MARKETING MANAGEMENT

Onego, Joselito R. September 19, 2023

Mr. Jerick Obrador 3CMM

1. What is the importance of Marketing Management in a business?

Goods and services are both important part of the economy. There are many

products that a consumer purchases in order to fulfill their certain requirements and

needs. These products can be either in the form of goods or services. Goods are

tangible, as in these have a physical presence and can be touched, while services are

intangible in nature. The purpose of goods and services is to provide utility and

satisfaction to the customers.

2. Why does marketing is an essential part of building the business career?

The marketing in business is a highly valuable and important factor for it helps

the business to create brand awareness to drive profit and growth. Also the marketing

in business plays a critical role in business success. Implementing a marketing

strategy to improve your business revenue. It involves different marketing aspects

such as product development, advertising, sales, and distribution methods.

3. As a Marketing Student, how do you see yourself after 5 years once you graduate

with the program?

After I graduate as a marketing student I can see myself studying for the masters

degree and working in a company helping them to promote and create a brand

awareness for their product/service.