Transcript: Lesson 4: Language Focus: Key Words

Hello, again. In this video, we are going to look at using key words in your resume. We will discover their
importance when writing a resume. We will also look at some examples of key words in both job descriptions and
resumes.

To begin, let's explain what key words are. Employers use key words when describing a job to an applicant. They
describe the kind of things they're looking for in a successful applicant. Do you remember the job advertisement
from unit one? Let's look at it again.

Client Services Coordinator

Web Discount Corporation of Barcelona, Spain, seeks a full-time Client Services Coordinator. Responsibilities
include greeting clients, answering telephones, and performing other clerical functions.

REQUIREMENTS
1. High school diploma and /or business college program
2. 2-4 years of clerical or administrative experience
3. Excellent organizational skills
4. Typing speed of 30 wpm
5. Word processing and database experience
6. Good communication skills

If you would like to work in an exciting environment, e-mail your resume to Pablo Caverro.

Fax: 93 412 1044

Email: pcaverro@email.com

The key words used here are related to the job being advertised. These include greeting clients, excellent
organizational skills, good communication skills.

Now, after reading this job advertisement, it is really important, when applying to this position, that you refer to
these keywords in your resume and your cover letter. Why is this important? Well, because the employer who
reads your resume and cover letter will be looking for those key words to decide if you have the key skills and
qualifications to do the job.

Nowadays, many employers are using computer software to search through resumes looking for key words.
Without these key words, these employers are not likely to invite you to an interview. Instead, your resume may
go into the recycling can and we don't want that to happen, do we?
So, what can you do to avoid this from happening? Well, as I said, it's vital that you include some of these key
words from the job advertisement in your resume and cover letter. So, let's see how we can do that right away.

This is Yalina Hernadez's resume. She is applying for the Clients Services Coordinator position, we just looked at.
Has Yalina used any of the key words from the job advertisement in her resume? What do you think?

© 2021 by FHI 360. “Transcript: Lesson 4: Language Focus: Key Words” for the Online Professional English
Network (OPEN), sponsored by the U.S. Department of State with funding provided by the U.S. government
and administered by FHI 360. This work is an adaptation of “Video: Lesson 4: Language Focus: Key Words”, 1
by The University of Pennsylvania licensed under the Creative Commons Share-Alike License. To view a copy
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 Yalina Hernandez
2285 S. Eisenhower Blvd
Santa Clarita, CA 91380
Tel: 661-283-5972 yalina.hernandez@yahoo.com

Client Services Coordinator

Very organized and outgoing office manager with lots of experience working in a busy office environment.
Proficient in typing and Microsoft Office software.

In this summary section, she said “very organized, lots of experience working in a busy office environment,
proficient in typing and Microsoft software.” All these terms refer to the key words in the job advertisement. So,
Yalina is doing a great job here using key words in her resume.

Summary
In conclusion, in this video, we looked at key words and examined how it's really important to include these in your
resume. Using these key words will help you to get noticed by employers and give you a better chance of getting
called for an interview.