Professional Documents
Culture Documents
Final Exam in Empowerment
Final Exam in Empowerment
I. Multiple Choice. Read and analyze each item carefully. Choose the correct answer from the
choices a, b, c and d. Encircle the letter that corresponds to your answer.
12.
13. An arrangement of elements distributed evenly to the left and to the right or top and bottom
of the center.
a. Symmetrical Balance c. Value
b. Asymmetrical Balance d. Color
14. Refers to the surface quality of a shape or how it feels to appear: rough, smooth, soft, hard,
or glossy.
a. Texture c. Value
b. Space d. Color
15. Refers to the relationship of the area occupied by one shape to that of another.
a. Size c. Balance
b. Space d. Color
16. Is a three dimentional element with volume and space.
a. Form c. Shape
b. Size d. Space
17. It is a continuous mark on a surface which maybe illustrated horizontally, diagonally,
vertically or to contour an irregular shape.
a. Line c. Shape
b. Form d. Space
18. Is the art or process of arranging printed or graphic matter on a page.
a. Layout c. Graphics
b. Graphic design d. Line
19. Is the art of profession of visual communication that combine images, words, and ideas to
convey information to an audience, especially to produce a specific effect.
a. Graphic design c. Line
b. Layout d. Graphics
20. Is the pictorial representation and manipulation of data, as used in computer.
a. Graphics c. Layout
b. Line d. Graphic design
21. Involves sending e-mail messages to a list of prospect or current customers as a way to
promote products and stay in touch with your market.
a. Email – marketing c. Search engine marketing
b. Blog marketing d. Social media
22. Is the process of searching targets through a blog.
a. Blog marketing c. Search engine
b. Email – marketing d. Dimension
23. This technique is done by linking the website URL with any social media post to attract
more interested visitors.
a. Social media marketing c. Blog marketing
b. Search engine marketing d. Email – marketing
24. Involves processes and task that help search engines find and rank websites.
a. Search engine marketing c. Blog marketing
b. Social media marketing d. Email – marketing
25. Is one of the key parts of website management which includes the process of testing and logging the
status and uptime performance of a website.
a. Website monitoring c. Dimension
b. Google analytics d. Metrics
26. Is one of the most widely used free website analytics platform that provide statistics and basic
analytical tools for search engine optimization.
a. Google analytics c. Metrics
b. Dimension d. Session
27. Is a descriptive attribute or characteristics of an object that can be given different values.
a. Dimension c. Session
b. Metrics d. Users
28. Are individual elements of a dimension that can be measured as a sum or a ratio.
a. Metrics c. Session
b. Dimensions d. Users
29. Is the period of time a user is actively engaged with your website, apps, etc. within a date range.
a. Sessions c. Metrics
b. Dimensions d. Users
30. Users who had at least session within the selected date range.
a. Users c. Session
b. Pageviews d. Metrics
31. Means the total number of pages viewed.
a. Pageviews c. Metrics
b. Users d. Sessions
32. Average length of a session
a. Average Session Duration c. Goals
b. Bounce Rate d. Sessions
33. The percentage of single page visits.
a. Bounce rate c. Sessions
b. Goals d. Metrics
34. An estimate of the percentage of first - time visits.
a. New Sessions c. Campaigns
b. Conversions d. Goals
35. Is the completion of an activity that is the important of the success of your business.
a. Conversions c. Metrics
b. Goals d. Sessions
36. Let you measure how often users take or complete specific actions on your website.
a. Goals c. Metrics
b. Conversions d. Campaigns
37. Also known as customs campaigns.
a. Campaigns c. Behavior
b. Goals d. Acquisitions
38. Is simply how you acquire users.
a. Acquisition c. Goals
b. Behavior d. Metrics
39. Data that helps you improve your content
a. Behavior c. Acquisitions
b. Goals d. Metrics
40. What is my full name?
Be Grateful Always!