MINISTRY OF EDUCATION AND TRAINING

NATIONAL ECONOMICS UNIVERSITY



GROUP ASSIGNMENT
COURSE: INVESMENT PROJECT APPRAISAL
Topic: “Vinhomes Ocean Park 2 – The Empire appraisal”

Group members: Đinh Yến Ngọc 11219313

Trần Thu Phương 11214899
Vũ Hà Phương 11214907
Nguyễn Hà Thanh 11215291
Lê Phương Thảo 11219316
Nguyễn Thị Minh Thu 11215549
Major: Accounting CFAB K63

Ha Noi, November 3rd, 2022

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 TABLE CONTENT

A. INTRODUCTION ............................................................................................. 2
B. CONTENT ......................................................................................................... 3
I. Project overview ..................................................................................................... 3
1. Introduction ......................................................................................................... 3
2. Project approved and apraisal .......................................................................... 3
II. Macro factors appraisal of the business.............................................................. 4
1. Political ................................................................................................................ 4
2. Economic.............................................................................................................. 4
3. Social .................................................................................................................... 4
4. Technology ........................................................................................................... 5
5. Legal ..................................................................................................................... 5
6. Environment: Location potential of Vinhomes Ocean Park 2 ....................... 5
III. Market appraisal ................................................................................................. 7
1. Supply and demand analysis.............................................................................. 7
2. Target market ..................................................................................................... 8
3. Products ............................................................................................................... 9
4. Marketing .......................................................................................................... 12
5. Rival: Ecopark Green city ............................................................................... 13
IV. Technical appraisal ............................................................................................ 13
1. Technology for construction of residential areas ........................................... 13
2. Technology in living gadgets ............................................................................ 15
V. Project future ....................................................................................................... 17
C. CONCLUSION ................................................................................................ 18
REFERENCES ............................................................................................................ 19
 A. INTRODUCTION

The decision to invest in a development project is one of the most important

decisions determining the long-term development of the business. The
implementation of a development investment project requires large financial
resources, long construction and operation time, so the appraisal needs to be carried
out well, considering many aspects including risks, impacts from the macro
environment and the whole business to choose an effective investment project.

Founded in 2012 after merging two companies, Vinpearl and Vincome,

Vingroup is currently one of the most successful investment groups today, investing
capital in many different fields, the most prominent of which is the real estate sector,
earning the 3 most famous brands: Vinhomes, Vincity and Vincom. In particular,
Vinhomes – a subsidiary of the group has many advantages in participating in the
implementation of large real estate projects in the country, towards the mission of
bringing modern life experiences with residential areas planned for industry, high-
class utilities, diversified; synchronous services ...; connect, build a cultural and
dynamic community. Based on this goal and the idea of a unique and vivid
architectural style with a Mediterranean style, the company invests in Vinhomes
Ocean Park 2 – The Empire urban area project, bringing comfortable and high-class
living space to the resident community, providing an opportunity to bring great
values to real estate investors across the country.

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 B. CONTENT

I. Project overview
1. Introduction
Trade name: Vinhomes Ocean Park the Empire – Vinhomes Hung Yen.
Project investor: Vinhomes Joint Stock Company (a member of Vingroup).
Project location: Van Giang district, Hung Yen province.
Total land area of the whole project: more than 460 hectares.
Total investment capital: 38,000 billion VND.
Construction density of the whole area: 35%.
Outstanding facilities: The largest wave-making saltwater lake in Viet Nam
18ha, Green area, landscape lake, amusement park, park, more than 120ha.
Project scale: 50 Block luxury apartments and more than 23000 low-rise
apartments: shophouse, commercial service, Adjacent, Villa.
Apartment area: 30-98m2.
Low-rise area: 76-300m2 (3-5 floors high).
Commencement: 2021.
Delivery time: 2023.
Type of ownership: Long-term or limited-term depending on the type of
product.
2. Project approved and apraisal
On March 5, 2018: The project was approved by the People's Committee of
Hung Yen province, Vinhomes The Empire - Vinhomes Ocean Park 2.
On October 4, 2019: The project to prepare and adjust the ground plan of
Vinhomes The Empire, with a detailed construction scale of 1/500, was approved
by the People's Committee of Hung Yen province.
July 2020: The Ministry of Planning and Investment conducts appraisal and
reports to the Prime Minister for approval.
January 2021: The Prime Minister has approved the investment policy of
Vinhomes The Empire ecological urban area project.

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 II. Macro factors appraisal of the business
1. Political
Viet Nam is highly appreciated for its level of political stability, creating a
premise for economic development. In addition, there are preferential policies on
taxes and interest rates for Viet Namese businesses, which operate effectively with
respect to real estate investment. Vingroup will be exempt from tax for 4 years and
will receive a preferential tax rate of 10% within 15 years.
2. Economic
In 2019, economic growth was good, labor productivity and quality of growth
continued to improve, macroeconomic stability was solid. GDP growth rate is
estimated at 6.8%, achieving high targets according to the National Assembly's
resolution. The scale of GDP increased to about 266.5 billion USD, an average of
2,778 USD/ person (Thoi bao Tai chinh Viet Nam, 2019). The State Bank of Viet
Nam has lowered the refinancing interest rate twice from 6% to 4.5%/year in March
and May, the rediscount interest rate from 4% to 3%/ year in 2019. In the context of
falling oil prices, strong, weakening consumer demand along with efforts to cut 10%
of electricity prices, Viet Nam's inflation is forecast to be below 4% (Tap chi tai
chinh, 2020). The global Covid-19 pandemic had a strong influence on the world
economy in general and Viet Nam in particular, making public debt companies,
delaying production, unable to deal with partners to import. Whether input, even
bankruptcy, 90 million people in Viet Nam have lost their jobs and suspended their
businesses. According to Dr. Can and the authors of the BIDV Training and
Research Institute, the disease was controlled in the second quarter but was
negatively affected by the total supply and demand from outside; Viet Nam's GDP
growth rate will decrease by 2.58%, reaching 4.07-4.20% in 2020 (Can and BIDV,
2020).
The slow economic growth, as well as the impact of the COVID-19 pandemic,
also affected the operation and finance of Vingroup in 2020 because the business
activities nationwide have not operated stably.
3. Social
The population of Viet Nam as of 2019 is more than 90 million. A middle
class actually exists in Vietnamese society, accounting for some 13% of the
population of Viet Nam, and by 2026, this class will increase to 26% (World Bank,
2019). The proportion of people with high incomes of over 10 million a month,
accounting for 1/5 of the population, has a high growth rate of 1.2%/ year. Currently,
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Vietnamese people are also interested in Vietnamese domestic products, and they
are also interested in travel needs. These things will help Vingroup to have more
potential customers to expand the market. Currently, Vietnam's education system is
growing and providing a potentially abundant human resource, in addition to a team
of human resources from returning international students (World Bank, 2019).
4. Technology
The new development trend of cities is to be located on the beach, applying
new technology with smart city. However, Vinhomes Ocean Park of Vingroup do
the opposite and bring the sea back to the city. Vinhomes has broken its own record
with Vinhomes Ocean Park 2. The project owns many unprecedented super-utilities
in Viet Nam. Specifically, the focus is the world's largest sea park complex with
artificial waves - Royal Wave Park with a total area of up to 18 ha, including the
Asian leading saltwater lake Laguna with over 9 ha, a complex of 6 wave pools with
more than 5 ha applying cutting-edge wave generation technology.
Next, Vinhomes Ocean Park 2 also has the "all in one" utility system with the
largest Vingroup brand in Viet Nam and high-class landscape design.
5. Legal
Historical & legal information of Vinhomes Ocean Park 2 project – The
Empire.
On July 3, 2018: Hung Yen Provincial People's Committee issued Document
No. 1512/QD-UBND approving the results of investor selection for the Dream City
Urban Area project (Vinhomes Ocean Park 2 – The Empire) in the area. communes:
Long Hung, Nghia Tru, Van Giang district.
On October 4, 2019: Hung Yen Provincial People's Committee issued
Decision No. 2231/QD-UBND on approving the project to prepare and adjust the
detailed construction planning at the scale of 1/500 Dream City Eco-urban Area.
June 16, 2021: Hung Yen Provincial People's Committee issued Decision
1423/QD-UBND approving the project of local adjustment of detailed construction
planning at the scale of 1/500 Dream City ecological urban area.
6. Environment: Location potential of Vinhomes Ocean Park 2
The highlight of Vinhomes Ocean Park 2 - The Empire is the inheritance of
the synchronously completed connected transport infrastructure of the Eastern city.
Unlike Vinhomes Ocean Park 1, which has to wait for 2-3 years to get traffic
infrastructure, The Empire already has the ability to connect.

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 Vinhomes Ocean Park 2 has a strategic location at the gateway of Hanoi - Hai
Phong highway, the arterial road connecting the golden economic triangle.
The project owns the key traffic connections of Gia Lam, from anywhere to
Vinhomes Ocean Park 2 including:
- Co Linh intersection (400 billion): Completed in January 2021.
- Vinh Tuy Bridge Intersection Phase 2 (2500 billion): expanded with 4 lanes,
expected to be completed in 2023.
- The East: Near to arable land and land in Nghia Tru commune.
- The West: Adjacent to Ha Noi - Hai Phong highway.
- The North: Close to DH.17.
- The South: Close to arable land in Tan Tien and Vinh Khuc communes.

Location of Vinhomes Ocean Park 2 project, right next to

Ha Noi - Hai Phong highway

Vinhomes Ocean Park 2 urban area is located right next to the new Ha Noi -
Hai Phong highway (National Highway 5B), adjacent to many arterial traffic
routes of Gia Lam and Long Bien districts such as 379 - Co Linh street, Thanh Tri
bridge in the direction of Phap Van 3 ring highway.
This is one of the very convenient locations when located on the fastest and
most powerful development road of Hung Yen province. Built at one of the

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locations that directly connects the Hanoi - Hai Phong highway and especially has
an arterial 3.5 ring road running through the center of the project, creating a
favorable urban connection network between leading economic regions of the
country.
Besides, Vinhomes Ocean Park 2 is only 3 minutes away from Vinhomes
Ocean Park 1, which will be convenient to move due to the modern traffic network
east of the capital with outstanding growth potential such as: Thanh Tri bridge,
Vinh Tuy bridge 1 currently and Vinh Tuy 2 bridges, Ngoc Hoi bridge, Me So
bridge... preparing to open to traffic in the future.
The project is located right near Vinhomes Ocean Park urban area and
Ecopark urban area, only 37km from Hung Yen city, 15km from Hanoi city center
via Vinh Tuy bridge. From here, residents can easily move to the city center in less
than 30 minutes.

III. Market appraisal

1. Supply and demand analysis
1.1. In terms of quantity
a. Supply quantity
The supply of new apartments in Hanoi is expected to increase by about 40%
over the same period, reaching 25,600 units in 2022, then will recover to the same
level in 2018 - 2019 with 36,100 units in 2023, mainly from the West and East of
Hanoi. The absorption rate is expected to improve to 90 - 110% in 2022 - 2023,
higher than 75 - 90% in 2018 - 2019, equivalent to about 27,000 - 32,000 units
consumed per year.
For the landed housing market, new supply continues to depend on the number
of large projects launching in 2022. According to CBRE data, the supply of new
landed housing market is expected to decrease by about 40% over the same period,
to 1,500 units in 2022 due to the less contribution from Vinhomes than previous
years. The market is expected to have more large projects for sale.
Hung Yen is considered one of the notable emerging areas in the Northern
real estate market, along with Bac Ninh and Quang Ninh. The supply of new housing
in Hung Yen may reach 2,500 units in 2022, about 16.8% higher than the supply in
Hanoi, thanks to contributions from large urban areas.

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 b. Demand quantity
According to Knight Frank's Wealth Report 2021, it is predicted that in the
next 5 years, Viet Nam will still be the country with the fastest growth rate of the
super-rich class in the world at about 31%, equivalent to about 511 people owning
assets over 30 million USD and more than 25,800 people owning assets over 1
million USD.
In 2021, sales of luxury houses accounted for 10% of the real estate market
share, more than 14.5% compared to 2020, while prices increased by 20.3%. The
potential of luxury real estate is further confirmed when this gradually becomes a
measure of the "tolerance" and enjoyment of the elite, beyond jewelry, branded
clothes, yachts, supercars,... This is completely understandable when holding many
real estates has always been a symbol of status and wealth over the decades. Above
all, this is considered a worthwhile choice and a smart investment decision, not only
to increase assets but also as an investment in personal brand and quality living
experiences.
→ Along with the development rate of the upper class, the luxury real estate
segment is forecasted to have a strong growth. However, due to the limited number
of luxury and international standard real estate projects on the market, especially in
Hanoi, most high-end projects on the market are sought by investors.
1.2. In terms of quality
Customers’ criteria when evaluating luxury real estate include high liquidity,
construction and design in accordance with safety standards, convenient and
beautiful location, prioritizing value of land rather than construction value, real
estate projects have transparent legality. However, currently, not all luxury urban
areas meet all these requirements of customers.

2. Target market
2.1. Target customer
With a sales rate of 80 million VND / m2, more specifically as follows:
- Single villas with selling prices in the range of 26 - 40 billion VND
- Dusk villas with selling prices in the range of 14-50 billion VND
- Quadruple villas with selling prices in the range of 16 - 20 billion VND
- Townhouses selling price in the range of 6 - 30 billion VND
- Shophouse selling price in the range of 8 - 45 billion VND

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 - It is expected that the selling price of apartments ranges from 1.8 billion to
5.2 billion, depending on the time, the number of rooms and the view of each
apartment, the selling price of apartments will also fluctuate.
Target customers of Vinhomes Ocean Park 2 is the middle class in Viet Nam,
with income ranging from 1,400 USD - 3,400 / month (equivalent to about 30-75
million VND / month). According to real estate experts, Vinhomes Ocean Park 2 is
the ideal choice for young, knowledgeable people and people with stable incomes.
The complete transportation system and infrastructure make the process of moving
to the city center to work easier.
2.2. Psychology
According to the Real Estate Consumption Psychology report just published
by the batdongsan.com.vn, in Viet Nam, the higher the income, the more real estates
they own. 80% of customers who already have at least 1 property said they want to
use the available money to buy more real estate to invest or save for their children.
Green space is the criterion that this group of customers are most interested in. With
real estate owned, buyers appreciate the conditions of amusement parks, near public
utilities, while with additional real estate, they choose green space, less crowded
areas, and large space...
Besides, over 2 years affected by the Covid-19 pandemic, the "taste" of real
estate investors has changed drastically. Investment decisions are made based more
on criteria related to space, living environment or health benefits. A survey by
batdongsan.com.vn showed that about 40% of customers need to "move" towards
the periphery of urban areas; 60% of customers prefer to choose projects with high
density of trees, airy space ... In fact, green projects also always have outstanding
liquidity because customers are willing to spend 4-8% higher costs to own living
space close to nature.

3. Products
3.1. About the product
Name: Vinhomes Ocean Park 2 – The Empire
Reasons to choose: As Hanoi's inner city becomes increasingly cramped, real
estate creators have been looking for potential "promised lands" in new central areas.
Besides, the "city within a city" model is not only the key to solving the problem of
urban overcrowding but also helps create modern and civilized communities. In
particular, the East of the Red River gradually became the "focus" of the market,
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especially when there was the appearance of Vinhomes Ocean Park 2 – The Empire.
This is one of the main factors stimulating high-income people to move to the east
bank of the Red River, on an unprecedented scale.
3.2. Product prosperities
a. Super utility system
Planned to become a world-leading super-complex marine urban, Vinhomes
Ocean Park - The Empire owns its own super utility system with and new highlights
and scale:
- Royal Wave Park, the world's largest wave park complex, up to 18ha.
- The largest saltwater lake in Asia Laguna is more than 9.3ha.
- Empire Park Central Park is more than 7.5ha and gathers a trio of
consecutive parks: Khai Hoan Park, Light Park, Love Park.
- Silk Park is more than 2.6km long and gathers a series of new unique
facilities.
- Kingdom Avenue is 5.8ha with the highlight of 3.68ha Empire Square and
the iconic Tower of the Goddess of Light up to 50m high.
- Dozens of green internal parks with unique landscape architecture, inspired
by famous lands in the world.
- Vincom Mega Mall with a total floor area of 7.45ha gathers a series of
famous domestic and international brands.
- Vinmec Heath Resort 5-star hospital with 18 villas for the first time in Viet
Nam.
- A diverse system of high-quality schools, bringing together a full range of
education levels from Kindergarten to Inter-level High School.
- Dozens of multi-style, multi-experience public utility complexes.
In addition, Vinhomes Ocean Park – The Empire also inherits a high-class
utility system from phase 1 that has been formed and put into operation: Vincom
Mega Mall, VinUni, TechnoPark office tower ... creating an unprecedented scale
and class utility ecosystem.
b. Diverse subdivisions - colorful utilities
Vinhomes Ocean Park – The Empire is also a combination of diverse
subdivisions with a variety of styles and highlights.
The design of Ocean Park 2 is converged with the world elites, bringing 4
design styles from 4 famous countries: Venice – Italy, Florida – USA, France,
Mediterranean.
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 1. The Empire subdivision is inspired by Venice, which is the most romantic
city in the world.
2. Pearl subdivision with the most classy and upper-class Venetian style, is
likely to miniature Venice. This is also the only subdivision with waves at the
project. Just like the name "Pearl" this is the most VIP rated subdivision of the
project.
3. Coconut Island subdivision with tropical style.
4. The Seagull subdivision is designed in the Mediterranean style.
5. European-styled Coral Subdivision.
6. Indochina-styled Date subdivision.
7. Florida-styled Green Palm Subdivision.
8. Starfish subdivision is designed in French style; this is the busiest central
subdivision.
The common point of villas, townhouses is the open, liberal design, in
harmony with the natural space outside, bringing natural light in each living space.
c. Advantages from location
The attractiveness of The Empire to investors is also created by the location
of the project. The megacity is located at the intersection of a series of national key
transport projects, with various types of roads and railways. When infrastructure
system completes, residents can benefit immediately instead of waiting 2-3 years
like other projects. This creates connectivity, shortening the travel time from the
project to the center to only about 15 minutes, through the Hanoi - Hai Phong
expressway, Thanh Tri and Vinh Tuy bridges. In the future, the circulation will be
even easier when a series of bridges are built, such as Vinh Tuy Bridge phase 2,
Ngoc Hoi Bridge, Me So Bridge ...
Vinhomes Ocean Park 2 is also close to the top of the "golden triangle" of
growth in Hanoi - Hai Phong - Quang Ninh. Connecting to this area with vibrant
economic - trade - investment activities is very easy when it only takes 5 minutes to
move into Hanoi - Hai Phong highway. Meanwhile, Gia Lam area right next to the
project is on the road to develop into a district, will be a transshipment center, a high-
quality service center and a vibrant financial trade center in the future.

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 4. Marketing
4.1. Methods
Vinhomes is considered to have extremely strong media coverage. Each
project of the brand right from its launch has attracted great interest on social
networking sites and online newspapers. Facebook is the most popular
communication channel with 83% of posts about the real estate sector. Therefore,
Vinhomes marketing strategy is focusing on building effective content and
interaction on fanpages. Short film videos with emotionally impactful content tend
to attract more interest than videos only about the project. The messages "dream of
a stable life", "value of enjoyment" is customers’ favourite which confirms the
change in the customers’ insight for real estate products: buying a house not only to
live but to wish for a home with the values of enjoyment and peace. These are the
messages that Vinhomes wants to convey to its customers. Marketing strategy is also
therefore a resounding success.
4.2. Promotions
Vinhomes Ocean Park 2 – The Empire also has the resonance of the investor's
preeminent sales policy. It is the program " Mua nhà đẳng cấp – An tâm lãi suất",
with financial support that can last up to 30 months, helping customers have more
confidence when making all investment decisions.
Accordingly, for customers wishing to borrow capital, you will only need to
pay 30% of the product value in advance to be able to own a villa in "Ocean District"
- Vinhomes Ocean Park 2. With the remaining 70%, the bank will support you to
borrow at 0% interest rate, lasting 18 months from the date of first disbursement but
no later than 25/12/2023. The principal grace period is supported up to 30 months
with interest rate support from March 19 to 30 not exceeding 9.5%/year during the
interest rate support period. In addition, when ordering apartments and signing
purchase contracts, customers will be given VinFast vouchers worth VND 200
million applied to VinFast electric cars.
4.3. Predicting the future
Integrating many outstanding advantages, having a prime location when
owning many exits - to Hanoi - Hai Phong expressway, ring road 3 and 5 in the
future, near to metro station line 8 ... Vinhomes Ocean Park 2 - The Empire has a lot
of room for outstanding growth. This is also the reason why the project has been
chosen by many investors since its launch.
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 5. Rival: Ecopark Green city
5.1. Location
Both projects are in prime locations, attracting a large number of people and
ensuring the convenience of living and working for residents.
Vinhomes Ocean park 2 - The Empire is the first project of Vinhomes in the
potential land - Hung Yen. This coordinate is highly appreciated by experts for the
potential for development and price increase in the future. The traffic system at the
project is also highly appreciated due to its proximity to many arterial roads.
Meanwhile, Ecopark is in Xuan Quan commune, Van Giang district, Hung
Yen province. This is located to the southeast of Hanoi and only about 20km from
the city center. Ecopark gains the advantage of its location near the Red River, Dang
River and stretches on the banks of the beautiful Bac Hung Hai River. Ecopark is
like a green lung and gives people a large living space, beautiful views, close to
nature.
5.2. Ultilities
If Vinhome Ocean Park cares about diverse utilities, Ecopark focuses on
people's living space. Ecopark's utility system includes the old town, historical
monuments, museums, cultural squares, art schools. Besides, Ecopark also meets the
needs of people by building commercial centers, entertainment areas, shopping
extremely useful. In addition, coming to Ecopark, customers can enjoy a system of
high-class restaurants, gyms, spacious and modern cinemas.

IV. Technical appraisal

1. Technology for construction of residential areas
1.1. Top - down construction technology
Considered the leading real estate brand in Viet Nam, Vingroup has set a new
world-class standard in the field of real estate. This contributes to a change in
thinking, lifestyle and real estate market in Viet Nam.
Vinhomes' projects are famous for their methodical planning, reasonable
apartment design, thoughtful after-sales policies and cannot be ignored as advanced
construction technologies that create Vinhomes' brand value.
One of the most prominent technologies applied in housing projects,
Vingroup's construction works including the high-rise area of Vinhomes Ocean Park
2 project is Top - down technology (from top down). Top-down construction
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technology is understood as the technology of constructing the underground part of
a building according to the top-down method, different from the traditional
construction method, bottom-up construction.
With this technology, one can simultaneously construct the underground
floors (below the mortar +-0.00 - the finished ground surface of the ground floor of
the building - the core of the building) and the foundation of the building; just
constructed a finite number of floors, belonging to the upper body (on the ground).
The basements were constructed by constructing barrette walls around the house
(later the top of the enclosure wall served as the enclosure of all basements) and
drilled piles (located at the foot of the pillars) inside the premises. Fin walls are
constructed according to the technology of piles stuffed with concrete to natural
ground reinforcement or ground floor reinforcement (zero reinforcement).
The advantage of this construction technology is the fast construction
progress: when the foundation and basement are being made, it is still possible to
simultaneously make the upper part to save time, unlike the traditional method:
construction from the bottom up, the foundation and basement must be completed
to carry out the construction of the upper part. Thereby, the construction time of the
investor is significantly saved.
1.2. Construction materials – Acotec Panel
Acotec Panel is a material chosen by Vingroup investors to use in apartments
and Vincity projects, including the high-rise area of Vinhomes Ocean Park 2 – the
Empire.
Acotec Panel wall is a type of building material casting concrete blocks
according to the technology of Elematic from Finland. This is a modern concrete
wall that thoroughly overcomes the limitations of traditional brick walls (easy to
burn, easy to penetrate, difficult to paint smoothly if not bait, ...). Currently, Acotec
Panel wall panels are used in construction projects in more than 30 countries around
the world: Finland, Spain, Russia, Korea, China, India, Malaysia, Thailand ... In Viet
Nam, Acotec Panel concrete wall panels are included in the works: Landmark 51 Ha
Dong, Vinaconex Headquarters, Vinhomes Dragon Ha Long,... and VinGroup's
Vincity projects are about to be implemented.
Advantages of the material has a fast construction time and effective sound
insulation, heat insulation, fire resistance, impact resistance and good heavy object
suspension; high resistance to earthquakes; contributing to increasing the usable
area, supporting the construction of plumbing systems and power lines more
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conveniently. Thanks to that, residents of Vincity projects including The Empire can
be assured of the quality and sustainability of apartments using this Acotec Panel
wall panel.
2. Technology in living gadgets
2.1. Intelligent security system in urban areas
Vinhomes builds a 5-layer intelligent multi-layer security control system in
megacities. This is also the first megacity chain in Viet Nam to deploy a large-scale
and synchronous camera system applying artificial intelligence (AI), combined with
dense layers of security sensors, ensuring outstanding private and safe living space,
contributing to making Vinhomes megacities become "livable cities”, catch up with
the trend of smart cities in the world.
In addition to the security monitoring system by AI Camera, access control by
facial recognition, Vinhomes continues to deploy 5 more layers of security sensors
to ensure security – safety in public places; provide a package of smart security
solutions for residents.
The system consists of 5 layers of sensors, details: The first layer of security
is an electronic fence consisting of sensors installed at security gates, on long fence
walls, wide corridors and there are hidden corners that AI cameras do not see and
need to control people passing by. The second layer of security with glass shattering
sensors is installed in shops, apartments, villas, offices with glass facing public
places and inside there are many properties that need protection. The third layer of
security consists of door opening sensors installed at doors that require high security
control such as records rooms, storage, finance and accounting, rooms containing
technical equipment and important assets. The fourth layer of security with
motion/temperature sensors warns of unusual intrusions in high-protection rooms
such as operating rooms, control rooms, technical rooms or hidden corners. The
fifth layer of security includes sound sensors, vibration sensors that are the innermost
layer to protect safes, ATMs or cabinets containing documents and assets to be
protected.
All of the above sensors are integrated to send abnormal signals immediately
to the operation center and security forces at the nearest location or send on the
resident app, helping security forces, security guards and residents detect and handle
in time.

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 2.2. Vinhomes smart security core system
Besides detecting strange objects illegally breaking into urban areas; breaking
glass doors, safes, ATMs; movement in unauthorized areas; harassment, abuse or
kidnapping in lobby/elevator spaces. Vinhomes multilayer security system is also
capable of detecting people lying on the ground for more than 20 seconds; going
over speed in urban areas; illegal parking...
Safety and security are 1 of 4 smart pillars that Vinhomes applies and brings
into the operating standard of the system from 2019, including Safety and smart
security; Smart operation; Smart Communities and Smart Products.
The pillar of Safety and smart security is put on top by Vinhomes with a multi-
layer camera system integrated with artificial intelligence (AI), an elevator
stratification control system with face recognition (Face ID) feature.
Through proactively upgrading the multi-layered security system this time,
Vinhomes has strongly affirmed the motto "customer-centric", creating the greenest,
classy, smart and livable megacities in Viet Nam.
2.3. All in one ecosystem
The utility chain of the project is invested and fully planned according to the
"All in one" model, which has been applied to other housing urban projects of
Vingroup including Vinhomes Ocean Park 2. The planned utility system includes:
shopping malls, international general hospitals; management and operation of
vinhomes; Vinschool inter-level school; Vinbus electric vehicle and Vinfast
charging station system.
When Vinhomes Ocean Park 2 - The Empire is completed, the investor will
place Vinfast charging stations with a complete level and full components from
charging posts, charging wires, charging ports and information screens that are Viet
Nameseized.
Charging stations will be installed in the basement or outdoor parking lot, so
that cars can enter and exit comfortably; prioritize the area where the charging station
is located in a cool place; near the protection, there is a custodian to ensure safety
while increasing brand recognition. Charging stations are equipped with a 3-phase
380V power supply; capacity about 60kW or 30kW / 1 DC charging port. 11kW / 1
AC charging port; prioritize installation in locations where there is already a
grounding power system, wired Internet connection and stable mobile waves. The
same stations are installed with automatic fire alarm and fire fighting systems; have
a fire protection license to ensure safety during use.
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 V. Project future
The investment project of Vinhomes Ocean Park 2 The Empire is highly
feasible because it meets the following criteria:
- The project catches up with the trend of low-rise real estate - the segment
with the strongest transaction volume and price increase.
- The project development site is in the center of Van Giang district - the
leading economic development axis of the eastern provinces of the capital.
Currently, Van Giang is in the planning area of Hanoi capital. Therefore, Van Giang
district has the fastest urbanization and development rate in Hung Yen province.
- The project was built by the investor, Vinhomes of Vingroup - a brand and
a large, prestigious, and famous general contractor in Viet Nam specializing in the
development of a chain of high-end real estate projects with a large number present
throughout the world. all parts of the country.
- The location of the project is in a highly appreciated, strategic, and prime
location with an infrastructure system that brings development opportunities as well
as convenience for all residents when choosing to live here.
- The project is adjacent to a series of important traffic routes, the lifeblood of
the area to help residents easily move to the city center and neighboring provinces.
- The investor develops the project with a variety of products such as: luxury
apartments; The villa is arranged in harmony with the green living natural landscape,
a chain of utilities and services to ensure high-class Vinhomes standard living
standards.
- The project has been researched and considered in many aspects in the fields
of management, exploitation, business development, ensuring economic and
technical factors, and the ability to quickly recover capital.

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 C. CONCLUSION

Investment project appraisal activities play an important role for project

owners, enterprises, and capital sponsors; is the activity of evaluating and
forecasting the effectiveness of the project before being decided to invest or put into
practice. Therefore, this activity has become a practice, principle and standard in
business and investment activities in the world and is initially being valued in Viet
Nam.
Based on the analysis of the macro environment, market, technology factors,
Vinhomes Ocean Park 2 - The Empire is a project with high feasibility, potential to
bring long-term and stable profits to the homeowner. invest. The real estate market
is a potential market with many competitors, but thanks to the methodical and
thoughtful investment in all aspects, the project promises to create a fever in the real
estate market. Hung Yen in particular and the whole North in general.
Request:
- Encourage everyone when implementing the project to follow the plan.
- Manage and regularly check the project implementation process to promptly
correct errors, so that the project is completed well and achieves the desired
success.
- Always upgrade the project's equipment in accordance with market trends to
ensure the quality of the project is on top.
- Offer reasonable competitive strategies against the project's competitors to
help the store have a large position in the real estate market.

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 REFERENCES

1. 13/06/2022, Tiến độ dự án Vinhomes The Empire (Vinhomes Ocean Park 2)

Hưng Yên, https://theempirevin.com/tien-do

2. Tâm Anh, 18/8/2022, Cách Vinhomes xây dựng các khu đô thị đáng sống,
https://vnexpress.net/cach-vinhomes-xay-dung-cac-khu-do-thi-dang-song-
4498728.html , 26/10/2022.

3. 16/11/2016, Tìm hiểu những công nghệ xây dựng độc đáo ở các dự án
Vinhomes , https://www.Viet Namplus.vn/tim-hieu-nhung-cong-nghe-xay-dung-
doc-dao-o-cac-du-an-vinhomes/416340.vnp , 8/11/2022.

4. Thanh Huyền, 26/07/2022, Vinhomes Ocean Park 2 – The Empire “hút” giới
tinh hoa về phía Đông Hà Nội, https://laodong.vn/bat-dong-san/vinhomes-ocean-
park-2--the-empire-hut-gioi-tinh-hoa-ve-phia-dong-ha-noi-
1072976.ldo?fbclid=IwAR2Fh4v2Wh7I1A-
_7wmOJO6pstLDi_q7cQk1ZRCnvJi4FRKKXnoLjajn0EM , 09/11/2022.

5. Đức Hoài, 28/9/2022, Động lực mới thị trường bất động sản phía Đông Hà Nội,
https://vnfinance.vn/dong-luc-moi-thi-truong-bat-dong-sanphia-dong-ha-noi-
47018.html, 9/11/2022.

6. Huyền Anh, 24/08/2022, Nhân tố khiến Vinhomes Ocean Park 2 - The Empire
được nhà đầu tư “chọn mặt gửi vàng”, https://tuoitrethudo.com.vn/nhan-to-khien-
vinhomes-ocean-park-2-the-empire-duoc-nha-dau-tu-chon-mat-gui-vang-
204234.html, 30/10/2022.

7. Thùy Trang – Lâm Tùng, 15/08/2022. Giá đất tại dự án Vinhomes The Empire
đang ở đâu so với thị trường phía Đông Hà Nội, https://markettimes.vn/gia-dat-tai-
du-an-vinhomes-the-empire-dang-o-dau-so-voi-thi-truong-phia-dong-ha-noi-
3115.html, 30/10/2022.

8. VINHOMES OCEAN PARK 2 – THE EMPIRE HƯNG YÊN

https://www.vinhomeland.com.vn/vinhomes-ocean-park-2-the-empire-hung-yen/,
26/10/2022.

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9. 26/07/2022, Tiềm năng của dự án Vinhomes Ocean Park 2 – The Empire bất
động sản thấp tầng, https://vinhomesoceanparkz.vn/tiem-nang-cua-du-an-
vinhomes-ocean-park-2-the-empire-bat-dong-san-thap-tang/, 09/11/2022.

10. Công Thọ, 26/07/2022, Vinhomes Ocean Park 2- The Empire dẫn đầu ‘cuộc
đua tiện ích’ phía Đông Hà Nội, https://kinhtedothi.vn/vinhomes-ocean-park-2-the-
empire-dan-dau-cuoc-dua-tien-ich-phia-dong-ha-noi.html , 30/10/2022.

11. 2022, Chiến lược Marketing của Vinhomes: Tinh hoa chiến lược Marketing bất
động sản, https://marketing24h.vn/chien-luoc-marketing-cua-vinhomes-new/ ,
08/11/2022.

12. 2022, Xu hướng sở hữu BĐS hạng sang của người thành đạt,
https://tienphong.vn/xu-huong-so-huu-bds-hang-sang-cua-nguoi-thanh-dat-
post1447916.tpo , 30/10/2022.

13. Ánh Dương, 2021, Thị trường bất động sản hạng sang - Giá trị cần đi cùng
đẳng cấp, https://cafef.vn/thi-truong-bat-dong-san-hang-sang-gia-tri-can-di-cung-
dang-cap-20211124155358819.chn, 09/11/2022.

14. Vân Sơn, 2022, Bất động sản phía Bắc trở thành 'điểm sáng' thị trường trong
quý II/2022, https://baotintuc.vn/bat-dong-san/bat-dong-san-phia-bac-tro-thanh-
diem-sang-thi-truong-trong-quy-ii2022-20220405152438605.htm, 08/11/2022.

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