Professional Documents
Culture Documents
The Digital Cupid The Impact of Filipino
The Digital Cupid The Impact of Filipino
The Digital Cupid The Impact of Filipino
Submitted to the
Department of Communication
COLLEGE OF ARTS AND COMMUNICATION
University of the Philippines Baguio
In partial fulfillment of the requirements
for the degree of
BACHELOR OF ARTS IN COMMUNICATION
MAY 2015
ii
by
By
ABSTRACT
Clemente, Jedidiah Reuben C., Elijah Marie B. Daguio, and Anjaliegh Masie S. Panes.
2015. “The Digital Cupid: The Impact of FilipinoCupid.com on the Attitudes of
Filipino Women towards Online Dating.” Bachelor’s thesis, University of the
Philippines Baguio.
This study investigated the world of niche online dating in Barangay Arnedo,
attitudes of the female online daters towards online dating. The researchers interviewed
Filipino women who have been using FilipinoCupid.com for at least one year. Fifteen
(15) women aged 18 to 45 were interviewed about their online dating experiences.
Data gathering was divided into two phases. The first phase began with the search
could be verified and who we can contact again for verification and follow-up interviews,
knows other women that date online. Questionnaires were also employed to collect
respondents’ demographic data and to know their online dating habits and activity. The
second phase of data gathering involved one-on-one interviews with the respondents.
Data from the questionnaires were analyzed quantitatively. Data from the interviews, on
the other hand, were analyzed qualitatively. The researchers used Marshall McLuhan’s
This study proved that the online dating site FilipinoCupid.com has a significant
impact on the attitudes of Filipino women towards online dating. Moreover, the study
discovered the reasons and motivations of these women for engaging in online dating.
iv
TABLE OF CONTENTS
PAGE
Title Page i
Approval Sheet ii
Abstract iii
Table of Contents iv
List of Tables vi
List of Figures vii
CHAPTER
I. INTRODUCTION 1
Background of the Study 1
Statement of the Problem and Objectives 3
Objectives of the Study
Significance of the Study 4
Scope and Delimitation 4
REFERENCE LIST 77
APPENDIX A : Written Consent for Participation in Research 83
APPENDIX B : Survey Questionnaire 85
APPENDIX C : Interview Guide Questions 87
APPENDIX D : Respondents’ Profile 88
APPENDIX E : One-on-one Interview Transcription 89
vi
LIST OF TABLES
NO. PAGE
LIST OF FIGURES
NO. PAGE
1 Conceptual Diagram 30
2 Operational Diagram 32
3 Respondents’ Age 40
4 Screenshot of Google search results for the keyword “filipina dating” 46
5 Places where respondents access FilipinoCupid.com 47
6 Respondents’ frequency of using FilipinoCupid.com 48
7 An advertisement of FilipinoCupid.com 68
1
Chapter I. Introduction
Means and patterns have progressed through time. Inventions and innovations in
communication technologies have enabled drastic changes in the way people perceive
and utilize mass media. This chapter describes how one of the latest media technologies,
namely the Internet has altered many people’s communication experience, their
The dawning of Internet age in the early 1990s and widespread commercialization
the way for faster and easier communication even across nations (Lyon 2002; Hanson
technologies that facilitate both human communication and the interactive sharing of
information through computer networks including e-mail, chat, instant messages, and
interpersonal communication, enabling people who live even continents apart speak with
one another real-time and at a very minimal cost. The world became a digital gap away
and geographical boundaries and time zones do not seem to matter as much as they did
decades ago.
This is the ultimate manifestation of Marshall McLuhan’s studies that argued that
the world would soon be a global village. McLuhan’s studies dates back to the 1950s to
1960s and at that time were not highly appreciated. It was then too bizarre and futuristic.
2
(Levinson 2000).
Nowadays, the Internet plays a very important role in creating and transmitting
values, beliefs, perceptions, and culture among its users. For one, talking with strangers
over the Web has become somewhat normal. Eventually, many people who met online
started to enter a romantic relationship with someone they met online. Internet dating or
online dating has become globally popular since it was introduced to the public in early
1990s (Finkell et al. 2012). Online dating has then become a favored avenue for millions
of individuals seeking for potential partners as it affords them to connect to more people
in a way that is both time and cost-efficient (Lawson and Leck 2010).
researchers have done studies about online relationships and online dating among
Filipinos (Rondina 2004; Morales 2004; Dela Cruz and Publico 2005; Dumlao and
Mangyao 2010; Gutierrez and Oca 2012; Malitao and Seastres 2012). The prevalence of
online dating in communities around the country such as Barangay Arnedo, Bolinao,
geographic location, farming and fishing are the residents’ primary sources of income.
Most women in Barangay Arnedo, who engage in online dating, work as market vendors
and fish sellers. These women date online through FilipinoCupid.com, “a specialist
dating and matchmaking website that assists people from the Philippines and Western
Filipinaheart.com, was founded in 2006 and to date is subscribed by over two million
3
Filipino women. It allows Filipino women to search for potential romantic partners from
other countries.
General Objective
Specific Objectives
2. To illustrate the online dating activity and habits of female online daters in
FilipinoCupid.com
dating; and
Having an account in any social networking sites (SNS) like Facebook, LinkedIn,
Twitter, and Tumblr has become a trend. The significant number of SNS users paved the
other people's profile, editing pictures to be posted and other activities involving how a
user presents their virtual selves has become a huge part of individuals who use social
networking sites. Those activities are significant as looking neat and pleasant in face-to-
face interaction (Kim 2002). Because of that, those different social networking sites are
now subject to criticisms, scrutiny, and researches. With this in mind, the researcher
study considered females aged 18 to 45, who lives in Barangay Arnedo, Bolinao,
online dating.
The method used in gathering data for this study is qualitative research. The
One-on-one interviews were conducted with the respondents in line with their answers on
the questionnaire.
The answers were analyzed with the use of Marshall McLuhan’s theory of Media
Ecology.
6
This chapter presents a review of related literature that provides the necessary
background for the purpose of this research. It also presents the theoretical and
conceptual basis of this study, and an operational model that will be utilized by the
This section features books, journals, articles, and prior studies such as theses,
dissertations, and conference proceedings that helped us better understand our topic,
problem, concepts, and their interrelationships. This chapter discusses the Internet and
how it has altered communication patterns; how online dating has changed the formation
of romantic relationships; and how online dating has affected the perspectives of the
research participants.
This section narrates how the Internet has changed the way people view and
utilize the mass media. It describes how Marshall McLuhan’s ideas have been relevant
Marshall McLuhan’s Understanding Media dates back to the sixties. However, its
(1964) argued that the media are extensions of man. Through the cyberspace, or the
“space” shared over the Internet, McLuhan’s idea of media being extensions of man has
become more evident. The Internet is now considered to be a very efficient and one of the
was not available in older forms of mass media (Henten and Tadayoni 2008). In a classic
McLuhan sense, therefore, the Internet indeed serves as an extension of man (Bakker and
Sádaba 2008).
extension of man’s eyes – enabling him to see the world through photos and videos
uploaded on various websites. The Internet also serves as an extension of man’s ears, like
providing the opportunity to hear recorded sounds that are shared on the Web, such as
speeches of important and prominent people. The Internet has also become an extension
of one’s thoughts. What used to be written in a diary tucked under the sheets for privacy
has become public – shared with one’s friends and followers on social media.
village. The term seemed somewhat out of place when McLuhan coined it in the 1950s as
communication scholars thought it was too bizarre and impossibly futuristic (Levinson
2000). Today, however, the reality that we are living in a global village could not
possibly be more evident. Perhaps one of the most practical evidence of this is that,
today, interested citizens from all over the world can easily know what is happening in
8
other parts of the world by reading thousands of newspapers and magazines that have
made their way on the World Wide Web (van der Wuff 2008).
Living in a global village has also proven to be of great help, especially in times
of need. When a natural disaster hits a country, for example, news and appeals for help
reach other nations faster than it ever did. Memories of how super typhoon Yolanda
devastated the Visayas region and how fast support of different sorts came from different
countries are still very vivid in the minds of many Filipinos. Through the help of several
countries who knew what has happened because of updates posted on the Internet, the
our neighbors in this global village — wasted no time in sending whatever help they
could give (Lum and Margesson 2014). Mobilizing people has never been as fast, and in
This age of www’s and dot-coms has caused evident changes on how people
perceive and use mass media. No other medium has offered its users so much power and
opportunities. The Internet has exceeded the functions served by the older media as
Internet has also become “a strong personal communication vehicle” (Bakker and Sádaba
2008, 87). Through the Internet, one can enjoy real-time conversations with people who
live even in another continent. Anybody who used to communicate with people overseas
through snail mail would attest how the Internet has eroded geographical boundaries and
and how it has changed the course of relationship development for many individuals.
This section also discusses how the Internet has not always been accepted as a
“relationship builder” and how theorists used to critique it for supposedly ruining “real”
relationships.
The Internet is one of the newest media industries and a proof and product of the
“progressive trend toward the expansion of human knowledge” (Hanson 2008, 13). The
dawning of Internet age in the early 1950s and its widespread commercialization in 1960s
have given way to innovations in communication, primarily by paving the way for faster,
easier, and more cost-efficient communication even across nations (Lyon 2002; Hanson
that facilitate both human communication networks including e-mail, chat, instant
messages, and Web pages” (Barnes 2003, 4), geographical boundaries and time zones no
However, the Internet has not always been a star and computer-mediated
communication has not always been popular. A school of thought pioneered by Beninger
communication (CMC) couldn’t satisfy the human need for meaningful relationships
because it alienates and leaves the individual unfulfilled. Furthermore, they argued that
the limitations of CMC do not provide a constructive start for relationship and hence
cannot be a venue for meaningful friendships (quoted in Dela Cruz and Publico 2005).
10
interpersonal relationships. Theorists and critics such as Zuboff (1991), Reid (1991;
1997), and Besser (1995) argued that the Internet is detrimental to interpersonal
Walter Dela Cruz and Marco Publico (2005) conducted a study on how selected
Baguio-based Internet users utilized Internet to interact with people who they have never
met outside the cyberspace. They found out that a significant number of respondents do
not consider meeting any of the chatters outside the computer-mediated setting primarily
because they may have perceived that “friendships” made in cyberspace are “cold and
impersonal” and the person met in the chat room is not perceived as someone who could
On the other hand, researchers from more advanced countries that had more
Internet users suggested that CMC is just one of the manifestations of the evolution of the
patterns and means of communication. When Dela Cruz and Publico conducted their
study in 2005, the percentage of Internet users in the Philippines per 100 people was only
5.4% (World Bank 2015). Dela Cruz and Publico mentioned in their study that their
research participants only accessed Web services from Internet cafés. It therefore implied
that they only had limited time for interaction with their chat-mates, hence they were not
able to build strong connections that would have led to healthy relationships. We say it is
not the CMC per se. It is not that CMC is not a feasible tool for maintaining relationships.
Instead, it is the limited time that Dela Cruz and Publico’s participants were able to spend
with their chat-mates. Any relationship, even those that are built in the ‘physical world’
11
rather than within the cyberspace, would suffer if connections are limited and if no
significant amount of time is spent together. Time and regular communication are very
much important in any interpersonal relationship, and without those two, any relationship
In the West, particularly in the United States, on the other hand, the Internet has
already been accepted as a social institution where people can expand their social
networks and build and maintain interpersonal relationships since the late 1990s (Anstey
1999; Raney 2000; McKenna, Green, and Gleason 2002). Furthermore, Communication
Studies Professor Nancy Baym (2002) argued that there were actually individuals who
have successfully used the Internet to initiate and maintain what turned out to be healthy
and happy relationships. During that time, Internet connections were already fairly
common in homes and offices in the United States. It therefore implied that these people
who claimed to have been able to build and maintain strong and happy relationships over
the Web had constant access on the Internet. They did not have to go to an Internet café
because they can talk with their chat-mates anytime – even in the comfort and privacy of
their homes.
would cause higher chance of developing a relationship (1971). This covers both
friendship and romantic relationships. In the U.S. where it was already common for
households and offices to have their own Internet access as early as the 1990s, more
people had higher tendencies to spend more time online. They thus have better chances of
sharing more conversations and eventually building deeper relationships with people who
found out that individuals who spent more time “nurturing” the relationships within the
eventually meet face-to-face and continue with the relationship. She debunked the idea
that CMC disrupts people from enjoying healthy interpersonal relationships and argued
that just like face-to-face relationships, the willingness of people to invest time and pour
their heart out are the key to enjoying healthy interpersonal relationships.
Dumlao and Mangyao (2010) examined how gays in Baguio City use the Internet
as a “relationship builder.” They found out that two chatters are highly probable to meet
online when social media are used strategically – that is, when they engage in effective
self-presentation and finally earn the trust and interest of another social media user. Dela
Cruz and Publico (2005) also considered one’s online profile in social networking sites as
extension of their physical bodies. They explained that as one grooms his or her physical
body in order to become more attractive, so does users of social networking sites invest
time in maintaining and revising their online profiles. Creative and successful online
embodiment is the key to attracting people in the cyberspace. Bromseth and Sunden
(2013) explained that “thinking online embodiment through notions of play and
performance is thinking through the many ways in which body is created, recreated, and
evoked in online worlds through image, text, and sound” (275). The Internet gives users
13
the liberty to create an image according to their tastes and desires. Online embodiment
allows a person to look and be at his or her best – at least within the cyberspace.
We therefore say that CMC-based relationships are not very different from face-
to-face ones. For one, they both start with attraction. This is not necessarily about being
interests are what usually lead two persons together. The willingness to invest time with
the other person is what sustains the relationship in the long run. Computer-mediated
communication can be a tool for building and maintaining relationships if people would
be willing to spend time together. Perhaps two chat-mates can arrange a common time
Interestingly, online gaming has also become an avenue where people meet their
sweethearts. Gutierrez and Oca (2012) interviewed 10 dating couples who met through
Philippine Ragnarok Online for their undergraduate thesis entitled Online Game
Their participants revealed that “they developed and maintain their romantic relationship
in game” although they also go on “real-life” dates sometimes (63). All of their
respondents said that they communicate almost everyday. Furthermore, since most of the
couples are geographically far from each other, they mostly depend on CMC such as
Facebook to maintain their relationship. All 10 couples have been in the relationship for
more than a year, one couple got married and another couple got engaged. Those couples
were able to maintain the relationship through Facebook, Skype, and phone calls. The
14
key was to decide that they want to get on with the relationship and commit to spend time
Online Dating
This section discusses what online dating is in the view of previous researchers
and participants.
Humans are by nature relational beings, making dating and romantic relationships
an inevitable part of life (Anstey 1999; Seifert, Hoffnung, and Hoffnung 2000; Wood
2010). As means of communications and patterns of courtship and dating evolved, the
Internet dating or online dating has become globally popular since it was first
introduced to the public in the early 1990s (Finkell et al. 2012). Online dating has then
become a favored avenue for millions of individuals seeking for potential partners as it
affords them to connect to more people – or more potential dates – in a way that is both
time and cost efficient (Lawson and Leck 2010). Participants in Lawson and Leck’s study
also revealed that online dating “modified gendered interactions by allowing women to
behave more assertively and for men to be more open” (205). Gender-related
expectations are less evident if not absent in the cyberspace compared to the “real world.”
In patriarchal societies like the Philippines, some people still consider it inappropriate for
a woman to show interest or even just approach a man first. Online, however, it does not
seem to matter as much. A woman can send a friend request to a man she probably is
15
interested with and not be subjected to the hyper-observant eyes of others, especially the
search for a partner” (Masden and Edwards 2015, 1). The Internet has enabled users to
broaden their networks of people beyond telephones and snail mails did. Smith and
Duggan (2013) found out that in 2013, majority of Americans who are single and looking
for a partner resorted to online dating and mobile dating apps, reasoning that they see
online dating as a “better tool to find a better match for themselves because they can get
Back in the early 1990s, the terms “pen pal” and “phone pal” became fairly
common in the Philippines, especially among those who are looking for a partner.
Someone could get a friend’s friend home address or landline number and they would
begin exchanging letters and calling each other. These individuals usually did stick to just
one or a few pen pals or phone pals because sending snail mails and making calls cost
money. Unknown to many, the pen pal activity was later commercialized “when a male
national from a first world country tried to forge friendly relationship with women from a
third world country with a purpose of marriage” (Liu and Chen 2006, 1). It eventually
became a tool for the mail-order-bride industry as more women wanted to marry
foreigners with the belief that it would give them a better life (Liu and Chen 2006).
Commercialized dating will be further discussed in the succeeding parts of this study.
Online dating, on the other hand, is the more modern approach for finding a
partner. One can send emails and make video calls to more people without having to
worry about phone bills and whether the letter arrived safely at its receiver.
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This section discusses the reasons and motivations of people who participated in
refers to actions initiated by needs and aimed towards the realization if goals (Morgan
1961).
Online dating has been globally phenomenal for years now. Even in a small and
not very economically advanced town such as Bolinao, online dating has been a very
popular activity. It is therefore interesting to explore what gives people the motivation to
invest their time, energy, and even their resources to avail Internet services so they could
In Dynamics of Internet Dating, Lawson and Leck (2010) cited “reducing their
loneliness, obtaining comfort, and finding fun and excitement” (206) as the main reasons
why their participants engage in online dating. This can be observed in individuals who
have just got divorced, widowed, or broken up with their partners. The companionship
offered by their computer, or more accurately, the person behind another computer,
makes them feel less alone. They enjoy having little talks with one another and when they
Miller (2011) found out that another major reason why people engage in online
dating is that it worked for someone they know, perhaps a family member, a friend, or a
colleague, and they wanted to see if it would work for them too.
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Word of mouth may be the oldest way of informing others. In provinces and small
towns in the Philippines were knowing one another and engaging in kwentuhan or the
sharing of stories with one’s relatives and neighbors is a way of life, word of mouth may
be one if the not the most used information, news, and even gossip source.
Newer studies indicate that niche dating is one of today’s trends in online dating.
Marlei Martinez (2011) defined niche online dating as “a specialized type of dating, a
phenomenon in which men and women date within specific identity pools such as
specialized racial, ethnic and interest groups” (8). For her honors thesis at Syracuse
Angeles City, Pampanga in using niche online dating. This is classified as niche dating
because foreign men, particularly Americans and Europeans wish to have a Filipina as
their wife, because of the world-known traits of Filipinas that make them ideal wives—
submissive, industrious, and caring, among many others (Lloyd 2000; Martinez 2011).
On the Filipino women’s part, Martinez (2011) found out that online daters in Angeles
City use niche online dating for various reasons, most notably searching for hope,
searching for love, searching for a career, searching for escape, and searching for
Blossoms.com and MeetFilipinaGirls.com, which has United States visa and immigration
support links. Martinez therefore concluded that it is possible that “niche online daters are
searching for more things than just love, like maybe US citizenship” (25). Martinez
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furthermore stated that “the advancement of technology across the seas not only provides
Martinez also revealed that one of the main motivations why Filipino women in
Angeles City, Pampanga engage in online dating is their search for hope, primarily for a
better life. She explained that this includes the desire to have a better socio-economic
The belief that a better socio-economic status can be realized abroad, especially in
America has been around for decades. This led many women all over the world,
life. This led to international marriage brokers (“IMBS”), otherwise informally known as
In his paper The E-mail Order Bride as Postcolonial Other: Romancing the
Filipino women as mail-order brides. Rondina (2004) argued that online dating is a
modernized mail-order bride system. He explained that for the longest time, Filipino
women are represented as “docile, subservient and ideal wives for First-World, primarily
American husbands” (5). He furthermore stated that Filipinos still hold on to the idea that
Americans are saviors and knight in shining armors who would rescue them from the
difficulties of life. Rondina (2004) explained that this incredible faith of Filipinos to
colonization. Rondina stated that “in the recurring fairy-tale rescue narrative, the Filipina
the damsel is rescued many times over: from Spanish oppression at turn of the century,
from Japanese atrocity during World War II, and from the shackles of poverty in the
For decades, many beliefs and notions have caused the idealization of Americans
as husbands. Probably the most common is the notion that marrying an American is the
best and easiest way to achieve a better life. For one, there still lies the belief that
entering Uncle Sam’s Land of the Free would allow women to experience the niceties of
life. They also see American men as better provider (Lloyd 2010). Furthermore, the white
concept of beauty is still very much prevalent in many parts of the world, including the
Philippines. Because of this, many women desire to have milky white skin and pointed,
high-bridged nose. They favor men who posses these qualities because they think that
Filipino women who use FilipinoCupid.com. Moreover, it highlighted the various reasons
of Filipino women in Angeles City, Pampanga for engaging in online dating. This study
also aims to enumerate the reasons of Filipino women in Arnedo, Bolinao, Pangasinan
for engaging in online dating. Therefore, this study will investigate if women in Arnedo,
Bolinao, Pangasinan have similar reasons or if they have other reasons. Similarly,
Lawson and Leck’s study categorized reasons why Americans utilize online dating. The
results of this study will confirm if those reasons also apply in the context of the
romance online. This will help us explain the attitudes of Filipino women towards online
Internet users can filter what they share about themselves online. Some
individuals abuse this feature by claiming that they are not married or in commited
relationship. This sub-topic describes the soaring cases of infidelity on the Internet and
Marriage is grounded within a powerful moral and cultural code where sexual as
institution that presupposes monogamy and faithfulness. Mileham (2007) did a study on
online infidelity, where she had 86 married participants, of which 76 were male and 10
were female, take part in in-depth, open-ended interviews. Results showed that online
flirting made the respondents desirable, not necessarily in sexual aspects, but they
explained that it felt great to have someone fun to talk with. While others reported that
they simply enjoyed the various benefits caused by having multiple partners.
Malitao and Seastres (2012) studied the video game Fiesta, a Massively
Multiplayer Online Role Playing Game (MMORPG) where “the players create their
avatars or representations of themselves to roam around and play by killing monsters and
other similar activities to gain points if XP, and strengthen their avatar, otherwise known
as “leveling up” (1). Other than leveling up, Fiesta also offers its players the option to
mingle and chat with other players. This is essential in the game because as the player’s
level goes up, the gamer’s character faces more difficult challenges, “leaving the players
with no choice but to fight in groups called parties and cooperate with each other to
defeat stronger monsters… and as they help each other, they can socialize and make
21
friends” (1). Having more in-game relationships with another player allows more ways to
contact the other if he or she is online. If a player adds another player as a friend, he or
she may know if that player is currently online or not; thus giving more connection and
mates, and guild mates.” Most MMORPG now include marriage systems, where “two
characters are enclosed by an in-game contact.” Marriage grants a “summoning” skill for
the couple, where a spouse can move a partner to his or her location. Other games, such
as Ragnarok Online give more couple skills, which are basically “for deepening the
couple’s relationship, such as sacrificing one’s hot points or life to replenish the partner’s
wherein the two individuals are bound by a less formal and committed contract.
Furthermore, online relationships “do not require the commitment of both individuals,
thus unfaithfulness is not rare” (76). The researchers, who both played Fiesta on a regular
basis, furthermore stated that unfaithfulness and polygamy is rather common and to some
extent expected in online gaming. The main reason for this is the players’ desire to get
Meanwhile, people guilty of “real-life” infidelity claim that they somehow enjoy
benefits of their unfaithfulness. Hertlein and Sendak (2007) noted that the “positive
mirroring of the self” (8) is one major driving force for online infidelity. Hertlein and
Sendak revealed that some involved partners cited the relationship with the affair partner
as a something that made them feel better about themselves, including feeling more
22
confident, attractive, and desirable. Most scholars agree that the third party fills a deficit
in one’s life via undivided attention and greater appreciation of the person. The involved
partner may shift their emotional energy and intimacy away from the uninvolved partner
toward another.
These studies will be useful in this research since some of our respondents are
married or in a domestic partnership. This will help the researchers explain why they still
engage in online dating even though they already have a husband or romantic partner.
Self-concept
This sub-topic talks about how one’s sense of self is affected by various factors
brought about by their engagement in online dating. Literature about self-concept, agents
of socialization, and one’s significant others will help us better understand how our
research participants shape their view of themselves through various factors such as the
feedback of their significant others like their family members and friends; and the
From the theories of self from classic social psychology (Cooley 1902; Mead
1962) to the newer studies about one’s sense of self (Wood 2013; DeVito 2015), it has
been explicated that the self can only be understood through the individual’s participation
in interpersonal communication.
Self-concept, also called sense of self, is the “structured way of thinking about
[oneself] that helps [one] to organize and understand who they are based on the views of
others” (Seifert, Hoffnung, and Hoffnung 2000, 300). It extends beyond one’s peripheral
23
characteristics such as physical features but also encompasses the deeper aspects of
oneself such as “emotional states, talents, likes, dislikes, values, roles, and so on” (Adler,
Proctor, and Towne 2005, 46). Self-concept is, simply put, how one perceives oneself. It
is how you process and make sense of “your feelings and thoughts about your strengths
Among the primary factors that affect one’s self-concept are one’s family, peer
groups, society, and even the mass media. Sociologists call them the individual’s agents
argued that one’s self-concept is largely influenced by (1) how one is viewed by one’s
significant others; (2) how one evaluates his or her own feelings and behaviors; (3) how
one compares himself or herself to others; and finally, (4) the teachings of his or her
culture.
especially value (Giddens 1989; Macionis 2010). This includes one’s family members,
In addition, an individual also draws his or her form of self-image by the process
of social comparison, wherein one evaluates oneself in terms of how he or she compares
with others (Adler, Proctor, and Towne 2005). For example, a person who dates with
strangers over the Internet may find the activity accepted if everybody else in his or her
Individuals tend to base their ideas of what is accepted and what is frowned upon
on the teachings of their culture. Social scientists therefore consider one’s cultural
ultimately, self-concept (Giddens 1989; Macionis 2010). In a collectivist nation like the
Philippines, conforming to the teachings of one’s family and culture is very important.
This section discusses how the Internet has changed the way people view
identity processes in meaningful ways” (Ellison 2013, 2). She furthermore stated that
social media “have the potential to affect identity – to reshape how individuals view
themselves and others” (2). Ellison explained that these modern technologies, particularly
social media, given its interactive nature, have the ability to affect the users’ perspective
on things.
Fiore found out that online dating has “the potential to shape how people attract one
another, date, and fall in love” (Fiore 2004, 13). Fiore explained that engaging in online
dating and other social networking sites affects the behavior and preferences of people
seeking relationships. For one, the notion of marrying one’s one true love is catered to by
“the ability provided by online dating to sift quickly through tens of thousands of
potential mates to the desire of a user to find a potentially elusive love match” (14).
25
Online daters furthermore believe that searching and matching within an online
dating site is far easier than looking for a mate offline. This is because online dating sites
afford them the ability to “search the set of profiles based on constrained descriptors such
as age, eye color, and religion, and sometimes by keywords in the free-response
is the process by which an individual gets educated about and accustomed with the proper
concerned. This can be likened to socialization where an individual learns about the
norms and what is frowned upon in the social group where he or she belongs (Macionis
2010); except sexualization’s sole concern is to educate a person about the culturally
patriarchal societies are related (Smolak and Murnen 2011). Objectification is usually
may seem, women are still perceived as weak and subordinate (Abrera, Lopez, and Queri
2007).
attractive body is “important not only to appeal to men but also to be successful in all
26
areas of life” (Smolak and Murnen 2011, 54). Furthermore, sexualization teaches girls
and women that attracting a man “will ensure financial stability and personal safety” (54).
Objectification can take a variety of forms (Smolak and Murnen 2011). It can
object – a “tool” for having a foreigner husband or partner who can be their companion
and hopefully, a source of financial support. In this case, the body is not necessarily
viewed as a sexual object. Instead, it is viewed as something that has emotions and needs
that have to be fulfilled; but the interesting thing is that it is also the tool used to meet
those needs. They are humans. They are women who need to feel appreciated. They also
need monetary support to live. They use their bodies and computer technologies as
Synthesis
computers became a part of everyday life and “modernized” methods of courtship and
dating became a part of life, computers became a recognized and accepted avenue where
After carefully studying these pieces of literature and considering our own
computers, and the Internet, we conclude that the Internet can be a very effective tool in
Bear in mind, however, that the Internet is first and foremost a ‘tool.’ Hence, it
has plenty of other uses. The Internet being a ‘tool’ that has several functions is not
Theoretical Level
Media Ecology
the way people think, act and feel. Improvements in technology produce changes in both
culture and social order; that technology inevitably causes changes in the society’s
culture and structure, and how people behave. He has a catchy way of putting it, “We
shape our tools and they in turn shape us” (Littlejohn and Foss 2008). “Changes in
meanings that in turn shapes our perceptions, experiences, attitudes, and behavior”
McLuhan’s theory of media ecology is best understood through the phrase “the
medium is the message.” He argued that the medium is as important as the message itself.
We focus too much on the content and fail to notice the medium. Media ecology,
therefore, seeks to understand social and cultural changes by the studying the medium.
McLuhan used human history, which he divided into four periods, to further
The first period is the Tribal Age or Pre-literate Age where people communicated
through the sense of hearing, touch, taste and smell but the sense of hearing was on the
top for people during this age communicated verbally or orally. They became “detached
observers” or “they acted and emotionally reacted at the same time” (Littlejohn and Foss
2008). In this stage, conformity with the society was the rule.
The second period is the Age of Literacy. The technological development in this
age was the invention of phonetic alphabet. This era saw the dominance of the sense of
sight because writing became the way of communication. When people of this age
learned how to write and read, they became independent thinkers and learned not to
depend on others.
The Print Age is the third period of human history. Here, people depended on the
printing press after the invention of the phonetic alphabet. The sense of sight and the
ability to read are very much important in this period because of the print revolution.
People learned not to go out to be knowledgeable because prints made information very
accessible to everyone. The print revolution caused the explosion of the society. The
The fourth period is the Electronic Age. This is where we are now. The
telephone, radio, television, computer, and Internet are some of the inventions that people
use to instantly communicate. In this era, our society is not fragmented anymore. We
retribalize, a term coined by McLuhan, or become united and dependent on each other
again like in the Tribal Age where conformity is the society’s rule. It caused the society’s
The four periods highlight how media innovations affect people from different
29
ages of human history. People learn to adapt to every new media technologies and they
let these innovations dominate them and change the way they perceive the world. “A
medium shapes us because we partake of it over and over until it becomes an extension of
Conceptual Framework
media as a “generic term for all human-invented technology that extends the range,
specific type of media; for example, a book, newspaper, radio, television, telephone, film,
website, or email” (322). Hence, the medium exists in many forms, e.g. Darna is a comic
Shaping of
Perceptions,
Medium Message Experiences,
Attitudes and
Behaviors
With the advent of the Electronic age came the return to the global village. Global
village is McLuhan’s term to define how we “depend on media for information, and
possibly guidance – clarification – with which we form our concept of the world”
(Watson 2003), and how this process binds us back together. “After three thousand years
imploding. During the mechanical ages we had extended our bodies in space. Today,
after more than a century of electric technology, we have extended our central nervous
system itself in a global embrace, abolishing both space and time as far as our planet is
The most evident example of this phenomenon in our generation is our use of
social media. We can communicate to anyone, anywhere and anytime we want. We can
interact with different people, known or unknown, wherever we are and at whatever
convenient time we have. We can even watch events around the world through websites
like YouTube. We can watch our kids grow even from distant places with the help of
Skype and other video chat applications. Our world became smaller and smaller with such
inventions.
In this theory, McLuhan also discussed his classification of hot and cool media.
Hot media are those which give us everything, we have less need of becoming involved
because they contain relatively complete sensory data like print, photographs, movies,
radio and hard sell commercials. Since they don’t require our involvement, we experience
somnambulism or the dulling of our senses. Cool media, on the other hand are those
which give little information and require our participation, some of them are television,
McLuhan stated that every form of innovations in the global village are
extensions of the human faculty. For instance, the wheel is an extension of the foot, the
book is an extension of the eye, the radio is an extension of the ear, the clothing is an
extension of the skin and the computer is an extension of the central nervous system.
In this age, when our central nervous system is technologically extended to whole
of mankind and to incorporate the whole of mankind in us, participation and commitment
to the Global Village are necessary. “Electric speed in bringing all social and political
associations. They are now involved in our lives” (McLuhan 1964). We can never act like
we are in Print and Literacy Age because we are in a village now where other people are
involved in our lives. Thus, we should be responsible enough as villagers because other
Operational Framework
In this study, the researchers will use McLuhan’s aphorism “the medium is the
relating “the medium is the message” with the attitudes of Filipino towards online dating
(Figure 2).
Pangasinan, FilipinoCupid.com is the dominant medium since it is the dating website that
32
most of the female online daters use. It delivers the message that foreign men are ideal
romantic partners. This shapes the attitudes of Filipino women in Arnedo, Bolinao,
Pangasinan towards online dating because they engage in it repeatedly and thus becomes
an extension of themselves.
Medium:
WEBSITE
(FilipinoCupid.com)
MESSAGE:
ATTITUDES towards
FOREIGNERS as
ideal partners
ONLINE DATING
attitude, and online dating. As seen on Figure 2, we used the image of a computer since it
the first page users see when they navigate to the website. The rightwards arrow indicates
that it is a process. It shows how the message is delivered to the female online daters. The
circle represents the female online daters. The message is inside the arrow because the
Foreigner – in this study, a “foreigner” refers to male daters from other countries,
particularly Americans
Offline – People not logged in to online communities such as Social Networking Sites
Online dater – a person who searches for a romantic partner through FilipinoCupid.com
Online dating – in this study, searching for a potential romantic partner from other
countries
Self-employed – Respondents who work as market/fish vendors and sea urchin suppliers
34
This chapter discusses the methodology that was used in the study. The details of
Research Design
This is a qualitative study that investigated the phenomenon of niche online dating
Data gathering was divided in two phases. The first phase began with the search for
and met with a key informant who referred us to some FilipinoCupid.com users in the
area. The researchers visited each respondent and asked for their consent to participate in
the study. Respondents were presented with a consent form written in English and
Filipino that outlines the general nature and purpose of the study, as well as the
The first phase also involved a survey questionnaire consisting of 8 questions for
the purpose of gathering information about the respondents’ demographics, and online
dating habits and activity. A filter question was included to ensure that the respondents
The second phase of data gathering involved one-on-one interviews with the
respondents. Guide questions were prepared to facilitate the flow of the interviews. Due
to the sensitivity of the topic, the respondents requested to be interviewed only by one of
the researchers, Ms. Anjaliegh Panes. Ms. Panes is a resident of Barangay Arnedo and is
35
someone personally known by most of the respondents. The researchers agreed that the
respondents would be more comfortable in answering the questions if Ms. Panes will
The interviews were done privately in the homes of each respondent and these were
video recorded and transcribed for analysis. The researchers chose to conduct the
The respondents in the study were Filipino women, age 18 to 45 years old, who
are residing in Barangay Arnedo, Bolinao, Pangasinan and have been dating online
Snowball sampling was used in order to locate respondents’ for the study. The
interviewing a key informant who is also a user of FilipinoCupid.com and knows other
women who date online on the same website. Soon the sample expanded because
Research Instrument
The main instruments of this study were questions and interviews. The survey
questionnaire asked about the respondents’ demographics, and their online dating habits
and activity on FilipinoCupid.com (see Appendix B). It was a preliminary to the one-on-
one interviews.
36
Guide questions were constructed for the one-on-one interview, but the
respondents were free to share any thought about the phenomenon of online dating, as
well as its effect on their personal lives. The interview guide consisted of open-ended
questions that allowed respondents to answer using their knowledge and/or feelings.
Schedule Activity
March 14-15, 2015 Data Gathering Phase I
- Visited Barangay Arnedo, Bolinao,
Pangasinan
- Meeting with key informant
March 21-22, 2015 Data Gathering Phase I
- Consent form and distribution of survey
questionnaires
April 4-5 Data Gathering Phase II
- One-on-one interview with first 8
respondents
April 11-12 Data Gathering Phase II
- One-on-one interview with last 7
respondents
April 13-23 - Transcription of respondents’ interviews
- Data Analysis
April 24, 2015 - Submission of first complete draft
May 4-23, 2015 - Thesis revisions
May 28, 2015 - Binding
37
The answers provided by the respondents from the survey questionnaires and
Answers from the survey questionnaires (see Appendix B for questions) were
analyzed quantitatively and were tabulated by the researchers in order to get the
frequency of answers per item. The data gathered were further illustrated in graphical
representations and tables, and were used to present the respondents’ demographics and
Question 1 was asked because the researchers wanted to determine how online
dating was introduced to the respondents and to investigate how it spread it to the
community since the first objective of this study is to discuss how female online daters in
FilipinoCupid.com. Question 2 was asked to locate the places where the respondents
choose to do online dating. Question 3 and Question 4 to identify the frequency and
amount of time spent on FilipinoCupid.com by the respondents. Questions 2-4 fulfill the
second objective of this study, which is to illustrate the respondents’ online dating
activity and habits. Lastly, Question 5 was asked to determine how long the respondents
have been using the website. This also served as a filter question since the researchers
were looking for respondents who have been dating online through FilipinoCupid.com
some demographic data about the respondents. In addition, the researchers also asked for
38
the respondents’ ages. This demographic data was used to give background information
about the respondents and was presented on the first part of the results and discussion
chapter.
Answers from the one-on-one interviews (see Appendix C for questions) were
analyzed qualitatively. The researchers transcribed the interviews for reference and
analysis. For the purpose of data presentation, the researchers assigned an alias for each
respondent to keep their data anonymous. The researchers chose common female names
in the Philippines as aliases for the respondents. The researchers ensured that the aliases
do not have any similarity to the respondents’ real names and cannot personally identify
them. Interview quotations were used in the results and discussion. The quotations were
since this is the subject of the study. Data gathered from Question 1 was used to construct
an operational definition of online dating. On the other hand, Question 2 was asked to
fulfill one of the specific objectives of the study, which is to determine the reason(s) why
Filipino women in Arnedo, Bolinao, Pangasinan engage in online dating. Data from
online dating. Answers for Question 3 and Question 4 were the basis for the discussion of
Data from the survey questionnaires and one-on-one interviews were compared to
further understand and explain the respondents’ attitudes towards online dating. The
researchers used Marshall McLuhan’s theory of media ecology to analyze the data.
39
This chapter presents the results from the gathered data. Quantitative data from
the survey questionnaire were discussed and presented in graphs and tables. Data from
Demographics of Respondents
Figure 3 shows the respondents’ age distribution. The researchers divided the
respondents’ ages in 3 brackets: 18-24, 25-34 and 35+. Majority of the respondents (8 out
of 15 or 53%) belong to the 18-24 age bracket. 4 of the respondents are over 35 years old.
Only 3 respondents are in the 25-34 age bracket. The mean age of respondents is 28 years
old.
27%
53%
18‐24
20%
25‐34
35+
According to Smith and Duggan (2013), “in terms of demographics, online dating
is most common among Americans in their mid-20’s through mid-40’s” (12). Their
survey on online dating and relationship found out that “22% of 25-34 years old and 17%
of 35-44 years old are online daters.” Data in our study suggest that online dating is most
common among 18-24 year old Filipino women. This statistical difference can be
explained by the difference in sample size. Smith and Duggan’s statistics were based on a
sample of n=2,552, (1,029 men and 1,223 women), while our statistics were based on a
sample of 15 women. Moreover, it can be said that Americans and Filipinos have
On the other hand, the statistical differences can be seen as a trend in online
dating: online daters are getting younger. Ruby, the youngest respondent in this study, is
only 18 years old. The second youngest is May, who is 19 years old. The data also show
that although online dating is most prevalent among 18-24 years old, it still caters to
different age groups – both young and old. Joy, the oldest respondent is 45 years old.
The data on Table 1 suggest that single Filipino women are more likely to engage
in online dating than those who are married or have been in a committed relationship.
This is comparable with Smith and Duggan’s (2015) findings that “38% of Americans
who are single and actively looking for a partner have used online dating at one point or
another” (2). It should be noted, however, that a small number of female online daters
who are married or in a domestic partnership also engage in online dating. Further
investigation revealed that these women were unhappy with their marriages.
Aida, a 28-year old, married woman, shared his frustration about her husband,
“Alam mo naman na yung asawa ko laging wala kasi sundalo, kung saan-saan
41
nadedestino. Kaya di ko rin alam kung uuwi pa. Kaya try ko naman ‘tong cupid baka
sakaling makahanap ako ng Amerikano ko. Edi maganda para makapunta na rin ako ng
Amerika.” (My husband is always not around because he’s a soldier. He gets assigned to
different places. So I don’t know if he will still go home. That’s why I tried
[Filipino]Cupid. Perhaps I could find my American. That would be great so that I could
Separated 1
Widowed -
Divorced -
15
In Lawson and Leck’s (2006) study, they pointed out that their sample included
“unhappily married persons”; 5 out of the 50 respondents were married, 1 man and 4
women. They stated, “Romance was not necessarily the goal of online dating, but in our
(Lawson and Leck 2006, 191). Data from our study revealed that respondents who are
unhappy with their marriage or domestic partnership would consider changing their
partner if they find a match through FilipinoCupid.com. Maricel, a 35-year old woman
mag-o-online dating ako at makatagpo ng second time around na gusto akong pakasalan,
since hindi naman kami as in kasal talaga.” (My partner and I have already talked about
the possibility of finding a guy through online dating who is willing to marry me since
we’re not really married). Therefore, online dating also serves as an avenue for unhappily
In a sense, Hertlein and Sendak (2007) are right that infidelity is commited by
people who engage in online dating, as in the case of “Aida” whose husband is
geographically away from her and unaware of her online dating activities. However, in
the case of Maricel, her decision to engage in online dating cannot be considered as
infidelity to a certain extent. This is because she discussed it with her partner and her
Table 2 reveals that majority of the respondents are self-employed (9 out of 15).
Further inquiry with the respondents who indicated self-employed as their employment
status revealed that most of them are fish vendors and sea urchin suppliers. 2 of the
respondents indicated that they are employed for wages as waitresses, while 3 are out of
work but are not currently looking for work. Only 1 of the respondents is still studying.
Self-employed 9
work
Student 1
Homemaker 0
Retired -
Unable to work -
15
This data suggest that most of the respondents belong to low-income brackets.
Moreover, it shows that since majority of the respondents are self-employed or out of
work, it suggests that they have much time to spend on their online dating activities. This
will be further explained on the succeeding discussion on the respondents’ online dating
Table 3 shows that majority of the respondents (11 out of 15) became aware of
discovered the website through Google search. None of the respondents stated other
44
on a website.
Total
Search engine 4
Advertisement on a website -
15
of-mouth. Hence, information about FilipinoCupid.com was passed from one woman to
another. It also manifests the significant influence of peers and family members on the
respondents’ motives for engaging in online dating. Moreover, it reveals that the
respondents’ web searches through search engines like Google led them to
FilipinoCupid.com. According to Alexa.com, a website that provides web traffic data and
“filipina dating” (Alexa Internet, Inc. 2015a). The keywords “filipino” and “filipina”
Unsurprisingly, if you search for the keyword filipina dating on Google, the
number one result on the organic search engine results page that appears after the ads is
appears on the first page of the organic search engine results (appearing on the sixth and
Figure 4. Screenshot of Google search results for the keyword “filipina dating.”
https://www.google.com.ph/?gfe_rd=cr&ei=QvxQVfWcDqmM8QeXmoHIBA&gws
_rd=ssl#q=filipina+dating (Accessed May 11, 2015).
According to Rondina (2004), “on the web, the Filipina is synonymized with, and
reduced to mail order brides” (50). This is very evident with the recent search for the
keyword filipina dating on Google. Eight out of 10 results on the first page of the organic
search results page were niche online dating sites for dating Filipino women. All of the
paid ads on Google also links to such websites. Hence, the message of foreigners as ideal
partners is already transmitted on these searches. And the message is further amplified on
the website itself. This clearly shows the importance of the medium.
46
the respondents access the website in an Internet café. 2 of the respondents access it at
their homes and only 1 accesses it through establishments with free Wi-Fi connection.
7%
13%
Internet café
At home
Establishments
80%
with free Wi‐Fi
It only makes sense that the Internet cafés come out as the most common place
where respondents access FilipinoCupid.com because this can be considered as the “hub”
of the medium or technology, just as you would go to a library to read a book or a cinema
to watch a film. Obviously, Internet cafés have more computers than a typical household.
This can also be attributed to the rate of PC ownership. According to the Family Income
and Expenditure Survey of the National Statistics Office, “household PC ownership was
only pegged at 5.9% in 2006, but is steadily rising” (Alegre and Borcena 2010). This
means to say that although Filipinos have a high rate of Internet usage, the rate of PC
47
ownership is still relatively low. Hence, many Filipinos still access the Internet through
(12 out of 15 the respondents) revealed that they access the website everyday. 2
respondents indicated that they use it several times a week, and only 1 uses it once a
month.
7%
13%
Everyday
Once a month
80%
hours per week (see Figure 6). The mode of usage is 30 hours per week and the median is
also 30 hours per week. The least number of hours spent per week is 10 hours and the
most number of hours spent per week is 35 hours, therefore the range of usage is 25 hours
per week.
48
40
35
30
Hours per week
25
20
15
10
5
0
Respondents
Data from Figure 5 and Figure 6 indicate the respondents are very active users of
FilipinoCupid.com. It was discussed on the previous pages that most of the respondents
are self-employed and unemployed. It makes sense that most respondents access
FilipinoCupid.com everyday because they have more time to spend in online dating given
that being self-employed doesn’t require them to work all day, and being unemployed
just means that they have nothing else to do. Hence, they make use of this time to engage
in online dating. Respondents spend an average of 25.4 hours per week in online dating,
which shows that roughly 3.5 hours a day is consumed on FilipinoCupid.com. This
For Question 5 of the survey questionnaire, all of the respondents have indicated
that they have been using FilipinoCupid.com for more than year. Further inquiry revealed
that some of the respondents even started using the website when it was still
49
questionnaire: Do you use other online dating website(s) other than FilipinoCupid.com?
dating websites they use. This data not only show the respondents’ loyalty to the website
the Philippines (Alexa Internet, Inc. 2015b). Interestingly, Filipinocupid.com is one of the
only 2 dating websites in the list of 500 Top Sites in Philippines; the other is
PlanetRomeo, which is ranked 285. This implies the prevalent use of FilipinoCupid.com
Humans are by nature relational beings, making dating and romantic relationships
an inevitable part of life (Seifert et al. 2000; Wood 2010). As means of communication
even more interesting field of study. Online dating, according to Masden and Edwards
Online dating first became popular in Barangay Arnedo in 2007. “Sarah”, then 16
and a high school senior was browsing the Web and accidentally discovered
eventually spent more and more time chatting with foreign men. She later shared the
website with her relatives and friends. As word of mouth did spread, more women in the
barangay ventured into online dating, making it a common activity among women in the
50
barangay. Today, the number of women who engage in online dating continues to soar,
Among the objectives of this study was to know the reasons why online dating
became so popular among the women in Arnedo. Interviews with 15 women revealed
five reasons why online dating has become a trend in their community.
In their study, Lawson and Leck (2010) cited reasons why individuals engage in
online dating. They identified “reducing their loneliness, obtaining comfort, and finding
fun and excitement” (206) as the main reasons. On the other hand, Martinez (2011) found
out that online daters in Angeles City use niche online dating for the search for hope,
search for love, search for a career, search for escape, and search for company.
In this study, we found out that female online daters in Barangay Arnedo,
Bolinao, Pangasinan have five main reasons for engaging in online dating:
Topping the list is the financial support coming from their foreign partners. Most of
the respondents revealed that they did not even have to get a job since they were lucky
enough to find a partner who gives regular financial support. “Vilma,” 20, said "Yun
magtrabaho." (That’s really the purpose – so somebody would send you financial support
so that you would no longer have to work). Others cite practicality as their reason for
allowance buwan-buwan kasi mahirap naman talaga ang buhay eh. Kahit anong gawin
nila mama na kayod kulang pa rin talaga. Syempre ayoko naman na silang maghirap
51
eh,” (So I can find an American man. One who will give us monthly allowance because
life here is very hard. My parents work diligently but it is still not enough to support us. I
Most men in Arnedo work as farmers and fishermen, while most women work as
market vendors. Claiming their parents cannot provide for their needs, younger women
resort to finding foreign men who could. “Kat,” 23 and a daughter of a fisherman and a
market vendor was quoted saying, “Kasi mahirap na talaga ang buhay ngayon. Hindi
kami kayang pag-aralin ng magulang namin. High school lang ang natapos syempre
dating sa FilipinoCupid kasi baka may mahanap akong makakatulong sa akin.” (It is
hard to find a living. Our parents cannot afford to send me and my siblings to school. I
only finished secondary school, so it is really hard to find a stable job. That is why I
turned to FilipinoCupid, hoping that I would find someone who could help).
When asked about the reason why she engaged herself to online dating, “Sarah”
Mag-hanap ng foreigner, ganyan” (To find someone who will send money for support.
To meet a foreigner).
modernized mail-order bride system. He explained that for a long time, Filipino women
are represented as “docile, subservient and ideal wives for First-World, primarily
American husbands” (5). He stated that Filipinos still hold on to the idea that Americans
are viewed by Filipinas as saviors and knight in shining armors who would rescue them
from the difficulties of life. Rondina (2004) explained that this incredible faith of
52
Filipinos to Americans is rooted on America’s help to the Philippines back in the Spanish
colonization. Clearly, our respondents see Americans as saviors who will rescue them
from poverty.
2. Companionship
Another major reason cited by the interviewees is the need for companionship.
They say the monetary support and material gifts that their partners send is just a bonus,
because having someone who would listen to them is good enough. “Lorna,” 43,
explained, “Una para talaga may makausap ako. Nalilibang kasi ako pag may kausap
kahit sa chat lang. Saka magkaka-pamilya din yung mga anak ko, gusto ko may mag-
alaga sa akin pag tanda ko,” (I need somebody to talk to. It makes me feel better, even if
it’s just online chatting. And my children will eventually have their own families and
leave me behind. I also need somebody to take care of me when I get old).
“Sarah,” 24, explained that having someone mature and understanding to turn to
means a lot. She said, “may kaibigan ako doon na nakilala, pero hindi ako nagkaroon ng
boyfriend nong una. Ang nakilala ko noon matanda siya, tapos hanggang ngayon
kaibigan ko pa rin siya. Parang foster parent ko lang siya ang lagay” (I met a friend
there, but I didn’t have a boyfriend. He is older and he is like my foster father. We are
good friends until now). Respondents who put more importance to companionship
explained that it feels good to have someone to share their feelings and struggles with,
especially if these men are mature, sensible and often offer good advice.
53
3. Peer influence
Peer influence is also one of the major reasons of our respondents. They said it
stirred their curiosity when their friends and neighbors seemed to enjoy online dating.
“Kasi tinuruan ako ng mga kaibigan ko, tapos yun, nagustuhan ko naman sa cupi” (My
friends taught me how to create an account and then I enjoyed the site), shared 22-year-
old “Amy.”
23-year-old “Kat,” shared that seeing her friends regularly receive packages and
flowers made her feel a bit envious. “Napapasaya sila ng mga ka-chat nila.
magkakaganyan din ako” (My friends’ partners made them feel special. They regularly
sent them gifts and flowers. So I told myself, one day I’ll have one too).
One’s friends are among the most influential people in one’s life, especially in
teenage to early adolescent years (Seifert, Hoffnung, and Hoffnung 2000). It is therefore
unsurprising that “Amy” and “Kat” were greatly influenced by what they saw among
their friends.
4. Romantic desire
respondents revealed that they really opt for more mature foreign men, particularly
Americans. Nineteen-year-old “Amy” shared, “Mas mabuti pa yung Amerikano kasi mas
na mga anak, o matatangos ang ilong.” (Americans are better lovers. They are
handsome, too, and would give you children with fair skin and sharp nose). Eighteen-
54
year-old “Ruby” also shares the same sentiments. She said, “Mas mabait ang Amerikano.
Tapos syempre gusto ko din ng bagong lahi para maiba naman. ‘Pag Pilipino kasi pangit
eh. Basta, gwapo kasi yang mga nasa Cupid,” (Americans are more kind. For a change, I
want someone with a different nationality. Filipinos aren’t good loking. Guys on Cupid
are good-looking).
mag-isip kasi nga mas matanda sila. Kaya nilang i-handle ang sitwasyon. Hindi mo na
iisipin kung ikaw pa ang magha-hanapbuhay. Automatic na. Kasi Americans, yung
responsibilidad ng asawa, ginagawa nila. Ang Amerikano, you don’t need to work, you
just need to look after them.” (We understand each other. They think maturely, because
they are older. They handle situations well. You won’t need to worry about finances. It’s
Pampanga showed that one of the motivations why Filipinas in Angeles City engage in
online dating is their search for hope, primarily for a better life. Martinez explained that
this includes the desire to have a better socio-economic status and a loving and
responsible husband.
Few of our respondents stated that they hope that their partners would eventually marry
them and take them to America, where they hope to enjoy a better life. “Lorna” said,
“Mas maganda buhay ko ‘pag sa America ako titira.” (I would have a better life if I live
in America). “Aida” is also thrilled with the idea of moving to Uncle Sam’s Land of the
55
Free. “Aida” remarked, “Kaya try ko naman ‘tong Cupid na ‘to at baka sakaling
Amerika” (I go to this site because who knows, I might just find an American who would
take me to America).
5. Enjoyment
Few of our respondents see online dating as something that is done for fun and
enjoyment, like it is some pastime or entertainment. They do not necessarily look for a
committed romantic relationship but they do enjoy spending time with the foreign men
on the dating sites. “Mia”, 28, said, “Wala, kwan lang…minsa flirting. Flirt ka lang
minsan. Trip, diba? Hahahaha!” (Nothing serious. I just flirt sometimes). “Aida”
meanwhile said, “Try lang. Kasi uso na ‘yan sa atin dito ngayon. Kita mo naman di ba,
ang dami nang gumagawa” (I just try out of curiosity. As you see, many women here do
that).
Lastly and sadly, a number of women that we interviewed engage in online dating
even if they are legally married or are living with someone. They said it makes them feel
better to have someone who actually appreciates them and treats them the way they think
they deserve. “Mia,” who has a partner and children said, “Mas gusto ko siya (yung
foreigner). Kasi yung isa, nandito nga, ang laki naman ng pagkukulang. Kaya hindi niya
maiaalis sa akin na nandiyan pa rin yung communication namin nong foreigner (I like
the foreigner better, because even if my partner is here, he has plenty of shortcomings. He
cannot blame me and cannot stop me for maintaining my communication with the
foreigner). “Mia” furthermore stated, “Alam mo, kung papipiliin mo ako, mas mahal ko
56
yun (yung foreigner). Kasi understanding siya, tapos caring. Iba magmahal kesa sa
asawa ko dito” (You know, if I were to choose, I love the foreigner more. Because he is
understanding and caring. He loves and treats me better than my husband here).
“Aida” shares the sentiments of having a husband who she lacks communication
and emotional bond with. She shared, “Syempre malayo yung asawa ko at minsan lang
umuwi. Gusto ko ring malibang ah kahit papano. Kelangan ko rin ng kausap kasi ang
boring kaya dito sa atin. Wala akong magawa. Alam mo naman yung asawa ko diba
laging wala ta sundalo. Kung saan-saan na-de-destino kaya hindi ko rin alam kung uuwi
pa” (My husband is a soldier who constantly spends time away. I get bored. Of course I
also need someone I can talk to because it’s boring here. He gets assigned to different
Online dating also affects the self-concept of the respondents. Self-concept is the
“structured way of thinking about [oneself] that helps [one] to organize and understand
who they are based on the views of others” (Seifert et al. 2000, 300). In its simplest
sense, self-concept is how one perceives oneself. It is shaped primarily by that affect
one’s self-concept are one’s family, peer groups, and community (Giddens 1989).
Questions about what their family has to say about their online dating activities
were asked during the interview. Interestingly, all the respondents said that their family is
completely fine with the idea of them dating online. For those who date online because of
financial or practical reasons, they said that their family is even glad and grateful that
they are able to ease the financial burden. “Fe” said, "Sila mama naman ang importante
Furthermore, some parents are sold out to the idea that it is would be better if their
daughters marry a foreigner because they see it as a passport to a better life. “Ruby”
shared, “Okay lang naman kanila mama at mga kapatid ko. Mas gusto nga daw nila
maging manugang ang Amerikano kasi kaya akong bigyan ng magandang buhay
kumpara sa Pilipino na mahirap ang buhay” (My parents and siblings are okay with it.
They even said it is better for me to marry an American who can give me a good life
Since family is the most important source of self-concept, the respondents said
they are absolutely all right with what they are doing as long as their respective families
“Maricel”, a 35-year-old mother of six talked about how some of the neighbors
and people in the community speak bad things about her, “Ako deadma. Bahala sila,
mainggit sila. Alam ko naman na binibigay ko lahat para sa anak ko bilang nanay nila
eh. Ganon lang ako. Mainggit kayo mag-online din kayo kung gusto nyo." (I just ignore
them. Let them do their thing. I know I do this for my children as their mother. That’s it.
Let them be envious. They should try online dating if they want). She perceives herself as
a giving mother who would do anything for her children. For her, family is the only
significant other. The neighbors, she said, are just nosy people and she does not mind
what they say as long as her children do not go hungry and unprovided for.
The same goes for 43-year-old and mother of three “Lorna”. She said she does not
mind what others have to say as long as her children are okay with it. Her sole reason for
online dating was to find a serious romantic partner. “Lorna” runs two meat stalls at
Bolinao public market and another two at a nearby town. She is now proudly engaged to
58
her fiancée from Texas and still never asks money from him because as she said, “Kaya
kong buhayin ang mga anak ko kahit mag-isa ako” (I am able to provide for my
concept. He defined culture as the shared values, norms, attitudes, and ways of life of a
social group. In Barangay Arnedo where using dating sites to find a partner – or
sometimes partners— who would regularly send monetary support has become a shared
way of life among women, our respondents no longer feel any negative or odd feeling
about doing it. “Aida” 38, when asked if she feels embarrassed about looking for foreign
men in dating sites said, “Hindi. Kasi uso na ‘yan sa atin dito ngayon. Kita mo naman di
ba, ang dami nang gumagawa” (No. I think it’s already common here in our place. As
Overall, our respondents revealed that they see nothing wrong in what they are
doing. For the single women who want a serious romantic partner, online dating is just
like any date wherein one can find the love of her life, and they see themselves as normal
women who are hoping for a happy ever after. For the mothers and daughters whose
primary goal is to find a generous partner who would be willing to assist them
provide for their family. For those who are married or living with someone but still
engage in online dating, they believe that they deserve a man who would treat them the
way they think they deserve, especially when their partners fail to build a strong
The Internet and the use of the online dating site FilipinoCupid.com have been
adapted and integrated into the daily lives of Filipino women in Barangay Arnedo,
Bolinao, Pangasinan, and its impact in the community especially among women can be
clearly seen. Marshall Mcluhan’s theory of Media Ecology presents the media as an
innovative force that has profound influence on to its patrons, especially the youth. Media
Chapter II of this study explained that the media and online dating sites have the
capacity to shape and change people’s lives in many ways. The emergence of computer-
on the perceptions, experiences, attitudes, and behaviors of its users towards online
dating.
for information, and possibly guidance – clarification – with which we form our concept
of the world” (Watson 2003) and also on how this process binds people back together as
individuals. It is evident that the respondents have “extended their central nervous system
itself in a global embrace, abolishing both space and time as far as our planet is
Since online dating is now a rampant and an accepted activity among women in
that, Filipino women of Arnedo, Bolinao, Pangasinan offered a different view about
60
online dating. They gave a concrete and unified definition of what and how they perceive
online dating.
During the one-on-one interview with the respondents, they were asked to express
their thoughts on what is online dating all about. The researcher asked each of them about
their notion and perception about online dating and they all gave almost exactly the same
answer. For them, online dating is the avenue to find foreign men who could be their
potential romantic partners. The respondents have given one specific identity of the
Marlei Martinez (2011) on her study about niche online dating explained that
“niche online dating is a specialized type of dating, a phenomenon in which men and
women date within specific indemnity pools such as specialized racial, ethnic and interest
groups” (8). All of the 15 respondents believed that Americans could be the savior of
what they are going through right now. Some of them also described that Americans are
better looking than Filipino men. Most of them have American boyfriends at this moment
and they happily described the status of their relationship. They provided reasons on why
One of the respondents, “May”, said that “Para mabago naman. Ayoko na kasi ng
Pilipino kasi mga manloloko yang mga yan eh. Hahaha. Mas mabuti pa yung mga
Amerikano kasi mas masarap sila magmahal at hindi ka lolokohin. Gwapo pa tapos
bibigyan ka ng siguro tisay na mga anak” (To change things the way they used to be.
61
Americans are better lovers and will not be unfaithful to you. They are handsome and
will give you children with fair skin). Meanwhile, “Ruby” said, “Tsaka mas mabait pag
Amerikano. Tapos syempre gusto ko din ng bagong lahi para maiba naman. Pag Pilipino
kasi pangit eh. Gwapo kasi yung mga nasa cupid na yan” (Americans are more kind. For
a change, I want someone with a different nationality. Filipinos aren’t good loking. Guys
“Amy” also described her current American boyfriend as kind and that her
boyfriend supports her in everything she wants to do. She described her relationship now
with her boyfriend and said, “Okay naman kahit hindi ako marunong mag-English pero
naiintindihan pa rin nya ako hahahaha! Mabait sya gusto na daw nya ako pakasalan.
talaga sya. Hindi sya kuripot. Binibili nya lahat ng gusto ko pati gusto nila mama. Hindi
kagaya dito sa atin wala ka ng mahahanap na ganyang tao” (Everything is okay even
though I don’t know how to speak English fluently, he still understands me. He’s kind
Anjaliegh, he is really kind and not a cheapskate. He always buys what my family and I
want. You can never find someone like him here in our place).
Amy also added that “Masaya kausap yung boyfriend ko kasi matalino sya tsaka
lagi nya ako pinupuri. Hindi sya manyak kagaya ng ibang lalaki. Makakahanap ka rin
talaga sa computer ng totoong tao eh. Basta magtyaga-tyaga ka lang para mahanap
yung lalaki na para sayo” (My boyfriend is fun to talk because he’s intelligent. He
always compliments me. He’s not a pervert compared to other men. It is true that you can
62
find a good person through the computer. You just need to be patient for you to find the
right guy).
“Kat” also told the story about the current status of her relationship with her
boyfriend. According to her, “Okay naman kami… hmmm mabait naman sya tsaka
marunong makisama. Minsan masungit kasi siguro medyo matanda na. 47 na eh ako 23
pa lang kaya mahirap din. Pero pinagtatyagaan ko kasi mayaman sya. Retired na daw
sya sa trabaho nya eh. May pension na… kahit nga hindi ko sabihin nagpapdala yun ng
panggastos ko eh” (We’re okay. He’s kind and knows how to deal with people. He’s
moody sometimes, maybe because he is already old. He’s 47 and I’m 23. It’s hard but I
am patiently dealing with him because he’s rich. He’s already retired and receiving his
pension. He always sends me money to spend without telling him). She also added when
asked about how she feels about the relationship, “Syempre una masaya ako kasi ka-chat
ko yung boyfriend ko. Alam ko mahal nya ako kasi talagang araw-araw kami nag-oonline
hanggang sa pagtulog. Wala na kasi sya ginagawa eh. Minsan magka-chat kami sa
Facebook at Skype. Tinigil ko na nga mag-online sa cupid kasi nakahanap na ako eh.
Kontento na ako sa amin ng boyfriend ko” (Of course I’m happy because I’m chatting
with my boyfriend. I know he loves me because we are chatting everyday until bedtime.
The respondents from Arnedo, Bolinao, Pangasinan view online dating as the
avenue to find foreign men, specifically Americans that could be their potential romantic
partners.
63
Another definition is that online dating is an avenue to find someone who could
The youngest FilipinoCupid.com user, “Ruby”, stated that “Para sa akin ang
magusustento sayo kasi ang hirap talaga ng buhay ngayon” (For me, online dating is a
way to find an American partner. It is a way for you to find someone that could support
you financially because life is hard nowadays). “Kat” defined online dating as “Siguro
para sa akin yan yung makakahanap ka ng isang tao na talagang mag-aahon sayo sa
hirap ng buhay eh. Tsaka siguro dyan ka na makakahanap ng forever” (Perhaps that is
finding someone who would save you from poverty. And maybe finding someone to be
with you forever). Similarly, “Aida”, defined online dating as “Siguro para sa akin yan
yung makakahanap ka ng taong magbibigay sayo ng suporta para umahon kayo sa hirap
ng buhay” (Perhaps for me that is a way to find someone who could give you support to
“Maricel” defined it as “Para makakilala ng mga puti or negro” (To meet a white
or a black [American]). She further added, “Nag-o-online dating isa sa ano ko talaga.
Praktikal na kasi ngayon ang buhay. Nag-usap na rin kami ng asawa ko na kung mag-o-
online dating ako at makakatagpo ako dun ng second time around na gusto akong
pakasalan” (Online dating is a practical way because life is not easy nowadays. My
husband and I talked about it and agreed that I might find someone who wants to marry
me).
On the other hand, some respondents still see the romantic side of online dating.
“Amy” said that “Para sa akin ang online dating ay ang paghahanap ng boyfriend o
64
kaibigan sa internet” (For me online dating is finding a boyfriend and a friend on the
Internet). “May” also supported this thought when she said that “Para sa akin yan yung
ano hahanap ka ng ka chat mo tapos pwedeng maging kayo sa dulo” (For me, it is
finding someone to chat with and eventually the two of you could end up together).
“Vilma” acknowledges this thought and said “Para sa akin, yung maghahanap ka ng ka
chat tapos pwede kayo magkatuluyan” (For me, it’s finding someone to chat with and
Another FilipinoCupid.com user, “Lorna”, said that “Hmmm para sa akin yan
yung lugar para makahanap ka ng taong magmamahal at tatanggap sayo” (For mem it’s
the place to find someone that would love and accept you). “Beth” adefined online dating
as “Para may makikilala ding mga bagong mukha, bagong Amerikano” (To meet new
led them to look upon marrying American nationals as the key to improving their life.
Jonathan Rondina (2004) stated that Filipinos still hold on to the impression that
Americans are redeemers, rescuers, and knight in shining armors who would rescue them
from the difficulties and hardships of life. The fifteen respondents’ perceive Americans
This justifies Marlei Martinez’s (2011) findings on her study that the main
motivations why Filipino women participate in online dating is their pursuit for hope,
mainly to acquire a better life. Martinez explained that this comprises the yearning to
have a better socio-economic status and a loving and responsible partner in life.
65
However, three respondents said that they don’t want Americans to be their
husbands and described these Americans as “kuripot” or cheapskate. “Beth” claimed that
her former American boyfriend is a cheapskate that is why their relationship didn’t work.
She said, “Kuripot kunam ah. Dito nalang ako ah kakain pa ako three times a day” (He’s
a cheapskate. I will just stay here, at least I can eat three times a day).
“Fe” described his past boyfriend,“Hindi naman siya gaanong mabait din kasi
may lahing German din, syempre yung German medyo matapang, madamot, ganyan din
sila, diskumpyado! Kailangan laging may resibo ka, ganyan, lahat” (He is not that kind
because he has German blood. Germans are bold and stingy. He always wanted a receipt
boyfriend. She said that “Oo dati pero 5 months lang yata kami kasi naman sobrang
tanda na nya hahaha…. Ayoko rin kasi madamot tsaka moody. Tapos sumisigaw pa pag
tumatawag. Kaya sabi ko wag na lang kami at maghanap na lang sya ng iba kasi di ko
na matiis. Pero sayang kasi sobrang yaman nya eh. Pero ayaw ko ng mayaman lang”
(Yes I had a boyfriend but our relationship only lasted for five months because he’s very
old. I don’t like someone who is stingy and moody. Also, he always shouts whenever he
calls me. So I told him that he should find another girlfriend because I can’t stand his
attitude. It’s hard for me to let go because he’s rich. But I don’t like someone who’s just
rich).
FilipinoCupid.com. When they had the chance, their ex-boyfriends came and visited them
66
The respondents only use one online dating site, FilipinoCupid.com. It is the only
dating site that the respondents are using since FilipinoCupid.com has proven that a
Filipina can actually find an American citizen for her. Andrew Fiore is right when he
found out that online dating has “the potential to shape how people attract one another,
date, and fall in love” (Fiore 2004, 2013). Fiore explained that engaging on online dating
and other social networking sites affects the behavior and preferences of people seeking
relationships. The respondents seek potential partners online and prefer those who are
The respondents’ notions of online dating reflect how the medium and the
message shape their perceptions of reality. There is a general agreement among the
respondents that Filipino women engage in online dating in order to find a foreigner who
could potentially be their romantic partner and who could help them financially.
roots not only from how FilipinoCupid.com advertise their service but also from the
Filipino colonial mentality. Through shared history between the Philippines and the US,
Americans are viewed as heroes, dating back from time the Americans ended more than
300 years of Spanish colonization up to MacArthur’s famous return to rescue us from the
Japanese imperialists. And this mentality continues up to this very day as evidenced by
The respondents see Americans as financially capable. Such view affects how
FilipinoCupid.com affect their attitudes toward online dating. Although the respondents
67
still see online dating as a way to find ther “soul mate,” their perception of online dating
has been shaped into something that involves the central theme of migration and a better
life. This is in part due to the website’s appeal to its user. FilipinoCupid’s advertisements
with text such as “Find Your Foreign Husband” and an image of a seemingly happy
interracial couple, an American and a Filipina, amplify the message of foreigners as ideal
husbands. Consequently, the ideal romantic partner of these women becomes someone
Going back to the respondents’ reasons for engaging in online dating, it is very
clear now that having financial capability, that is to say being able to support them
The Internet has indeed dramatically changed the way Filipino women from
Ellison (2013) is right when she stated that social media “have the potential to affect
68
identity – to reshape how individuals view themselves and others” (2). Social media,
particularly its interactive landscape, have the ability to affect and have an impact the
users’ perspective on things. These Filipino women see the Internet solely as an avenue
Since online dating has been defined by the respondents as an avenue to find
romantic partners that could financially support them, this section of the study will
discuss on what they feel when they are dating online or meeting their partners online.
The fifteen respondents were asked on what they feel when they are dating online.
“May” illustrated her feelings by saying “Ayos naman. Past time na rin kasi hindi naman
ako nag-aaral. Tsaka masaya kasi iba yung pakiramdam pag kausap mo yung boyfriend
mo eh. Nakakakilig” (It is okay. It’s like I’m having a past time since I don’t go to school.
I feel happy too because there’s something different when you are talking with your
boyfriend. I feel thrilled). “Ruby” described what she feels and said, “Masaya naman,
haha nalilibang ako kasi nakakatawa naman minsan yung ka chat ko. Minsan boring
naman kasi parang yun na lang nang yun ang nagpag-uusapan namin eh. Pero masaya
makipag chat” (I feel happy. I am enjoying because the one I chat with is funny.
Sometimes I get bored because we are talking about the same things everytime. But it
feels good when I chat and go online). “Vilma” narrated that, “Nalilibang naman ako
kasi marami ako nakikilalang ibang tao eh” (I’m enjoying because I get to know more
people).
69
“Amy” and “Kat” who are sisters and are both patrons of FilipinoCupid.com
described their relationship with their boyfriends as being “happy”. According to “Amy”,
computer shop para ma- online kami ng damag ko” (Tiring but happy. It is tiring because
I need to go everyday to a computer shop to meet my boyfriend online). “Kat” said that,
“Syempre una masaya ako kasi ka chat ko yung boyfriend ko. Alam ko mahal nya ako
kasi talagang araw-araw kami nag-oonline hanggang sa pagtulog” (Of course I’m happy
because I’m chatting with my boyfriend. I know he loves me because we are chatting
everyday until bedtime). “Fe” said that “Oo naman. Masaya parang nakakatanggal ng
stress kasi may kausap kang ibang tao eh” (Of course. I feel happy and it removes stress
“Maricel” narrated that, “Nalilibang ako talaga. Masaya kausap mga Amerikano.
May topak din sila eh. Hahaha” (I am really enjoying. Americans are fun to talk with).
“Lorna”, when asked about what she feels when engaging in online dating, said “Hmm
nalilibang ako kais may nakakausap ako ng kung ano ano. May mga friends din ako.
Hindi lang naman kasi pang lovelife yang cupid eh. Yung iba friendship din ang hanap.
Nakakatuwa kasi nag-cocompliment sila palagi. Syempre feeling ko naman maganda ako
ako hahaha. Basta iba sila kausap. Mas maganda minsan kaysa sa mga Pilipino” (I am
enjoying it because I have someone to talk to about anything. Other foreigners use cupid
because they want friendship and not just looking for romance. It’s funny because they
always tell me I’m beautiful. I feel pretty. They are sometimes communicate better than
Filipinos).
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The seven other respondents, “Editha”, “Beth”, “Sarah”, “Joy”, “Mia”, “Aida”,
and “Nora” also feel happy and thrilled when engaging and chatting online with their
American boyfriends.
All of the respondents allot a large amount of their time online. The respondents
feel happy, thrilled, and excited when engaging themselves online. Online dating thus
reduces their loneliness and provides a sense of escape from the reality. Online dating
makes them forget their socio-economic status and gives them hope to find a romantic
partner.
Taylor Andersen (2003) states in his book The Essentials of Sociology that “media
are important agents of socialization” and that media have influence “on the values we
form, our images of society, our desires for ourselves, and our relationships with others”
(75). We use media to express our thoughts, to influence others, and to entertain
ourselves. The images and images transmitted to us via diverse form of media shape our
definition of reality, ourselves, and the world. Andersen means to say that media affects
life with great impact. He adds that it is the media that dictates what people should do and
believe.
The respondents’ online boyfriends are mostly citizens from the US. The
Philippines and the US have different time zones; hence, both parties need to adjust in
time. At most, the Philippines is 12 hours ahead of time from the US. One example is
“Editha’s” case. When asked on how she is adjusting to the time difference stated that
“Ah, kwan, diba pag dito gabi, umaga sa kanila. Nag-o-online ako ng gabi para
71
makipag-usap, kasi yun yung time na pwede siyang i-chat kasi nasa work siya, nasa
harap siya ng computer. 7 ng umaga to 12 natin” (If it’s evening here, it is daylight there.
I go online at night because that’s the time when we can chat since he has work. He’s in
The survey found out that the respondents allocate an average of 25.4 hours of
their time in a week to go online and meet their foreign boyfriends. Majority of the
respondents do this everyday, which shows that how online dating has become an
communicate to anyone, anywhere and anytime they want—they have become part of the
global village. Through the online dating site FilipinoCupid.com, they can interact with
different people, known or unknown, wherever they are and at whatever convenient time
they have.
Arnedo, Bolinao, Pangasinan is now becoming a Global community through the online
dating site FilipinoCupid.com. The distance between American men and Filipino women
has become a digital gap away. McLuhan stated that every innovation in the Global
FilipinoCupid.com is an extension of the eye and the feet. People who uses online
dating sites need not to travel in every place just to see and find a possible romantic
partner because they have their eyes in every place and they can see and find someone
even without actually going in there with the help of online dating sites.
72
This chapter will provide a synthesis on the study about the “Impact of
Researchers interviewed fifteen (15) respondents ages 18-45 years old residing in
Barangay Arnedo, Bolinao, Pangasinan who are active users of the online dating site
FilipinoCupid.com.
Pangasinan. The researchers found out that there are five reasons why they are engaging
themselves online. The reasons are for financial support, companionship, peer influence,
The fifteen respondents interviewed revealed that they did not even have to get a
job since they were lucky enough to find a partner who would be willing to give regular
financial support. Most men in Arnedo work as farmers and fishermen, while most
women work as market vendors. Younger women resort to finding foreign men who
Another major reason cited by the respondents is the need for companionship.
They say the monetary support and material gifts that their partners send is just a bonus,
because having someone who would listen to them is good enough. Peer influence is also
one of the major reasons of our respondents. They said it stirred their curiosity when their
respondents revealed that they really opt for more mature foreign men, particularly
Americans.
Few of our respondents see online dating as something that is done for fun and
enjoyment, like it is some pastime or entertainment. They do not necessarily look for a
committed romantic relationship but they do enjoy spending time with the foreign men
alter the way people think, act and feel. Improvements in technology produce changes in
both culture and social order. That technology inevitably causes changes in the society’s
structure and culture and how people behave. He simply puts it in this way, “We shape
our tools and they in turn shape us” (Littlejohn and Foss 2008).
The survey found out that the respondents allocate an average of 25.4 hours of
their time in a week to go online and meet their foreign boyfriends. Majority of the
respondents do this everyday, which shows how online dating has become an extension
of their selves.
Bolinao, Pangasinan. The respondents’ reasons on why they engage in online dating are a
clear manifestation that the Philippines has many economic problems and these economic
problems influence their way of life. The rise of high-tech communication technologies is
seen by most Filipino women as a tool to free themselves from the shadows of poverty.
74
The five reasons revealed that Filipino women would do everything just to
alleviate their family from poverty even if it means that they should give up their own
happiness. Sadly, their engagement in online dating only makes them as sex objects and
stereotyped as sex objects by foreign men. These foreign men see Filipino women as
Recommendations
online dating in the Philippines, particularly in niche online dating and intercultural
dating. Due to the scope and delimitation of this study, the researchers only investigated
interesting to know how rampant online dating is in the Philippines, especially when we
talk about Filipina women searching online for potential romantic partners from other
countries.
It is also fascinating to study why so many white men want to date or marry a
Filipino woman. Based on Nonimmigrant Visa Statistics from the U.S. Department of
State, Bureau of Consular Affairs, the Philippines has the highest number of K-1 or
fiancé visa issued in 2014. The U.S issued 7,228 K-1 visas to the Philippines in 2014,
higher than the totals for Africa (3,086), Europe (6,682), North America (6,250), Oceana
(514), and South America (2,739) (U.S. Department of State 2014). Although
FilipinoCupid.com caters to men of all nationalities, many of the women that we have
Another interesting topic to investigate is the impact of online dating on the self-
concept of Filipino women as well as on their personal lives. Since online dating is very
popular among Filipina women, it would be important to know its effect on the
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Appendix A
I, __________________________________________________________________,
voluntarily give my consent to participate in the research project to be conducted by Mr.
JEDIDIAH REUBEN CLEMENTE; Ms. ELIJAH MARIE DAGUIO; and Ms.
ANJALIEGH MAISIE PANES from the University of the Philippines Baguio. I clearly
understand that the research project is designed to gather information regarding the
Impact of FilipinoCupid.com on the attitudes of Filipino women towards online dating
residing in Barangay Arnedo in Bolinao, Pangasinan in the online dating site
FilipinoCupid.com; and thus, I will be one of the fifteen (15) participants who will be
interviewed for this study.
Ako si ________________________________________________________________ ay
boluntaryong ibinibigay ang aking pagsang-ayon na lumahok sa proyekto sa
pananaliksik na isasagawa nila G. JEDIDIAH REUBEN CLEMENTE; Bb. ELIJAH
MARIE DAGUIO; at Bb. ANJALEIGH MAISIE PANES mula sa Unibersidad ng
Pilipinas Baguio. Malinaw kong nauunawaan na dinisenyo ang proyekto sa pananaliksik
upang mangalap ng impormasyon patungkol sa epekto ng FilipinoCupid.com sa
pagtingin sa online dating ng mga kababaihang Pilipino na nakatira sa Barangay
Arnedo sa Bolinao, Pangasinan; at samakatuwid, ako ay magiging isa sa labinlimang
(15) kalahok na kakapanayamin para sa pag-aaral na ito.
1. My participation in the research project is voluntary. Hence, I will not be receiving any
payment of any kind for my participation. It is also my understanding that I may
withdraw from my participation any time.
Boluntaryo ang paglahok ko sa proyekto sa pananaliksik. Samakatuwid, hindi ako
makakatanggap ng anumang uri ng kabayaran para sa aking paglahok. Nauunawaan ko
rin na maaari kong iurong ang aking paglahok anumang oras.
2. I understand that the interviews will focus on the research and will last for forty-five
(45) minutes to an hour. Notes will be written during the course of the interview and an
audio tape of the dialogue will be recorded unless I require otherwise.
Nauunawaan ko na ang mga panayam ay nakatutok sa pananaliksik at tatagal nang
apatnapu’t limang (45) minuto hanggang isang oras. Magsusulat ng mga tala sa
kabuuan ng panayam at irerekord ang audio tape ng pag-uusap maliban kung hindi ko
pahintulutan.
3. I understand that my identity by name in any reports using the obtained information
will remain anonymous, and that my confidentiality as a participant will be secured.
Future use of records and information will be subject to standard data use and policies
protecting the anonymity and privacy of individuals.
Nauunawaan ko na ang aking pagkakakilanlan sa pangalan sa anumang mga ulat gamit
ang nakuhang impormasyon ay mananatiling anonymous o hindi makikilala, at ang aking
pagiging kumpidensyal bilang isang kalahok ay papangalagaan. Ang paggamit ng mga
83
4. I further understand that I will be informed of the accuracy of the data and the fairness
of its presentation through a review of the researchers’ final report. Any publication of
the said report will require the consultation of our consent.
Nauunawaan ko rin na ipapaalam sa akin ang katumpakan ng data at ang pagiging patas
ng pagpepresenta nito sa pamamagitan ng pagsusuri ng pinal na ulat ng mga
tagapagsaliksik. Anumang paglalathala ng nasabing ulat ay mangangailangang ng
konsultasyon ng aking pagsang-ayon.
5. It is my understanding that this research project has been reviewed and approved by
the thesis panel of the College of Arts and Communication, University of the Philippines
Baguio.
Nauunawaan ko na ang proyekto sa pananaliksik na ito ay nasuri at naaprubahan ng
thesis panel ng Kolehiyo ng Sining at Komunikasyon, Unibersidad ng Pilipinas Baguio.
6. I have received a clear and complete explanation of the general nature and purpose of
the research project.
Nakatanggap ako ng malinaw at kumpletong paliwanag ng pangkalahatang uri at
layunin ng proyekto sa pananaliksik.
____________________________________________
Signature over printed name of research participant
(Lagda sa itaas ng naka-print na pangalan ng kalahok sa pananaliksik)
Appendix B
Survey Questionnaire
Search engine e.g. Google, Yahoo, etc. (Search engine hal. Google, Yahoo, atbp.)
Friend or family recommendation (Rekomendasyon ng kaibigan o kapamilya)
Advertisement on a website (Patalastas sa isang website)
Others, please specify (Iba pa, mangyaring tukuyin):
Yes (Oo)
No (Hindi)
Appendix C
4. What does your family or the people around you say about your online dating
activity?
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Appendix D
Respondents’ Profile
Appendix E
Respondent 1: “Ruby”
Respondent 2: “Amy”
A: Para sayo ano ang online dating?
B: Hmm para sa akin ang online dating ay ang paghahanap ng boyfriend o kaibigan sa
internet.
A: Ano yung mga rason mo bakit ka nakipag online dating?
B: Syempre una kasi tinuruan ako ng mga kaibigan ko tapos yun nagustuhan ko naman sa
cupid kasi marami ka talaga makikilala kahit na bata pa ako. Tapos syempre ta mahirap
nga talaga yung buhay ditto sa atin syempre hindi mo maiiwasan na maghanap na ng
paraan para makatulong ka sa magulang mo at pamilya. Syempre kailangan mo ng
susuporta sayo kasi mahirap talaga ang bhay mangingisda lang si papa tapos si mama
nagbebenta ng maratangtgang at arusip sa palengke. Minsan wala pang nakukuha sa
dagat si papa kasi madami nang kaagaw ngayon sa dagat eh. Kaya naisip ko na rin na
gayahin yung mga kaibigan ko na maghanap ng Amerikano kasi sila talaga yung
nakakatulong eh nakikita kong masaya sila at umaasenso kahit papano. Kahit sabihin mo
na na matanda na sila…. Okay lang kasi yun naman talaga eh. Pero makakahanap ka rin
naman ng mabait. Swertehan lang din talaga eh.
A: May nahanap ka na bang karelasyon mo sa FilipinoCupid?
B: Oo naman marami na rin ako nakachat eh.. Negro at Amerikano. Hahaha pero ayos
lang. may mga mababait talaga at may mga manyakis.
A: May naging karelasyon ka na?
B: Oo ngayon may boyfriend ako mas matanda sa akin. Andito nga lang sya nung
January haha di mo nakita sayang.
A: Kamusta naman kayo?
B: Okay naman kahit hindi ako marunong mag English pero naiintindihan pa rin nya ako
hahahaha! Mabait sya gusto na daw nya ako pakasalan. Pinag-aaral nya ako ng
cosmetology ngayon sa Tesda. Ay naku Anjaliegh mabait talaga sya hindi sya kuripot
binibili nya lahat ng gusto ko pati gusto nila mama. Hindi kagaya ditto sa atin wala ka ng
mahahanap na ganyang tao.
A: Ano ang nararamdaman mo pag nakikipag online dating ka?
B: Nakakapgod pero masaya. Syempre nakakapagod ta araw araw dapat pumunta ng
computer shop para mag online kami ng damag ko. Kaya nga nung umuwi sya binilhan
nya ako ng table tapos pocket wifi para mag email kami araw araw at di na ako pupunta
sa coputer shop. Masaya kausap yung boyfriend ko kasi matalino sya tsaka lagi nya ako
pinupuri. Hindi sya manyak kagaya ng ibang lalaki. Makakahanap ka rin talaga sa
computer ng totoon tao eh. Basta magtyaga tyaga ka lang para mahanap yung lalaki na
para sayo.
A: Ano ang masasabi ng pamilya mo at mga tao sa paligid mo sa pakikipag online dating
mo?
B: Dati may chismis talaga kasi nga matanda yung ka chat ko tapos sinasabi nila na
humihingi lang kao ng pera. Mukang pera nga daw ako pero di ko na pinapansin eh
hinahayaan ko na lang basta wag silang gagawa ng kung ano-anong kwento na talagang
sisirain ako kasi babawi talaga ako. Tingin nila sa akin madumi kasi akala nila nakikipag
chat lang ako kapalit ang pera at ibabayad ko ang katawan ko. Syempre alam ko naman
na hindi totoo yun eh. Di nila alam na masaya ako sa ginagawa ko at di ako kagaya nila
na iniiwan at niloloko ng mga asawa. Tasaka hindi pa nga ako nabubuntis eh. Eh sila
nagsibuntisan na. Ano na lang ang buhay nila di ba kumpara sa akin?
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Respondent 3: “Kat”
A: Para sayo ano ang online dating?
B: Siguro para sa akin yan yung makakahanap ka ng isang tao na talagang mag-aahon
sayo sa hirap ng buhay eh. Tsaka siguro dyan ka na makakahanap ng forever hehehe.
A: Ano yung mga rason mo bakit ka nakipag online dating?
B: Kasi mahirap na talaga ang buhay ngayon. Hindi kami kayang pag-aralin ng magulang
namin. High school lang ang natapos syempre mahirap maghanap ng trabaho na talagang
maganda. Kaya sinubukan ko na mag online dating sa FilipinoCupid kasi baka may
mahanap akong makakatulong sa akin. Tsaka nakikita ko yung mga kaibigan ko na
naggaganyan rin eh nalilibang sila eh. Napapasaya naman sila ng mg aka chat nila.
Pinapadalhan ng bulaklak at package kaya parang nainggit din ako nung una. Sabi ko
magkaka ganyan din ako. Kaya sinubukan ko at akahanap naman ako ng matino, sana
nga matino talagang lalaki yun hehehe.
A: Kamusta kayo ng boyfriend mong Amerikano?
B: Okay naman kami… hmmm mabait naman sya tsaka marunong makisama. Minsan
masungit kasi siguro medyo matanda na. 47 na eh ako 23 pa lang kaya mahirap din. Pero
pinagtatyagaan ko kasi mayaman sya. Retired na daw sya sa trabaho nya eh. May pension
na… kahit nga hindi ko sabihin nagpapdala yun ng panggastos ko eh.
A: Ano ang nararamdaman mo pag nakikipag online dating ka?
B: Syempre una masaya ako kasi ka chat ko yung boyfriend ko. Alam ko mahal nya ako
kasi talagang araw arawa kami nag-oonline hanggang sa pagtulog. Wala na kasi sya
ginagawa eh. Minsan magka chat kami sa facebook at skype. Tinigil ko na nga mag
online sa cupid kasi nakahanap na ako eh. Kontento na ako sa amin ng boyfriend ko.
Nakakapagod din kasi yung magahanap ka pa ng iba tapos magpapakilala ka na naman.
A: Ano ang masasabi ng pamilya mo at mga tao sa paligid mo sa pakikipag online dating
mo?
B: Hmm okay lang naman kanila mama ko at papa ko ta naiintindihan naman nila kung
bakit eh.
A: Eh ano naman sinasabi ng ibang tao sayo?
B: Masaya naman sila para sa akin pero yung iba ang tingin nila dirty ako pati yung
kapatid ko kasi nakikipagchat kami eh.
A: Pinapansin mo ba yung mga sinasabi nila?
B: Hindi na ta wala naman silang pakialam sa ginagawa ko. Hindi sila nagpapakain sa
akin eh. Wala ako paks sa kanila hehehe.
Respondent 4: “May”
A: Para sayo ano ang online dating?
B: Para sa akin yan yung ano hahanap ka ng ka chat mo tapos pwedeng maging kayo sa
dulo.
A: Ano yung mga rason mo bakit ka nakipag online dating?
B: Para mabago naman. Ayoko na kasi ng Pilipino kasi mga manloloko yang mga yan eh.
Hahaha. Mas mabuti pa yung mga Amerikano kasi mas masarap sila magmahal at hindi
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Respondent 5: “Fe”
A: Para sayo ano ang online dating?
B: Siguro para sa akin yan yung makakahanap ka ng taong magbibigay sayo ng suporta
para umahon kayo sa hirap ng buhay.
A: Ano yung mga rason mo bakit ka nakipag online dating?
B: Para makahanp ng Kano. Yung makakapgbigay sa amin ng pera at allowance buwan
buwan kasi mahirap naman talaga ang buhay eh. Kahit ano gawin nila mama na kayod
kulang pa rin talaga. Syempre ayoko naman na silang maghirap eh.
A: May nahanap ka na bang karelasyon mo sa FilipinoCupid?
B: May kachat ako ngayon pero chat pa lang. Minsan pa lang sya nagpadala hahaha hindi
ko naman sinabi naawa na sya agad sa akin. Sabi nya pupuntahan daw nya ako pero
tignan natin malay natin sya na yung tao para sa akin hahaha. Try try lang naman yan.
May mabait, swerte na lang. pag hindi mabait edi hayaan na maghanap na ng iba kasi
marami naman dyan.”
A: Oo nga. Pero umaasa kang makakahanap ka pa rin ng “the one”?
B: Oo naman sana. Hahaha… hmmm syempre gusto ko din magkapamilya at gusto ko
talaga umalis dito sa atin at pumunta na sa Amerika. Iba kasi yung buhay dun eh kumpara
dito di ba? Mahirap buhay… kahit gawin mo talaga lahat kulang pa rin.
A: Ano ang masasabi ng pamilya mo at mga tao sa paligid mo sa pakikipag online dating
mo?
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B: Syempre tanggap naman nila mama kasi talagang kailangan eh.. yung ibang tao
syempre hindi ka maiintindihan at sasabihin malandi ka pero hindi naman totoo yun. Sila
mama naman ang importante pa sa akin para matulungan ko talaga sila. Wala na akong
pakialam sa sinasabi ng iba. Masaya ako at masaya pamilya ko hehehehe. Oo mdrama
nga pero ganyan talaga.
Respondent 6: “Aida”
A: Para sayo ano ang online dating?
B: Ay yan yung makakahanap ka ng special someone mo. Yung ano yan magbibigay ng
lahat ng gusto mo na hindi kayang ibigay ng asawa o pamilya mo.
A: Ano yung mga rason mo bakit ka nakipag online dating?
B: Try try lang. Kasi uso na yan sa atin dito ngayon. Kita mo naman di ba ang dami nang
gumagawa. Pati si mama mo nakipag chat na rin. Syempre malayo yung asawa ko minsan
lang umuwi. Gusto ko ring malibang ah kahit papano. Kelangan ko rin ng kausap kasi
ang boring kaya dito sa atin walan magawa.. hahaha alam mo naman yung asawa ko di ba
lagging wala ta sundalo kung saan saan madedestino kaya di ko rin alam kung uuwi pa.
Kaya try ko naman tong cupid na to baka sakaling makahanap ako ng Amerikano ko. Edi
maganda para makapunta na rin ako ng Amerika.
A: May nahanap ka na bang karelasyon mo sa FilipinoCupid?
B: Wala pa puro friends friends pa lang. hahahah… syempre kilalanin muna ta mahirap
na kasi baka maisahan tayo, ayaw ko naman paapi sa mga Amerikano. Friends friends
muna. Pag nalaman to ng asawa ko baka mapatay nya ako hahaha pero sinasabi ko naman
na makipag chat ako para hindi sya mambabae doon.
A: Ano ang nararamdaman mo pag nakikipag online dating ka?
B: Nalilibang ako talaga. Masaya kausap mga Amerikano. May topak din sila eh.
Hahahah. Makahnap ka rin talaga ng totoong kaibigan dyan. Makakausap mo nang
matino. Magshare ng sa pamilya nila. Kasi yang mga yan makikipag chat kasi
naboboring din eh. Wala din sila makausap doon. Kaya nalilibang din sila sa pakikipag-
usap.
A: Ano ang masasabi ng pamilya mo at mga tao sa paligid mo sa pakikipag online dating
mo?
B: Hay naku wala silang pakialam. Hindi kasi nila alam ang nangyayari kaya kung ano-
ano sinasabi. Sinasabi nila dyan dyan na malandi daw ako pero di nila alam na may
dahilan. Syempre yung asawa ko di ko din alam baka nambababae na din yun dun sa
destinasyon nya. Friends friends lang naman habol ko kasi naboboring na ako at wala ako
makausap. Tsaka hindi ko naman kayang sirain ang pamilya ko.
Respondent 7: “Lorna”
A: Para sayo ano ang online dating?
B: Hmmm para sa akin yan yung lugar para makahanap ka ng taong magmamahal at
tatanggap sayo. Yan din yung lugar para malibang ka. Lalo pag may napagdaanan kang
matindi. Kunwari iniwan ka ng asawa mo, nag-abroad tapos pinagpalit ka sa ibang babae.
Malaki matutulong nyan para may makauap ka na pareho mo rin pnagdanan.
A: Ano yung mga rason mo bakit ka nakipag online dating?
B: Marami. Una para talaga may makausap ako. Nalilibang kasi ako pag may kausap
kahit sa chat lang. Ayoko na rin na magmukmuk matapos ako iwan ng tatay mo.
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Hehehehe. Tsaka para mabilis tayo umahon. Gusto ko may katuwang ako sa pagpapalaki
sa inyo. Gusto ko din pagtanda ko may kasama ako. Mahirap kaya tumanda mag-isa.
A: May nahanap ka na bang karelasyon mo sa FilipinoCupid?
B: Oo si Steven.
A: Kamusta kayo?
B: Okay naman kami. Mahal nya ako. Mahal ko rin sya kahit mas matanda sya ng seven
years. Minsan nag-aaway kasi hindi nya naiintindihan yung negosyo natin. Syempre
mag-isa ko lang bumubuhay sa inyo eh. Pag hindi ako nakakareply nagagalit agad. Pero
naiintindihan na nya ngayon pakonti-konti.
A: Ano ang nararamdaman mo pag nakikipag online dating ka?
B: Hmm nalilibang ako kais may nakakausap ako ng kung ano ano. May mga friends din
ako. Hindi lang naman kasi pang lovelife yang cupid eh. Yung iba friendship din ang
hanap. Nakakatuwa kasi nagcocompliment sila palagi. Syempre feeling ko naman
maganda ako ako hahaha. Basta iba sila kausap. Mas maganda minsan kaysa sa mga
Pilipino. Tsaka naeexercise ko mag English pag Amerikano kausap ko.
A: Ano ang masasabi ng pamilya mo at mga tao sa paligid mo sa pakikipag online dating
mo?
B: Basta sabi ko sa mga anak ko gusto ko talaga makapunta sa Amerika. Sawa na ako
dito sa buhay sa Pilipinas. Kayod nang kayod. Syempre gusto ko rin mag enjoy.
Ginagawa ko naman lahat para sa inyo di ba. Gusto ko din mag enjoy. Tanggap nyo
naman di ba? Hehehe.
A: Oo naman ma. Hehe. Ano naman masasabi mo sa mga negative comments ng ibang
tao?
B: Hay naku wala silang pakialam no. wala silang paks mga inggit lang sila. Tsaka hindi
naman ako humihingi kay Steven eh. Hindi ko kailangang humingi kasi kayang kaya ko
kayong buhayin. Ang gusto ko lang magkaroon ng katuwang sa buhay. Gusto ko may
mag-alaga sa akin pagtanda ko. Kasi syempre magkakapamilya rin kayo. Mas maganda
buhay ko li pag sa Amerika ako titira.
Respondent 8: “Vilma”
A: Para sayo ano ang online dating?
B: Para saken hmmm ano, yung.. maghahanap ka ng ka chat tapos pwede kayo
magkatuluyan.
A: Ano yung mga rason mo bakit ka nakipag online dating?
B: Para may mahanap ng Amerikano syempre. Yun naman talaga para may magpadala
sayo ng sustento para di na kailangang magtrabaho. Syempre malaking tulong din naman
di ba haha. Ang hirap kaya ng buhay ngayon dapat praktikal ka din.
A: May nahanap ka na bang karelasyon mo sa FilipinoCupid?
B: Oo dati pero 5 months lang yata kami kasi naman sobrang tanda na nya hahaha….
Ayoko rin kasi madamot tsaka moody. Tapos sumisigaw pa pag tumatawag. Kaya sabi ko
wag na lang kami at maghanap na lang sya ng iba. Pero sayang kasi sobrang yaman nya
eh. Pero ayaw ko ng mayaman lang.
A: Ano bang hinahanap mo sa isang ka chat?
B: Syempre yung mabait at aalagaan ako. Pag ganun naman pinakita nya edi mamahalin
ko sya. May kachat ako ngayon pero hindi pa kami. Kilalanin daw muna namin ang isa’t-
isa bago nya ako puntahan ditto.
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Respondent 9: “Nora”
A: Ate, ano po para sa inyo yung online dating?
B: Para makakilala ng mga puti or negro
A: Yun yung dahilan mo Ate kung bakit ka nag-online dating?
B: Oo. Para ma-experience yung mga ganyan.
A: Ah yun lang. Di ka naman nalulungkot dito kaya ka naghahanap?
B: Di naman
A: Bakit hindi Pinoy?
B: Mahirap ang Pinoy.
A. Mas maganda ang buhay kapag ano [foreigner]?
B: Hindi naman. Kumbaga syempre may experience na ako sa Pinoy, para maiba naman.
A: Meron na po bang nakapunta dito na ano mo?
B: Oo
A: Ilan na
B: Dalawa
A: Hanggang ngayon may communication pa rin po kayo?
B: Yung boyfriend ko wala na, pero yung friend ko meron pa.
A: Yung ex mo na lang yun. Yung una.
B: Oo
A: Bakit po hindi kayo nagkatuluyan?
B: Wala. Hindi siguro meant to be.
A: Ano sa tingin nyo ang dahilan bakit kaya?
B: Ewan. Seloso kasi yun. Ayaw nya ng may ibang kausap. Kahit sa pamilya selos.
A: Hindi ka po nag-adjust sa pagiging seloso nya?
B: Hindi. Kasi pamilya ko naman yan. Bakit nya ako pag
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naman sinasacrifice ko rin naman lahat eh. Ako naman may mga friends na mga
foreigner ang asawa. Hindi naman ako gumagastos kung niyayaya nila ako. Yun lang
they influence me kung paano manamit nang maayos. Kasi once nung nanganak na ako,
hindi na ako. Kumbaga high standard na. Amerikano na. Kaya yung mga Amerikano,
kung bakit ako, sa hirap din ng buhay. Pero I don’t ask. Sila ang nagkukusa. Yung lang
ang kaibahan. Hindi ako nagsasabi. Sinasabi ko lang na minsan, I’m craving to eating
something pero wala naman kaming pambili. Magpapadala sila.
B: Mas honest ka lang din sa kanila.
A: Oo. Sa akin naman, talagang lahat pinipicturan. Yung makikita nya rin kahit na
kasama si kuya mo. Basta pinipicturan nya. Pero yun lang nga, ask nya, kung nagsisiping
pa nga kami? Sabi ko, the last time, last na yung ginawa namin. Hindi na talaga. Natapos
na talaga. Nasa time n parang ayaw mo na rin. Pag marami na ring anak, mawawalan ka
na rin naman ng gana. Pero kung mabata-bata ka pa. Hindi na rin ako nagreregla na.
Parang menopause na ako. Mainitin parati ang ulo ko. Nai-enjoy makisama-sama pero
hind ako yung tipong, diba sabi ko sayo yung mga ano dyan, hay manlalalaki yan, Kapag
kaming magkakasama, babae babae yung ganon lang. Ano pa?
B: Di ba pumunta na dito yung Amerikano, paano ka nag-adjust, paano kayo nag-adjust
sa isa’t isa kasi iba yung kultura nya?
A: Una pa lang, bago kami nagkakilala on a dating site, marami na syang alam tungkol sa
Pilipinas. Nakakakain na sya ng Filipino food, nakaka-adapt na sya sa ways ng culture ng
Pilipino. Marunong rin syang mag-Tagalog. Nakakakain na rin siya ng iba-ibang pagkain,
like pancit. Sa amin naman, the adaption between the two of us nahihiya kami sa isa’t-isa
noong una. Pero nakakatawa naman sya. Accommodation din naman yung dating namin
sa isa’t-isa. Tapos nag-click.
B: Hanggang ngayon Ate?
A: Oo, nagkakaroon pa rin ng communication.
B: Balak ka ba nyang pakasalan?
A: Ang tanong ay balak ko bang magpakasal sa kanya? Sa ngayon kasi, syempre
nahihiya rin naman ako. Sa dami rin naman ng anak ko, magpapakasal ako? Tapos
syempre yung status namin ni kuya mo, willing sya pero ang iniisip ko rin nagkakaroon
din ako ng guiltness di ba ako magpapakasal ako sa kanya. Pero yung lalaki willing sya.
May engagement ring na nga. Diamond na hearth. Ibibigay sa akin, hindi ko kinuha.
Mahirap na. Kasi syempre pag kinuha mo yun obligado ka talagang pag sinabi nya
patalsikin mo na yan. Syempre meron pa ring guiltness. Lumalangoy ako sa dalawang
ilog. Mahirap din naman.
B: Pero pinag-iisipan mo ate.
A: Pinag-iisipan ko ng mabuti. Ngayon kung di rin mag-work out dito kami. Kasi lagi rin
kaming nag-aargue. Talagang nandun na yung part ko sa kabila.
B: Bukod sa practical reasons, ano pa yung mga reason mo bakit ka nag-online dating?
Bat napagtyatyagaan mong makipag-chat araw-araw, mag-invest ng time,
A: Kasi nakakahanap ako ng kumbaga libangan, nahahanap ko yung mga katulad kong…
Alam mo yung pag naka-online ka mahahanap mo yung hinahanap mo doon, yung the
way they make you feel good, kung paano ka nila i-aassist habang nag-uusap kayo.
B: Parang yung mga ideal man mo?
A: Ganon. Oo. Parang kasi ganito ako, ayaw ko yung ganyan. Sinasabi nila yung dislikes
and likes nila at sinasabi ko rin yung dislikes at likes ko. Nagkakaintidihan kami dun.
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Walang sigawan, walang argument. Naiintidhan nila. Kumbaga mas matanda silang mag-
isip kasi nga matanda sila. Tsaka I don’t look for younger. Kasi mas masture ang older.
Tsaka kaya nilang ihandle ang mga situation. Kung paano ka nila palalakarin, kung paano
ka nila iga-guide. Kumbaga sila ang naghahandle, hindi mo na iisipin kung ikaw pa ang
maghahanapbuhay . Automatic na. Kasi Americans, yung responsibilidad ng asawa, sila
na ang gumagawa. Sa Pilipino, kayod marino pero asawa pa rin ang gumagawa ng paraan
kaysa sa Amerikano. Ang Amerikano, you don’t need to work, you just need to look after
them.
B: Ang laki ng pagkakaiba.
A: Ang laki noh. Sa Pilipino naman, hindi mo maiiwasan lagi kayong nag-aayaw dahil sa
financial problem. Kasi nga hindi lahat naisesettle sa table lahat ng pangangailangan sa
bahay mo. Ang hinahanap kasi ng babae yung comfort na hindi mo iwoworry lahat ng
problema. Kumbaga yung responsibility, kusang-gawa. Hindi mo na kailangang ipasok sa
isang tao kung anong gagawin. Sila they know their responsibility. Ilalatag na lang nila.
You don’t need to work, you just need to look after them. And they give you good life
just as long as you return the favor na hinihingi nila. Iba talaga ang Pilipino sa
Amerikano. Iba ang ugali nila. Kung mamahalin mo sila, they will in return. Kasi yung
parents ko, yung nanay at tatay ko, di ba Australyano yung tatay ko. Yung tatay ko
(inaudible) pero hindi nya pinush yung nanay ko na mag-work talagang nilayout nya
lahat sa table. Talagang sa bahay lang sya.
B: Kaya ganun din yung hinahanap mo sana?
A: Parang ganon. Parang yung stepfather ko yung hinahanap ko sa pamilya. Andyan na
lahat. Ganon din sa friend ko. Si Gigi. Ngayon wala na sila ng foreigner nya. Wala na
ring padala. Pag wala na ring padala, nganga ka na rin. Kung kasi umasa ka dun, nga nga
ka na rin. Kung hindi ka rin maghahanapbuhay. Habang may family ka, maghanapbuhay
ka rin para pinapakita mo rin na working hard ka hindi lang scavenge money from him.
Pero ang Amerikano kapag nakita nya na you’re lazy, iiwan ka rin nya, magsasawa sya.
Ganon ang mga foreigner. If you’re lazy, go to hell sabi nila. Sa nakikita ko, kasi galing
din ako ng Australia, mostly hinahanap talaga nila mga Asian. Kasi mga Asian mababait.
At tsaka mga Asian mga humble sila tsaka very hospitable. Ano pa?
B: Yung tanong ko medyo negative. Kasi diba yung ibang tao pag nakikipag-online
dating ka medyo masama yung iniisip sa iyo? Parang Ay humihingi ka ng pera ganyan…
paano ka nag-aadjust doon? Kunwari negative yung tingin sayo
A: Ako naman kilala ko yung sarili ko like kahit anong sabihin nila sabihin na nila. At
tsaka common naman na ngayon ang mga online dating. Marami na rin dito sa Bolinao na
gumagawa ng online dating. Yung mga iba nakakapaghanap ng foreigner na
magsusustento sa kanila nang malakihan. Pero wala ring mangyayari, kasi kinakarma din
sila. Baligtad diba pag ganun? You’re using somebody for your own good and in return
talagang may karma yun. Katulad ko naman, it’s not money, it’s the companionship.
Yung pananaw na kung paano ka nila ikaw amuhin, lambingin. Ganon yung sa amin.
Tapos showy, sinasabi mahal ka nya. Yung mga tao dito pag nakakarinig ng mga ganyan,
maraming ano talaga. O yan nag-online yan kasi pera lang habol. Kasi ganito ganyan.
Ako deadma. Bahala sila mainggit sila. Alam ko naman na binibigay ko lahat para sa
anak ko bilang nanay nila eh. Ganon lang ako. Mainggit kayo mag-online din kayo kung
gusto nyo.
B: Hindi ka ba nada-down Ate?
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A: Wala pa naman akong na-encounter. Kasi hindi naman ako yung tipong “May
Amerikano ako!” I keep it to myself naman kahit papano.
B: Sa tingin mo, yung online dating dito sa Arnedo, Bolinao kakalat pa nang kakalat o
lalong (inaudible)
A: Kakalat yan nang kakalat for younger people sa tingin ko. Kasi mostly habol ng
younger people is pera. Marami mag-o-online na mga younger na babae.
B: Dito kaya sa atin?
A: Marami na. Marami nang nangyari. Dumating wala rin.
B: Sa tingin mo, anong impact nito sa community? May masamang epekto ba to?
A: Oo, may masama. Kasi marami na rin akong nakausap na foreigner online na sinasabi
ang Bolinao has a lot of woman scavenger. They only ask for money. And then meron
pala silang pamilya, asawa, may mga anak.
B: Edi magiging negative ang tingin nila?
A: Oo, magiging negative talaga sa Bolinao. Kasi marami na ring gumagawa dito na
bata-bata. Kasi sila talagang they make sa trabaho. Hanapbuhay na nila yan. Paghihingian
ng pera. Yung cybersex nga, hanapbuhay na per hour yun. Buti hindi naging uso sa
Bolinao yan. Meron. Si Ate Lani dati pero hindi natuloy. Pero patok talaga yan
Filipinaheart, FilipinoCupid. Depende kung paano talaga gamitin yan ng tao. Ako since
nakita ko to hindi na ako masyadong nag-o-online. Text text na lang kami. Text na lang
and call. Sa WeChat or Viber. Messenger. Skype. Nag-i-Skype kami sa cellphone. Kasi
marami na rin yung makikita ka dyan nag-o-online. Nakasilip sila. Ay si ano may Kano
na sya. Yung mga tao dito alam mo naman very conservative sila. Ang dami nang duma
na taon conservative pa rin sila. Yan ang masama dito sa Bolinao. Hindi sila
humahakbang ng isang step. Doon pa rin sila. Kumbaga stagnant. Walang nang wave.
Stagnant na talaga.
R: Wala naman na. Aaaah, syempre gusto ko naman dati magkaroon ako ng ka-penpal
din. Syempre parang naaano ako sa mga pinsan ko, ganon. Kasi diba nagkaron sila ng
penpal.
A: Tapos anong nangyari sa kanila?
R: Eh ngayon…eh… eh ngayon may sakit, naawa na din ako. Wala na. Hanggang friends
ko nalang yung mga nakaka-chat ko ngayon.
A: Hmmm. Mga friends friends nalang.
R: Oo
A: Tapos… ahm, pero wala pang pumuntang naka-chat mo dito?
R: Wala pa, ano, kasi dati meron sana...
A: O, anong nangyari?
R: Hindi siya natuloy kasi... sa tagal kong hindi nakapag-online na, hindi ko na siya ano,
nakakausap. Naging busy na ako kasi nagtrabaho na ako non eh. Pumunta na kasi ako sa
Manila non eh, nagtrabaho... hindi ko na natuloy, kasi hindi naman pwede don, bawal
naman lumabas. Kaya hindi ko na naipagpatuloy.
A: Aaah. Hmmm. Ahm, tapos, sa tingin mo, yung ibang tao, anong tingin nila sa mga
nakikipag-chat?
R: Yung mga iba, syempre yung mga pinsan ko diba nagkakaroon sila ng... nagkaron na
sila ng mga penpal, ganyan, [iniisip nong ibang tao] ay naku, ganyan-ganyan...nakikipag-
video show sila, pero hindi naman lahat ng nag-aano, nag...
R: 19.
A: 19? Matagal na pala.
R: Malapit na rin kami mag-10 years [ni foreigner]. Sa July.
A: Tapos di pa kayo nagkikita?
R: Never pa.
A: Wow. Tingin mon ate, ano yung…Bakit… bakit nananatili yung relationship nito
kahit hindi pa kayo nagkikita?
R: Syempre nandun yung kwan, yung trust namin sa isa’t-isa. Yun nga yung sabi
niya eh. Kahit long distance tayo, basta nandun yung trust, okay lang, Basta ‘wag kang
magsisinungaling sakin kasi ayoko ng ganyan. Tapos yun, hanggang ngayon nadun pa rin
yung kwan namin.
A: Love mo siya?
R: Oo naman. Alam mo kung pamimiliin mo ‘ko, mas mahal ko yun. Kasi kwan
siya, understanding siya, tapos caring din kahit malayo. Iba magmahal kesa sa asawa ko
dito. Alam naman to ng asawa ko eh.
A: Paano?
R: Yung kwan, lahat, kinukumusta niya ako. Tapos kapag alam niyang may sakit
ako, willing siyang tulungan ako. Tapos kung namomoblema ako sa family ko, sa mga
anak, ganyan, tinutulungan din niya ako. Lalo na ngayon ah, pagdating sa mga anak ko.
A: Ilan anak mo ate?
R: Apat.
A: Malalaki na?
R: Hindi. Maliliit pa ah. Four months [old] lang yung bunso ko eh.
A: Ate, kung iko-compare mo, yung asawa mo…yung dito saka siya (yung
foreigner), paano? Anong masasabi mo?
R: Mas ano ako dun sa malayo. Kumbaga, mas gusto ko siya, kasi yung ano,
syempre, yung isa, nandito nga siya, ang laki naman ng pagkukulang. Kasi hindi niya rin
maiaalis sa akin na nandiyan pa rin yung communication namin nong isa (yung
foreigner).
A: Okay lanag naman yun sa asawa mo dito?
R: Na-open ko din naman sa kanya na magpupunta siya (yung foreigner) dito. At
imi-meet at imi-meet ko siya.
A: Imi-meet lang?
R: Ewan ko kung anong kwan niya. Kasi talagam hindi sa biro, ang talagang plano
niya, magpapakasal kami.
A: Hindi ka kasal dito, no?
R: Hindi. Kaya ayoko magpakasal dito.
A: Willing ka (pakasal don sa foreigner)?
R: Oo naman!
A: Sasama ka sa kanya sa Ohio?
R: Oo.
A: Ate, eto pa. Hmm, anong nararamdaman mo kapag nag-o-online dating ka?
R: ‘Pag sa kanya, syempre masaya ako kapag kausap ko siya.
A: Kasi?
R: Kasi kumbaga, ah, kunyari may problema ako, malungkot ako, gumagawa siya ng
paraan niya para mapangiti lang ako.
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A: Bakit?
R: Dumating nga yung ‘Kano… na yun… ayoko *laughs*
A: Bakit nga po ayaw mo siya ate?
R: yung mga ugali kasi nila iba din eh. Parang kakaiba na sa personal.
A: Hmmm, matapang ba sya ate?
R: Kuripot kunam ah.
A: Ay hehe ayaw mo po ng kuripot?
R: Oo ah. Dito na lang ako sa Pilipino atleast kakilala ko na. alam ko na ugali eh.
A: Ay bakit?
R: pipiliin kasi nila lahat. Pagkain mo, damit mo ganyan. Pati nga gamit mo eh
papakialaman pa nila.
A: Taga san siya ate?
R: hmmm sa USA naman
A: Ate… hmmm, tanungin ko lang, bakit ka nakipag-online dating dati?
R: trip ko lang ta kasi pinakilala yan nung isang kaibigan ko sabi nya subukan ko
daw ta maganda. Trip trip talaga hahaha
A: hehe trip tapos sinubukan mo na?
R: Triny ko lang naman. Tinignan ko talaga kung maganda ng aba talaga oh kung
pano bay un.
A: Bakit?
R: Sabi nila maganda nga. Tsaka maganda naman talaga pero parang sayang sap era
kasi lagi sa computer shop araw araw.
A: so sinubukan mo lang po?
R: Oo.
A: ano pong naramdaman mo?
R: Hmm ayos lang. nung una ahh kinkabahan talaga. Pero pag natuto ka
magcomputer ayos na rin. Masaya rin. Trip na enjoy din naman.
A: Ano po sabi ng pamilya mo at mga tao sa paligid mo?
B: Pag naka online ako?
A: Opo
B: Ayos naman. Dalaga naman ako kaya walang masama noon. Tsaka di naman ako
naghuhubad kaya ayos lang talaga sa mama ko. Pero yung iba talagang ichismis ka.