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  • Esports Yr2 Unit 10 Event Task 1

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    This document provides guidance for a task exploring how to engage an audience for an esports event. It instructs the reader to complete a worksheet with research and analysis of the audience, including explaining demographics, psychographics, and call to action (CTA). It prompts suggesting audience groups like families, music fans, and gamers that may attend a festival/convention, and examples of events for each group. It asks how the audience engages with events before, during, and after through social media, websites, etc., and reminds the reader to cite sources to avoid plagiarism.

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    esports yr2 unit 10 event task 1

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    This document provides guidance for a task exploring how to engage an audience for an esports event. It instructs the reader to complete a worksheet with research and analysis of the audience, including explaining demographics, psychographics, and call to action (CTA). It prompts suggesting audience groups like families, music fans, and gamers that may attend a festival/convention, and examples of events for each group. It asks how the audience engages with events before, during, and after through social media, websites, etc., and reminds the reader to cite sources to avoid plagiarism.

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    Download as docx, pdf, or txt
    228 views2 pages

    Esports Yr2 Unit 10 Event Task 1

    Uploaded by

    api-668093739
    This document provides guidance for a task exploring how to engage an audience for an esports event. It instructs the reader to complete a worksheet with research and analysis of the audience, including explaining demographics, psychographics, and call to action (CTA). It prompts suggesting audience groups like families, music fans, and gamers that may attend a festival/convention, and examples of events for each group. It asks how the audience engages with events before, during, and after through social media, websites, etc., and reminds the reader to cite sources to avoid plagiarism.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    Download as docx, pdf, or txt
    of 2

    UAL Level 3 Diploma in in Creative Media Production & Technology

    ESPORTS PATHWAY

    Exploring “Engaging With An Audience” worksheet


    (U10, LO1: AC 1.1&1.2)

    You are required to complete the tasks on this sheet and place the content in your Weebly section called
    UNIT 10 CONTENT CREATION FOR AN EVENT

    Wherever you use a quote from any other source, please say where you got it from or it could result in a PLAGIARISM
    mark which would automatically fail the unit.

    Task 1:
    Research and analysis of the audience (U10:LO1_AC1.1)
    Please answer ALL boxes in order to pass this section.

    Question/task Answer
    In your own words explain what a A demographic is a fact about you for example having a job and earning an
    demographic is? amount a year or month.

    In your own words explain what a A psychographic is your own interests for example liking dogs but not liking
    psychographic is? cats. Another example is liking sports e.g., football etc.

    In your own words explain what CTA Call to action, trying to scare them into buying now. For example, saying
    means? ‘limited offer’ so they will rush to buy it.
    In your own word explain what an The audience profile is demographic and the psychographic.
    audience profile is? And how it might be
    useful on this project?
    Suggest at least 3 groups within society 1. A family could go and attend a convention.
    who might attend a festival / convention
    style event. 2. Rap music enjoyers could attend this.

    Provide examples in each box. 3. Gamers could go to a gaming convention


    1. A family could go to the Bournemouth air show.
    2. Rap / opium enjoyers could attend a Ken Carson concert (famous
    Suggest an event for each group you have artist) and watch them live. A concert that happened recently is
    mentioned above, this should be relevant called Wireless.
    to their demographic.
    3. There is a gaming convention in London with the Professional
    Team Excel, gamers could attend this.
    1. There are adverts for the Bournemouth air show on the papers, on
    billboards and on the internet. They record it and livestream it on
    YouTube and other platforms so that people can also watch after
    the show is done. They also add photos to their Instagram and
    other social media.
    How does the audience engage with the BOX SHOULD CONTAIN 3 EXAMPLES
    event before, during and after? 2. There are advertisements on social media and on billboards. They
    EG social media, Websites etc livestream it and make videos for people to watch afterwards of
    each individual singer/artist.
    Provide examples in each box. BOX SHOULD CONTAIN 3 EXAMPLES
    3. They have social media where they advertise it, they have some of their
    players at the event live streaming to Twitch which you can watch after the
    event is done. But apart from that there isn’t much the audience can watch
    afterwards without actually being there.
    BOX SHOULD CONTAIN 3 EXAMPLES
    UAL Level 3 Diploma in in Creative Media Production & Technology
    ESPORTS PATHWAY

    Exploring “Engaging With An Audience” worksheet


    (U10, LO1: AC 1.1&1.2)

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