Manufacturing of Leg Band Organizer with Data Storage

by

Abigail Esguerra
Mark Dave Magboo
Joy Marie Paz Magbanua
Zaldy Magbanua
Jocelyn Mercado
Jinnifer Sabio
Company Overview CAPA Co,
The researchers came up with the design of
the Company logo, which is simple but unique
and have a meaningful reflection with the
company.
The company logo bears the name of the
company which emphasized what is the
company’s target market. The name came
different towns and province (Cabuyao,
Calamba and Pampanga)
Company Overview

Types and Forms of Organization like in any starting business, it is important to

determine or consider which form of organization should be put up. Thus, a company must
be prepared in all any accountabilities and obligations that are being required in putting up a
business. CAPA Corporation, decide to engage in a corporation type of business because
this proposed project requires outsized amount of capital. CAPA Corporation shall be a
manufacturing type of business. We will buy products to be used as a material in creating
new product. There will be changed of the product purchased. CAPA Corporation, production
process is a combination of raw material, labor, and factory overhead. Thus, manufactured
products will be sold to clients.
Company Overview
Company Mission Company Vision

To entertain, inform, and inspire people around

To become a preferred supply
the community through the power of unparalleled
chain logistics company applying
storytelling, reflecting the iconic brands, creative
insight, service quality, and innovation
minds, and innovative technologies that make ours
to create sustainable growth for
the communities premier safety company
business and society.
Company Overview
Organizational Chart
Product Overview
Leg Band Organizer with Data Storage

The packaging of the proposed customized leg

band organizer with data storage is shown in Figure
9.
It is shown that the logo has different colors for we
are customizing different kind of leg band to
different breed of birds.
The product logo will be remembered by the
customers because of the image of colorful and
unique that depicts the product which catches
attention of the target customers.
Product Overview

Product Drawing
Product Overview

Product Dimension
Product Overview

Product Dimension
Product Overview

Product Specification and Material selection

Materials
❑ Metal spoke and nipple kit ❑ Holds the Leg band

❑ Metal Rod ❑ Holds the metal spoke and nipple kit

❑ Plastic case with cover ❑ Holds the metal rod and metal spoke assembly

❑ PVC tube (transparent) ❑ Secure the fittings of PVC tube (black)

❑ Shrinkable tube ❑ Covers the metal spoke to avoid corrosion

❑ PVC tube (black) ❑ Separator and spacer of metal spoke

❑ Foam and foam pad ❑ Matting and spoke and nipple stopper

❑ Storage device ❑ For storing the information of birds

❑ Rubber pad ❑ For isolation and cover the usb

❑ Screw, nut and clip ❑ Hold the usb cover

❑ Plastic pad ❑ Hold the usb

Market Analysis
Historical and Projected Demand

# of # of
Year Population Year Population
Breeders Breeders

2022 16,598,750 460,000 2032 21,206,381 671,158

2021 16,598,749 460,000 2031 20,693,189 657,280
2020 16,197,062 448,868 2030 20,192,418 643,738
2019 15,795,375 437,736 2029 19,703,764 630,523
2018 15,403,650 426,880 2028 19,226,936 617,629
Historical Projected
2017 15,021,639 416,294 2027 18,761,647 605,046
2016 14,649,102 405,970 2026 18,307,618 592,768
2015 14,285,805 395,902 2025 17,864,577 580,788
2014 13,931,517 386,083 2024 17,432,257 569,097
2013 13,586,015 376,508 2023 17,010,399 557,689
Market Analysis
Historical and Projected Supply

Since there's no actual Survey yet

Demand = 100% 460,000 Breeders (Region 4A)

Supply = Output / Day 795 Units/Day

Market Analysis
Production Capacity

WORKING HRS / DAY

MAX OUTPUT=
HIGHEST TASK TIME

480 MIN
MAX OUTPUT=
540 SEC

28800 SEC
MAX OUTPUT=
540 SEC
MAX OUTPUT= 53.33 53 UNITS/DAY
Market Analysis
Market Share (Useful Life Integrated)

3 years

For new and improved version of the product

Change price can be lowered to allow new customers to buy
Change place products can be sold in different locations
Market Analysis
Factors Affecting the Market

Uniqueness and advancement in

technology which is the USB data
organizer
Market Analysis
Factors Affecting the Market

3 Factors Affecting Market

1. Threats of New Entry

2. Government Policies
3. Capital Requirements
Market Analysis
Factors Affecting the Market

Threats of New Entry

Competitors can have a significant impact on an
organization's business model, product
development and pricing structure.
Market Analysis
Factors Affecting the Market

Government Policies
Legislation - Increased regulatory compliance,
Increased taxes, Reduced production
Market Analysis
Factors Affecting the Market

Capital requirements
Rising cost, due to inflation & business
decisions, prices can fluctuate, compelling the
purchasing organizations to make adjustments
to remain profitable.
Market Analysis
Factors Affecting the Market

Population Change
Current population size will affect future market
demand through prices and supply elasticity
Market Analysis
Factors Affecting the Market

Demand of the Product

This includes the product's price, perceived
quality, advertising spend, consumer income,
consumer confidence, and changes in taste and
fashion.
Market Analysis
Factors Affecting the Market

Life Cycle of the Product

Product life cycles are used by management and
marketing professionals to help determine
advertising schedules, price points, expansion to
new product markets, packaging redesigns, and
more
Market Analysis
Factors Affecting the Market
SWOT Analysis

.
STRENGTH WEAKNESS OPPORTUNITY THREATS

Uniqueness of the New Product in High Demand in the Government permit

Product Industry market and regulation
Quality of the No Client yet Market ready for Meeting customer’s
product development standard
Market Analysis
Factors Affecting the Market
PESTLE Analysis

Economic Technological Environmental

Political
.
Factors Social Factors Legal Factors
Factors Factors Factors

The work to
Recent change Currency Change in society’s obtain
thinking about License Waste
of president changes taking care of birds environmental
certifications
Government Health and
Taxes Regulations Policy
Policy Safety Hazards
Change in trade
Inflation Legislation
agreement
Market Analysis
4 P’s

PRODUCT

The product will be called Leg Band Organizer with

Data Storage. This organizer has a built-in data
storage.
Market Analysis
PLACE

Pet Shop
It is a retail business which sells
different kinds of animal in the
public
Market Analysis
PLACE

It is a retail business which sells

different kinds of poultry products
Market Analysis
Promotion
Printing Advertisement
a long strip of cloth bearing a slogan or
design, hung in a public place or carried
in a demonstration or procession
A flyer (or flier) is a form of paper
advertisement intended for wide distribution
and typically posted or distributed in a public
place, handed out to individuals or sent
through the mail
Market Analysis
Online Advertisement

Online advertising is a marketing

strategy that involves the use of the
Internet as a medium to obtain
website traffic and target and deliver
marketing messages to the right
customers. Online advertising is
geared toward defining markets
through unique and useful
applications.
Market Analysis

Pricing

Consumable Cost per/unit (ongoing canvassing)

Labor Cost ₱253,015.20 (initial direct labor cost)

(consumable cost not
Initial manufacturing Cost ₱253,015.20 included)

Total Payout Per

Part Qty Labor Cost Monthly Monthly/1Manpower Month

Direct Labor Operator 15 ₱ 457.33 30 ₱ 13,719.90 ₱205,798.50

Direct Labor Quality Inspector 3 ₱ 524.63 30 ₱ 15,738.90 ₱ 47,216.70