Aprile 2022

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Agenda

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Overview del Programma Fedeltà

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Di cosa si tratta?

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 I Prefer 2021 Global Review

650
P R O P R I E TA’ U N I C H E E
4M+
MEMBRI
30%
CROSS-BRAND
INDIPENDENTI I N C R E S C I TA BOOKINGS

85PA E S I
316K
NUMERO DI SOGGIORNI
$869
VA L O R E M E D I O
MEMBRI PER SOGGIORNO

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I Prefer Hotel Rewards
SM

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Come funziona il programma

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Struttura dei Vantaggi e dei Livelli I Prefer

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 I Prefer Welcome Amenities
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→ →

Boston Harbor Hotel -kids

Grand Hotel Poltu Quatu, Italy

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 Attribuzione Punti – Canali disponibili
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 I Prefer Reward Certificates
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 I Prefer Reward Nights

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Training Operativo

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Benvenuto per gli I Prefer Members

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 I Prefer Profectus
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Prepararsi per l’arrivo di un I Prefer Member

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Iscrivere un nuovo membro

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Iscrivere un nuovo membro

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 Programma I Prefer Hotel Enrollment Rewards
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Ricerca Membri

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Convalidare un Reward Certificate

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Metodi di attribuzione I Prefer Points

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Come attribuire I Prefer Points

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Come attribuire I Prefer Points per soggiorni

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Come attribuire I Prefer Points per soggiorni

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Come attribuire I Prefer Points per spese extra

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Quanto costa all’hotel un I Prefer Point?

SPESA GUADAGNO COSTO CONVERSIONE CERTIFICATO

MEMBRI MEMBRI HOTEL MEMBRI MEMBRI
(US$) (Punti) (US$) (Punti) (US$)

$100 1,000 $2.50

$500 5,000 $12.50
$1,000 10,000 $25.00
$1,250 12,500 $31.25 12,500 $25
$1,500 15,000 $37.50
$2,000 20,000 $50.00
$2,500 25,000 $62.50 25,000 $50
$3,000 30,000 $75.00
$3,750 37,500 $93.75 37,500 $75
$5,000 50,000 $125.00 50,000 $100

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Utilizzare lo strumento report…

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I Prefer Marketing

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 Promuovere il programma I Prefer

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150

100

50

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JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

2019 2020 2021

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Comunicare con I Prefer Members

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 Social Media
#ThePreferredLife

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Usare I Prefer per attrarre Corporate Business

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I Prefer Planner

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 I Prefer Auctions

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I Prefer Strumenti e Risorse

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The Pineapple Guide
www.thepineappleguide.com

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 I Prefer su PreferredNet

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I Prefer Checklist
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Contatti I Prefer

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Grazie…

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