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  • Business Model Canvas

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    Roxy Thomas
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    business-model-canvas

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    2 views3 pages

    Business Model Canvas

    Uploaded by

    Roxy Thomas

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 3

    Designed for: Designed by: Date: Version:

    Business Model Canvas VT Market Nilin Putichan 04/06/2021 1

    Key Partners Key Activities Value Propositions Customer Relationships Customer Segments

    1.Production 1.Expertise and Global 1.Broker Products 1.Broker Client


    1.IB and Affiliate 2.Research & Development outreach in financial field 2.Promotions -Copytrade Clients / Investors
    -Develop the procedure of tasks 2. Raw Spread -Deposit bonus eg. -Traders >> Retail and
    2.Joint Ventures to develop new and workflow 3. Fast - Effective Transection, Festival Promotion Professional
    businesses 3.Marketing Customer Service, Trading Nonfarm payrolls Bonus
    -Marketing Plan , Campaign, (execution control) 3.Broker Activities 2.IB Client
    3.Strategic alliances between Advertisement , Market 5.Dedicated support 24/7 4. Automations -Copytrade Clients / Investors
    non-competitors Competitor 6.Licensed and Regulated 5.Trust -Traders >> Retail and
    -Collaboration programs 4.Sales & Customer Service 7.High Leverage 6.Security Professional
    8.Intuitive platform 7.Reputation (ฺBrand Awareness )
    9.Security of funds 8.Customer Service 3.Brokerage Client
    -White Label
    Key Resources Channels

    -Brand awareness 1.Website


    -Human Resources >> Sales, CS 2.Online Marketing -Social Media
    - Products Youtube Channel (podcast in
    - IB Partnership, Networking specific language), Twitter,
    - Platform (UX/UI) Facebook Page ,Instagram,
    - R&D Pinterest, Tiktok, Influencer
    marketing
    3.Search Engine Marketing >>
    SEO and PPC
    4.Partner Programs
    5.Own Platform -Mobile App
    6.Trader / IB Activities
    Cost Structure Revenue Streams
    Fixed Costs (salaries, rents, utilities), Variable costs (IB Incentives e.g. Facebook Ads -Spread on Exchange rate
    fee, IB Team Bonus,IB Office, IB Trips, Prize Iphone-Ipad-Macbook-Gold-Car), -Trading Service fee
    Marketing Cost, Broker Products (T-shirt, Bag, PowerBank, Mug), IB Seminar, Broker 1.Spread Fee
    Seminar 2.Commission Fee
    -Brokerage Fee
    1.White Label

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