Brand Protection Deck

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ACHIEVING EXCELLENCE

WITH A GLOBAL VISION

BRAND PROTECTION STRATEGIES


Recipient Of Most Professional Consultant In
Anti- Counterfeiting Space, COBRA 2019 Award

CERTIN ISO 9001:2015 ISO 27001:2013


EMPANELLED Certified Certified
WHO WE ARE?

Netrika is a professional risk and integrity management


company, an ISO 9001:2015 and 27001:2013 certified,
established with a vision to help clients to focus on their
core competencies and operate in a risk-free
environment.

With specialized services in brand protection, corporate


investigations, safety and security/assessments,
intelligence gathering, and risk consulting, Netrika adopts
the most feasible and legally viable approach to execute
its assignments in a seamless and cost-effective manner.

Today, along with a global presence, Netrika possesses


collective experience of more than 100 years across all
industries.
GLOBAL COVERAGE

Global Headquarters
Delhi-NCR

Delhi-NCR Hyderabad
India Presence
Kolkata
Mumbai
Mumbai
Bangalore UAE
Kolkata Chennai
Hyderabad Bangalore
Chennai
Sri Lanka Singapore
International Presence
UAE
Sri Lanka
Singapore
Team Presence (PAN INDIA)

International Network (170+ Countries)


OUR SERVICES

BRAND PROTECTION FORENSIC INVESTIGATIONS DUE DILIGENCE INFORMATION SECURITY


• Comprehensive Brand • Fraud Investigations • Counter Party Due • IT Security Audit
Protection Programs • Anti- Bribery and Anti- Diligence • ISMS/BCMS Implementation
• Online Monitoring Corruption • Senior Management Due & Certification
• Market Surveys • Asset Tracing Diligence] • Vulnerability Assessment &
• Civil & Criminal Enforcement • Financial Frauds • Integrity Due Diligence Penetration Testing
Actions • Cyber Security
Implementation

GDPR COMPLIANCE SECURITY & RISK CONSULTING BACKGROUND CHECKS TRAININGS & CERTIFICATIONS
• Gap & Risk • Security Engineering Design/ • Discrete Reference • Security Certification
Assessment Security Solutions Checks Trainings
• Process Design & • Technical Surveillance • Employee Background • Supply Chain Security
Documentation Counter Measures Checks Trainings
• GDPR • Executive Protection • KYC Checks • ACFE Preparation Course
Implementation & Services • Investigation/Interviewing
Monitoring • Security Risk Assessments & Technique
Audits
“THE RIGHT TO PROTECT DESIRABLE BRANDS IS AN
INCREASINGLY IMPORTANT RIGHT TO DEFEND ”

BRAND PROTECTION
Netrika is your ideal partner to be the eyes and ears of the brand across markets, offline and online. Our
multidisciplinary experts regularly carry out reviews and scan the online marketplaces to keep a close
eye on possible fake products.

From online surveillance to supply chain audits and real time surveys on markets, brands will find Netrika
as an ideal long-term partner to keep a close eye on all the markets. Companies, in meanwhile, can focus
on running the business and building the brands.

How we help?
 Anti-Counterfeiting / Anti-Piracy Programs:
• Online Monitoring (Online)
• Market Surveys
• Enforcement Actions (Offline)
ANTI- PIRACY/ANTI- COUNTERFEITING PROGRAMS:
Types

Anti-Counterfeiting /
Anti- Piracy Programs

Online Offline
ONLINE PROCESS

Online Process

Tracking + Source
Monitoring Site Take Down
Identification
ONLINE PROCESS: in detail

Broadcast Media
We monitor Peer2Peer networks to record the details of individual users
downloading / uploading pirated content on facilitation websites.
Monitoring
Products
We monitor online marketplaces to record the details of individuals selling
counterfeits.

Based on the findings of monitoring exercises, the websites and users are traced to
Tracking + Source find their service providers viz. search engines, advertisers, internet service
Identification providers, hosts, registrars, etc. Also, the geographic location of offenders is
captured to identify the source.

Post approval from the client, Netrika would approach the local law enforcement
Site Take Down agency to take down the unauthorized sites/postings.
OFFLINE PROCESS

Offline Process

In-depth
Civil/Criminal
Lead Investigation
Market Survey Sample Purchase Enforcement
Identification (Stock
Action
Identification)
OFFLINE PROCESS: in detail

Market Survey
Netrika conducts detailed market research to understand the availability of counterfeit
products in the market.

Lead Identification
Experts from the team of Netrika identifies potential targets selling/manufacturing fake
products to the customers.

Sample Purchase
Netrika’s team may require to do controlled sample purchase to confirm that a subject is
dealing in manufacturing/selling counterfeit products.

In-depth Investigation
After the approval from the client, the team is deployed back to the target location to
identify the stock and reach the main source.

Civil/Criminal Enforcement Action


Netrika’s team initiates for possible criminal action by working closely with law
enforcement agencies. A separate civil action procedure can also be taken, if required.
“FIGHT THE FAKE”

REPORT FAKE
REPORT FAKE APP
❖ We engage your customers by putting the
power in their hands to report the fake
products through Report Fake App from their
mobile phones.
❖ The app allows the user to report fake
products.
❖ Apart from reporting the Brand details, user
can also upload pictures of the fake product,
location where he bought it and the reason it
appears to be fake to the user.
❖ After reporting the matter to us, the user can
check the status of his case on the app.
❖ Netrika notifies the respective organization Install Here
about Counterfeit and post their approval,
appropriate steps are taken to stop the
suspect.
“WE PROTECT YOUR BRAND AND IDENTIFY THE
FAKES”

CASE STUDY
DRUG RACKET
FAKE BEAUTY PRODUCTS
DUPLICATE APPARELS
INDUSTRIES ASSISTED BY NETRIKA

Pharma
Apparels Agriculture

Tobacco FMCG

NETRIKA Music/
Electrical/
Film
Technology
Industry

E-
Aviation
commerce
Automobile
Specialized
Online Quick
Monitoring Turnaround
Focus on Team Time on Market
Identification of Surveys,
Main Source of Investigations,
Counterfeiting and
Enforcement
Actions

Maintains
100+ Years of
Confidentiality

Why Netrika?
Combined
of the Clients &
Experience in
Integrity in the
Brand
Services
Protection
Provided

Conducted
More Than 500 Most Cost
Enforcement Effective in
Actions Industry
Annually Presence in
Almost Tier 1
Cities of India
OUR AWARDS
OUR ASSOCIATIONS
CONTACT US
Key
Contacts

Sanjay Kaushik Aashish Taneja Dhruv Maingi


CFE, CII, FCIISCM, CATS, CCPS, Co-founder & Director-PES ICPS
CFAP aashish@netrika.com Co-Founder & Director-IPR
Managing Director dhruv@netrika.com
sanjay@netrika.com

Col Sanganagouda Dhawalgi Mitsu Doshi Kartik Vig


CFE CFE, CA, CMA, Director – Security & Risk Consulting
Executive Director-FI Executive Director – FI kartik.vig@netrika.com
sanganagouda.dhawalgi@netrika.com mitsu.doshi@netrika.com

Rajesh Kumar Pravin Parab Ashutosh Chowdhary


Director-Cyber Security CFE Head-IPR, Northern
Rajesh.kumar@netrika.com Director-Operations, & Eastern Region
Western Region and Southern Region ashutosh.chowdhary@netrika.com
pravin.parab@netrika.com

Suruchi Gaur Balasubramaniam Durgavarjhula Salil Kapoor


Associate Director- CFE, RIMS-CRMP Associate Director, Cyber Security
New Business and Marketing Associate Director, Forensic Investigation r salil.kapoor@netrika.com
suruchi.gaur@netrika.com bala.d@netrika.com

Vivek Saxena
Associate Director Govt & Alliances
v.s@netrika.com
OUR OFFICES

Global Headquarters Mumbai (Western Region) Bangalore (Southern Region)

Plot No.2, Industrial Estate, Udyog Vihar, Accord Classic 510, Above Anupam Unit No 205 A, Carlton Towers,
Phase IV, Gurugram, Haryana-122015, Stationery, Arey Road, Goregaon East, 01 Old Airport Road, Bangalore–560008,
India Mumbai -400063, India India

Contact Information Contact Information Contact Information


+91-124-488-3000, +91- 9910020032 +91-22-49035900, +91- 8655104777 +91-80-43728750, +91 97422 33717
info@netrika.com pravin.parab@netrika.com sanganagouda.dhawalgi@netrika.com

UAE Singapore Sri Lanka

SAIF ZONE , Q1-06-141/C PO Box - Regus Vision Exchange 32 Uswatte Road,


124932 Sharjah Airport Free Zone, 2 Venture Drive Level #24-01 - #24-32 Etul Kotte, Kotte,
Airport Rd, Sharjah, Sharjah 8000 Singapore 608526 Sri Lanka.

Contact Information Contact Information Contact Information


+971 553794260, 525346993, +91 +65 87308006, +91 9871093338 +94 773410254
9990944440 singapore@netrika.com srilanka@netrika.com
dubai@netrika.com

This publication has been prepared for general guidance on matters of interest only, and does not constitute professional advice. You should
not act upon the information contained in this publication without obtaining specific professional advice. No representation or warranty
(express or implied) is given as to the accuracy or completeness of the information contained in this publication, and, to the extent permitted
by law, Netrika, its members, employees and agents do not accept or assume any liability, responsibility or duty of care for any
consequences of you or anyone else acting, or refraining to act, in reliance on the information contained in this publication or for any
decision based on it.
For any query, please feel free to contact:
Ms. Geetika Wahi
Deputy Associate Director
M: 9810557727
E: Geetika.wahi@netrika.com

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