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Is Your Content Worthy To Rank On: Here's How To Check!
Is Your Content Worthy To Rank On: Here's How To Check!
Is Your Content Worthy To Rank On: Here's How To Check!
To Rank On GOOGLE?
Here’s How To Check!
Let’s go!
Adarsh Pillai
#1: Quick Answer In Intro
Google expects creators to add a
“helpful summary of your content”
upfront in its Helpful Content
Guidelines:
Adarsh Pillai
It asks visitors to rate “how easy” it
was to find what they were looking
for on a website:
Adarsh Pillai
Google doesn’t care how long
readers spend on your page.
Adarsh Pillai
So it’s written on the wall: You need to
offer a quick answer to the given search
query right in the intro.
Like Investopedia:
Adarsh Pillai
Google has even down-graded
websites with bad grammar in it’s
quality rater guidelines:
Adarsh Pillai
Same goes with facts:
Adarsh Pillai
#3: In-Depth Coverage
Google isn’t a one-word answer
engine. So ensure your content has a
“comprehensive description” of the
topic:
Adarsh Pillai
Simple:
Adarsh Pillai
You don’t have to ramble. Google
doesn’t have a preferred word count:
Adarsh Pillai
#4: Cite Sources
See how Google bashes an article for
misleading title and poor citation:
Adarsh Pillai
Add references to the facts and
arguments you list. And no one
does it better than Healthline:
Adarsh Pillai
So research for credible studies and
meta analysis .
Adarsh Pillai
Or original reporting:
Adarsh Pillai
Adarsh Pillai
But how to do that?