inadequate information and Limited training, run-time

problems limited resources issues

Poor data to plan and make Constantly firefighting Repetitive tasks, delayed
decisions in run time payments

Low campaign Logistical Limited Siloed Limited

effectiveness complexities visibility approach ownership
 Our Key Principles

One product can be repurposed for all campaigns

Reusable Building Blocks

Enumeration is done once, enriched continuously

Shared data
Registries
Data flows across systems, solutions interoperate

Interoperability through
Open APIs
Use the building blocks to create new solutions*

Free and open source

software Lowers the cost of software and of running programs

Sovereigns own & evolve digital assets as public infra

*Ecosystem has built 29 solutions on DIGIT Urban
How We Got Here
Shared Understanding: We are collaborating with multiple partners to arrive at our
understanding and product roadmap

8
 Work with
partners to
understand
problems and
systemic
challenges
Validate with
users in their
work setting
Capacity building
workshops &
training
Co-create with people
who run campaigns
 A Short Video On
DIGIT
Health Campaign Management
 How does

TRANSFORMATION
start?
Set-up campaigns in

3 days
 Run

100s
of campaigns
simultaneously

All from one system

 Register in

15 seconds
Record Delivery in

1 minute
Real
Time
dashboards

Make decisions in runtime

 Zero Proven at Everything is
licensing cost population scale reusable
 Roadmap for

DIGITAL
TRANSFORMATION
of health campaigns
 Phase
3

Phase
2

Phase
1

Short Term Mid Term Long Term

1 year 2-5 years 5-10 years
 1

Campaign
Improvements
1
● Quick set-up
● Real-time dashboards
Single
Campaign
● Operational efficiency
Campaigns Operations
● Lower cost of campaigns
● Multiple diseases

Short Term
1 year
 2

Campaign
Transformation
2
● Cross-mission data sharing
● Simultaneous, Integrated Ops
Campaign
Multiple ● Redefined processes
Campaigns Campaign Transformation
● Leverage historical data
Improvements ● Multimodal campaigns
● Analytics & Automation
● Quick set-up
● Real-time dashboards
Single ● Operational efficiency
Campaigns
● Lower cost of campaigns
● Multiple diseases

Short Term Mid Term

1 year 2-5 years
 3

Digital Public
Integrated Digital Public
Campaign Health Infrastructure
Health Health Infra
Interventions Transformation
● Cross leverage data

● Cross-mission data sharing ● Coordinated interventions

● Simultaneous, Integrated Ops ● Disease surveillance

● Redefined processes ● Plug into routine healthcare

Multiple
Campaigns Campaign ● Leverage historical data ● Coordination with other depts

Improvements ● Multimodal campaigns

● Analytics & Automation
● Quick set-up
● Real-time dashboards
● Operational efficiency
Single ● Lower cost of campaigns
Campaigns
● Multiple diseases

Short Term Mid Term Long Term

1 year 2-5 years 5-10 years
Experience

DIGIT
HCM
 DIGIT HCM

DEMO
Mrunal Surve
Product Manager
eGov Foundation
 Streamlined Ops
Centralised helpdesk
Manage complaints Delivery Simplified
Manage trainings Registrations
Integrated Planning Manage inventory Service delivery
Macro-planning Automated payments Daily checklists
Micro-planning In-app job aids

Quick Set-up
Quick campaign set up Real-time
User management Monitoring
Role assignment
Real time Dashboards
Create forms easily
Tailored Reports

Health Campaign Management

Run campaigns for all diseases

Modular | Configurable | Reusable | Integratable

Integrated with DHIS2 Offline capabilities Shared registries

Guided UI Assisted navigation Open apis

Thank you