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CHAPTER III

ANALYSIS AND INTERPRETATION

TABLE 1

AGE WISE CLASSIFICATION

Age in years No of respondents Percentage

18-35 49 33
35-45 47 31
45-55 42 28
Above 55 12 8

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 33% of the
respondents belong to the age group of 18-35years, 42 % of the respondents are
between the age group of 35-45years, 28 % of the respondents are between the
age group of 45-55years and reaming 8 % of the respondents are age group of
above 55years.

Maximum respondents belong to the age group of 25-35years (33%).

10
CHART 1

AGE WISE CLASSIFICATION

35 33
31
30 28
percentage of respondents

25

20

15

10 8

0
18-35 35-45 45-55 Above 55
Age in year

11
TABLE 2

AREA WISE CLASSIFICATION

Area No of respondents Percentage

Rural 39 26

Urban 50 33
Town 61 41
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 26% of the
respondents are living in rural area, 33% of the respondents are living in urban
area and remaining 41% of the respondents are living in town area.

Majority of the respondents are living in town area (41%).

CHART 2

12
AREA

35 33
31
30 28

25
percentage of respondents

20

15

10 8

0
18-35 35-45 45-55 Above 55
Age in year

13
TABLE 3

GENDER WISE CLASSIFICATION

Gender No of respondents Percentage

Male 88 59

Female 62 41

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 59% of the
respondents are male and remaining 41% of the respondents are female.

Maximum respondents are male (59%).

14
CHART 3

GENDER

15
70

60 59

50
percentage of respondents

41
40

30

20

10

0
Male Female
Gender
TABLE 4

OCCUPATION WISE CLASSIFICATION

Interpretation:

From the above table it is inferred that out of 150 respondents 28% of the
respondents are government employees, 31% of the respondents are private
employees, 9% of the respondents are business men, 25% of the respondents are
students and remaining 7% of the respondents are doing other occupation.

Majority of the respondents are private employees (31%).

16
Occupation No of respondents Percentage
Government employees 41 28
Private employees 46 31
Business man 14 9
Students 38 25
others 11 7
Total 150 100

CHART 4

OCCUPATION

35
31
30 28
25
25
20
Percentage of respondents

15
10 9
7
5
0
rs
s
an
es

nt
es

he
ye

sm

de
ye

ot
plo
plo

Stu
es
em

sin
em

Bu
te
nt

iva
me

Pr
rn
ve
Go

occpation

17
TABLE 5

TYPE OF FAMILY

Type of family No of respondents Percentage

Nuclear family 92 61

Joint family 58 39

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 61% of the
respondents below to Nuclear family category and remaining 58% of the
respondents below to Joint family category.

Most of the respondents below to Nuclear family category (61%)

18
CHART 5

TYPE OF FAMILY

70
61
60

50
Percentage of respondents

40 39

30

20

10

0
Nuclear family Joint family
Type of family

19
TABLE 6

FAMILY INCOME

Family income in rupees No of respondents Percentage

Below 5000-10000 45 30

10001-20000 54 36

Above 20000 51 34

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 30% of the
respondents are getting family income of below RS.5000-10000, 36% of the
respondents are getting family income of RS.10001- 20000 and remaining 34%
of the respondents are getting family income of above RS.20000.

Majority of the respondents are getting family income of RS. 10001-


20000 (36%)

CHART 6
20
FAMILY INCOME

37
36
36
35
34
34
Percentage of respondents

33
32
31
30
30
29
28
27
Below 5000-10000 10001-20000 Above 20000
Family income

21
TABLE 7

AWARE OF HONNDA ACTIVA

Honda Activa No of respondents Percentage


Awareness
Fully aware 79 53

aware 71 47

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 53% of the
respondents are fully aware of Honda activa and remaining 47% of the
respondents are just aware of Honda activa.

Majority of the respondents are fully aware of Honda activa (53%).

22
TABLE 7

AWARE OF HONNDA ACTIVA

54
53
53
52
51
Percentage of respondents

50

49
48
47
47
46
45
44
Fully aware aware
Awareness

23
TABLE 8

OTHER MODEL BIKE USED BEFORE THIS MODEL

Other model used before No of respondents Percentage


this
Splendor plus 40 27

Passion pro 52 35

Honda pleasure 25 17

Others(specify) 33 21

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 27% of the
respondents are using Splendor plus, 35% of the respondents are using Passion
pro, 17% of the respondents are using Honda Pleasure and remaining 21% of
the respondents are using other company vehicles.

Maximum respondents are using Passion pro before owning this


model(35%).

24
CHART 8

MODEL OF HONDA ACTIVA

40
35
35

30
27
Percentage of respondents

25
21
20
17
15

10

0
Splendor plus Passion pro Honda pleasure Others(specify)
Model used

25
TABLE 9

PREFERRING HONDA ACTIVA

Honda Activa No of respondents Percentage


preference reasons
Mileage 32 21
Model 69 46
Body shape 49 33
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 21% of the
respondents prefer Honda vehicle for mileage, 46% of the respondents prefer to
model and remaining 33% of the respondents prefer because that like body
shape.

Most of the respondents prefer Honda vehicle for model (46%).

26
CHART 9

PREFERRING IN HONDA ACTIVA

40
35
35

30
27
Percentage of respondents

25
21
20
17
15

10

0
Splendor plus Passion pro Honda pleasure Others(specify)
Model used

27
TABLE 10

USING PERIOD OF VEHICLE

Usage period of vehicle No of respondents Percentage

Below 1 year 28 19

1-2 years 86 57

Morethen 2 years 36 24

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 19% of the
respondents are using than vehicle of below 1 year, 57% of the respondents
are using before 1-2 years and remaining 24% of the respondents are using for
more then 2 years.

Majority of the respondents are using there vehicle before1-2 years of


own vehicle (57%).

28
CHART 10

USING IN OWN VEHICLE

60 57

50
Percentage o of respondents

40

30
24

20 19

10

0
Below 1 year 1-2 years After 2 years
usage period of vehicle

29
TABLE 11

AWARENESS ABOUT HONDA ACTIVA VEHICLE

Awareness about honda No of respondents Percentage


Activa Vehicle
Advertisement 42 28
Banners 62 41
Demonstration 15 10
Representative 27 18
others 4 3
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 28% of the
respondents are knowing the vehicle through advertisement, 41% of the
respondents know the vehicle by banners, 10% of the respondents know the
vehicle by demonstration, 18% of the respondents know the vehicle through
representative and remaining 3% of the respondents know the vehicle through
others.

Maximum respondents know the vehicle through banners (41%).

30
TABLE 11

HONDA ACTIVA VEHICLE

45
41
40

35
Percentage of respondents

30 28

25

20 18

15
10
10

5 3

0
Advertisement Banners Demonstration Representative others
Awarencess about the vehicle

31
TABLE 12

PURPOSE OF VEHICLE

Purpose of Vehicle No of respondents Percentage

Personal use 44 30

Business 59 39

both 47 31

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 30% of the
respondents the vehicle for use personal, 39% of the respondents use for
business purpose and remaining 31% of the respondents use for both.

Most of the respondents use the vehicle for business purpose (39%)

32
CHART 12

PURPOSE OF VEHICLE

45

40 39

35
30 31
percentage of respondents

30

25

20

15

10

0
Personal use Business both
purpose of vehicle

33
TABLE 13

SATISFIED WITH THE MILEAGE

Satisfied With The No of respondents Percentage


Mileage
Yes 103 69
No 47 31
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 69% of the
respondents are satisfied with the mileage, 31% of the respondents are not
satisfied with the mileage.

Most of the respondents are satisfied with the mileage (69%).

CHART 13

34
SATISFIED WITH THE MILEAGE

80
69
70

60
Percentage of respondents

50

40
31
30

20

10

0
Yes No
satisfied with mileage

35
TABLE 14
MODE OF PURCHASE

Interpretation:

From the above table it is inferred that out of 150 respondents 27% of the
respondents purchased by rendering cash, 28% of the respondents purchased
through loan, 39% of the respondents got the vehicle as present and remaining
6% of the respondents got through other purchase modes

Maximum respondents got that vehicle as present (39%).

Mode of Purchase No of respondents Percentage


Cash 40 27
Loan 42 28
Present 59 39
Others 9 6
Total 150 100

36
CHART 14
MODE OF PURCHASE

45

40 39

35
Percentage of respondents

30 28
27
25

20

15

10
6
5

0
Cash Loan Present Others
Mode of purchase

37
TABLE 15

VEHICLE

Particulars No of respondents Percentage

New one 89 59

Second hand 61 41

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 59% of the
respondents are having new vehicle and remaining 41% of the respondents are
having second hand vehicle.

Most of the respondents are having new vehicle (59%).

CHART 15

38
VEHICLE

70

60 59

50
Percentage of respondents

41
40

30

20

10

0
New one Second hand
Particular about vehicle

39
TABLE 16
OPINION ABOUT MAINTENANCE COST

Opinion About No of respondents Percentage


Maintenance
Less 44 29
High 64 42
Very less 33 22
Very high 9 6
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 29% of the
respondents say that maintenance cost isless, 42% of the respondents say as
high maintenance cost, 22% of the respondents feel it is very less maintenance
cost and remaining 6% of the respondents feel very high maintenance cost is
incurred.

Majority(42%) of the respondents feel that high maintenance cost is


incurred.

40
CHART 16
OPINION ABOUT MAINTENANCE COST

45
42
40

35
Percentage of respondents

30 29

25
22
20

15

10
6
5

0
Less High Very less Very high
maintenance cost

41
TABLE 17

GEAR OPERATIONS
Gear Operations No of respondents Percentage

Easy 42 28
Complicated 61 40

Need some practice 25 17

Satisfied 22 15

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 28% of the
respondents feel that gear operations are easy, 40% of the respondents feel that
complicated gear operations, 17% of the respondents say that they need some
practice for gear operation and remaining 15% of the respondents feel satified
maintenance cost.

Maximum respondents feel gear operation is complicated (40%).

42
CHART 17

GEAR OPERATIONS

45
40
40

35
Percentage of respondents

30 28

25

20
17
15
15

10

0
Easy Complicated Need some practice Satisfied
gear opertion

43
TABLE 18

COST OF HONDA ACTIVA VEHICLE


Cost of Honda Activa No of respondents Percentage
Vehicle
High 27 18
Moderate 66 44
Low 57 38
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 18% of the
respondents feel that cost is high , 44% of the respondents are moderate cost of
Honda activa vehicle, 38% of the respondents say that the cost is low.

Maximum respondents (44%)feel that the cost of the Honda active vehicle is
moderate

44
45
CHART 18

COST OF HONDA ACTIVA VEHICLE

50
45 44

40 38
35
Percentage of respondents

30
25
20 18
15
10
5
0
High Moderate Low
cost of honda activa vehicle

46
TABLE 19

TYRE PREFERENCE FOR HONDA ACTIVE VEHICLE


Tires Prefer No of respondents Percentage
MRF 32 21
CEAT 32 21
JK 50 34
APPOLO 30 20
Others 6 4
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 21% of the
respondents prefer MRF Tyre, 21% of the respondents prefer CEAT Tyre,
34% of the respondents prefer JK Tyre, 20% of the respondents prefer Apollo
Tyre, 6% of the respondents brand Tyre others.

Majority (34%) respondents prefer JK brand Tyre.

47
CHART 19

TIRES PREFER FOR HONDA ACTIVE VEHICLE

40

35 34

30
Percentage of respondents

25
21 21 20
20

15

10

5 4

0
MRF CEAT JK APPOLO Others
Tyre brands

48
TABLE 20

OPINION ABOUT THE LONG RIDING

Opinion About The No of respondents Percentage


Long Riding
Excellent 28 19
Good 78 53
Poor 44 28
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 19% of the
respondents say it is excellent with long ride, 53% of the respondents say it is
good with long ride and remaining 28% of the respondents feel that poor for
long ride.

Most of the respondents opinion about Honda Activa riding is good for long
ride (53%).

49
CHART 20

OPINION ABOUT THE LONG RIDING

60
53
50
Percentage of respondents

40

30 28

20 19

10

0
Excellent Good Poor
opinion the long riding

50
TABLE 21

CHANGE IN THE BIKE IN FUTURE

Bike in future No of respondents Percentage

Yes 60 40

No 90 60

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 40% of the
respondents change the bike in future and remaining 60% of the respondents a
do not change in the bike future.

Most of the respondents do not change the bike in future (60%).

51
CHART 21

CHANGE IN THE BIKE IN FUTURE

70

60
60

50
Percentage of respondents

40
40

30

20

10

0
Yes No
change in the bike in future

52
TABLE 22

COMPARE HONDA ACTIVA WITH OTHER VEHICLE

Compare Honda No of respondents Percentage


Activa
Yes 39 26

No 111 74

Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 26% of the
respondents compare Honda Activa with other vehicles and remaining 74% of
the respondents do not compare Honda Activa with other vehicles.

Most of the respondents do not compare Honda Activa other vehicles (74%).

53
CHART 22

COMPARE HONDA ACTIVA WITH OTHER VEHICLE

80
74
70

60
Percentage of respondents

50

40

30 26

20

10

0
Yes No
compare honda activa with other vehicle

54
TABLE 23

PURCHASE PERIOD OF VEHICLE

Interpretation:

From the above table it is inferred that out of 150 respondents 51% of the
respondents purchased than vehicles during discount period and remaining 49%
of the respondents purchased the vehicle during normal period.

Maximum respondents purchased the vehicle discount period (51%).

Purchase period of vehicle No of respondents Percentage

Discount period 77 51

Normal period 73 49

Total 150 100

CHART 23
55
PURCHASED IN VEHICLE

51.5

51
51

50.5
Percentage of respondents

50

49.5

49
49

48.5

48
Discount period Normal period
purchase period vehicle

56
TABLE 24.1

SATISFACTION LEVEL OF COLOUR

Interpretation:

From the above table it is inferred that out of 150 respondents 61% of the respondents
are highly satisfied with colour, 39% of the respondents are satisfied with the colour No
respondent in dissatisfied with colour of the vehicle.

Maximum respondents are highly satisfied with the colour.

Colour No of respondents Percentage


Highly satisfied 91 61
Satisfied 59 39
Neutral 0 0
Dissatisfied 0 0
Highly dissatisfied 0 0
Total 150 100

57
CHART 24.1

SATISFACTION LEVEL OF COLOUR

70
61
60

50
Percentag of respondents

40 39

30

20

10

0 0 0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of colour

58
TABLE 24.2

SATISFACTION LEVEL OF MODEL


Opinion about model No of respondents Percentage
Highly satisfied 82 55
Satisfied 55 38
Neutral 13 7
Dissatisfied 0 0
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 55% of the
respondents are highly satisfied with model, 38% of the respondents are
satisfied with the model, 7% of the respondents are neutral with the model, No
respondent is dissatisfied with the model.

Majority respondents are highly satisfied with the model.

59
CHART 24.2

SATISFACTION LEVEL OF MODEL

60
55

50
Percentage of respondents

40 38

30

20

10 7

0 0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of model

60
TABLE 24.3

SATISFACTION LEVEL OF ENGINE POWER

Engine No of respondents Percentage


Highly satisfied 27 18
Satisfied 117 78
Neutral 6 4
Dissatisfied 0 0
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 18% of the
respondents are highly satisfied with engine power, 78% of the respondents are
satisfied with the engine power, 4% of the respondents are neutral with the
engine power, No respondents is dissatisfied with engine power

Maximum respondents are satisfied with the engine power.

61
CHART 24.3

SATISFACTION LEVEL OF ENGINE POWER

90

80 78

70
Percentage of respondents

60

50

40

30

20 18

10 4
0 0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied

62
TABLE 24.4
Speed No of respondents Percentage
Highly satisfied 35 23
Satisfied 76 51
Neutral 26 17
Dissatisfied 12 8
Highly dissatisfied 1 1
Total 150 100
SATISFACTION LEVEL OF SPEED

Interpretation:

From the above table it is inferred that out of 150 respondents 23% of the
respondents are highly satisfied with speed, 51% of the respondents are satisfied
with the speed, 17% of the respondents are neutral with the speed, 8% of the
respondents are dissatisfied with speed and remaining 1% of the respondents are
highly dissatisfied with the speed.

Most respondents are satisfied with the speed.

63
TABLE 24.4

SATISFACTION LEVEL OF SPEED

60

51
50
Percentage of respondents

40

30
23
20 17

10 8

1
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of speed

64
TABLE 24.5

SATISFACTION LEVEL OF GUARANTEE

Interpretation:

From the above table it is inferred that out of 150 respondents 21% of the
respondents are highly satisfied with guarantee, 60% of the respondents are
satisfied with the guarantee, 13% of the respondents are neutral with the
guarantee, 3% of the respondents are dissatisfied with guarantee and remaining
3% of the respondents are highly dissatisfied with the guarantee.

Maximum respondents are satisfied with the Guarantee.

Guarantee No of respondents Percentage


Highly satisfied 31 21
Satisfied 90 60
Neutral 20 13
Dissatisfied 5 3
Highly dissatisfied 4 3
Total 150 100

65
CHART 24.5

SATISFACTION LEVEL OF GUARANTEE

70

60
60

50
Percentage of respondents

40

30
21
20
13
10
3 3
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level guarantee

66
TABLE 24.6

SATISFACTION LEVEL OF MILEAGE


Mileage No of respondents Percentage
Highly satisfied 21 14
Satisfied 80 53
Neutral 44 30
Dissatisfied 5 3
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 14% of the
respondents are highly satisfied with the mileage, 53% of the respondents are
satisfied with the mileage, 30% of the respondents are neutral with the mileage,
3% of the respondents are dissatisfied with the mileage.

Most of the respondents are satisfied with the mileage.

67
CHART 24.6

SATISFACTION LEVEL OF MILEAGE

60
53
50

40
Percentage of respondents

30
30

20
14

10
3
0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level mileage

68
TABLE 24.7

SATISFACTION LEVEL OF COST OF MAINTENANCE

Cost of Maintenance No of respondents Percentage


Highly satisfied 26 17
Satisfied 92 61
Neutral 28 19
Dissatisfied 4 3
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 17% of the
respondents are highly satisfied with the cost of maintenance, 61% of the
respondents are satisfied with the cost of maintenance, 19% of the respondents
are neutral with the cost of maintenance, 3% of the respondents are dissatisfied
with the cost of maintenance.

Majority of the respondents are satisfied with the cost of maintenance.

69
CHART 24.7

SATISFACTION LEVEL OF COST OF MAINTENANCE

70
61
60
Percentage of respondents

50

40

30

17 19
20

10
3
0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of cost of maintenance

70
TABLE 24.8

SATISFACTION LEVEL OF SERVICE


Service No of respondents Percentage
Highly satisfied 15 10
Satisfied 90 60
Neutral 40 27
Dissatisfied 5 3
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 10% of the
respondents are highly satisfied with the service, 60% of the respondents are
satisfied with the service, 27% of the respondents are neutral with the service,
3% of the respondents are dissatisfied with the service.

Maximum of the respondents are satisfied with the service.

71
CHART 24.8

SATISFACTION LEVEL OF SERVICE

70
60
60
Percentang of respondents

50

40

30 27

20
10
10
3
0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of service

72
TABLE 24.9

SATISFACTION LEVEL OF LOOK


Look No of respondents Percentage
Highly satisfied 39 26
Satisfied 96 64
Neutral 12 8
Dissatisfied 3 2
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 26% of the
respondents are highly satisfied with the look, 64% of the respondents are
satisfied with the look, 8% of the respondents are neutral with the look, 2% of
the respondents are dissatisfied with the look.

Maximum of the respondents are satisfied with the look (64%).

73
CHART 24.9

SATISFACTION LEVEL OF LOOK

70
64
60
Percentage of respondents

50

40

30 26

20

10 8
2 0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of look

74
TABLE 24.10

SATISFACTION LEVEL OF STYLE


Style No of respondents Percentage
Highly satisfied 56 37
Satisfied 74 50
Neutral 15 10
Dissatisfied 5 3
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 37% of the
respondents are highly satisfied with the style, 50% of the respondents are
satisfied with the style, 10% of the respondents are neutral with the style, 3% of
the respondents are dissatisfied with the style.

Majority of the respondents are satisfied with the style (50%).

75
CHART 24.10

SATISFACTION LEVEL OF STYLE

60

50
50
Percentage of respondents

40 37

30

20

10
10
3
0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of style

76
TABLE 24.11

SATISFACTION LEVEL OF INSURANCE COVERAGE


Coverage No of respondents Percentage
Highly satisfied 44 29
Satisfied 78 52
Neutral 19 13
Dissatisfied 6 4
Highly dissatisfied 3 2
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 29% of the
respondents are highly satisfied with the insurance coverage, 52% of the
respondents are satisfied with the insurance coverage, 13% of the respondents
are neutral with the insurance coverage, 4% of the respondents are dissatisfied
with the insurance coverage and remaining 2% of the respondents are highly
dissatisfied with the insurance coverage.

Majority of the respondents are satisfied with the insurance coverage


(52%).

77
CHART 24.11

SATISFACTION LEVEL OF INSURANCE COVERAGE

60
52
50
Percentage of respondents

40

30 29

20
13
10
4
2
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of insurance coverage

78
TABLE 24.12

SATISFACTION LEVEL OF AVAILABILITY OF SPARE


Availability of SPare No of respondents Percentage
Highly satisfied 43 28
Satisfied 71 47
Neutral 33 22
Dissatisfied 2 1
Highly dissatisfied 3 2
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 28% of the
respondents are highly satisfied with the availability of spare, 47% of the
respondents are satisfied with the availability of spare, 22% of the respondents
are neutral with the availability of spare, 1% of the respondents are dissatisfied
with the availability of share and remaining 2% of the respondents are highly
dissatisfied with the availability of spare.

Maximum of the respondents are satisfied with the availability of spare


(47%).

79
CHART 24.12

SATISFACTION LEVEL OF AVAILABILITY OF SHARE

50 47
45
40
35
Percentage of respondents

30 28
25 22
20

15
10
5 2
1
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of availability of spare

80
TABLE 24.13

SATISFACTION LEVEL OF PULLING POWER

Availability of Share No of respondents Percentage


Highly satisfied 43 29
Satisfied 64 42
Neutral 43 29
Dissatisfied 0 0
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 29% of the
respondents are highly satisfied with the pulling power, 42% of the respondents
are satisfied with the pulling power, 29% of the respondents are neutral with the
pulling power, No respondent is dissatisfied with the pulling power.

Majority of the respondents are satisfied with the pulling power (42%).

81
CHART 24.13

SATISFACTION LEVEL OF PULLING POWER

45
42
40

35
Percentage of respondents

30 29 29

25

20

15

10

5
0 0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of pulling power

82
TABLE 24.14

SATISFACTION LEVEL OF SMOOTH HANDLING


Smooth Handling No of respondents Percentage
Highly satisfied 39 26
Satisfied 89 59
Neutral 23 15
Dissatisfied 0 0
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 26% of the
respondents are highly satisfied with the smooth handling, 59% of the
respondents are satisfied with the smooth handling, 15% of the respondents are
neutral with the smooth handling, No respondent is dissatisfied with the smooth
handling.

Most of the respondents are satisfied with the smooth handling (59%).

83
CHART 24.14

SATISFACTION LEVEL OF SMOOTH HANDLING

70

60 59

50
Percentage of respondents

40

30 26

20
15

10

0 0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of smooth handing

84
TABLE 24.15

SATISFACTION LEVEL OF SEAT COMFORTABILITY


Seat Comfort ability No of respondents Percentage
Highly satisfied 36 24
Satisfied 73 49
Neutral 36 24
Dissatisfied 3 2
Highly dissatisfied 2 1
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 24% of the respondents
are highly satisfied with the seat comfortability, 49% of the respondents are satisfied with the
seat comfortability, 24% of the respondents are neutral with the seat comfortability, 2% of the
respondents are dissatisfied with the seat comfortability and remaining 1% of the respondents
are highly dissatisfied with the seat comfortability.

Maximum of the respondents are satisfied with the seat comfortability (49%).

85
CHART 24.15

SATISFACTION LEVEL OF SEAT COMFORTABILITY

60

50 49
Percentage of respondents

40

30
24 24

20

10
2 1
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of seat comfortability

86
TABLE 24.16

SATISFACTION LEVEL OF SHAPE OF THE VEHICLE


Shape No of respondents Percentage
Highly satisfied 37 25
Satisfied 65 43
Neutral 38 25
Dissatisfied 7 5
Highly dissatisfied 3 2
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 25% of the respondents
are highly satisfied with the shape, 43% of the respondents are satisfied with the shape, 25%
of the respondents are neutral with the shape, 5% of the respondents are dissatisfied with the
shape and remaining 2% of the respondents are highly dissatisfied with the shape of the
vehicle.

Majority of the respondents are satisfied with the shape of the vehicle(43%).

87
CHART 24.16

SATISFACTION LEVEL OF SHAPE

50
45 43
40
35
Percentage of respondents

30
25 25
25
20
15
10
5
5 2
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of shape

88
TABLE 24.17

SATISFACTION LEVEL OF SAFETY


Shape No of respondents Percentage
Highly satisfied 28 19
Satisfied 78 52
Neutral 35 23
Dissatisfied 6 4
Highly dissatisfied 4 2
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 19% of the respondents
are highly satisfied with the safety, 52% of the respondents are satisfied with the safety, 23%
of the respondents are neutral with the safety, 4% of the respondents are dissatisfied with the
safety and remaining 2% of the respondents are highly dissatisfied with the safety.

Most of the respondents are satisfied with the safety (52%).

89
CHART 24.17

SATISFACTION LEVEL OF SAFETY

60
52
50
Percentage of respondents

40

30
23
20 19

10
4
2
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of safety

90
TABLE 24.18

SATISFACTION LEVEL OF RESALE VALUE


Shape No of respondents Percentage
Highly satisfied 34 23
Satisfied 74 49
Neutral 36 24
Dissatisfied 6 4
Highly dissatisfied 0 0
Total 150 100

Interpretation:

From the above table it is inferred that out of 150 respondents 23% of the respondents
are highly satisfied with the Resale value, 49% of the respondents are satisfied with the resale
value, 24% of the respondents are neutral with the resale value, 4% of the respondents are
dissatisfied with the resale value respondent is highly dissatisfied with the resale value.

Majority of the respondents are satisfied with the resale value (49%).

91
CHART 24.18

SATISFACTION LEVEL OF RESALE VALUE

60

50 49
Percentag of respondents

40

30
23 24

20

10
4
0
0
Highly satisfied Satisfied Neutral Dissatisfied Highly dissatisfied
satisfaction level of resale value

92

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