Professional Documents
Culture Documents
Test Bank For Technology in Action 10th Edition Evans
Test Bank For Technology in Action 10th Edition Evans
Test Bank For Technology in Action 10th Edition Evans
2. The idea generation phase of product development usually includes prototype testing, in which a model is constructed
to test the product’s physical properties or use under actual operating conditions.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
3. One of the most significant barriers to efficient product development is the adaption of concurrent engineering within
an organization.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
4. The outcome of innovation in product development is a discontinuous or breakthrough change and results in new and
unique goods and services that delight customers and create competitive advantage.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.02 Concept Development and Innovation
KEYWORDS: Bloom's: Knowledge
6. When decisions about the safety, life, serviceability, and maintainability of products are dominated by customer
requirements rather than by engineering considerations, poor designs that fail in the market are often the result.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.02 Concept Development and Innovation
KEYWORDS: Bloom's: Comprehension
7. The methodology of axiomatic design is based on the premise that good design is governed by laws similar to those in
natural science.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
8. The axiomatic design method of product development tends to lessen design time.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
9. The principles of axiomatic design help designers better apply tools such as TRIZ and quality function deployment.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
10. Under quality function deployment, all operations of a company are driven by the voice of the customer rather than by
edicts of top management.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Comprehension
11. The quality function deployment tool increases the time for new product development.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
12. A typical scheme of the House of Quality uses the symbol Ä to denote a strong relationship between any pair of
technical requirements.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
13. After basic technical requirements have been established in product development process, designers must set specific
dimensional or operational targets and tolerances for critical manufacturing or service characteristics.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
Copyright Cengage Learning. Powered by Cognero. Page 3
Chapter 7 - Design for Quality and Product Excellence
KEYWORDS: Bloom's: Knowledge
14. Narrow tolerances in product design tend to raise manufacturing costs and also increase the interchangeability of parts
within the plant and in the field, product performance, durability, and appearance.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Comprehension
15. A tolerance reserve or factor of safety in product design is needed to account for engineering uncertainty regarding the
maximum variation allowable and compatibility with satisfactory product performance.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
16. Wide tolerances in product design have a positive impact on product characteristics.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
17. The Taguchi loss function can be used to set product design tolerances in an economical fashion.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
18. A product failure which occurs at the start of product life due to manufacturing or material defects such as a missing
connection or a faulty component is referred to as functional failure.
Copyright Cengage Learning. Powered by Cognero. Page 4
Chapter 7 - Design for Quality and Product Excellence
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.04 Design for Reliability
KEYWORDS: Bloom's: Knowledge
19. In practice, product design reliability is determined by the number of failures per unit time during the duration under
consideration.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.04 Design for Reliability
KEYWORDS: Bloom's: Knowledge
20. In series systems failure of an individual component is less critical than in parallel systems.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.04 Design for Reliability
KEYWORDS: Bloom's: Comprehension
21. Redundant components, when used in a parallel system, tend to decrease the reliability of the system.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.04 Design for Reliability
KEYWORDS: Bloom's: Knowledge
22. Redundancy in a parallel system increases the cost, size, and weight of the system.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
23. According to the theory of strict liability, anyone who sells a product that is defective or unreasonably dangerous is
subject to liability for any physical harm caused to the user, the consumer, or the property of either.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.05 Design Optimization
KEYWORDS: Bloom's: Knowledge
24. Product designs with numerous parts decrease the incidence of part mix-ups, missing parts, and test failures.
a. True
b. False
ANSWER: False
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.05 Design Optimization
KEYWORDS: Bloom's: Knowledge
25. Accelerated life testing involves overstressing components to reduce the time to failure and find weaknesses.
a. True
b. False
ANSWER: True
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.06 Design Verification
KEYWORDS: Bloom's: Knowledge
26. Which of the following is the first phase of a typical product development process?
a. Product/process development
b. Preliminary concept development
c. Idea generation
d. Market introduction
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
27. New ideas are studied for feasibility in the _____ phase of product development.
a. market evaluation
b. process development
c. full-scale production
d. preliminary concept development
ANSWER: d
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
28. Which of the following phases of product development usually includes prototype testing?
a. Product/process development
b. Idea generation
c. Full-scale production
d. Market evaluation
ANSWER: a
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
29. The product is distributed to customers in the _____ phase of product development.
a. preliminary concept development
b. market introduction
c. idea generation
d. full-scale production
ANSWER: b
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
30. _____ is a process in which all major functions involved with bringing a product to market are continuously involved
with product development from conception through sales.
a. Organizational learning
b. Concurrent engineering
c. Six Sigma
d. Axiomatic design
Copyright Cengage Learning. Powered by Cognero. Page 7
Chapter 7 - Design for Quality and Product Excellence
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
31. Which of the following activities of the design for six sigma (DFSS) focuses on creating and building a product idea
and determining its functionality based upon customer requirements, technological capabilities, and economic realities?
a. Detailed design
b. Design verification
c. Concept development
d. Design optimization
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
32. Which of the following activities of the design for six sigma (DFSS) focuses on developing specific requirements and
design parameters such as specifications and tolerances to ensure that the product fulfills the functional requirements of
the concept?
a. Concept development
b. Design verification
c. Design optimization
d. Detailed design
ANSWER: d
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
33. Which of the following activities of the design for six sigma (DFSS) seeks to refine designs to identify and eliminate
potential failures, achieve high reliability, and ensure that it can be easily manufactured, assembled, or delivered in an
environmentally-responsible manner?
a. Detailed design
b. Design verification
c. Concept development
d. Design optimization
ANSWER: d
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
Copyright Cengage Learning. Powered by Cognero. Page 8
Chapter 7 - Design for Quality and Product Excellence
KEYWORDS: Bloom's: Knowledge
34. Which of the following activities of the design for six sigma (DFSS) ensures that the quality level and reliability
requirements of the product are achieved?
a. Design verification
b. Design optimization
c. Detailed design
d. Concept development
ANSWER: a
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
35. The DMADV process incorporates the principal activities of the design for six sigma. Which of the following
activities included in DMADV focuses on identifying and understanding the market need or opportunity?
a. Design
b. Measure
c. Analyze
d. Define
ANSWER: d
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
36. Which of the following activities included in the DMADV process gathers the voice of the customer, identifies the
vital characteristics that are most important to customers, and outlines the functional requirements of the product that will
meet customer needs?
a. Design
b. Analyze
c. Measure
d. Verify
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
37. Which of the following activities included in the DMADV process is focused on concept development from
engineering and aesthetic perspectives and often includes the creation of drawings, virtual models, or simulations to
develop and understand the functional characteristic of the product?
a. Measure
Copyright Cengage Learning. Powered by Cognero. Page 9
Chapter 7 - Design for Quality and Product Excellence
b. Define
c. Verify
d. Analyze
ANSWER: d
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
38. Which of the following activities included in the DMADV process focuses on developing detailed specifications,
purchasing requirements, and so on, so that the concept can be produced?
a. Measure
b. Define
c. Design
d. Analyze
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
39. Which of the following activities involved in the DMADV process involves prototype development, testing, and
implementation planning for production?
a. Verify
b. Measure
c. Design
d. Define
ANSWER: a
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
40. _____ involves the adoption of an idea, process, technology, product, or business model that is either new or new to
its proposed application.
a. Concurrent engineering
b. Total quality management (TQM)
c. Design optimization
d. Innovation
ANSWER: d
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
Copyright Cengage Learning. Powered by Cognero. Page 10
Chapter 7 - Design for Quality and Product Excellence
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.02 Concept Development and Innovation
KEYWORDS: Bloom's: Knowledge
42. Which of the following is a creativity tool that finds extensive use in product design?
a. TRIZ
b. Fault tree analysis
c. Likert scale
d. Cause-and-effect diagram
ANSWER: a
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.02 Concept Development and Innovation
KEYWORDS: Bloom's: Knowledge
43. _____ is a methodology used in the product design process, developed by Dr. Nam Suh from MIT, which is based on
the premise that good design is governed by laws similar to those in natural science.
a. Fault tree analysis
b. Axiomatic design
c. Design failure mode and effects analysis (DFMEA)
d. Six sigma
ANSWER: b
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
44. In the context of the axiomatic design method, the information axiom states that:
a. good design occurs when the functional requirements of the design are independent of one another.
b. developing specific requirements and design parameters such as specifications and tolerances leads to the
creation of a high quality product.
45. In the context of the axiomatic design method, the independence axiom states that:
a. good design occurs when the functional requirements of the design are separate from one another.
b. developing specific requirements and design parameters such as specifications and tolerances leads to the
creation of a high quality product.
c. good design corresponds to minimum complexity.
d. all the departments in an organization should be continuously involved with product development from
conception through sales.
ANSWER: a
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
46. Which of the following tools is most likely to be used for establishing technical design requirements that meet
customer needs and placing them in subsequent production activities?
a. Likert scale
b. Quality function deployment
c. Cause-and-effect diagram
d. Fault tree analysis
ANSWER: b
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
47. The matrix used by the quality function deployment to ensure that the voice of the customer is carried throughout the
production/delivery process is called the _____.
a. Hidden Factory
b. Quincunx
c. Likert Scale
d. House of Quality
ANSWER: d
DIFFICULTY: Difficulty: Easy
51. Which of the following symbols is used to denote a very strong relationship between any pair of technical
requirements in a typical House of Quality?
a. *
b. Ä
52. Which of the following symbols is used to denote a weak relationship between any pair of technical requirements in a
typical House of Quality?
a. •
b. *
c. Ä
d. #
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Knowledge
53. In the context of manufacturing specifications, the term “tolerance” refers to:
a. the target value that manufacturing seeks to meet.
b. the specification that best represents the requirements of the customer.
c. the specification which leads to the development of the least costly product.
d. the permissible variation, recognizing the difficulty of meeting a target consistently.
ANSWER: d
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Comprehension
54. The predicted reliability determined by the design of the product or process is called the _____ reliability.
a. achieved
b. perceived
c. inherent
d. nominal
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.04 Design for Reliability
KEYWORDS: Bloom's: Knowledge
Copyright Cengage Learning. Powered by Cognero. Page 14
Chapter 7 - Design for Quality and Product Excellence
55. A personal computer system is composed of the processing unit, graphics board, and keyboard with reliabilities of
0.976, 0.785, and 0.893, respectively. This is a series system and even if one component fails, the computer will not
function correctly. The reliability of this system is:
a. 0.684
b. 0.953
c. 2.654
d. 0.857
ANSWER: a
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.04 Design for Reliability
KEYWORDS: Bloom's: Comprehension
56. An electric component has a failure rate of ë= 0.0035 failure per hour. For this component, the mean time to failure(è)
is _____.
a. 356.8 hours
b. 285.7 hours
c. 532.7 hours
d. 258 hours
ANSWER: b
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.04 Design for Reliability
KEYWORDS: Bloom's: Comprehension
58. _____ is a method to describe combinations of conditions or events that can lead to a failure.
a. Axiomatic design
b. Quality function deployment
c. Fault tree analysis
d. Total quality management
59. _____ is the process of designing a product for efficient production at the highest level of quality.
a. Design for manufacturability
b. Concurrent engineering
c. Design for disassembly
d. Design for environment
ANSWER: a
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.05 Design Optimization
KEYWORDS: Bloom's: Knowledge
61. Describe the product/process development phase in a typical product development process.
ANSWER: If an idea survives the concept stage —and many do not —the actual design process
begins by evaluating design alternatives and determining engineering specifications for
all materials, components, and parts. This phase usually includes prototype testing, in
which a model (real or simulated) is constructed to test the product’s physical properties
or use under actual operating conditions, as well as consumer reactions to the prototypes.
Concurrently, companies develop, test, and standardize the processes that will be used in
manufacturing the product or delivering the service, which include selecting the
appropriate technology, materials, and suppliers and performing pilot runs to verify
results.
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.01 Product Development
KEYWORDS: Bloom's: Knowledge
63. List the four different types of innovations classified by The Small Business Administration with examples.
ANSWER: The Small Business Administration classifies innovations into four categories:
1. An entirely new category of product (for example, the iPod).
2. First of its type on the market in a product category already in existence (for example,
the DVD player).
3. A significant improvement in existing technology (for example, the Blu-ray disc
technology).
4. A modest improvement to an existing product (for example, the latest iPad).
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.02 Concept Development and Innovation
KEYWORDS: Bloom's: Comprehension
64. List the six basic steps involved in building the house of quality.
ANSWER: Building the House of Quality consists of six basic steps:
1. Identify customer requirements.
2. Identify technical requirements.
3. Relate the customer requirements to the technical requirements.
4. Conduct an evaluation of competing products or services.
5. Evaluate technical requirements and develop targets.
6. Determine which technical requirements to deploy in the remainder of the production/
delivery process.
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.03 Detailed Design
KEYWORDS: Bloom's: Comprehension
66. Which of the following products marked Shure’s entry into the manufacturing in 1932?
a. Digital signal processors
b. Microphones
c. Mixers
d. Hands-free cell phones
ANSWER: b
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.07 Quality in Practice: Testing Audio Components at Shure,Inc.
KEYWORDS: Bloom's: Knowledge
68. Which of the following remains Shure’s flagship product to this day?
a. Hands-free cell phones
b. Mixers
c. Microphones
d. Digital signal processors
ANSWER: c
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.07 Quality in Practice: Testing Audio Components at Shure, Inc.
KEYWORDS: Bloom's: Knowledge
69. What helped Shure’s products to be known early on for their outstanding quality and durability?
ANSWER: Shure’s emphasis on engineering research helped Shure’s products to be known early on
Copyright Cengage Learning. Powered by Cognero. Page 18
Chapter 7 - Design for Quality and Product Excellence
for their outstanding quality and durability.
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.07 Quality in Practice: Testing Audio Components at Shure, Inc.
KEYWORDS: Bloom's: Knowledge
70. Describe the microphone drop test procedure used by Shure Inc.
ANSWER: The microphone drop test is used to determine whether a microphone is capable of
dynamic shock stress. Initial performance data are taken on the mic. Then the mic is
dropped numerous times onto a hardwood floor from a height of 6 feet at random angles.
The mic is “talked out” after every two drops. After the drop tests, level and response are
tested and compared to the initial data. Any unit not meeting original print specifications
is considered a failure.
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.07 Quality in Practice: Testing Audio Components at Shure, Inc.
KEYWORDS: Bloom's: Comprehension
72. Describe the test used by Shure Inc. to determine ability of their product to withstand extreme temperature for
extended periods of time.
ANSWER: Shure Inc. uses the temperature storage procedure to determine ability of their product to
withstand extreme temperature for extended periods of time. During this procedure,
initial performance data are taken. Then for high temperature, the product is placed in a
preheated high temperature chamber for seven days. The product is allowed to stabilize at
room temperature for 24 hours and then the same performance data are taken. For low
temperature, the product is placed in a low temperature chamber for seven days, allowed
to stabilize to room temperature for 24 hours, and tested.
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.07 Quality in Practice: Testing Audio Components at Shure, Inc.
KEYWORDS: Bloom's: Comprehension
74. The managed care organizations (MCOs) used the QFD process to redesign their handbook. List the criteria based on
which the participants for the focus groups, who gave input for this QFD process, were selected.
ANSWER: A total of 131 MCO customers participated in six focus group sessions. Participants were
selected based on two criteria:
1. They had to have been members of a competing MCO —whose member handbook
was used for comparison —for at least two years prior to joining the MCO being studied.
2. They had to have been members of the MCO being studied for at least two consecutive
years.
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.08 Quality in Practice: Applying QFD in a Managed Care
Organization
KEYWORDS: Bloom's: Knowledge
75. The managed care organizations (MCOs) used the QFD process to redesign their handbook. Describe the two stages in
which the focus group process was administered to obtain inputs for this QFD process.
ANSWER: The focus group process was administered in two stages:
Stage 1. Participants were provided with a copy of the company’s member handbook and
the competitor’s member handbook. Even though the participants had all used the
competitor’s member handbook, it was necessary to provide them with copies to ensure a
fair comparison. They were allowed to take both handbooks home for one week to look
them over.
Stage 2. The groups were brought together for a follow-up session that focused on data
collection.Each session was facilitated by an independent researcher unaffiliated with the
MCO, and each participant was provided lunch as a reward for participating in the study.
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.08 Quality in Practice: Applying QFD in a Managed Care
Organization
KEYWORDS: Bloom's: Comprehension
76. The managed care organizations (MCOs) used the QFD process to redesign their handbook. List the steps followed by
the focus groups in giving input for this QFD process.
ANSWER: The six focus groups involved in the QFD process followed these steps:
Copyright Cengage Learning. Powered by Cognero. Page 20
Chapter 7 - Design for Quality and Product Excellence
1. Determine customer requirements.
2. Measure the importance of the customer requirements.
3. Rate customer satisfaction with the company’s current member handbook.
4. Rate satisfaction with the competitor’s member handbook.
5. Develop a list of characteristics that are within the control of the company and could
potentially improve the handbook. These characteristics are referred to as substitute
quality characteristics.
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.08 Quality in Practice: Applying QFD in a Managed Care
Organization
KEYWORDS: Bloom's: Knowledge
77. List the key customer requirements identified by the managed care organizations (MCOs) while redesigning their
handbook.
ANSWER: The key customer requirements identified by the managed care organizations (MCOs)
while redesigning their handbook were ease of use, accuracy, timeliness, clarity, and
consciousness.
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.08 Quality in Practice: Applying QFD in a Managed Care
Organization
KEYWORDS: Bloom's: Knowledge
78. The managed care organizations (MCOs) used the QFD process to redesign their handbook. List the technical
requirements identified through this QFD process that describe how the organization will respond to the customer
requirements.
ANSWER: The technical requirements that describe how the organization will respond to each of the
customer requirements were identified as follows:
1. Font size
2. Up-to-date information
3. Use of pictures or illustrations
4. Use of colors
5. Glossary of terms
6. Answers to frequently asked questions
7. Expanded table of contents
8. Offering the handbook in more than one language
DIFFICULTY: Difficulty: Moderate
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.08 Quality in Practice: Applying QFD in a Managed Care
Organization
KEYWORDS: Bloom's: Knowledge
79. Which of the following customer requirements was given high importance in the House of Quality which was created
by the result of the managed care organizations’ QFD study?
a. Clarity
Copyright Cengage Learning. Powered by Cognero. Page 21
Test Bank for Technology In Action, 10th Edition : Evans
80. Explain how the Absolute Quality Weight and the Percentage of Importance was determined in the House of Quality
created by the result of the MCOs’ QFD study.
ANSWER: The Absolute Quality Weight was determined by multiplying the rate of importance by
the rate of improvement. It is an attempt to assign a weighted rate to what the customer
considers to be important and the goal. The Percentage of Importance was determined by
transforming each absolute weight value into a percentage of the total absolute weight
value.
DIFFICULTY: Difficulty: Easy
ACCREDITING STANDARDS: BUSPROG: Analytic
DISC: Operations Management
TOPICS: DESC.EVAB.17.07.08 Quality in Practice: Applying QFD in a Managed Care
Organization
KEYWORDS: Bloom's: Knowledge