DIGITAL INDUSTRIES SOFTWARE

Accelerate innovation
to unleash the next generation of vehicles

Unprecedented change in the automotive industry...

As you are pushing to develop the next generation of autonomous, electric, connected, and shared
vehicles, which are becoming more and more “software-defined”, you are facing new design
challenges. How will you accelerate your product design and get it right the first time?

Up to 15% of all
new vehicles sold
in 2030 could be
fully autonomous

2020 2040

Source: McKinsey

Extinction of the combustion engines is near...

European bans for combustion engine cars

2024 2025 2026 2027 2028 2029 2030 2031 2032 2033 2034 2035 2040

Oslo Milan (diesel) Amsterdam Barcelona Brussels (gasoline)

Paris (diesel) Austria2 Brussels (diesel) Paris (gasoline)
Rome (diesel) Belgium1 Netherlands Rome (gasoline)
Slovenia Denmark
Sweden Germany Spain
Athenes Madrid
Iceland Scotland France
Bergen (diesel) Strasbourg (diesel)
UK
London (diesel) Norway

Source: ICCT, Transport & Enviroment 1 ) Company Cars 2) Taxis, Car-sharing, Rentals

Increased regulations forcing companies to act

Political developments are highlighted by a universal shift toward progressive emissions policies

20 out of 27 EU members + UK
introduced purchase incentives for Evs

Achieve
zero emissions
by 2060

Buses must be electric

by 2029 (CA)

Ban sale of new

gasoline vehicles
by 2035 (CA)

Rapid pace of innovation

INTERNET OF THINGS
ERA
SMART EMBEDDED
Accelerated pace of disruptive
ERA

innovations are driving the need

AUTOMOTIVE
ELECTRONICS
ERA
for new engineering and technology MOBILE
COMMUNICATION
development initiatives faster NETBOOK PC
ERA
ERA
COMPUTE CONNECTED
NETWORK PC
ERA
STANDLONE PC
ERA

MAINFRAME
ERA

1974 1976 1980 1984 1988 1992 1996 2000 2004 2008 2012 2016

Electronics system as percent of total car cost

5% 10% 15% 22% 35% 50%

1970 1980 1990 2000 2010 2030

(forecast)

Source: Deloitte

Explosion of complexity
Intensified competition, changing consumer
demands and increased regulatory requirements
have caused an increased complexity.

The Solutions
New engineering processes will be required to deal with this complex environment,
enabling a faster, more cost effective and efficient pace of innovation.

Digital transformation as an opportunity for innovation

Improve the management of all the
interconnected digital information
to address the massive complexities
in today’s vehicle development.

Optimize development by enabling all

engineering disciplines to work
collaboratively within a product context
for intelligent access to model content.

What you should do

Digitalization Cross-function
Accelerate your product Create a cross-functional
development through development organization,
digitalization of the design, allowing synchronizing and
development, and sharing up-to-date
verification process information throughout
the product development
ecosystem
Partnerships
Suppliers and OEMs must
set up tight partnerships
to achieve higher levels
of integration, making
the development process
more efficient
Artificial
intelligence
Adopt AI technologies
to accelerate innovation
with automated
intelligent exploration
Development
costs
Through digitalization,
requirements can be met
the first time with less
resourced, educing
unnecessary failure and cost

Siemens Accelerated Product Development

To better develop today's and next generation products you need to embrace revolutionary
technologies for product realization with an Accelerated Product Development approach

Continuous Verification and Validation

Mechanical – Electronic – Electrical – Networks design

Definition Concept Development V&V

R
Regulations Generative design CAE simulation System Verificaton and E
Target definition Simulation for designers Detailed MCAD / ECAD Validation
Paremeter management Fast concept development
L
Design for Manufacturing Performance engineering
Requirements management Design exploration Design for Assembly Assembly feasibility
E
Functional system modeling Styling Variational Analysis Tooling feasibility A
Multi-domain architecture Visualization Additive manufacturing Counter measure S
Packaging E

QUALITY ENGINEERING (Safety, Reliability, Security)

Data, Automation
Enterprise & Integration
PLM, ALM, MCAD, MFE & SC
Product Lifecycle Management

Accelerating the pace of innovation

Profitably deliver the next generation

of cars and stay ahead of the competition

Accelerate
Speed Virtual Integrated Realtime Regulatory
your product
prove out data compliance
Earlier and Data managed development
faster validation First time right through backbone Access to entire Traceability
ecosystem & auditability
in real time

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