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BSBOPS601 - Develop and implement business plans

BUSINESS PLAN

Learner Name

Workplace/Organisation Bounce fitness

State/Territory Australia

Date Completed

1. Brief description of the business

Name of the business Bounce Fitness Studio Private Limited

Business structure The organization follows the “Australian Securities and


Investments Commission (ASIC)” business structure which is
fast, easy and less expensive for maintenance.

ABN 54145079545

ACN, if applicable 145079545

Date of establishment 14th August, 2014

Business Address Adelaide, SA 5000, Australia

Date of establishment Bounce Fitness Studio Private Limited

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Business Plan Template Version 1.0 Produced 29 December 2020


© Precision Group (Australia) Page 1
BSBOPS601 - Develop and implement business plans

2. Key people involved in the business plan (at least two)

Key people involved in the business plan can be the organisation’s key shareholders or leadership team of
the organisation or the leaders of teams involved in the business plan implementation.

Relationship with the organisation


Name Shareholding in the organisation (E.g. 100% owner, majority shareholder, minority
shareholder) or Work role at the organisation

jack Investors are the ones that put money into the company by
displaying and elaborating on the business strategy. By presenting the
appropriate business plan to the involved parties, the company may
expand its operations (Poradova, 2020).

sath The shareholder can acquire a general idea of the outcome in the
upcoming with the aid of the business strategy. The proprietor of the
business, as well as the staff, distributors, and suppliers, might all be
investors.

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3. Products and services

Products relevant to the business plan (at least two)

Brief description of the product


Product name Must include details on features of the product, customer problems it solves, and
benefits it provides

Bounce Fitness seeks to position itself with Australia's top supplier


Glutamine
of fitness and wellbeing by promoting its brand via superior service and
Powder Ta
knowledge. The personnel of the center receive extensive training in
both dealing with customers to build a strong membership base and
competency standards upgrades.

Athletic Every facility has a shop area that sells athletic footwear, apparel,
footwear and other fitness-related products. There seems to be a tiny cafeteria that
is rented out to a company that sells light meals and drinks that are

Business Plan Template Version 1.0 Produced 29 December 2020


© Precision Group (Australia) Page 2
BSBOPS601 - Develop and implement business plans

healthful and low in calories. As a result, they create "Glutamine Powder


or Tablets" through this process, which aid in restoring muscle
development.

Services relevant to the business plan (at least two)

Brief description of the service


Service name Must include details on features of the service, customer problems it solves, and
benefits it provides

Personal With professional fitness trainers on hand, Bounce Fitness offers individualized,
Training one-on-one training sessions. Our personal training programs are made specifically for
Services: each client to meet their fitness objectives. We concentrate on finding solutions for
accomplishing specific fitness goals, such as weight loss, muscular growth, increased
endurance, or enhanced general health.

Group All fitness levels can participate in the range of group exercise courses offered
Fitness Classes: by Bounce Fitness. These classes include both high- and low-intensity workouts, such
as circuit training, Zumba, spinning, and yoga. Our group fitness sessions are designed
to address the issue of making exercise fun and social.

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© Precision Group (Australia) Page 3
BSBOPS601 - Develop and implement business plans

4. Financial resource requirements

Details of financial resource requirements

Capital required to implement the business plan $20000

Proposed use of funds (at least two) Proposed source of funds (at least one)

 $10,000 will be spent on facility expansion,


Bank Loan: To finance its business plan,
which will involve upgrading and enlarging
Bounce Fitness might be able to get a bank loan.
the current gym to make more room for
The conditions and interest rates of this loan could
members and introduce new services and
amenities. be discussed with a reputable financial institution
 Investing $100,00 in marketing and based on the company's creditworthiness and
promotion will help the organization bring business plan.
in new members and keep hold of current
ones. This might involve social media
Investor Funding: Looking for funding from
marketing, internet advertising, and
individual investors or venture capitalists is another
promotional activities.
feasible option. Potential investors in the fitness
sector who are prepared to contribute money in
exchange for stock or a cut of the company's profits
could be approached by Bounce Fitness with a
presentation of its business plan.

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5. Human resource requirements

Details of human resource requirements, including at least one skilled labour requirement

Competencies for skilled labour


Type of
Type of employment Nature of At least one from specific skills,
labour employment knowledge, behavioural attributes,
Work Headcount Permanent qualifications and number of years
role required Skilled/ worker or Full-time or of experience
Unskilled Contract Part-time
worker If the type of labour is unskilled
labour, write NA

4 full time a marketing bachelor's degree,


marketin skilled permanent knowledge of digital marketing,
g worker strong communication skills, and
manager at least five years of experience in
the field.

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BSBOPS601 - Develop and implement business plans

1 full time Strong interpersonal skills, a


personal skilled permanent minimum of three years of
trainer worker experience, and extensive
understanding of both fitness and
nutrition are required of a certified
fitness trainer.

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Business Plan Template Version 1.0 Produced 29 December 2020


© Precision Group (Australia) Page 5
BSBOPS601 - Develop and implement business plans

6. Physical resource requirements

Details of physical resource requirements

Quantity required
Resource required Type of resource (E.g. number of units, Nature of physical resource
weight, volume, area )

cardio Gym The provision of


equipment Equipment fitness services to members,
the encouragement of
10 treadmills,
cardiovascular health, and
8 stationary bikes, 6
the improvement of the
elliptical trainers
gym's aesthetic appeal all
depend on these cardio
machines.

Gym For strength training,


12 sets of
Weightlifting Equipment muscle development, and
dumbbells (various
Equipment broadening the workout
weights), 4 squat
options at Bounce workout,
racks, 8 bench
weightlifting equipment is
presses
essential.

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7. Regulatory requirements

List all permits and licences that may be required for new activities being planned, along with
permit/licence type and the specific location where the permit/licence is required.

Permits

Specific location where the permit is required


Permit type Permit name
Must include postcode, city and state/territory

Building Construction Permit 2000, Sydney, NSW


Permit for Gym Expansion

Health and Health Department 3000, Melbourne, VIC


Safety Permit Clearance

Licenses

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BSBOPS601 - Develop and implement business plans

Specific location where the licence is required


Licence type Licence name
Must include postcode, city and state/territory

Food Fitness Center 4000, Brisbane, QLD


Handling License Operations License

Business Food Service License 5000, Adelaide, SA


Operating License for On-Site Café

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BSBOPS601 - Develop and implement business plans

8. Marketing strategy

a. Customer needs for relevant products and services

Customers who want professional fitness instruction, individualized exercise programs, and
access to cutting-edge equipment may get it from Bounce Fitness. It meets the need for a spotless fitness
space with inspiring instructors.

b. Target market for relevant products and services

Product or service Target market

Gym Memberships: People who want to work out in a fun, social setting while still
having access to the newest fitness trends and group classes.

Personal Training: Busy people seeking easy access to a gym and handy workout
options before or after work.

Nutrition Counseling People looking for safe and efficient activities to rebuild
strength and mobility after accidents or surgery.

Group Fitness Classes Individuals with particular health requirements, such as


expectant mothers, seniors, or patients looking for individualized
exercise programs.

c. Pricing structure for relevant products and services

For gym memberships, Bounce Fitness offers tier pricing with options for monthly, quarterly, and
yearly subscriptions. Prices for personal training are determined by the number and length of sessions,
with reductions offered for long-term commitments.

d. Marketing/distribution channels for relevant products and services (at least one)

Bounce Fitness employs a multichannel strategy, which includes:

 Local marketing through partnerships and activities in the community


 using social media
 memberships on a website
 referral campaigns to promote word-of-mouth advertising

e. Advertising and promotion methods for relevant products and services (at least one)

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BSBOPS601 - Develop and implement business plans

Bounce Fitness uses a variety of advertising and promotion strategies, including

 content marketing and social media advertising.


 regional print and radio adverts
 Special offers and discounts are available to new members.
 organizing community engagement activities and fitness challenges.

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BSBOPS601 - Develop and implement business plans

9. Financial indicators for the business plan

Financial indicators are statistics used to monitor the financial health and financial performance of the
business plan. Data for the financial indicators must be provided for one or more year – previous year,
current year or next year.

Along with the numerical data, the source from where the data has been taken must also be mentioned.

Year

Mention year
Financial indicator
Source – Relevant Source – Page
Amount
Document name number

Revenue $120000 bounce fitness 5

Net profit $100000 bounce 2


fitness

Cash flow $500000 bounce 3


fitness

Debt $100000 bounce 1


fitness

Shareholders’ equity $110000 bounce 1


fitness

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Business Plan Template Version 1.0 Produced 29 December 2020


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BSBOPS601 - Develop and implement business plans

10. Productivity and performance targets for key result areas

Outline productivity and performance targets for key result areas

Productivity and Performance


Key Result Area Key Results Indicator
Target

1. Membership Key Performance Indicator Aim for at least 100 new


Growth members each month.

The quantity of new Continue to have a 90% or above


members. membership retention rate.

2. Revenue a. Monthly Income Achieve a $150,000 monthly


Generation income.

b. Average Revenue per Continue to generate an


Member average of $100 in monthly
revenue per member.

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11. Sources of information and documents accessed to prepare the business plan

List the sources of information and documents accessed to prepare the business plan (e.g. organisational
documents, financial statements etc.)

 https://bouncefitness.precisiongroup.com.au/wp
 https://bouncev1.precisiongroup.com.au/w
 https://bouncev1.precisiongroup.com.au/a

END OF BUSINESS PLAN TEMPLATE

Business Plan Template Version 1.0 Produced 29 December 2020


© Precision Group (Australia) Page 11

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