Allied Academy BUSINESS MODEL

Business Summary:
Allied Academy is business of XXXXXXXXXXXXXXXXX. Our target area is xxxxxxxxxxxx. There are 10 academies in our area with no
brand name.Number of students in the area from class 5 to 10 is xxxxxxxxxxxx. The market is projected to grow from xxx to xxxx .

Problem Definition/ Opportunity Statement:

Our traditional educational systems are making our students/parents are more inclined towards getting marks and grades. It is creating stress in
the society as a whole ignoring creative and intellectual abilities of students. Allied Academy has a proper coaching system for t h e students
to develop their strong intellectual ability to prepare themselves for the competitions.

Mentoring by young mentors with more focus on practical approach of understanding of students by enhancing their intellectual
skills by paying individual attention to the students.
Career counseling sessions helping students to choose their field of interest through emotional, spiritual, and artistic growth so
that they can be acknowledge as empowered youth.

Startup Name: xxxxxxx

Founder/Co Founder Details: xxxxxx
Contact information: xxxxxxxx
xxxxxxx

Product/Solution/Value Preposition:

Allied has many school branches but no academy. In the current educational culture many people with no skills have started
academies which are charging high fees but intellectual skills/grades of students are not improving. Its high time to provide
such academy which can not only support students struggling but also their parents who are facing financial burdens. We are

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 focused to strengthen the ability of students to study with conceptual approach rather than memorizing the text books and
curriculum. It would help students to use it at any level of education in that particular subject

We Help:
_ Target Customers: students from grade xxx to grade xxxx
Age Group: xxxxxxxxxxxx

We Do:
_ Provide solution to

By Doing:
_Coaching classes

Competitive Analysis:

_Writing Guests Articles

_Conducting Awareness Session

_Marketing Via:
Social Media (Facebook,Instagram,linkedin)

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Size of Market:
 Total addressable marke :
_LAHORE

 Target or available market :

_LAHORE (Gulberg 3,GOR 1,DHA Phase 5)

 Expected share of market :

_10%

Cost Model/Major Expenses:

Section 1: One-Time Start-up Expenses

$ $ $ $
Initial Marketing Expense 300 300 300 300 1200
$ $ $ $ $
Professional Services, Insurance, Taxes and Licenses 50 50 50 50 200
$ $ $ $
Human Resources (HR) 660 660 660 660 $ 2640
$ $ $ $ $
Office Supplies 15 15 15 15 60
$ $ $ $ $
Research and Development 15 15 15 15 60

$ $ $ $ $
Total One-Time Start-up Expenses 1040 1040 1040 1040 4160

Section 2: Start-up Assets

$ $ $ $ $
Land lease/Real Estate 70 70 70 70 280

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 $ $ $ $ $
Equipment 25 25 25 25 25
$ $ $ $ $
Procurement 20 20 20 20 80
$ $ $ $ $
Miscellaneous 10 10 10 10 40
$ $ $ $ $
Other 1 10 20 20 20 80
$ $ $ $ $
Other 2 10 10 10 10 10

$ $ $ $ $
Total Start-up Assets 135 135 135 135 540

Section 3: Quarter Operating Costs During Start-up (12 Month Estimate)

Direct Expenses
$ $ $ $ $
Total Ingredients/Raw Materials 40 40 40 40 160
$ $ $ $ $
Total Packaging, Labels, etc. 20 20 20 20 80
$ $ $ $ $
Total Labor of people making the product 75 75 75 75 300

]
$ $ $ $ $
Total Quarter Operating Costs During Start-up 135 135 135 135 540

$ $ $ $ $
Total Funding Needed 665 665 665 665 5520

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Revenue Model:
By providing coaching classes and mentoring sessions

REVENUE STREAMS:
First years - Domestic focus

- Project area
- 10%- Local Market - 50% - Online Marketing - 40% -

Marketing and Sales Strategy:

Online media - Print media

Investment Sought/Types of Investment:

PKR XXXXXXXXXXx

Management/ Team Background:

_CEO

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_MARKETING EXPERT ,R&D
_HR
_ACCOUNTANT

Action Plan

Item Target Completion

# Startegy/Task Responsibility Date
1 Land Procurment CEO 25/10/2022
2 identification of rural women group HR 25/10/2022
3 Training of farmers Trainer 15/11/2022
4 Procurment of Raw material Proc.committee 15/11/2022
10/12/2022
5 Product development Women folk
6 License CEO 30/9/2022
7 Branding/Packeging 15/10/2022
8 Marketing already in process
9 Selling 15/12/2022