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STI COLLEGE GLOBAL CITY
SENIOR HIGH SCHOOL
Company Name: HOUSE OF TREAT
A BUSINESS PLAN
presented to the faculty of
Senior High School Department
STI- College Global City Campus
CORTEZ, JOWANNA PAOLA DE TORRES, KENNETH LUIS V.

CRUZ, JASON L. DELA CRUZ, MARK ZACHARY T.
DACILLO, TRISTAN LORENZO C. EFREN, MARK VINCENT D.V.
DAEP, ANNA MIKAELLA B. FAJARDO, KARL CLAUDE L.
DE LEON, JAMES GABRIEL F. FERNANDEZ, MIGUEL A.
June 2022
SENIOR HIGH SCHOOL ii
Table of Contents
Title Page………………………………………………………………………………… i
Table of Contents……………………………………………………………………….. ii
Acknowledgement………………………………………………………………………. iv
I. The Company Overview………………………………………………………. 1
A. Mission and Vision Statement………………………………………….... 1
B. Executive Summary…………………………………………………….… 1
C. Company Profile……………………….………………………………….. 3
D. Objectives………………………………………….………………………. 5
E. Management Team……………………………………………………….. 5
II. The Industry and the Products Offered…………………………………..….. 8
A. Industry Overview………………………………………………….…....... 8
B. Product Overview…………………………………………………….…… 8
C. Competitive Analysis………………………………………………….….. 14
III. The Business Strategies…………………………………………………….... 15
A. Target Costumers……………………………………............................. 15
B. Production Plan……………………………………………………........... 15
C. Operational Plan……………………………………………………......... 17
iii
SENIOR HIGH SCHOOL
IV. The Financial Reports…………………………………………………………. 19
A. Capital Requirements…………………………………………………….. 19
B. Price………………………………………………………………………… 21
C. Financial Projections……………………………………………………… 22
V. Appendix/ Appendices………………………………………………………… 25
A. Product Portfolio…………………………………………………………… 25
B. References………………………………………………………………… 26
iv
Acknowledgement
SENIOR HIGH SCHOOL
We would like to express our gratitude to our members of our team in helping
to make this business proposal possible. Without great support of every
STEM401_batch2, group 2 students, it would be not possible to write this business
plan. The team gratefully acknowledges the important contributions and hard work
provided by the following members:
• Cortez, Jowanna Paola
• Cruz, Jason
• Dacillo, Tristan Lorenzo
• Daep, Mikaella
• De Leon, James Gabriel
• De Torres, Kenneth Luis
• Dela Cruz, Mark Zachary
• Efren, Mark Vincent
• Fajardo, Karl Claude
• Fernandez, Miguel
In addition, the team would like to thank sir Paul Nelo Eusebio for giving us
tips and suggestions in making our business plan. He has always been very
responsive in providing necessary information, and without his generous support
plan would lack in accurate information on current developments.
I. Company Overview
SENIOR HIGH SCHOOL
A. Mission and Vision Statement
1. Mission Statement
To serve delicious, sweet treats prepared fresh daily and to
ensure the costumer’s taste buds a sweet tooth satisfactory. Our
business will surely satisfy our customers by purchasing our
goods at an affordable price.
2. Vision Statement
To let our customers indulges their selves with our delectable
and sweet products, which satisfies their needs for sweet treats,
and can purchase our products at an affordable and reasonable
price.
B. Executive Summary
A “Graham Cracker” is a huge type of cracker confectionary,
usually sweetened honey and this is considered as digestive biscuit and
a healthy food.
We entrepreneurs of STEM 401 group 2 of STI Global City had
put our minds together to create a great product for our business, which
is graham balls. Grahams of the Galaxy is an innovated product made
by House of Treat and is run by the students of STEM401_batch 1,
group 2 from STI Global City.

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SENIOR HIGH SCHOOL
These graham balls have distinct and unique flavor that represent
the celestial bodies of the galaxy. The name for our product is called
Grahams of the Galaxy. We are surely confident to provide the best and
natural products to our consumers.
Grahams of the Galaxy is a unique theme for our graham balls,
and it will surely amaze our customers, especially the children. The
majority of the people in the community crave for delicious and sweet
delicacies. The product consists of many flavors that will surely satisfy
our customers sweet needs.
The company offers galactic theme graham balls which the
flavors included in the products are: Fudge Milk, Strawberry, Crunchy
Ube, Peanut Butter, Dark Chocolate, Chocolate Mint, and Rocky Road.
Which cost (Php 110.00) per small box which consist of 5 grahams balls
and (Php150) per box which consist of 7 flavors. Some flavors have
healthy flavors inside the graham balls, and some has a refreshing
flavor. We will provide the best and natural products to our customers.
Also, provide the high- quality standard and best taste for our
customers. It is prepared easy but are rich in flavor. The product offers
a sweet and melt- in-your-mouth snack in a reasonable price. These
treats are not just popular during the holidays but all year round loved
by young and old alike. 3

SENIOR HIGH SCHOOL
The enterprise implements Democratic Leadership and
Functional Organizational Structure to maintain order and organization
in the company. The organization is divided into three (3) departments
based on their function and each is headed by a functional manager
and employees are grouped as per their role.
The management and production of the product starts through
estimation of initial capital, location, and its target consumers. Second
is then purchasing of ingredients and raw materials that will be use by
the business. The physical store address is NC Bakeshop, Phase 2,
Sapang Viejo UCV, Ligid-Tipas, Taguig City.
Graham ball is a feasible and achievable product that a simple
student can do. Also, this product can improve the production and
innovating skills of every student.
C. Company Profile
House of Treat is a manufacturing company that is established on
March, 2021 and owned by students from STI College Global City,
STEM401 - Group2. The company name derived from the word “house”
and “treat,” which reflects its main goal, “to serve customers with high
quality but budget friendly galactic themed graham balls”. The
company’s tagline is, “save the galaxy,” A simple, short, and catchy
phrase that reflects the company’s purpose.

SENIOR HIGH SCHOOL 4
1. Company Logo
Figure 1: House of Treats Logo
Figure 1 shows the business logo with the name of the business
“House of Treats” which is ensembled in LIGHT pinkish red and brown
color.
The story of the company name came to light when one of our
team members was eating tasty treats at their home. The home is the
safest place we know for us to eat out delicious treats. This where we
get to be the most comfortable and safe. We have chosen the name
“House of Treats” to remind our consumers to come home and eat their
treats and indulge peacefully, the sweet and special treats are waiting
for them. The logo was made as an image of a home and a ‘treat’ word
to have a minimal design. It will also serve as a reminder for our
consumers to come home, eat treats, and share their sweets to their
family.
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SENIOR HIGH SCHOOL
D. Objective
Our objective is to serve customers with high quality but budget
friendly galactic themed graham balls. Each graham ball has its own
flavor and design that is based on distinct celestial bodies, and this not
only provides authenticity but also guaranteed to be pleasing to the
eyes. Our product can be set aside from the common made graham
balls sold by rival companies due to the fact that each graham ball has
its own flavor that provides different sensations as you indulge. Our aim
is to sell as many bundles as possible to be able to raise funds that can
be used to further improve our small business, with this business we
want to showcase the mind of us STIer’s and portray that we are
capable of becoming entrepreneurs.
E. Management Team
The Production Department of the company includes all activities
that involves the processing of the merchandise. The key focus of the
organization’s production department is efficiency and effectiveness. To
produce high quality output using the least amount of input, whilst
maximizing productivity and maintaining good quality.

SENIOR HIGH SCHOOL
6
Figure 2: Organizational Chart
1. General Manager
✓ Complete management responsibilities in ensuring the Business
objective and mission can be achieved according to plan.
✓ Supports motivation of the people in organization, products, or
programs and operations.
✓ Looks to the future for change opportunities.
✓ Oversees the overall operations of the business. Analyze weekly
report of every department.
✓ Executes sets standards, rules, policies, and regulations.

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SENIOR HIGH SCHOOL
2. Treasurer
✓ Handle financial aspects of the business.
✓ Back or securely store all the money.
✓ Responsible for keeping accurate financial report.
✓ Report regularly with all honesty and commitment.
3. Auditor
✓ Responsibility to plan and perform the audit to obtain reasonable
assurance about the financial statement.
✓ Ensure the financial records are accurate.
4. Laborer
✓ Adhere to all safety policies and procedures.
✓ Responsible on daily operation like mixing of ingredients.
✓ Maintains the cleanliness on processing.
5. Sales Persons
✓ Sells the product directly to the costumers.
✓ Responsible on answering the queries of the costumer about the
product.
✓ Advises costumer by providing information about the product.
✓ In charge of the online advertisement.

II. The Industry and the Products Offered
A. Industry Overview
Graham is a homemade product that can be sold at the market.
Graham balls are a sweet snack that you could munch on while
attending your online class, or while doing your school works.
Especially now, that we are more focus on our computer or other
gadgets and because of online class we tend to forget to eat, so that is
where our product will enter the picture. The graham balls that we are
selling have 7 kinds of flavor that the customer could pick. Our product
also has fun facts in the packaging that our customer will find
interesting.
House of Treat make grahams balls unique and fun in way that
people specially those teenagers and kids who love to eat sweets will
love graham balls.
B. Products Offered
Our product name is inspired from a marvel movie which is
Guardians of the Galaxy. And our motto is “save the galaxy, eat the
rest”. Which means the galaxy is your family, save your time and come
together at home to eat our graham balls.
1. Packaging plan and design

Figure 3: Packaging Layout
Figure 3 shows the layout of our packaging which is 48cm by
27cm. The material that we will be use in our packaging is glossy
cardboard paper. We choose this type of paper because the product is
consisted of chocolate and jams that can be sticky once we use a non-
glossy paper.
Figure 4: Alternative Packaging

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SENIOR HIGH SCHOOL
The business will use a clamshell 15cm by 15cm plastic container as an
alternative packaging if glossy cardboard paper will be lack in the market.
2. The Product
Our product is graham balls which consist of many flavors. The
flavors for our graham balls are Fudge Milk, Strawberry, Ube, Dark
Chocolate, Chocolate Mint, Rocky Road.
Figure 5: Grahams of the Galaxy

Figure 6: Graham balls inside
Figure 6 shows the finished product inside the packaging
House of Treats provides sweet treats to people craving for sweets,
especially children to satisfy and give pleasure to their sweet tooths. Our
product will surely satisfy our consumer’s sweet cravings with these different
varieties of flavors:
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SENIOR HIGH SCHOOL
Figure 7: Flavor Varieties

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SENIOR HIGH SCHOOL
C. Competitive Analysis
1. S.W.O.T ANALYSIS
❖ Strengths
• The price is affordable and can afford all future customers.
• The concept of our product is an eye pleasing to people that’s
into the galaxy.
• The quality of the product can satisfy all consumer with the exact
sweetness that they been looking for.
❖ Weakness
• Lack of capital and funds for producing more products.
• A lot of strong existing competitors with a same product but
different idea.
• Limited key access in selling to outdoor locations
❖ Opportunities
• Many Adults, Teenager, and specially children would like to try
our product as they always crave for sweets and something new.
• As this is something new and innovative, we will have a few
competitors.
• We will use our Social Media Applications to reach more people
and use it to make our business idea bloom and grow.

❖ Threats:
• Some bigger Business owners might copy our idea.
• Lack of supplies and manpower.
• Lack of interaction with other group members due to the
Pandemic and distance.
III. The Business Strategies
A. Target Customers
The target customers of our business, House of Treats, are the
people in Taguig city. Our business is also located in that area so we
can only provide our products locally. We also do deliveries but limited
to the closest our area.
B, Production Plan
Figure 8: Production Plan Paradigm

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SENIOR HIGH SCHOOL
The production of our product goes as follows. Our business will create
graham balls with a theme “Grahams of the Galaxy” and modeled after the
celestial bodies in our galaxy. Each graham balls will have a different flavor
that is unique to a specific celestial body. The production of the graham balls
will be at NC Bakeshop’s facilities, where the equipment is sanitized for safe
use. The ingredients will be fresh, clean, and stored safely for the welfare of
our customers. The packaging of the product will be a small box that can hold
9 pieces of graham balls. The design of the packaging will be appropriate to
the theme, and there will be fun facts that can be seen on the sides of the
packaging.
1. Ingredients
The ingredients needed to make the Graham Balls with
different flavors are:
➢ Graham cracker
➢ Condensed milk
➢ Flavorings (Milk Fudge, Strawberry, Ube, Peanut Butter,
Dark Chocolate, Chocolate Mint, Rocky Road)
➢ Milk Powder
➢ Nestle’s all-purpose cream
➢ Sprinkles
2. Procedures in making graham balls
✓ Step 1, Crush the graham crackers in a ziplock with a hard object
(rolling pin or bottle), or crush using hands.
✓ Step 2, Combine the crushed graham crackers with condensed
milk in a bowl, then stir until the ingredients are well incorporated.
✓ Step 3, After mixing the graham mixture, mold the graham
mixture into a sphere in 1.5 inches diameter.
✓ Step 4, Then, make a small hole by pressing the graham ball
lightly and put a flavor inside.
✓ Step 5, Design the graham according to its flavor representing a
celestial body of the galaxy.
✓ Step 6, After making the graham balls, put the product inside the
packaging and seal it tightly.
C. Operational Plan
The operation and management plan describes how the organization
operates on a daily basis. It is critical for reducing turnover and maintaining
quality for the productivity of its team, customers, and employees. It also
highlights the implementation of the objectives, tactics, resource allocation,
technological advantage, location and facility, inventory, and management
team and employee.

Goals:
To serve customers with high quality but budget friendly galactic themed graham balls.
Strategic Objective Strategy Performan Timeline Respons Progress

intent ce ibility
indicator
Advertising Get as many Use social Social media 1 Week Sales Done
people as media for interactions before start Person
possible to spreading between of production
know about ads and run possible of products
the up-and- ad customers. until the
coming campaigns end.
business. on other
Facebook
pages.
Inventory Sell as much Finding raw Generate at 2 Days Auditor Done

Graham balls ingredients least half of before the
while still for the right the capital start of
turning in price with (x1.5 of the production to
profit. high quality initial ensure
for cooking. capital). smooth flow
of cooking
Production Ensure to Cook in Time During the Laborers Done
line make quality batches and between start of
products on assign each ordering and sales.
time and person having the
prepare assigned in product
products for cooking a ready for
shipping to specific role shipping to
customers. (packager, be as short
baker, etc.). as possible.
Retailing Ensure a Have an The time it During the General Done
smooth flow active social takes for start of Manager
of sales media sales and sales. and
between Prescence customer Treasurer
customers and respond satisfaction.
and accept as soon as
orders as well possible to
as being interested
responsible customers.
for shipping
orders out to
customers.
Table 1: Operational Plan Chart

IV. The Financial Report
A. Capital Requirements
House of Treats is a starting food manufacturing business.
Below is the detailed capital requirement for the establishment of the
business and 3 months successful year of operation.
HOUSE OF TREATS CAPITAL REQUIREMENTS

Ingredients
Crushed Grahams 200g (20pcs) ₱800.00
Crushed Oreo 1kg (5pcs) ₱600.00
Condense milk 500ml (10pcs) ₱650.00
Dark Chocolate Baking bar 500g (3pcs) ₱360.00
Bear Brand Sachet 500g (1pc) ₱120.00
Other Flavorings:
Strawberry syrup 250ml (1pc) ₱60.00
Ube Halaya 100g (2pc) ₱100.00
Peanut 200g (1pc) ₱30.00
Peanut Butter 100g (1pc) ₱50.00
Marshmallow 50g (1pc) ₱55.00
Springkles 100g (1pc) ₱50.00
Menthol Candy 5g (10pcs) ₱10.00

SENIOR HIGH SCHOOL
20
Total cost of Ingredients ₱2885.00
Facilities
Bakery rent ₱200.00
Others
Packaging ₱400.00
Transportation expense ₱125.00
Total Others ₱525.00
TOTAL ₱3510.00
Figure 8: Capital Requirements
For three months of operation, the company produce a total to 35
pieces of Grahams of the Galaxy box with 7 . The company issues ₱2885.00
of its capital for the production of grahams. Graham balls with each box. House
of Treats is a food manufacturing company, the organization assigns ₱200.00
under facilities, for 5 manufacturing days in a bakery. In addition, ₱525.00 is
allotted for other expenses including packaging and transportation expense.
All in all, the required capital for the establishment of the company
together with the first launch is ₱3,510.00.

B. Price
Unit Cost (Manufacturing) = Total Amount of Initial Expense / No. of Units x 1.5
= Php 3510 / 35
= Php 100.28 x 1.5
= Php 150.34
Php 150 is the Manufacturing cost per box of Grahams of the Galaxy
which consist of 7 different flavors.
= Php 150.34 x 35
= Php 5260.50 is the total projected sales when sold in boxes
If Graham balls will be sell individually consist of 35 each the price list
and its projected sales are:
Milky way – Php 20.00 x 35 = Php 700.00
Andromeda – Php 20.00 x 35 = Php 700.00
Nebula – Php 20.00 x 35 = Php 700.00
Cosmos – Php 25.00 x 35 = Php 885.00
Black Hole – Php 25.00 x 35 = Php 885.00
Asteroid – Php 25.00 x 35 = Php 885.00
Comet – Php 25.00 x 35 = Php 885.00
Total Sales: Php 5680.00

STI COLLEGE GLOBAL CITY 22
SENIOR HIGH SCHOOL
C. Financial Projection
This section contains the financial projection of the enterprise for three (3)
months of successful operation, starting from April 12, 2022 to June 12, 2022.
The projection assumes that the organization were able to sell thirty-five (35)
box of grahams balls. This includes the Income Statement, Statement of
Financial Position.
April May June
Potential unit
5 10 20
sales
Average Price Php 150.00 Php 150.00 Php 150.00
Per unit
Potential Sales Php 750.00 Php 1,500.00 Php 3,000.00
Unit Cost Php 100.00 Php 100.00 Php 100.00

(Manufacturing)
Cost of Sales Php 500.00 Php 1000.00 Php 2000.00
Php 250.00 Php 500.00 Php 1000.00

Gross Profit
Operating Php 25.00 Php 50.00 Php 100.00

Costs
Php 225.00 Php 450.00 Php 900.00
Net Profit
Table 2: Projected Income Statement
In 3 months, the total:
Potential unit sales 35 boxes

Potential Sales Php 5,250.00
Cost of Sales Php 3,500.00
Gross Profit Php 1,750.00
Operating Expense Php 175.00
Net Income Php 1,575.00
House of treat will potentially gain Php 1,575.00 over 3 months of selling grahams
which is equivalent to 50% of the total expenses.
HOUSE OF TREATS
Statement of Financial Position
June 12, 2022
ASSETS
Current Assets
Cash ₱5,085.00
Accounts Receivable -
Inventory -
Total Current Assets 5,085.00
TOTAL ASSETS ₱5,085.00
LIABILITIES AND OWNER’S EQUITY
Current Liabilities
Accounts Payable -
Total Liabilities -
Owner’s Equity
CARRYWHERE, Capital ₱3510.00
Add: Net Income 1575.00
Total Owner’s Equity 5085.00
TOTAL LIABILITIES AND OWNER’S EQUITY ₱5085.00

Figure 9: Statement of Financial Position
Appendices
Product Portfolio
References:
Schofield, T. (2016, January 12). Merchandising Business: Definition & Examples.
Study.com. https://study.com/academy/lesson/merchandising-business-definition-
examples.html.
Usmani, F. (2020, July 26). What is a Functional Organization Structure?. PM Study
Circle. https://pmstudycircle.com/2012/08/what-is-a-functional-organization-
structure/.
Hayes, A. (2020, July 1). Chief Executive Officer (CEO). Investopedia.
https://www.investopedia.com/terms/c/ceo.asp#:~:text=A%20chief%20executive%20
officer%20 CEO,directors%20(the%20board)%20and%20corporate

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STI COLLEGE GLOBAL CITY

SENIOR HIGH SCHOOL

Company Name: HOUSE OF TREAT

CORTEZ, JOWANNA PAOLA DE TORRES, KENNETH LUIS V.

I. The Company Overview………………………………………………………. 1

A. Mission and Vision Statement………………………………………….... 1

II. The Industry and the Products Offered…………………………………..….. 8

III. The Business Strategies…………………………………………………….... 15

IV. The Financial Reports…………………………………………………………. 19

to make this business proposal possible. Without great support of every

STEM401_batch2, group 2 students, it would be not possible to write this business

provided by the following members:

• Cortez, Jowanna Paola

• Dacillo, Tristan Lorenzo

• De Leon, James Gabriel

• De Torres, Kenneth Luis

• Dela Cruz, Mark Zachary

• Efren, Mark Vincent

• Fajardo, Karl Claude

responsive in providing necessary information, and without his generous support

plan would lack in accurate information on current developments.

To serve delicious, sweet treats prepared fresh daily and to

ensure the costumer’s taste buds a sweet tooth satisfactory. Our

business will surely satisfy our customers by purchasing our

goods at an affordable price.

To let our customers indulges their selves with our delectable

and can purchase our products at an affordable and reasonable

A “Graham Cracker” is a huge type of cracker confectionary,

usually sweetened honey and this is considered as digestive biscuit and

We entrepreneurs of STEM 401 group 2 of STI Global City had

is graham balls. Grahams of the Galaxy is an innovated product made

by House of Treat and is run by the students of STEM401_batch 1,

group 2 from STI Global City.

natural products to our consumers.

Grahams of the Galaxy is a unique theme for our graham balls,

our customers sweet needs.

The company offers galactic theme graham balls which the

flavors included in the products are: Fudge Milk, Strawberry, Crunchy

a sweet and melt- in-your-mouth snack in a reasonable price. These

by young and old alike. 3

Functional Organizational Structure to maintain order and organization

in the company. The organization is divided into three (3) departments

based on their function and each is headed by a functional manager

and employees are grouped as per their role.

The management and production of the product starts through

estimation of initial capital, location, and its target consumers. Second

is then purchasing of ingredients and raw materials that will be use by

the business. The physical store address is NC Bakeshop, Phase 2,

Sapang Viejo UCV, Ligid-Tipas, Taguig City.

Graham ball is a feasible and achievable product that a simple

innovating skills of every student.

House of Treat is a manufacturing company that is established on

quality but budget friendly galactic themed graham balls”. The

phrase that reflects the company’s purpose.

Figure 1: House of Treats Logo

“House of Treats” which is ensembled in LIGHT pinkish red and brown

to have a minimal design. It will also serve as a reminder for our

Our objective is to serve customers with high quality but budget

only provides authenticity but also guaranteed to be pleasing to the

is to sell as many bundles as possible to be able to raise funds that can

be used to further improve our small business, with this business we

want to showcase the mind of us STIer’s and portray that we are

capable of becoming entrepreneurs.