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MARKETING CHANNEL

Satingin Construction and Supply provide their service to customers through three
(3) different channels:

On-site/Regular office set-up

The office is located in Imus City, providing service to the neighboring towns in
Cavite (ie: Dasmariñas, Imus, Bacoor, Trece Martires, Silang, GMA etc.) and nearby
cities/provinces such as: Laguna, Las Piñas, Batangas etc. As a result, clients may
acquire its services directly from the firm since the Direct Sales Method approach is
utilized, allowing the company to contact consumers and prospects directly without
needing an intermediary. Direct sales method includes personal client visits, giving
personnel discretion over how the business promotes its services and its pricing to
consumers.

Online/Website

Satingin Construction and Supply’s informative website is a tool that enriches digital
presence. It is a platform where the firm may publish information and features.
Furthermore, considering the current set-up in the “New Normal,” the firm could
represent their consumers, why they should trust the company, and the testimonies and
facts to back up those opportunities through the website. They can question the
company about their services, projects, etc. The website is constantly online and
accessible to everyone, so customers and future customers may visit it to learn about
current and upcoming projects and services that are of interest to them. Customers can
use the Virtual Service Distribution strategy in this approach because the company
provides services online or by a combination of phone, email, and video conferencing.
Customers who want to inquire about or consult on the services offered via email or by
scheduling a video conference appointment. Aside from that, having an online presence
promotes customer and corporate interactions outside of the on-site setting by
embracing the concept of cooperation and collaboration, which boosts the firm's
reputation and brand.
Mobile Office

Since the COVID-19 crisis, significant changes have occurred, particularly in the
construction industry. Even though the ability to work remotely from anywhere in the
world was already a reality for many employees, it can be said that many of them are
still looking to implement a flexible working model that enables such individuals to work
from home or even while traveling, without needing to settle in a single location.
Satingin Construction and Supply have recently introduced their mobile office. In this
setting, it is critical to have processes and technologies that allow a firm to communicate
effectively (both externally with customers and internally among employees) and who
they can call on at any time. Advances in new technologies are altering the way the
company communicates with the environment in this context, allowing it to speak from
anywhere in the community. Investing in this sort of technology allows the firm to
communicate with consumers from anywhere and makes it much simpler to maintain a
strong connection with the rest of the staff alongside a built capability. When clients
cannot travel directly to the office to transact with the firm, the mobile office is
appropriate and handy - since it is located between the towns and cities where the
target market resides. They can arrange an appointment online through the website or
email for transactions with this. Furthermore, because the mobile office roams around
the community, the company's aspiring agents or referrals are used as distribution
channels because they are everywhere and promote ties inside the business. If
customers have any queries regarding the services offered by the organization, they
can contact the agents or referrals.

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