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Literature Review
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Reid, G. C., & Smith, J. A. (2000). What Makes a New https://www.jstor.org/stable/40229073?searchText=How Performance criteria:
Business Start-up Successful? Small Business Economics, 14(3), +to+start+a+business&searchUri=%2Faction%2FdoBasi 1. Employment growth
165–182. http://www.jstor.org/stable/40229073 cSearch%3FQuery%3DHow%2Bto%2Bstart%2Ba%2Bb • Growth in amount of jobs
usiness&ab_segments=0%2Fbasic_search_gsv2%2Fco 2. Return on capital employed.
ntrol&refreqid=fastly- • Is a way to determine the profitability of a
default%3Aa022ce570982bd13513f323932fdc755 company through financial ratios.
3. Labour productivity
• Labour per hour of profit
▪ There are different categories for performance
consisting of high, medium, low.
The data:
▪ Determining new small business average lifespan
▪ Collected data from interviews with the business
owners.
• They covered the topics of agenda, human
capital, organization, and technical
CLC / CAPSTONE RESEARCH LITERATURE REVIEW
change.
▪ There was also a focus on business strategy.
▪ They found that there was an 81% of all business
continued to stay open for the first two years.
ONIANS, R. (1995). Making small fortunes: success factors in https://www.jstor.org/stable/41376732?searchText=Start ▪ Overcapitalization doesn’t = success
starting a business. RSA Journal, 143(5459), 20–32. +up+business&searchUri=%2Faction%2FdoBasicSearch ▪ If you start out with a lot of money, you are more
http://www.jstor.org/stable/41376732 %3FQuery%3DStart%2Bup%2Bbusiness&ab_segments likely to find success.
=0%2Fbasic_search_gsv2%2Fcontrol&refreqid=fastly- ▪ Your goal should be to solve problems for
default%3A0ca93cf39cab5a679f2e02daf7c03d9c costumers.
▪ Larger companies need lawyer and accountants.
• To keep up with payrolls etc.
▪ You have to keep up with the market to keep the
business afloat.
▪ Staying focused on aspects of keeping up with
business creation, business growth, business
development
▪ Must track business success.
▪ Business take consistency.
▪ Create a game play and strategy.
▪ Think outside the box.
Burch, S. (2018). Small Businesses and Sustainability https://www.jstor.org/stable/resrep17322?searchText=bu ▪ Creating a sustainable business to help fight
Innovation: Confronting the Gap between Motivation and siness&searchUri=%2Faction%2FdoBasicSearch%3FQu climate change.
Capacity. Centre for International Governance Innovation. ery%3Dbusiness&ab_segments=0%2Fbasic_search_gs ▪ Limiting product waste
http://www.jstor.org/stable/resrep17322 v2%2Fcontrol&refreqid=fastly- ▪ Understanding your company’s potential risks to
default%3Ab250c4c002d629d2627b5344bc7ae8fd the environment and taking steps to avoid harm.
▪ Taking social responsibility
▪ The low cost of raw materials (getting materials
from non-sustainable sources) (sweat shops) is
not a sustainable way of sourcing materials.
CLC / CAPSTONE RESEARCH LITERATURE REVIEW
Block, J. H., Kohn, K., Miller, D., & Ullrich, K. (2015). https://www.jstor.org/stable/43553035?searchText=Start ▪ Competitive strategies drives the outcome of the
Necessity entrepreneurship and competitive strategy. Small +up+business&searchUri=%2Faction%2FdoBasicSearch business.
Business Economics, 44(1), 37–54. %3FQuery%3DStart%2Bup%2Bbusiness&ab_segments ▪ Your start up business can help you innovate a
http://www.jstor.org/stable/43553035 =0%2Fbasic_search_gsv2%2Fcontrol&refreqid=fastly- strategy to boost your business.
default%3A613e822100c6a75b86b5c3508645fef0 ▪ You must have the contacts and investors that
what to be part of your business
▪ Using strategies to compete with other business.
• Competing prices
• Motivation
▪ Looking for opportunities to make the most money
out of your business
▪ Taking new ventures