Brand guidelines Jan 2023

PORTOFOLIO Givaani

Portofolio
GIVAANI
 www.giavvaani.com
ABOUT US

Givaani
Givaani is a luxury fashion brand that stands for exclusivity,
innovation, and craftsmanship. We use the
finest materials such as 100% polyamide and snake skin, to
create unique and cutting-edge pieces that
are worn by people who want to make a statement. Our
windbreaker features a graffiti printed Givaani
name at the back with Roman style numbers in the bottom
back, and a snake skin snake going upwards
starting from the arm to the neck. Our products are packed
in a luxuriously covered snake skin box,
making it a perfect gift for someone special or for

PORTOFOLIO
yourself. Our branding and packaging reflect our
luxury positioning and help establish our brand as
exclusive and high-end.
 Branding
Givaani is a luxury fashion brand that stands for
exclusivity, innovation, and craftsmanship.
We use the finest materials such as 100%
polyamide and snake skin, to create unique and
cutting-edge pieces that
are worn by people who want to make a
statement. Our windbreaker features a graffiti
printed Givaani name at the back with Roman
style numbers in the bottom back, and a snake
skin snake going upwards starting from the arm
to the neck. Our products are packed in a
luxuriously covered snake skin box,
making it a perfect gift for someone special or for
yourself. Our branding and packaging reflect our
luxury positioning and help establish our brand as
exclusive and high-end.

PORTOFOLIO
 Marketing
Strategy
Our marketing strategy is focused on
reaching high-end consumers who are
looking for unique and
exclusive luxury fashion and accessories.
We will use social media platforms such
as Instagram,
Facebook, and Snapchat to increase
brand awareness and build a loyal
following. We will also identify
and target key influencers in the
luxury fashion industry to help
promote our brand to a wider
audience.

PORTOFOLIO
Environmental Analysis

The luxury fashion market is highly competitive

and is constantly evolving. We have conducted
an analysis of the current market trends and
have identified that consumers are looking for
unique and exclusive luxury products.
 We believe that our use of high-quality
materials and innovative designs will
set us apart from our competitors and
appeal to our target market of high-end
consumers.
We also believe that our focus on exclusivity,
innovation and craftsmanship will resonate
with Harrods's customer base, and that our
brand will be a good fit for the store.
Brand details
 Black bright red yellow
#00000 #ff1616 #ffde59
 lime gray dark gray
#c9e265 #a6a6a6 #404040
 font size: 105
heading
Brittany
sub - heading

font size: 60
Alegreya Sans Re.
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font size: 30
Cooper Hewitt Thin
Content
Examples
 Social Media
Layout

Facebook
Instagram
Website
Landingpage
InstaStories
Snapchat
Hope to work

Soonwith you

hello@givaani.com
www.giavaani.com
@givaani