Professional Documents
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The Role of Material
The Role of Material
This chapter examines the use of materials in ESP course design, with ref-
erence to ESP coursebooks, and covers a range of issues within the topic.
First, the term ‘materials’ is defined and discussed. Of great significance in
the debate about ESP materials is the role of the ESP practitioner in terms
of being a materials provider and/or designer. While the terms ‘textbook’
and ‘coursebook’ are used interchangeably in ESP, I have found it useful to
distinguish between them. I refer to textbooks as being about a specific sub-
ject, whereas I use ‘coursebook’ to refer to a publication designed to teach
language. The chapter covers the following areas in ESP materials:
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
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The role of materials 153
some way to make texts more accessible for students and/or easier to exploit
from a language-learning point of view. This is discussed below.
Authentic materials
The notion of authentic materials in ESP is not straightforward. For exam-
ple, an ESP practitioner may select a magazine article on a topic relevant to
the ESP field – for example, education. However, this type of article is writ-
ten for a lay person rather than a subject specialist and as such would not
be relevant to the communicative needs of the ESP student. One issue much
discussed concerning the use of authentic materials both in EGP and ESP is
whether the texts selected should be used as is or whether the texts should
Copyright © 2017. Taylor & Francis Group. All rights reserved.
Reflection 14.1
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
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154 Approaches to ESP course design
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
Created from vuw on 2023-09-29 10:39:02.
The role of materials 155
than those involved in the media. Newspaper articles can be interesting and
can provoke discussion, but they do not adhere to the criteria outlined in
Table 14.1. For example, the genre of newspaper articles is very specific
and unlikely to be relevant to ESP students. The texts are usually recounts,
the sentences are short and the language uses a great deal of adjectives; the
texts are written for a lay rather than an expert audience and the register is
unlikely to be useful for students.
Subject textbooks are a popular choice as a source of authentic texts
for ESP, particularly in EAP. The content is relevant and instructional
and may provide a scaffolding for subject learning (Bondi, 2016). They
are also very useful for field-specific vocabulary. However, using such
texts for language learning can be problematic and they need to be
treated with caution. Subject textbooks are a specific type of genre
and are referred to as communicative events in their own right (Bondi,
2016). For Bondi, textbooks tend to be explanatory, with a pedagogic
focus. Such a stance would not be appropriate in academic writing by
university students – so the generic and rhetorical structure of text-
books is not the same as that required by the target communicative
settings.
Another issue when considering using authentic materials is that of
copyright. ESP course designers may need permission from the author or
publisher to use certain texts in their courses. This is particularly important
if the materials constitute a course run for profit.
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
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156 Approaches to ESP course design
Task 14.1
While the use of authentic texts, either in their original or modified form,
is very important in ESP, authenticity of task is more important (Alexander
et al., 2008). This means that the task is realistic and reflects tasks found in
the target communicative situation.
In-house materials
ESP practitioners are often involved in materials production. This is one
aspect of the job that may be attractive and satisfying to practitioners.
The major argument for using practitioner-developed materials is that they
can be very needs-specific, However, there are several drawbacks in rely-
ing on such materials. First, developing materials is very time-consuming
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
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The role of materials 157
Less freedom
Prescribed syllabus based on coursebook
Prescribed coursebook
Prescribed syllabus
Prescribed materials, in-house and published
Prescribed syllabus
Core activities and tasks from coursebook
Supplement with materials
Skeleton syllabus
Materials provided by practitioner
More freedom
Figure 14.2 Levels of ESP practitioner freedom in course design and materials
and therefore expensive. In addition, not all teachers are good at develop-
Copyright © 2017. Taylor & Francis Group. All rights reserved.
ing materials that are effective. Another issue is that there is a tendency to
‘re-invent the wheel’, with teachers repeating the same activities and tasks in
terms of materials development.
However, a well-structured programme of in-house materials may be
viewed as the best of both worlds. Materials that are systematically devel-
oped or a system of materials-sharing means that materials can be tailored to
meet the needs and context of the programme at the same time as providing
adequate support for new ESP teachers (Esteban, 2002).
ESP coursebooks
There is a large range of published ESP coursebooks available, particularly
in the field of business English and EAP. Some are based on corpora – for
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
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158 Approaches to ESP course design
Advantages Disadvantages
Provides scaffolding for novice teachers, Often not based on SLA principles
particularly when there is a
teacher’s book
Can serve as a framework or syllabus May not be related to needs and wants of
students
Provides a systematic progression May remove initiative and power from
teachers
Usually provides revision and assessment Does not reflect cultural and contextual
thus measuring student progress setting
Activities usually ‘work’ in class May have superficial and reductionist
coverage of language points
Teachers not always good at writing The format may quickly become familiar to
materials students and thus not motivating
Saves lesson preparation time Cultural representation in book may be
suspect – for example, dominance of white
males in business-English book
Overall it may be the cheapest option to Books published in Western countries may be
provide students with materials too expensive for students and teachers in
less prosperous countries
Students usually like to have a book Very general to appeal to as wide an audience
as possible
Students can revise and work Publications driven by market forces
from book out of class
Media such as audio, video and text May dictate how lesson/course is taught
integrated
example, the CANBEC corpus is the basis for several Cambridge ESP course-
books. Many practitioners shun the use of coursebooks because it is hard to
find a book that can address specific ESP students’ needs. However, there is
an increasing range of coursebooks available for a wide range of disciplines in
Copyright © 2017. Taylor & Francis Group. All rights reserved.
ESP. Table 14.2 presents some of the advantages and disadvantages of using
coursebooks.
Teachers use coursebooks in different ways and for different purposes.
Hutchinson (1996) conducted a study that indicated that coursebook use
is influenced by teacher training and experience, beliefs, personality and
knowledge of subject matter. In Menkabu and Harwood’s (2014) study
teachers reported a lack of time, the pressure of examinations and a lack
of specialist knowledge as reasons for coursebook reliance. Shawer (2010)
discusses the coursebook use of EFL teachers and categorises teachers into
three types in terms of their use:
1 Curriculum makers – those who rarely use a coursebook and create their
own materials
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
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The role of materials 159
Task 14.2
book. McDonough and Shaw (2003) outline three main ways of adapting
coursebooks. These are presented in Figure 14.3.
Task 14.3
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
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160 Approaches to ESP course design
Adding
Extending the material: adding activities to further practise language points
Adding more exercises
Introducing a related skill – for example, speaking
Deleting
Reducing the number of activities – for example, removing speaking activities or
reducing the number of exercises focusing on a particular grammar point
Modifying
Rewriting activities to match learners’ needs, match the local context
Simplifying activities
Restructuring
Reordering
Approaching activities in a different sequence
Summary
This chapter has considered the role in ESP of materials. It has discussed
authentic materials and the use of coursebooks in ESP and provided guide-
lines for adapting them. It has provided links to resources in Chapter 15.
Further reading
Most of the further reading listed here refers to EGP, as many of the principles are
relevant to ESP. Tomlinson is a must read for those interested in materials. Similarly,
the materials development association (MATSDA, online) is a useful resource for
those interested in developing materials. Their journal Folio has a wealth of articles
relevant to materials design and evaluation.
Alexander et al. (2008) is an excellent resource for EAP materials development
Copyright © 2017. Taylor & Francis Group. All rights reserved.
References
Alexander, O., Argent, S., & Spencer, J. (2008). EAP essentials: A teacher’s guide to
principles and practice. Reading: Garnet.
Bondi, M. (2016). Textbooks. In K. Hyland & P. Shaw (Eds.), The Routledge
handbook of English for academic purposes (pp. 323–34). Oxford: Routledge.
Chan, C. S. C. (2009). Forging a link between research and pedagogy: A holis-
tic framework for evaluating business English materials. English for Specific
Purposes, 28(2), 125–36.
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
Created from vuw on 2023-09-29 10:39:02.
The role of materials 161
Woodrow, L. (2017). Introducing course design in english for specific purposes. Taylor & Francis Group.
Created from vuw on 2023-09-29 10:39:02.