Professional Documents
Culture Documents
BRM Final 3
BRM Final 3
BRM Final 3
BOOKS:
Deepak Chawla & Neena Sondhi, Research Methodology-Concepts & Cases, Vikas
Publishing House
Kothari, C.R and Garg, Gaurav, Research methodology. New Age International
Publishers
Kishore, M. Ravi, “Financial Management – with Problems and Solutions”,
TaxmannAllied Services (P) Ltd.
WIBLOGRAPHY
https://www.icommercecentral.com/open-access/study-of-consumer-perception-of-
digital-payment-mode.php?aid=86419
https://www.researchgate.net/publication/
368849940_A_Study_of_Consumer_Perceptions_on_Digital_Payment_System_in_In
dia_with_Special_Reference_to_Mysuru_District
https://www.abacademies.org/articles/a-study-on-consumers-perception-towards-
digital-payments-in-rural-and-urban-areas-15115.html
ARTICLES:
1. Alkhowaiter, W. A. (2020). Digital payment and banking adoption research in Gulf
countries: A systematic literature review. International Journal of Information
Management, 53, 102102.
2. Al-Okaily, M., Lutfi, A., Alsaad, A., Taamneh, A., & Alsyouf, A. (2020). The
determinants of digital payment systems’ acceptance under cultural orientation
differences: The case of uncertainty avoidance. Technology in Society, 63, 101367.
3. Al-Qudah, A. A., Al-Okaily, M., Alqudah, G., & Ghazlat, A. (2022). Mobile payment
adoption in the time of the COVID-19 pandemic. Electronic Commerce Research, 1-
25.
4. Alshurideh, M. (2022). Does electronic customer relationship management (E-CRM)
affect service quality at private hospitals in Jordan?. Uncertain Supply Chain
Management, 10(2), 325-332.
5. Alshurideh, M. T., Al Kurdi, B., Masa’deh, R. E., & Salloum, S. A. (2021). The
moderation effect of gender on accepting electronic payment technology: a study on
United Arab Emirates consumers. Review of International Business and
Strategy, 31(3), 375-396.
6. Alshurideh, M. T., Al Kurdi, B., Masa’deh, R. E., & Salloum, S. A. (2021). The
moderation effect of gender on accepting electronic payment technology: a study on
United Arab Emirates consumers. Review of International Business and
Strategy, 31(3), 375-396.
7. Alzoubi, H., Alshurideh, M., Kurdi, B. A., Alhyasat, K., & Ghazal, T. (2022). The
effect of e-payment and online shopping on sales growth: Evidence from banking
industry. International Journal of Data and Network Science, 6(4), 1369-1380.
8. Ardiansah, M., Chariri, A., Rahardja, S., & Udin, U. (2020). The effect of electronic
payments security on e-commerce consumer perception: An extended model of
technology acceptance. Management Science Letters, 10(7), 1473-1480.
9. Chaveesuk, S., Khalid, B., & Chaiyasoonthorn, W. (2021). Digital payment system
innovations: A marketing perspective on intention and actual use in the retail
sector. Innovative Marketing, 17(3), 109.
10. Daragmeh, A., Lentner, C., & Sági, J. (2021). FinTech payments in the era of COVID-
19: Factors influencing behavioral intentions of “Generation X” in Hungary to use
mobile payment. Journal of Behavioral and Experimental Finance, 32, 100574.
11. Giao, H., Vuong, B., & Quan, T. (2020). The influence of website quality on
consumer’s e-loyalty through the mediating role of e-trust and e-satisfaction: An
evidence from online shopping in Vietnam. Uncertain Supply Chain Management,
8(2), 351-370.
12. Hysa, B., Karasek, A., & Zdonek, I. (2021). Social media usage by different
generations as a tool for sustainable tourism marketing in society 5.0
idea. Sustainability, 13(3), 1018.
13. Karim, M. W., Haque, A., Ulfy, M. A., Hossain, M. A., & Anis, M. Z. (2020). Factors
influencing the use of E-wallet as a payment method among Malaysian young
adults. Journal of International Business and Management, 3(2), 1-12.
14. Lie, D., Sudirman, A., Efendi, E., & Butarbutar, M. (2019). Analysis of mediation
effect of consumer satisfaction on the effect of service quality, price and consumer
trust on consumer loyalty. International Journal of Scientific and Technology
Research, 8(8), 421-428.
15. Lin, X., Wang, X., & Hajli, N. (2019). Building e-commerce satisfaction and boosting
sales: The role of social commerce trust and its antecedents. International Journal of
Electronic Commerce, 23(3), 328-363.
16. Najib, M., & Fahma, F. (2020). Investigating the adoption of digital payment system
through an extended technology acceptance model: An insight from the Indonesian
small and medium enterprises. International Journal on Advanced Science,
Engineering and Information Technology, 10(4), 1702-1708.
17. Sharma, A., Sharma, S., & Chaudhary, M. (2020). Are small travel agencies ready for
digital marketing? Views of travel agency managers. Tourism Management, 79,
104078.
18. Shree, S., Pratap, B., Saroy, R., & Dhal, S. (2021). Digital payments and consumer
experience in India: a survey based empirical study. Journal of Banking and Financial
Technology, 5, 1-20.
19. Sleiman, K. A. A., Juanli, L., Lei, H., Liu, R., Ouyang, Y., & Rong, W. (2021). User
trust levels and adoption of mobile payment systems in China: An empirical
analysis. Sage Open, 11(4), 21582440211056599.
20. Subaramaniam, K., Kolandaisamy, R., Jalil, A. B., & Kolandaisamy, I. (2020). The
impact of E-Wallets for current generation. J. Adv. Res. Dyn. Control Syst, 12(1),
751-759.
APPENDIX:
Demographic factors
1. AGE
18 to 20
21 to 30
31 to 40
41 above
2. Gender
MALE
FEMALE
PREFER NOT TO SAY
Other
3. Occupation
Business
Employee
Student
Other
4. Which digital payment platforms do you currently use?
Google Pay
Paytm
Phone Pay
Other:
Convenience
Security
Speed of transactions
Incentives or rewards
6. How often do you use digital payment systems for your daily transactions?
Very frequently
Somewhat frequently
Occasionally
Rarely or never
7. Which of the following factors would encourage you to use digital payment systems more
often?
9. What concerns you the most about using digital payment systems?
10. Which factors influence your decision to use digital payment systems?
Convenience
Security features
Speed of transactions
Rewards or cashback offers
Familiarity with the platform
Peer recommendations
Other
11. How often do you review the privacy and security settings of your digital payment
accounts?
Regularly
Occasionally
Rarely
Never
12. What would make you feel more secure when using digital payment systems?
Two-factor authentication
Biometric verification (fingerprint, facial recognition, etc.)
Enhanced encryption for transactions
Regular security updates and notifications
13. How well do you think digital payment platforms communicate their privacy and security
practices to users?
Very well
Moderately well
Not very well
Poorly
14. Which factor contributes the most to your trust in a digital payment platform's security?
Company reputation
Transparent privacy policy
Positive user reviews
Endorsements from regulatory authorities
15. Do you believe that your personal information is adequately protected when using digital
payment systems?
Yes, always
Yes, most of the time
Sometimes
No, never
16. Have you ever experienced any issues or challenges when using digital payment systems?
Yes, frequently
Yes, occasionally
Rarely
Never
17. How much do you think about the potential risks (e.g., identity theft, fraud) when making
digital payments?
A lot
Somewhat
Not much
Not at all
18. How comfortable are you using digital payment methods on your smartphones?
Very comfortable
Comfortable
Neutral
Uncomfortable
19. What is your primary reason for using digital payment options?
Convenience
Security
Speed of transactions
Rewards and incentives
20. How important is the availability of digital payment options when choosing where to
shop or do business?
Very important
Important
Somewhat important
Not important
21. Do you find it easy to keep track of your expenses when using digital payment methods?
Very easy
Moderately easy
Somewhat difficult
Very difficult
22. Have you ever encountered any difficulties or issues while using digital payment
systems?
Yes, frequently
Yes, occasionally
Rarely
Never
23. What factor do you consider most important in building trust in digital payment systems?
24. What feature would make you more likely to trust a new digital payment system?
25. Would you be more likely to trust a digital payment system that offers comprehensive
fraud protection?
Yes, significantly
Yes, to some extent
No, not really
No, not at all
26. Which communication method would most effectively enhance your trust in a digital
payment platform's security?
27. How influential are recommendations from friends and family in building your trust in
digital payment platforms?
Very influential
Somewhat influential
Not very influential
Not influential at all
28. How would a loyalty program or rewards system impact your trust in a digital payment
platform's credibility?