GEN Z & THE RISE OF INFORMATION TECHNOLOGY

GENERATION Z
- Generation Z (Gen-Z) Refers to individuals
who were born in the mid - 2000s. Born in to
an increasingly digital age, this generation has
been using the internet from a very young age,
and it has become quite adept at it.
- Gen-Z is the first to be born in to a time when
that technology existed. Gen-Zers are the first
digital natives, born
between 1997 and 2012, into a world of vast technological advances and innovations.
- They are unlike other generations, who either grew up without or came into adulthood during the rise of social
media, smart phones and instant accessibility of information.
IMPACT OF TECHNOLOGY ON GENERATION Z
Positive
Increase Commitment on Better Employment Aspects in Access to Information
Social Cause the Future
Thanks to social media and other Since they have been born and raised With the abundance of information
tools, Gen-Zers are now aware of in the age of the internet, Gen-Zers available online, Gen-Zers may end
what is happening in their are ultra tech-savvy. They are quick up making better decisions than
communities as well as global issues. at learning how to operate the latest millennials and baby boomers.
Many children and young adults are tools and gadgets. As more and more Similarly, the
now signing up for various social businesses are investing in to development of
causes such as animal rights streamline their operations, it could technology is likely to create more
protection, women create more job opportunities for specialist fields of interest for Gen-
empowerment, and Gen-Zers in the Zers, such as social media marketing
conservationism. future. and search
engine optimization.
Negative
Low Self-Esteem Lack of Confidence Risk of Cyberbullying
Limiting outdoor activities and As self-esteem decreases, genzers are Cyber-bullying has existed ever since
spending more time on social media likely to face confidence issues. the internet was first introduced to the
has been linked to depression and low While Gen- Zers are fairly confident public. However, the development of
self-esteem. It is possible that Gen- about their tech skills, they may lack social media has exponentially
Zers will be shyer and more socially the confidence to ace a job interview, increased the rate of cyber- bullying
awkward as compared to millennials have a pleasant date night, or develop all over the world.
and baby boomers. deep,
meaningful relationships.

GENERATION OF TECHNOLOGY USERS’ TECHNOLOGICAL

DEVELOPMENT
 Generation Z doesn’t know a world where a smart device has been outside of arm’s reach. In fact, Generation Z
spends an average of 3 hours 38 minutes online on smartphones, almost 50 minutes longer than the average Internet
user.
 Having 24/7 access to the world’s information via a supercomputer in their pocket has rewired how Gen-Z networks,
problem-solves, communicates, learns, buys, and ultimately how they will show up in the workplace.
 Gen-Z points to a different phenomenon: Tech Dependency. Gen-Z lives and breathes the digital world. Social
media, information saturation, and rapid advances in physical technology have assimilated into the Gen-Z psyche in a
fundamentally unique way.
 Leaders in the workplace and marketplace can use this knowledge to help Gen-Z as employees, unlock their potential
as customers, and increase trust across generations.
CATEGORIES OF TECHNOLOGICAL
DEVELOPMENT
Communication Construction Energy
The sending and receiving of messages The design and development of new The power/fuel of technology.
buildings and structures Considered the “food” of
Technology. All other areas
depend on it.
Manufacturing Transportation Bio-related Technology
The design and development of The movement of people or Technology related to life. This
products goods, using card, truck, includes all technologies in the medical
airplanes and trains field.
Domestic Fiber-Optic Network (DFON)
- PLDT’s nationwide fiber optic backbone network
- Connected by terrestrial and submarine cable
- 10 healing loops and 2 appendiges extending to Palawan and
Zamboanga
- More than 7.0 Tbps
- International connectivity