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QUESTIONNAIRE

CUSTOMERS INTEREST IN BUYING AN ELECTRIC CAR: AN ANALYSIS OF THE


INDIAN MARKET.

1. DEMOGRAPHICS:
i. Age of the respondent:
a) Between 20 - 25 years b) Between 25 - 30 years c) Between 30 - 35 years
d) Between 35 - 40 years e) Above 40 years
ii. Gender of the respondent:
a) Male b) Female
iii. Educational Qualification of the respondent:
a) Higher secondary b) Diploma c) Graduate
d) Post Graduate e) Doctorate d) Others
iv. Income level of the respondent:
a) Below 5 lakhs b) 5 to 10 lakhs c) 10 to 15 lakhs
d) 15 to 20 lakhs e) Above 20 lakhs
v. Occupation of the respondent:
a) Student b) Employed c) Professional
d) Entrepreneur c) Others

2. Do you have a car?


a. Yes
b. No
3. How many numbers of cars have you bought so far?
a. One
b. Two
c. Three
d. More than three
4. Which of the following type(s) of cars are you using currently?
a. Hatchback
b. MPV
c. SUV/ Crossover
d. Sedan
e. Saloon
f. Convertible
g. Others (specify)
5. Which of the following brands have you owned so far?
a. Tata
b. Mahindra
c. Maruti
d. Honda
e. Hyundai
f. Toyota
g. Ford
h. Renault
i. Skoda
j. Nissan
k. Others (specify)
6. How long have you been using the current car?
a. One year
b. Two years
c. Three years
d. Four years
e. Five and above
7. Are you interested in buying an electric car?
a. Yes
b. No
8. Which price range do you want to buy an electric car?
a. 6 -10 lakhs
b. 10 - 15 lakhs
c. 15 - 20 lakhs
d. Above 20 lakhs
9. Which of the following factor will stimulate you to buy the electric car?
a. Innovativeness
b. Environmentally smart
c. Low taxes over and tax deduction on loan interest
d. Fuel cost elimination
e. Technology
f. Safety in speed
g. Others (specify)
10. Please rate your level of agreement with the following statements using a 5-point scales
11.
5. Strongly Agree 4. Agree 3. Neither agree nor disagree 2. Disagree 1. Strongly Disagree

S.No. Statement 5 4 3 2 1
1. I am willing to buy an electric car if the car company offers a micro car
segment.
2. I am eager to purchase an electric car as a secondary (used) car.
3. I will purchase if durability assurance is given by the car company.
4. The Performance of the electric car is a factor that I will consider for
purchase.
5. I believe that comfort for city use is an important factor in electric car
purchasing.
6. I am ready to spend more money to purchase an electric car to save
maintenance expenses.
7. I trust that originality will be a status symbol for electric car buyers.
8. I am eager to buy the Indian brand electric cars.
9. I am eager to buy luxury and sports type of electric cars.
10. My expectation on acceleration is high on the electric car compared to
fuel engines.
11. I am ready to pay more for the electric car since its environmentally-
friendly
12. I am willing to own the electric car if battery charging stations assigned
in a high number.
13. The Price range is the main factor that I will consider to buy an electric
car.
14. I believe that charging facility of the electric car at home will convince
the buyers.
15. I accept that tax benefits (Low taxes) provided by the government will
encourage the electric car’s sale.
16. I admit that additional income tax deduction provided on the interest
paid on loan taken will promote to buy an electric car.
17. I believe that charging infrastructure in high number will encourage the
customer to buy the electric car.
18. I consider the recharging time of the battery will play a vital role in
buying an electric car.
19. The battery cost is a significant factor that I will consider for purchase.
20. I believe the short driving distance of an electric car will not affect the
buying interest.
21. The Attractive design and style will stimulate me to acquire the electric
car.
22. Maximum driving speed of the car is a significant factor that I will
consider for purchase.
23. The warranty period will help me to buy electric cars.
24. The distance from home to charging station is a factor that I will
consider before purchasing an electric car.
25. Pro-environmental attitude is a vital psychological factor that will make
me purchase an electric car.

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